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social media & politics bliss institute march 2012

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Social Media &Politics Kevin Holtsberry KevinHoltsberry.com @kevinholtsberry

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Page 1: Social Media & Politics Bliss Institute March 2012

Social Media &Politics

Kevin Holtsberry

KevinHoltsberry.com

@kevinholtsberry

Page 2: Social Media & Politics Bliss Institute March 2012

Social Media RemindersLive ItListen & MonitorAdd ValueBuild RelationshipsKeep a sense of humor

Page 3: Social Media & Politics Bliss Institute March 2012

Why It MattersReal time Temperature checkChange the narrativeTargetedCrisis management

Page 4: Social Media & Politics Bliss Institute March 2012

What WorksInsightClarityPersuasion

Page 5: Social Media & Politics Bliss Institute March 2012

What Works, cont.

AuthenticityTrustStyle

Page 6: Social Media & Politics Bliss Institute March 2012

Measure & AdjustHave a planMetrics, metrics, metricsEvaluate and adjust

Page 7: Social Media & Politics Bliss Institute March 2012

Thank You

Questions?www.kevinholtsberry.com

http://www.kevinholtsberry.com/

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