social selling :the future of linkedin groups is here!

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The Future of LinkedIn Groups is here! Presented by Logan Nathan GROUP

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The Future of LinkedIn Groups is here!

Presented by Logan Nathan

GROUP

GROUPNote:solomoIT is an independent company based in not associated in anyway with LinkedIn.

Training & Coaching we provide are based on our own independent research and ‘hands-on’ use of this platform for business and individual use.

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Read the full article Here

LinkedIn has given birth to a new approach to B2B social selling while helping job seekers get timely and valuable advice.

Recently it rolled out an update to its Group Features based upon its member feedback and after a thorough research on how the groups are being used.

GROUP

Social Selling INDEX

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So How does the new LinkedIn groups experience will now become easier to understand and navigate?

Lets have a look at what I think GROUP stands for:

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Group Highlights and Email Digests

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Grasp useful insights on what’s been happening in your group with a single snap shot and helps you

follow the conversations that you find most interesting.

Better Content Filtration

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• Soft-skills improvement – Finding the right active group and be a part of it

• Deepen your area of expertise – Get and provide useful insights with more relevant content being discussed

• Social Selling – Join the group with members from your target market

Effective Group Participation

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• All groups are Standard or unlisted groups• All groups are private or members only groups• Focus on timely and high engagement content• Removal of promotional tabs and sub groups• Introduction of groups mobile app and mentions using @

Own Unique Group

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Make your own group that specialises in a particular industry, a community in focus or an industry related to your

target audience interests

Becoming an active member of LinkedIn Groups

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• Join an existing group or create your own• Bring your own unique angle to conversation• Connect with people that are engaging with a posts related

to your field• Acknowledge others by linking or commenting on posts

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LinkedIn’s Groups allow you to: expand your reach, interact directly with your target audience, create your own community, and opens new doors for engagement and creating leads

Conclusion

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Logan NathanDigital Transformation Strategist, Social Selling Specialist,

LinkedIn Trainer

Get the most out of Groups !