social media for social change
DESCRIPTION
A brief overview of Social Media in South Africa and how the Reconstructed Living Labs are using it for social change.TRANSCRIPT
Social Media for Social Change
By @marlonparker
91% of mobile phone users go online to socialize compared to only 79% of PC users
4,000,000
Toll FREE Numbers
5,000,000
PC Web Users
36 Million
R0.75c per SMS
10 Billion SMS/Texts
38%
Disposable Income
12 Million
Mobile Web Users
22Million
Mobile Chat
“Hope is like a road in the country; there was never a road, but when many people walk on it, the road
comes into existence.”Lin Yutang
Stories of Hope
Digital Voice
Community
Education
Employment
Upliftment
Community Social Media
Mom 3.0
SM Teens
Senior Mobile Sessions
The Reconstructed
Mobile Blogging
Social Media Surgery
Mobile Counselling 3:41 PM @mxit: i've got this friend of mine i don't know whats wrong with her she tried commiting suicide a couple of times and she smokes weed how can i help her?3:46 3:42 PM me: hw old is she? how old is your friend3:45 PM @mxit: She's 14PM me: do her parents knw dat she tryd 2 commit suicide?3:47 PM I c.Do you know why your friend wants to commit suicide? that is young so does her parents know she is smoking3:50 PM @mxit: Ja her parents know they caught her smoking it so she tried 2 commit suicide and i want to help her but i don't know how3:52 PM me: Does she mix with friends who smoke?3:53 PM @mxit:Ja we are 6 in the group 4 of them are smokers its just me and my sister who dont smoke3:54 PM me: Wil she spk 2 sum1 in person if she cn get help?3:53 PM @mxit:Ja she wants hlp and I dnt know what 2 do3:55 PM me: which area do u live?3:56 PM @mxit: In pta3:56 PM me: we will gt sum1 in pta 2 help. Can u wait online 4 da numbers? 3:58 PM @mxit: k
# Social Media Trainers: 16
# Trained in Social Media: 276
# of Mobile Subscribers: +80,000
# of Interactions: +2,500,000
All labor that uplifts humanity has dignity and importance and should be undertaken with painstaking excellence.
Thank Youwww.rlabs.org
www.marlonparker.co.za
Marlon Parker
@marlonparker
marlonct
+2721 469 1138 +2721 637 4037 +2776 403 4920