social networking simplified with notes
Post on 22-Oct-2014
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DESCRIPTION
Social Networking Simplified helps Sales & Professionals get the most out of Linkedin, Facebook & Twitter.TRANSCRIPT
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Social Networking Simplified
©MMIX SUCCESSWERKS
Social Networking Simplified
Laura PoseyDancing Elephants
Nhat PhamSUCCESSWERKS*
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Social Networking Simplified
©MMIX SUCCESSWERKS
Agenda• Introductions• What is Social Networking?• What are Linkedin, Facebook & Twitter?• Linkedin & Facebook• Twitter• Using Social Networking to Stay Top of Mind• Tools to stay on top of your networks• Strategies/Take-aways • Exclusive Bonus• Special Offer Today
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Social Networking Simplified
©MMIX SUCCESSWERKS
Nhat Pham• Vietnam • Richmond, VA
• Technology
• Sales & Marketing
• Phamily
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Social Networking Simplified
©MMIX SUCCESSWERKS
Social Media
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Social Networking Simplified
©MMIX SUCCESSWERKS
Social Networking- What’s it NOT
Not a Virtual Salesman
or Peddler !
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Social Networking Simplified
©MMIX SUCCESSWERKS
Social Networking
• World’s Biggest Cocktail Party
• Net-WORK
• 2-way Conversation
• Community
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Social Networking Simplified
©MMIX SUCCESSWERKS
3 Keys to Social Networking
• Relationships
• Adding Value
• Work 2.0
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Social Networking Simplified
©MMIX SUCCESSWERKS
Why these Three?
Social Casual Rich Content Everyone Interactive
Professional Exclusive Expertise Business Connections
mixed Bag Convention Conversation Topics Relevancy
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Social Networking Simplified
©MMIX SUCCESSWERKS
Social Demographics
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Social Networking Simplified
©MMIX SUCCESSWERKS
Linkedin• Released 2003• Professional Social Network• 36 Million Users• 170 Different Countries
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Social Networking Simplified
©MMIX SUCCESSWERKS
5 Linkedin Benefits• Great for “VITO”
• Network with other Professionals
• Client Recommendations & Referrals
• SEO Ranking
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Social Networking Simplified
©MMIX SUCCESSWERKS
Navigating of Linkedin
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Social Networking Simplified
©MMIX SUCCESSWERKS
Creating aMagnetic
Profile
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Social Networking Simplified
©MMIX SUCCESSWERKS
3 Degrees of Relationship
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Social Networking Simplified
©MMIX SUCCESSWERKS
Linkedin Success Strategies
• Join Groups
• Update Status
• Answer Questions
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Social Networking Simplified
©MMIX SUCCESSWERKS
Facebook• Founded 2004• Started at Harvard University• 2005: Open to High School Students• 2006: Open to Everyone with Email• 700 Employees• Advertisers: Microsoft’s Advertising Inventory• Over 28 Languages
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Social Networking Simplified
©MMIX SUCCESSWERKS
Facebook Benefits
• Widely Used
• Social CRM
• Find Old Friends/Associates
• Expand Referral Network
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Social Networking Simplified
©MMIX SUCCESSWERKS
Navigating Facebook
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Social Networking Simplified
©MMIX SUCCESSWERKS
Magnetic Facebook Profile
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Social Networking Simplified
©MMIX SUCCESSWERKS
Magnetic Facebook Profile
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Social Networking Simplified
©MMIX SUCCESSWERKS
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Social Networking Simplified
©MMIX SUCCESSWERKS
Build your Social Network faster
• Find influencers
• Use import & plug-in tools
• Update often
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Social Networking Simplified
©MMIX SUCCESSWERKS
Becoming the influencer• Add value
• Introduce, suggest & recommend
• Become your Group Administrator
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Social Networking Simplified
©MMIX SUCCESSWERKS
First Page Ranking
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Social Networking Simplified
©MMIX SUCCESSWERKS
First Page Ranking
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Social Networking Simplified
©MMIX SUCCESSWERKS
Advanced Strategy
• Start a Group
• Contribute to Group
• Admin the Group
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Social Networking Simplified
©MMIX SUCCESSWERKS
• Created 2006
• 25 Employees
• Different Languages
• Up to 140 characters & attach rich-content
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Social Networking Simplified
©MMIX SUCCESSWERKS
• 140 characters
• Immediate
• Follow, Converse, Inform
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Social Networking Simplified
©MMIX SUCCESSWERKS
Why “Tweet”?
• What are you doing?
• Comment/Feed Back
• Add Value
• Build Relationships
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Social Networking Simplified
©MMIX SUCCESSWERKS
• Build Relationships Quickly
• Real-time Conversation
• Stay on top of Who’s Who
4 Twitter Benefits
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Social Networking Simplified
©MMIX SUCCESSWERKS
Nav
igati
ng
Twitt
er
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Social Networking Simplified
©MMIX SUCCESSWERKS
Magnetic Twitter Profile
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Social Networking Simplified
©MMIX SUCCESSWERKS
Strategies• Develop a purpose & strategy
• Allot time (daily, weekly)
• Update, Update, Update
• Use other web tools
• Get help
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Social Networking Simplified
©MMIX SUCCESSWERKS
Advanced Strategies• “Makeover” your Profile • Use plug-ins
• Tool bars
• Mobile Devices
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Social Networking Simplified
©MMIX SUCCESSWERKS
• Takes Time
• Learning Curve
• Investment in Energy
Realities
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Social Networking Simplified
©MMIX SUCCESSWERKS
Keys
• Build Relationships
• Add/Contribute
• Be You!
• Call to Action
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Social Networking Simplified
©MMIX SUCCESSWERKS
Social Selections?
• What is your goal?• Who do you want to influence?• Where is your sphere of influence?
Can you do it all? ...
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Social Networking Simplified
©MMIX SUCCESSWERKS
SUCCESSWERKS
Bonus:
5 Biggest Mistakes 3 Terrific Twitter Tools Nhat’s Automation Secrets
Go to http://blog.successwerks.com/?p=138
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Social Networking Simplified
©MMIX SUCCESSWERKS
SUCCESSWERKS
[email protected](804) 708-7637
Linkedin: www.linkedin.com/in/nhatpham Ustream.tv: www.RoadWarriorShow.comTwitter: @NhatPhamFacebook: Nhat Pham
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Social Networking Simplified
©MMIX SUCCESSWERKS
Special Offer:Linkedin Book
Linkedin DVD
Facebook e-Book
First 10 people $250will get 1 hour Consult
$97 http://www.etouches.com/SpecialOffer