social media for social change

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Social Media for Social Change By @marlonparker

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A brief overview of Social Media in South Africa and how the Reconstructed Living Labs are using it for social change.

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Page 1: Social Media for Social Change

Social Media for Social Change

By @marlonparker

Page 2: Social Media for Social Change
Page 3: Social Media for Social Change
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91% of mobile phone users go online to socialize compared to only 79% of PC users

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4,000,000

Toll FREE Numbers

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5,000,000

PC Web Users

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36 Million

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R0.75c per SMS

10 Billion SMS/Texts

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38%

Disposable Income

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12 Million

Mobile Web Users

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22Million

Mobile Chat

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“Hope is like a road in the country; there was never a road, but when many people walk on it, the road

comes into existence.”Lin Yutang

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Stories of Hope

Digital Voice

Community

Education

Employment

Upliftment

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Community Social Media

Mom 3.0

SM Teens

Senior Mobile Sessions

The Reconstructed

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Mobile Blogging

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Social Media Surgery

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Mobile Counselling 3:41 PM @mxit: i've got this friend of mine i don't know whats wrong with her she tried commiting suicide a couple of times and she smokes weed how can i help her?3:46 3:42 PM me: hw old is she? how old is your friend3:45 PM @mxit: She's 14PM  me: do her parents knw dat she tryd 2 commit suicide?3:47 PM I c.Do you know why your friend wants to commit suicide?  that is young so does her parents know she is smoking3:50 PM @mxit: Ja her parents know they caught her smoking it so she tried 2 commit suicide and i want to help her but i don't know how3:52 PM me: Does she mix with friends who smoke?3:53 PM @mxit:Ja we are 6 in the group 4 of them are smokers its just me and my sister who dont smoke3:54 PM me: Wil she spk 2 sum1 in person if she cn get help?3:53 PM @mxit:Ja she wants hlp and I dnt know what 2 do3:55 PM me: which area do u live?3:56 PM   @mxit: In pta3:56 PM me: we will gt sum1 in pta 2 help. Can u wait online 4 da numbers? 3:58 PM @mxit: k

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# Social Media Trainers: 16

# Trained in Social Media: 276

# of Mobile Subscribers: +80,000

# of Interactions: +2,500,000

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All labor that uplifts humanity has dignity and importance and should be undertaken with painstaking excellence.

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Thank Youwww.rlabs.org

www.marlonparker.co.za

[email protected]

Marlon Parker

@marlonparker

marlonct

+2721 469 1138 +2721 637 4037 +2776 403 4920