social media marketing for child care providers

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Post on 17-May-2015

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Presentation to Early Learning Coalition of Orange County on the use of social media

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  • 1. Social Media Marketing for Child Care ProvidersHow to use social media as a toolto reduce turnover get new clients attract/retain staff become more profitable

2. Questions How many of you useFacebook . . .for personal use? for business? How many wouldconsider themselvestech savvy? How many of you areconcerned aboutturnover in yourbusiness? 3. Social Mom Statistics 44% use social media forword-of-mouthrecommendations 73% feel they findtrustworthy informationabout products andservices through nicheonline communities(parenting, groceries,family, etc.) 96.3% of the momssurveyed said they usedFacebook to keep in touch 4. Benefits of Social Media Two way communication withparents Safety issues Being a resource for parents(coupons, educationalmaterial, etc.) Recruiting/retaining staff Fundraising efforts Ask for input and suggestions 5. Providers using Social Media 6. Carlton Facebook Page 7. Carlton Twitter Page 8. Carltons Linkedin Page 9. Carltons Website 10. Growing Days Child Care FBPage 11. Treasures of the Heart info Page 12. Happy Days Daycare info Page 13. Social Media Marketing for Child Care ProvidersPresented byDarien HillGennia Holder Social Media Training,Coaching &Consulting Facebook, LinkedIn, Twitter, YouTube, [email protected]