social media for crowdfunding research - research my world
TRANSCRIPT
SOCIAL MEDIA STRATEGY FOR RESEARCH CROWDFUNDING JOYCE SEITZINGER RESEARCH MY WORLD 18 SEPTEMBER 2015
CAMPAIGN STRATEGIES
RESEARCH MY WORLD
DECIDE ON NAME
BRAINSTORM & YOUR BIO IN 160 CHARACTERS
CONNECT WITH SUPERNODES & COMMUNITIES
CURATION
80/20
CREATE “SHAREABLES”
CREATE “SHAREABLES”
Short 6 or 15 second videos. Easy to produce, easy to share.
CREATE “SHAREABLES”
Get crea9ve and tell stories differently!
CREATE “SHAREABLES”
Get the crowd involved!
ETIQUETTE
COMMUNITIES INFORMATION STREAMS
PERSONAL HUB COLLECTIONS
PRESENCE CURATION
PERSONAL CROWDFUNDING NETWORK
CROWFUNDING NETWORK TEMPLATE
Get your copy h@p://bit.ly/cfntemplate
CAMPAIGNER EXPERIENCE MAP
Prelaunch Launch & wk 1 Wk 2 -‐ 5 Final week Post campaign
Set up Launch Updates Push Updates
Record Analyse Record Record Analyse
Set up Connect Updates Push Community
Set up Connect Updates Push Community
Set up Schedule Schedule Schedule Sta9s9cs
Set up Curate Curate Curate Community
Set up Create Create Create
Set up Track Track Track
EDITORIAL CALENDAR
EDITORIAL CALENDAR
CALENDAR TEMPLATE
Get your copy h@p://bit.ly/cfncalendar
SCHEDULERS ARE YOUR FRIENDS!
Tweetdeck
MONITOR ANALYTICS & LEARN
