social online advertising on house of moloko
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Europe’s Leading Online Homes & Interiors PlatformConnecting
Brands, Design Enthusiasts and Professionals
A Creative Branding Solution for the
Homes & Interiors Industry
Promoting your brand on the House of Moloko platform will make it stand out online, and drive return on your social advertising investment
An Opportunity!Use House of Moloko...
● It’s free to sign up
● It’s free to feature your fabulous products ● It’s free to engage with the community
● We also offer paid-for social advertising solutions
On House of Moloko,You Can:
● Create engaging content and tell your
brand’s personal story
● Distribute your social advertising to and
through a targeted audience of design
enthusiasts & interior professionals
House of Moloko is Social...
Engaging content is distributed through
sharing and social media
A recent study by Mandloys shows that 70%
of users want to learn about a brand or
product through content.
The House of Moloko platform will enable you to:
● Run and distribute content-driven campaigns to a targeted audience
● Actively engage and interact with consumers● Increase brand loyalty● Drive brand sentiment
Advertising on House of Moloko is:
● Clear
● Timely
● Targeted
● Definitely Relevant
These are key factors when considering return on your online marketing spend
What are consumers saying, sharing and recommending about your brand?
● Monitor the reach of your social advertising on House of Moloko by receiving a detailed report for each campaign.
● Directly engage with potential consumers on House of Moloko’s innovative community area
90% of consumers would recommend a brand to others after interacting with them through social media.
How do we keep our users socially engaged?
We are creating a host of exciting features to keep design enthusiasts & interior professionals engaged. These will be implemented in stages:
● Photo galleries showcasing product collections and interior design portfolios
● Dedicated product discovery search area● Product tagging system with “buy-it-now” link through● Trending page with up-to-date design news and fresh
insight from House of Moloko Style Mavens ● Online hangouts and interior professional panels● Inspiration boards & project management area
Advertising Opportunities
We offer several social and traditional advertising opportunities:
visual carousels, photo galleries, sponsorships, banners, newsletters, advertorials, competitions, videos - each with a direct link to your website.
Targeted product placements: this gives you the option to integrate your advertising within the content, making it a highly focused and non intrusive solution.
Bespoke SolutionsCreate a bespoke advertising campaign on House of Moloko
We are flexible and would love to hear and implement your own innovative ideas. Here are a couple of our own solutions:
● Invite the community to create a branded photo gallery around a specific theme or style
● Invite the community to get creative by decorating a page of your website
Position your BrandPaid-for advertising on House of Moloko will guarantee your brand message is featured prominently on thetrending page.
Our focus is on high-value brand building in a non obtrusive style.
We are currently testing and developing a host of features and analytical tools which will be implemented in stages over the coming months. Some of these features and datainformation will be chargeable.
These features will facilitate geo-targeting as well as behavioural and contextual profiling.
Here's what to do next…Want to become an early adopter and innovator in thispotentially massive online brand building campaign?
We would love you to create your brand profile, and start sharing inspiring images of products and interiors, with the House of Moloko community.
You can do this for free by signing up at:
www.houseofmoloko.com/brands
Our Launch Taster
● Be one of the first 20 brands to advertise and you tell us what you want to pay - based on a 3 month consecutive advertising commitment
● Become a competition sponsor and get free exposure on the launch trending page at www.houseofmoloko.com in return for a prize. The competition will run for three weeks
ContactContact us for pricing information or to discuss your own exclusive advertising campaign.
Want to give us feedback? We would especially welcome your thoughts on features you would find beneficial and the useability of the site.
We would love to hear from [email protected]
houseofmoloko.tumblr.com
@houseofmoloko
www.facebook.com/houseofmoloko
pinterest.com/houseofmoloko
www.linkedin.com/company/house-of-moloko
instagram.com/houseofmoloko
www.youtube.com/houseofmoloko
blog.houseofmoloko.com