social media metrics amplification rate
TRANSCRIPT
Social Media Metrics
Amplification Rate
Every Channel has its inherent limitations but the Every Channel has its inherent limitations but the extensions that could be created are manifold!extensions that could be created are manifold!
You can build a network on each one of them but You can build a network on each one of them but the multiplier is huge with every node in your the multiplier is huge with every node in your network having its own network.network having its own network.
One to Many
Relevant, Outstanding and Adds ValueAnything that has relevance, stands out or adds Anything that has relevance, stands out or adds value will be the force; a force that breaks the value will be the force; a force that breaks the shackles - the limitations inherent to each network.shackles - the limitations inherent to each network.
Amplification
Number of times your social media buttons are Number of times your social media buttons are clicked to spread the word.clicked to spread the word.
Amplification = # of shares per postAmplification = # of shares per post
Twitter > RetweetsTwitter > Retweets
Facebook & Google + > SharesFacebook & Google + > Shares
Blogs, Youtube… > Share ClicksBlogs, Youtube… > Share Clicks
They Will Know
Your 2Your 2ndnd level network will know you and your brand level network will know you and your brand when your immediate 1when your immediate 1stst level network takes a level network takes a liking and evangelizes your content liking and evangelizes your content
22ndnd level converts to 1 level converts to 1stst and they will and they will know that you are awesome!know that you are awesome!
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