sony networks presentation (powerpoint slide-deck) - client: sony pictures television international
DESCRIPTION
TRANSCRIPT
CHANNEL OVERVIEW & PROPOSAL for
Canal + (France)
CHANNEL OVERVIEW & PROPOSAL CHANNEL OVERVIEW & PROPOSAL for for
Canal + (France)Canal + (France)
September 2003
2
Sony Is The No. 1 Brand In The World!*
And SPTI Is
The Global Entertainment Powerhouse!Blockbuster, quality motion pictures
Top-rated, hit TV series and telefilms
A global footprint of 35 international channels
Chart-topping music labels
Best-selling Sony video game/home electronics
-- *According to 2002 Harris Poll data
SONY PICTURES TELEVISION SONY PICTURES TELEVISION INTERNATIONALINTERNATIONAL
3
Integrate Your Brand Messages With SPTI’s World-Class Programming Portfolio!
Now Featuring…FILM: Mona Lisa Smile, Bad Boys II, Spider-manTELEVISION: Alias, Joan of Arcadia, The Shield Street Time, Seinfeld
SONY PICTURES TELEVISION SONY PICTURES TELEVISION INTERNATIONALINTERNATIONAL
SPTI Programming Has A Global Footprint!Over 35 international channels, reaching 230 million households
Worldwide reach in 65 countries
Territories throughout Europe, Asia, the Middle East and Latin America
4
SET Latin AmericaSET Latin AmericaTop-rated in general entertainment
TV among adults 18-49
5
SET LATAM FAST FACTSSET LATAM FAST FACTS
English-language primetime series air three weeks after initial U.S. premieres (subtitled in Spanish & Portuguese). See it first on Sony!– Will & Grace, CSI, CSI Miami, Law & Order, The
District, 8 Simple Rules…
SET LATAM series beat the air dates of locally-dubbed broadcasts by at least 6 monthsDominates primetime ratings among the adults 18-to-49 for cable alto Ranks among top 10 Best sites in Brazil http://brasil.canalsony.com/index.html
6
PROMOTIONAL OPPORTUNITIESPROMOTIONAL OPPORTUNITIES
Emmys 2003Live awards show telecast on SETAn online contest for viewers to win a trip to hit the red carpet and attend the ceremony in L.A.
Grammy Awards 2003Live awards ceremony broadcast on SETPerformances by some of the world’s the most popular artists
Talent TourTours to Latin American markets linking your channel/brand to the most famous faces on TVPrevious appearances by Fran Drescher (The Nanny), Mila Kunis & Wilmer Valderrama (That 70’s Show), Kerr Smith & Meredith Monroe (Dawson’s Creek)On-air, online and off-air promo support for tours
7
SonySony’’s Adventure Lifestyle Channels Adventure Lifestyle Channel
8
AXN FAST FACTSAXN FAST FACTS
Home to Action-Adventure programming—the world’s most popular & translatable entertainment categoryStrong ratings and great geographical reach in emerging marketsTargets adults 18-to-49 A/B class, upwardly-mobile, urban-based viewers who have buying power, acquire luxury items and love to travel
9
Premium, Top-Rated TV Series:– Alias, CSI, The Shield, 24, AndromedaAlias, CSI, The Shield, 24, Andromeda
Blockbuster, Hit Movies:– Men in Black, Traffic, Crouching Tiger Hidden Dragon, Men in Black, Traffic, Crouching Tiger Hidden Dragon,
––Mission Impossible 2Mission Impossible 2
First-Run Alternative Sports:– World Rally Championship, EcoWorld Rally Championship, Eco--Challenge, North Face Expedition, AXN Challenge, North Face Expedition, AXN
Fun Race, AXN ChallengeFun Race, AXN Challenge
Event Programming:– The Amazing Race, No Boundaries, Survivor, Who Dares WinsThe Amazing Race, No Boundaries, Survivor, Who Dares Wins
AXN AXN PROGRAMMINGPROGRAMMING
10
INTEGRATION OPPORTUNITIES INTEGRATION OPPORTUNITIES
AXN’s proprietary, original programming offers unique integration opportunities through the following properties:
AXN: ON THE SPOTAXN: ON THE SPOT– Access to today’s blockbuster films—leveraged by
Sony’s worldwide studio presence
NEXT ACTION STARNEXT ACTION STAR– The hottest new reality series is coming to AXN
worldwide
WORLD RALLY CHAMPIONSHIPWORLD RALLY CHAMPIONSHIP– Gear up for racing around the world’s most breath-
taking destinations
11
ON THE SPOTON THE SPOT
Lights, Cameras, Action—AXN Style!AXN’s signature series showcases the year’s biggest films—featuring up close and personal interviews with the world’s major stars, willing to be put On The SpotOn The Spot.
But AXN does it with a twist! In a distinctive, new format, our celebrity guests must respond spontaneously to buzz words or phrases (from index cards), exposing a side of their talent and personal lives rarely seen on TV.
12
ON THE SPOT ON THE SPOT
2003 Feature Film Slate2FAST2FURIOUS2FAST2FURIOUS (Universal), starring Paul Walker, Eva
Mendes, Tyrese Gibson and Devon Aoki; directed by John Singleton
CHARLIECHARLIE’’S ANGELS 2: FULL THROTTLES ANGELS 2: FULL THROTTLE (Sony Pictures), starring Drew Barrymore, Cameron Diaz, Lucy Liu, Bernie Mac and Demi Moore; directed by McG
TERMINATOR 3TERMINATOR 3 (Sony Pictures), starring Arnold Schwarzenegger and Claire Danes
THE HULKTHE HULK (Universal), starring Eric Bana, Nick Nolte and Sam Elliott; directed by Ang Lee
BAD BOYS IIBAD BOYS II (Sony Pictures), starring Will Smith, Martin Lawrence and Gabrielle Union; directed by Michael Bay
13
NEXT ACTION STARNEXT ACTION STAR begins with a nationwide search, culling through thousands of hopeful Americans who think they have what it takes. A dozen lucky men and women will fly to Los Angeles for a shot at becoming the NEXT NEXT ACTION STARACTION STAR.
