social media, nonprofits, and the role of individuals
DESCRIPTION
This is the presentation I made on Thursday, October 15, 2009 for the SANGONeT conference in South Africa (presentation made remotely) that includes highlights from reports in the US and the UK about social media use by nonprofit organizations.TRANSCRIPT
Remixing the web for social change
NetSquared.org
AmySampleWard.org
NetSquared.org
Social Media,
Nonprofit Organizations,
and the Role of Individuals
Remixing the web for social change
NetSquared.org
Where we’re going:
Remixing the web for social change
NetSquared.org
http://NonprofitSocialNetworkSurvey.com
Remixing the web for social change
NetSquared.org
Remixing the web for social change
NetSquared.org
Remixing the web for social change
NetSquared.org
Remixing the web for social change
NetSquared.org
http://nfpSynergy.net
Remixing the web for social change
NetSquared.org
Remixing the web for social change
NetSquared.org
Remixing the web for social change
NetSquared.org
2009 eCampaigning Report
• 31% using blogs to support campaigning
• 93% have a presence on a social networking site
• 38% engaging directly with supporters
• Facebook and Twitter most popularhttp://fairsay.com/ecr09
Remixing the web for social change
NetSquared.org
Case Study
The use of social media by
individuals
in charity organizations.
Remixing the web for social change
NetSquared.org
Case Study: Who
@leahmouse
works with
Women’s Resource Center (UK)
http://wrc.org.uk
Remixing the web for social change
NetSquared.org
Case Study: Why
Understand applications of social media for
the organization
from individual use.
Remixing the web for social change
NetSquared.org
Case Study: What
Created accounts on various social media platforms as an
Individual.
Twitter, social networks, etc.
Remixing the web for social change
NetSquared.org
Case Study: How
Evaluate best uses of social media for
the organization
from individual’s experience.
Remixing the web for social change
NetSquared.org
Case Study: Lessons Learned
Remixing the web for social change
NetSquared.org
Let’s Connect!
If you want to continue this conversation:
Amy Sample Ward
@amyrsward (Twitter)
[email protected] (email)
http://AmySampleWard.org (blog)
http://NetSquared.org (web)
Remixing the web for social change
NetSquared.org
Links!http://
NonprofitSocialNetworkSurvey.com
http://nfpSynergy.net
http://fairsay.com/ecr09
http://wrc.org.uk
These slides will also be available on SlideShare at:
http://www.slideshare.net/AmySampleWard