social media tips for farmers markets, organic farmers + artisans
DESCRIPTION
Farmers markets, artisan producers and organic farmers can use social media, email marketing, newsletters, video marketing and infographics to generate buzz about their business. Local farmers markets and events like Farm Folk City Folk's "Meet Your Maker" in the Okanagan and Vancouver help connect producers and buyers. I'm a guest panelist at the Kelowna event. http://www.farmfolkcityfolk.ca/events/meet-your-maker-3/mym-okanagan/ Showing up in the top of a Google search means more customers will visit your website. Having your photos or videos shared on Pinterest, Facebook, Instagram or Twitter helps establish your brand and spread the word so you get more customers to your market stalls or farm store. Social media is word of mouth marketing...amplified. Need help with social media for your organic farm, farmers market or specialty products (home-made jams, soaps and hand-made goods are always popular)? I help struggling or time-strapped business owners and entrepreneurs get more clients by creating an irresistible online presence. http://BrightSparkMediaTRANSCRIPT
SOCIAL MEDIAfor farmers markets,
vendors + artisan producers
www.BrightSparkMedia.ca
www.BrightSparkMedia.ca
Farm Fresh
78651755
# of Farmers Markets is on the Rise
Healthy lifestyles,food allergies,GMO concerns,
and the "eat local"movement helpedfarmers marketssee a resurgence
in popularity
www.BrightSparkMedia.ca
1994 2012
Source: About.com (Amanda MacArthur)
Social media is word-of-mouthmarketing...amplified.
www.BrightSparkMedia.ca
READ ON
Top 5 Online Marketing Tips
To connect with your customers,
Get found online +
Make your products irresistible.
Social Media | Online Marketing
www.BrightSparkMedia.ca
Have a website
with a blog
#1
www.BrightSparkMedia.ca
Share your story
What do you do?
#2
www.BrightSparkMedia.ca
#3
Stay current with seasonal ortopical trends
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Choose the right social networks
VS
#2
Where are your customers online?
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Get your customers involved
What is your favouritestrawberry jam recipe?
#4www.BrightSparkMedia.caimage source: freedigitalphotos.net
BONUS:Mobile Marketing Tips
Get Mobile
Why?Your customers are spending more timeaccessing internet and social media on theirmobile devices, including Smartphones andtablets (such as iPads)
How?Make sure your website looks good (andworks) on mobile devices, as well as desktop
www.BrightSparkMedia.ca
Make Paying Easy
Why?Take credit card payments, right at yourmarket stall or whenever you're on the go.Your customers can spend more on yourproducts without carrying cash.
How?Use a mobile payment device that attaches toyour Smartphone or tablet. The attachment isusually free, with a small fee to processpayments. Try Square, PayPal Here or Intuit GoPayments. www.BrightSparkMedia.ca
www.BrightSparkMedia.ca
Need help?
Social Media Marketingfor farmers markets, organic producers and artisans
Online Marketing Strategist
Angelique DuffieldVideo marketing
Get more customers with an irresistible online presence
Email Marketing (newsletters)Social media + online marketing: strategy, training or "done-for-you"
www.BrightSparkMedia.ca ● [email protected] ● www.Facebook.com/BrightSparkSocialMedia
Why use social media for your business?
Social media is word of mouth, amplified!Gain credibility, connect with your audience, rank better in GoogleDevelop a client-attracting strategy with online marketing