social media communication for city government

1. How to Communicate via Social Media by Kristy Fifelski City of Reno Web Services Manager Social Media for Government Conference p.s. Dallas, Texas | March 23-24, 2010 with a minimal budget and reduced staff 2010 City of Reno, Nevada

2. Most cities dont have a large number of fans cities on & followers social media with 500+ fans on facebook: 16% followers on twitter: 9% Penn Fels Institute of Government, Making the Most of Social Media; 7 Lessons from Successful Cities,

3. Lets get hands-on Set up a blog (and integrate with your website) Implement time-savers (why we RSS)

4. Well also explore Staff considerations (taking a look at who, what, how and why in the world) New trends (like direct content management system integration)

5. Setting up a blog Its so easyeven he can do it. Slogan /image from GEICO ad campaign

6. WordPress open source blogging software

7. Around the Arch blog

8. the power of the share button

9. now, you dont even need a savvy website to share it

10. Renos YouTube Channel

11. get a government channel Email: [email protected] with this info: Name of govt, govt department, or agency Your .gov website URL Account name you've registered on YouTube (username) Email address youre using to manage the account Any other info about your plans to launch the channel, and what type of content you plan to post * May take up to a month for YouTube approval

12. Googles Fiber for Communities project proved that social media works for cities

13. & cities realized that its ok to have a little fun with social media

14. Renos gigabit YouTube video http://www.youtube.com/watch?v=pVT2tHI96x8

15. Some of the best videos arent the ones that took the most preparation http://www.youtube.com/cityofreno#p/c/45FBE0D6C4E1D603/0/5c_S8nT SoEM

16. YouTube video playlists automatically post on website

17. Reno on twitter

18. Reno on facebook

19. lets talk more about staffing considerations

20. CMS integration

21. excellent report for city governments just getting started

22. where to get numbers - facebook.com/press/info.php?statistics - en.wordpress.com/stats

23. Contact me Kristy Fifelski Web Services Manager City of Reno, Nevada [email protected] 775-785-5818

social media communication for city government

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