social media as a professional development tool - leaders on fast track / hispanic heritage...
TRANSCRIPT
STEPPING UP YOUR DIGITAL GAME: Social Media as a Professional Development Tool Home cooked for LOFT/HHF
@JuanSvas
Feel more comfortable using social media as a resource and tool that helps you generate career opportunities and accomplish your professional goals.
GOAL @JuanSvas
ABOUT ME @JuanSvas
From Twitter to the Mayor’s Operations Innovation Team
August 3, 2014 Now
➡ Personal Story
➡ Branding
➡ Tools
➡ Tactics
AGENDA @JuanSvas
STORY @JuanSvas
GOAL 1: Own & tell your personal story
What this means:
Big Data Day LA 2016 Presentation
“I am both an immigrant & a working professional
in data & communications.”
BRAND @JuanSvas
GOAL 2: Build & grow your personal brand
What this means:
Social Media Bios
Keywords URLs / Links Personal website Your face
Consistency Multiple platforms Good pictures Mix Personal/Prof
TOOLS @JuanSvas
Rule of Thumb: Learn a tool for ever 3 months of employment.
GOAL 3: Progressively build your toolkit
What this means:
TACTICS @JuanSvas
• Gradually build it all up - pace, patience • Use screenshots • Speak on panels, workshops, events • Build LinkedIn Recommendations • Go from Reply > DM > Coffee • Use LinkedIn & Twitter notifications • Request LinkedIn recommendations • Scan social media before events • Connect people to each other • Buy your domain
Thank you - let’s chat.
@JuanSVas
www.vasquezsays.com
www.techtinx.com
@JuanSvas