social media time saving tips
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Social media marketing time managemTRANSCRIPT
Time Saving Tips and Tools for Social Media Marketing
Milena Regos Out&About Marketing Twitter: @milenaregosTwitter hashtag: #AIFD
“Time is what we want most, but what we use worst.”William Penn
How much time do you spend weekly on marketing your business?
0
7.5
15
22.5
30
<1 1-2 hrs 2-5 hrs 5-10 hrs 11+ hrs
Source: Out&About Marketing Imagine Social Media Survey 2011; n:285
Personal/Business Use of Social Media
0
25
50
75
100
VideosBlogs
Review sit
esPhotos
Twitte
rForums
Geo-location
6.28.5
29
2221.6
34.7
22.4
93.4
7.1
19.6
26
34.939.5
45.2
52.7
92.5
Personal Business
Source: Out&About Marketing Imagine Social Media Survey 2011; n:285
0
12.5
25
37.5
50
Direct M
ail
Local print ad
s
Yellow Page
s
Magazine a
dsRadio
Outdoor TV
Telemark
eting
10.212.4
16.4
19.9
27.8
36.8
47.748.5
Traditional marketing methods for florists
Source: Out&About Marketing Imagine Social Media Survey 2011; n:285
Your old business card
Your new business card
Your new business card
Your new business card
Your new business card
Your new business card
Your new business card
Your new business card
Create a Plan• Listen
• Plan
• Engage
• Measure
• Review and Adjust
Get Organized
Content Schedule
Source: Out&About Marketing Imagine Social Media Survey 2011; n:285
“The bad news is time flies. The good news is you’re the
pilot.”
Michael Altshuler
Prioritize
Automate• TweetMeme
• HootSuite/TweetDeck/Seeismic
• SocialOomph
• Facebook to Twitter - when needed
• Twitter to Facebook - when needed
• Blog to social networks
• Ping.fm - to all
Aggregate
Hootsuite
Favorite Tools• iPhone
• Animoto for easy videos
• TubeMogul for distribution of videos
• Ping.fm
• Evernote
• Diigo
• Firefox add-ons - Hootlet, Diigo, Bit.ly, SproutSocial
• Dropbox
• TimeLogger
• Instagram/360/Best Camera
On the Go• Facebook
• Hootsuite
• Flickr
• Animoto
• Ping.fm
Commit
“Don't say you don't have enough time. You have exactly the same number of hours per day that were given to Helen Keller, Pasteur, Michaelangelo, Mother Teresa, Leonardo da Vinci, Thomas Jefferson, and Albert Einstein.”
H. Jackson Brown, Jr. quotes (American best selling writer, author of Life's Little Instruction Book)
Milena Regos@milenaregos
http://www.outandaboutmarketing.comhttp://www.slideshare.net/milenaregos
All images photo credit Creative Commons unless otherwise indicated. Share/remix/reuse.