social media and min of health bhutan
DESCRIPTION
Lecture from June 2007TRANSCRIPT
PAIBARE: On Social Media June 16, 2007
Traditional Media
• Radio
• TV
New Media
• Early Web
• Web 2.0
• Web of People• Web becomes
Invisible (just like the electric motor)
Marshall McLuhan
“media are extensions of man”; “change the ratios and you change man”
“the global village”
“the medium is the message”
George Gilder
“post PC era”
“death of distance”
“death of TV”
“storewidth paradigm
»
Joseph Walther
Social Information Processing Theory
“computer mediated communications can be as effective as face-to-face”
“what we care about”
John Seely Brown
Growing up Digital
“bricolage”
Danah Boyd
“faceted identities”
“apophenia – making connections where nothing existed before”
BLOGS“online journal”
“exhaust of human attention”
“truth and transparency”
“personal (ambient) relationships”
MULTIPLY.COM
TOPPINOYBLOGS.COM
WIKIS
“age of empowerment”
“age of participation”
WIKIPEDIA: “crowdsourcing”
“wisdom of the crowds”
“global knowledge revolution”
PODCASTS
“iTunes”
“Radio Open Source”
“narrowcasting”
(Web) Video
YouTube: 10 million users, 65,000 uploads daily
Google Videos: scientific, scholarly, academic, documentaries
Cyworld: 100,000 uploads daily
Linda Stone
“continuous partial attention”
(versus multi-tasking)
Google CLASP
Content
Local Loop
Adsense/Adwords
Search
Platform
Thomas Friedman
10 flatteners
“empowering individuals and small groups”
“learn for the best teachers”
Kevin Kelly
• parallels between nature and technology
• “maximize relationships”
Jeremy Rifkin
• From agriculture to industrial; from industrial to information and networks
• Third Force
Larry Lessig
• Copyrights applied to Code vs Culture
• Creative Commons
Chris Anderson
• digitize everything
• halve it in price
• help me find it
Tim Berners Lee
• inquire within upon everything
• web of people
Reflections and Insights
Social Media in your own words?