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Social Network Analysis for Humanitarian Logistics Operations in Latin America Social Network Analysis for Humanitarian Logistics Operations in Latin America Humberto Álvarez Universidad Tecnológica de Panamá (Panamá) [email protected] Marco A. Serrato Tecnológico de Monterrey (México) [email protected] Sponsored by SENACYT, project APY-GC10-034B PROGRAMA DE APOYO A LAS ACTIVIDADES DE CIENCIA Y TECNOLOGÍA CONVOCATORIA PÚBLICA PARA APOYO AL GENERACIÓN DE CAPACIDADES CIENTÍFICAS Y TECNOLÓGICAS 2010

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Page 1: Social Network Analysis for Humanitarian Logistics ...humberto-r-alvarez-a.webs.com/Varios/IIE2013 Social Net Analysis... · Social Network Analysis for Humanitarian Logistics Operations

Social Network Analysis for Humanitarian Logistics

Operations in Latin America

Social Network Analysis for Humanitarian Logistics Operations in

Latin America

Humberto Álvarez Universidad Tecnológica de Panamá (Panamá) [email protected] Marco A. Serrato Tecnológico de Monterrey (México) [email protected]

Sponsored by SENACYT, project APY-GC10-034B PROGRAMA DE APOYO A LAS ACTIVIDADES DE CIENCIA Y TECNOLOGÍA CONVOCATORIA PÚBLICA PARA APOYO AL GENERACIÓN DE CAPACIDADES CIENTÍFICAS Y TECNOLÓGICAS 2010

Page 2: Social Network Analysis for Humanitarian Logistics ...humberto-r-alvarez-a.webs.com/Varios/IIE2013 Social Net Analysis... · Social Network Analysis for Humanitarian Logistics Operations

Social Network Analysis for Humanitarian Logistics

Operations in Latin America

Outline • Motivation • Methodology

• Model Developed

• Results

• Conclusions and future research

Page 3: Social Network Analysis for Humanitarian Logistics ...humberto-r-alvarez-a.webs.com/Varios/IIE2013 Social Net Analysis... · Social Network Analysis for Humanitarian Logistics Operations

Social Network Analysis for Humanitarian Logistics

Operations in Latin America

Issues in HLSC

• This is the first study of this type to be conducted in Panama.

• Several issues may be faced in the aftermath of Extreme and unexpected events (Beaumont, et al., 2007):

1. Large and dynamic volumes of critical supplies must be transported;

2. There is a short timeframe to respond and prevent loss of lives and property; and

3. There exists a significant level of uncertainty about what is actually needed, where it is needed and what is available at the site

Motivation Related

Literature Methodology

Model Developed

Results Conclusions and future research

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Social Network Analysis for Humanitarian Logistics

Operations in Latin America

Is a branch of mathematical sociology that analyzes relationships between entities applying network topology. Main objectives: • To visualize the communications and relationships

using graph theory. • To study the different factors affecting the

relationships shown in the graph. • To generate conclusions about relational data,

including but not limiting them to bottlenecks where information is retained.

• To recommend about better communication policies and procedures.

Motivation Related

Literature Methodology

Model Developed

Results Conclusions and future research

Social Network Analysis in HumLog

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Social Network Analysis for Humanitarian Logistics

Operations in Latin America

Is a set of social relations that can be represented as a set of points connected by lines, where nodes represent individuals and arcs or edges represent social relationships. Relational matrix: Relationship diagram:

Motivation Related

Literature Methodology

Model Developed

Results Conclusions and future research

Social Network Analysis in HumLog

Page 6: Social Network Analysis for Humanitarian Logistics ...humberto-r-alvarez-a.webs.com/Varios/IIE2013 Social Net Analysis... · Social Network Analysis for Humanitarian Logistics Operations

Social Network Analysis for Humanitarian Logistics

Operations in Latin America

Motivation Related

Literature Methodology

Model Developed

Results Conclusions and future research

Social Network Analysis in HumLog

Types of measures the relative importance of a vertex in a graph: • Degree centrality: the number of links incident upon a node (indegree or outdegree)

• Closeness centrality: the inverse of the sum of its distances to all other nodes, the more central a node is the lower its total distance to all other nodes.

