social media strategies for human resources
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Social Media Strategies for Human Resources presented at the HR Summit 2012 (May 9-10) in SingaporeTRANSCRIPT
SOCIAL MEDIA FOR HR
Unlock Your Organization Potential© Konstiantyn - Fotolia.com 1
Everyone IsTALKING About It
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http://www.slideshare.net/bmasia/bm-asiapacific-social-media-infographics-bookletaug2011
It is HUGE
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http://www.simonbai.com/wp-content/uploads/2011/03/social_media_marketing.jpg
http://www.theconversationprism.com/
4© G.Light - Fotolia.com
Everyone Is On It
Singaporeans #1
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Experian Hitwise
Spends the Most Time on
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1 in 5Singaporean job seekersare using social media to
look for job openings
• Facebook is the most popular social media site for Gen Y (aged 18-29) respondents to look for work• LinkedIn is preferred by Gen X (aged 30-47) and baby boomers (aged 48-65)• 45 percent of Gen Y respondents say it is essential to be active on social media in order to advance their careers• compared with 35 percent of baby boomers and 34 percent of Gen X.
Kelly Global Workforce Index Survey, May 4, 2011 6© Ariwasabi - Fotolia.com
7© Sanjay Deva - Fotolia.com
Organization Outreach “Fan Page” - connecting with
your target audience
8 © EastWest Imaging - Fotolia.com
Organization Coming to LifeCompany Culture
Business Information
9© wong yu liang - Fotolia.com
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400 forwards and 50 resumes in his inbox within 10 hours.
© Elwynn - Fotolia.com
11© mocker_bat - Fotolia.com
Business Presentationsshare & researchbusiness topics
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Employees write & sharebusiness processespolicy & guidelines
best practices
© Ronen - Fotolia.com
© bloomua - Fotolia.com
QR for HR
14© Peter Kim - Fotolia.com
© Pixel Embargo - Fotolia.com
No IMNo SMS
No InternetNo, No, No!!!
The HR Police
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Let’s Clear Up the Fog
http://upload.wikimedia.org/wikipedia/en/archive/4/45/20110714211709%21DiffusionOfInnovation.png
© Marina Zlochin - Fotolia.com© ryanking999 - Fotolia.com 16
Technology Adoption Cycle
A Social Organization
Waiting to be Discovered
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HR asChange Agent
ContentConnections
ConversationsCollaboration
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http://www.intersectionconsulting.com/
20© Suprijono Suharjoto - Fotolia.com
What IF?
# Twitt Noteswho were not there
Someone Blogs It
On-gong discussions
Captured forOn-Demand Video
From Instructor-Led to Virtual Learning
What IF?
21© PETER CLOSE - Fotolia.com
CHRO writes the framework
HR Analyst documents the process steps
HRD wrote the implementation plan
Employee Feedback
Corporate Policy
What IF?© Elwynn - Fotolia.com
© WONG SZE FEI - Fotolia.com
#Virtual TeamIce Breaker
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Introduce Yourself in140 characters or less
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What IF?
Team Building
scan me!
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The Opportunityis
NOW
We are going
SOCIAL
There isNO
turning back
25© alphaspirit - Fotolia.com
http://cristinaskybox.blogspot.com/2011_12_01_archive.html26
Related Presentations
Scan or Click to View
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Additional Resources
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Connecting With Me
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Information contained within is the opinion of the author and not that of my employer.
http://www.linkedin.com/in/williamchinhttp://www.slideshare.net/williamchin
https://twitter.com/#!/@williamchin
http://www.asiahrblog.com
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Presented at
William ChinDirector, APAC Staffing
Qualcomm