social networks facebook quick facts: average time spent per visit on facebook is 20 min 46 seconds...
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Winning With Social Media For Your
Business
Social Networks
Quick Facts:• Average time spent per visit on Facebook is 20 min
46 seconds vs. 56 second average on other websites.
• 80% of U.S. companies are using Facebook to acquire new customers
• Average user habitually creates 3 items of content every day
Key Advantages for Business: • 2nd highest volume of all searches• Un-precedented targeting against consumer
interests, demographics, and “persona” data• Fully customizable design and functionality with the
use of apps, widgets, custom landing pages
Source: Gannett Broadcasting Confidential
What is it? • An online service that allows users to share
updates with other users that answers one simple question: What do you want to share right now?
Quick Facts:• 72% of the top 100 U.S. companies use Twitter to
engage with customers• 50% of Twitter users log in every single day• 460,000 new accounts created everyday on
Key Advantages for Business: • “Listen” and engage with customers in real-time• Search against relevant conversations, topics,
competitor info using specific keywords• Acquire new customers around specific
promotions, coupons or events
Source: Gannett Broadcasting Confidential
Foursquare
What is it? • Location-based service that allows businesses to reward
customer loyalty and effectively promote positive reviews
Quick Facts:• 58% of smartphone users actively seek location-based
mobile (check-in) offers• Those who respond to Foursquare specials spend over
350% more with retailers • 3800% growth in users in 2010, and are projected to
surpass that growth in 2011
Key Advantages for Business: • Incentivize customers to become brand advocates and
generate referrals• Capture additional walk-in customers through real-time
promotions• Statistically proven to increase positive reviews &
citations
Source: Gannett Broadcasting Confidential
What We Can Do For You
• Help your business WIN in the Digital Space
• Manage all aspects of Social Networks
• Create Custom Pages for Branding & Lead Generation
• Use your customer database to perform a “Social Sync”
• Engage & Respond to Consumers
• Develop & Distribute Pre-Approved Content
• Advanced Behavioral & Persona Targeting on Facebook
• Monitor Keywords for Potential Leads on Twitter
• Manage Your Reputation by Monitoring over 128 Review Sites
. . . and much more!