social media promotion strategies that work

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Presentation by: Terri Davies Inbound Marketing Architect @SunstarTerri

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Social Media for Business - This presentation is about social media promotional strategies that work. Already using Twitter and Facebook, but need a few tips to take things to the next level? Here are some ideas.

TRANSCRIPT

Page 1: Social Media Promotion Strategies That Work

Presentation by:

Terri DaviesInbound Marketing Architect

@SunstarTerri

Page 2: Social Media Promotion Strategies That Work

Promo Strategies That Work

Page 3: Social Media Promotion Strategies That Work

Strengthen Relationships

Twitter: Re-Tweet Chat with someone who is new to Twitter/has few

followers Learn about those who follow you See who you follow that doesn’t follow back – greet them

LinkedIn: Write recommendations Ask someone to know more about what they do

Facebook: Create lists to allow acquaintances to be friends Learn about your “friends” and send a message Write on walls of other business pages, “Like” things

Page 4: Social Media Promotion Strategies That Work
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Contests, Freebies, Deals

Page 7: Social Media Promotion Strategies That Work

Video Contests

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3000 Votes cast….

Page 9: Social Media Promotion Strategies That Work

Low Cost, Low Risk, Low Commitment

Page 10: Social Media Promotion Strategies That Work

What is ?

1. Mayor

2. Check-in

3. Frequency

4. Wild-Card

Page 11: Social Media Promotion Strategies That Work

Go to foursquare.com/businesses to claim your business

Page 12: Social Media Promotion Strategies That Work

7Marketing Ideas

1. Gelato Parlor – mayor special

2. Burger Joint in Milwaukee – meet-up

3. Beer Fest – scavenger hunt

4. Hong Kong restaurant – badge reward

5. Coffee Shop – loyalty program

6. Broadway – merch discounts

7. Restaurant – rewards tips

Page 13: Social Media Promotion Strategies That Work
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Free Events

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Make It Easy to Share & Connect

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Tell Your Contacts You’re Social

Business Cards

Email Signature

eNewsletter

Brochures

Signage

Posters

Your Website!!

Page 20: Social Media Promotion Strategies That Work

Social Commenting

Page 21: Social Media Promotion Strategies That Work

http://helpareporter.com/

Page 22: Social Media Promotion Strategies That Work

Thank You! Let’s Stay Connected:

Terri Davies (250) 588-2877

[email protected]

http://www.sunstarcreative.ca/blog

@SunstarTerri