The last man and woman standing will realize their dreams: They’ll star in a feature film by legendary film producer, Joel Silver.
NEXT ACTION STAR NEXT ACTION STAR AXN gets international exclusivity to the
hottest, new reality series from NBC
As an added bonus, AXN is producing a one-hour behind-the-scenes special, hosted by actor Stephen Baldwin. Topping the bill is exclusive footage of the winners as they star in their first feature film.
14
WORLD RALLY CHAMPIONSHIP WORLD RALLY CHAMPIONSHIP
Start your engines! AXN is revving up the motor sports action. Join a truly global adventure through some of the world’s most stunning backdrops as AXN goes on
the road with one of the most challenging competitions in the world.
15
E! Entertainment Television is Latin America’s channel for celebrity profiles, show biz news, probing
documentaries, and the latest in fashion!
16
E! FAST FACTSE! FAST FACTS
E! Entertainment delivers a balanced ratio of female and male viewers75.1% falls within the coveted adults 18-49 demoCompelling, entertaining programming: The E! The E! True Hollywood Story, Fashion TV, Celebrity True Hollywood Story, Fashion TV, Celebrity Profile Latino, Talk SoupProfile Latino, Talk SoupE! has A/B viewers: Early adopters, upscale, young adults who have very active lifestyles
17
E! PROGRAMMINGE! PROGRAMMING
RANKRANKBrooke Burke ranks topics ranging from the Hollywood’s most eligible bachelors to the top vacation destinations
REVEALEDREVEALEDIt's everything you didn’t know about… Jules Asner presents an in-depth look—taking a totally candid perspective--at the lives and careers of Hollywood’s hottest stars!
ROYALTY A TO ZROYALTY A TO ZPrince Edward helps viewers explore the fascinating and very private world of royalty--from A to Z
18
LIVELIVE…… FROM THE RED CARPETFROM THE RED CARPETE!’s cameras are the first to arrive and the last to leave from the most important events in Hollywood: Academy Awards, Emmy Awards, Golden Globe Awards, Grammy Awards and SAG Awards. The most complete and entertaining event coverage in TV.
THE E! TRUE HOLLYWOOD STORYTHE E! TRUE HOLLYWOOD STORYHollywood’s most infamous stories, scandals and tragedies. E!’s hard-nosed, diligent investigative team bares the raw truth behind the celebrities and entertainment world.
HISTORIAS VERDADERASHISTORIAS VERDADERASAn exclusive Latin American program offering, featuring real stories of Latino celebrities who paid a high price for fame and fortune.
E! PROGRAMMINGE! PROGRAMMING
19
SET ASIASET ASIAIndia’s top-rated cable TV channel among general
entertainment viewers
20
SET ASIA FAST FACTSSET ASIA FAST FACTS
Launched in 1995, SET Asia airs more than 1,200 hours per year of original Hindi-language programming that includes the best dramas, comedies, series and Hollywood & Bollywoodblockbusters
With distribution to more than 23 million households, SET Asia significantly draws the lucrative, upscale adults 18-to-49 audience
FOOTPRINT:– INDIA– PAKISTAN– SRI LANKA– BANGLADESH
21
SET MAX FAST FACTSSET MAX FAST FACTS
Premium films, TV series, major sporting events (such as cricket) and other OTO/event specials Reaches more than 26 million homes in India A 24-hour, digitally-encrypted channel on the Pan Am Sat 10 Satellite
22
Showcasing ANIME, Japan’s home-grown art form—and now the world’s most popular
entertainment genre!Animax targets children and young adultsAnimax is the fastest growing cable channel in Japan—at 4 million households and counting
40% of these subscribers average incomes above $55,000 annuallySweety, Gundam, Monkey Punch, Dragon Ball & Men in Black are among the anime features showcased from Japan’s top studios
ANIMAX FAST FACTSANIMAX FAST FACTS
Starting in January 2004, Animax launched services throughout North Asia and Southeast Asia
23
TV1 AUSTRALIATV1 AUSTRALIA“Television’s Greatest Hits” channel targeting
the general interest audience
24
Launched in April 1995, TV1 is Australia’s leader in Pay TV general entertainment with more than 1.2 million households via cable and satellite on the Foxtel/Austar platformsHealthy subscription growth at 12,000 homes per monthAttractive, advertiser-friendly genres include Western, Comedy, Variety and Science-FictionHit, brand-recognizable programming: Charlie’s Angels, Seinfeld, Magnum P.I.--provided by TV1’s three studio partners; Sony, Paramount and Universal
TV1 FAST FACTSTV1 FAST FACTS
25
SUMMARYSUMMARY
SPTI offers top-shelf and customizable programming to showcase your services and drive your Consumer and Corporate businesses in emerging marketsSPTI delivers highly attractive upscale, urban viewers via our SET and AXN networks. We also offer unobtrusive and timely product placement opportunities in our original productionsQuickly and efficiently establish worldwide brand awareness for your products through coordinated global buys on SPTI’s network platformsLet’s begin a relationship and expand business opportunities between Sony and your company
26