social media job hunting 8.5.2012

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Social Media Job Hunting and Personal Branding Tom Laine Skype: tomlaine Email: tom.laine@somehow Mob. +358 400 296 196

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Social media job hunting lecture 8.5.2012, Helsinki

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Page 1: Social media job hunting 8.5.2012

Social MediaJob Hunting and

Personal Branding

Tom LaineSkype: tomlaineEmail: [email protected]. +358 400 296 196

Page 2: Social media job hunting 8.5.2012

Who am I?

Serial entrepreneur and social media specialist

Recruitment industry background

Templeton & Partners UK, IT Recruiter

Huntress Search UK, Senior Consultant

Executive Net UK/FIN, Principal Consultant

ElanIT Resource/Manpower Group, Nordic Resource Mngmt

BI-IT Solutions/VMP Group Finland, CEO

Social media recruitment since 2004- (1999- )

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Agenda

Why Social Media?

Facebook & Twitter

Other social media and web tools to support job hunting

LinkedIn introduction

LinkedIn Live

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Why Social Media?

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Time vs. cost

Volume

Passive candidates

'War of talent'

Employer branding

Total cost of hire?

Free vs. expensive

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The power of social media job advertising in numbers

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The Social Media Trinity

”Holy trinity”

LinkedIn World's largest CV database 380.000 Finns, 150 milj. In total

Facebook >2,0 mill. Finns can't be wrong...

Twitter Where would you want to drive traffic?

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Twitter, Facebook,...

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Societe Generale – candidates

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Societe Generale –Global HR social media ecosystem

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Futurice – a picture worth a 1000 words?

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Intel - Facebook & YouTube

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Intel - vKontake (RUS) Social media recruitment is a global phenomena

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Nice, but what else?

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Google-advertising

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Pepsico career application

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Identified

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Graduateland

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Klok – recruiting via blog

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Pinterest - Infografic job ads

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Bubbling under...

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Google Plus updates

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Google Plus photos

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Google Plus corp profiles

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LinkedIn

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LinkedIn Apply-button

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Contact!

Tom Laine

Mob. +358 400 296 196

Skype: tomlaine

Email: [email protected], [email protected]

LinkedIn http://www.linkedin.com/in/tomlaine

Twitter @lainetom

Facebook http://www.facebook.com/lainetom

Google+ http://gplus.to/tomlaine