• Betweenness centrality: the number of times a node acts as a bridge along the shortest path between two other nodes.

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Social Network Analysis for Humanitarian Logistics

Operations in Latin America

Parties considered

Mobile and convoy units

CPs off the ground

NGOs off the ground

Affected population

DC/shelters

NGOs on the ground

Regional/National government

Donors

Social Network

Volunteers

Motivation Related

Literature Methodology

Model Developed

Results Conclusions and future research

Page 8: Social Network Analysis for Humanitarian Logistics ...humberto-r-alvarez-a.webs.com/Varios/IIE2013 Social Net Analysis... · Social Network Analysis for Humanitarian Logistics Operations

Social Network Analysis for Humanitarian Logistics

Operations in Latin America

Motivation Related

Literature Methodology

Model Developed

Results Conclusions and future research

Methodology

• Literature review to adapt communication models to the project

• Literature review to define levels of authority and influence in the

communication model.

• Definition of organizations involved in disaster relief and humanitarian logistics.

• Interview with general public to define perceived communication patterns.

• Model analysis and validation through SNA

Page 9: Social Network Analysis for Humanitarian Logistics ...humberto-r-alvarez-a.webs.com/Varios/IIE2013 Social Net Analysis... · Social Network Analysis for Humanitarian Logistics Operations

Social Network Analysis for Humanitarian Logistics

Operations in Latin America

Motivation Related

Literature Methodology

Model Develooped

Results Conclusions and future research

Model description

Page 10: Social Network Analysis for Humanitarian Logistics ...humberto-r-alvarez-a.webs.com/Varios/IIE2013 Social Net Analysis... · Social Network Analysis for Humanitarian Logistics Operations

Social Network Analysis for Humanitarian Logistics

Operations in Latin America

Motivation Related

Literature Methodology

Model Develooped

Results Conclusions and future research

Model description

• The model is multilevel communication model with multiple actors on it.

• The dotted line shows the inter-level communication and the straight lines show the intra-level communication processes.

• Shapes give the idea of the multiplicity of organizations and agencies involved in the humanitarian relief.

• At this stage the model does not consider the trans- communication across the different stages of the disaster management cycle.

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Social Network Analysis for Humanitarian Logistics

Operations in Latin America

Results

Motivation Related

Literature Methodology

Model Developed

Results Conclusions and future research

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Social Network Analysis for Humanitarian Logistics

Operations in Latin America

Motivation Related

Literature Methodology MDM

Optimal Policy

Conclusions and future research

Conclusions • Communication organizations are identified as key stakeholders because of its

significant influence towards the success of humanitarian efforts. • On the other hand, it seems that SINAPROC does not have the relevance in the management, control and operations in the logistics of humanitarian relief. • In general, humanitarian relief activities are highly dependable on communication

networks. Hence for this case, and according to the general public, TV Stations, Governors and communications companies are central for the humanitarian effort and disaster management activities.

Future work • There are some limitations which open avenues for further research. • The number and size of the organizations considered, for communication and

timely information sharing will be influenced by these factors. • The second limitation is on defining measures for the specific role played by

stakeholders involved in humanitarian logistics operations, and their effects on specific activities.

• To complete the communication model with more reliable data and to compare the local model with a SNA analysis in other Latin American countries.

Page 13: Social Network Analysis for Humanitarian Logistics ...humberto-r-alvarez-a.webs.com/Varios/IIE2013 Social Net Analysis... · Social Network Analysis for Humanitarian Logistics Operations

Social Network Analysis for Humanitarian Logistics

Operations in Latin America

Thanks,

Questions?

Social Network Analysis for Humanitarian Logistics Operations in Latin America

Humberto Alvarez – Universidad Tecnológica de Panamá (Panamá) [email protected] Marco A. Serrato - Tecnológico de Monterrey (México) [email protected]