SOCIAL MEDIA • GOOGLE ADS • SEOPPC • LINK BUILDING • CONTENT WRITING

Be Number 1

WITH SEO 4 BUSINESS

ONLINE MARKETING STRATEGY

Our Google Ads campaigns:

Seo 4 Business’ SEO optimisation:

AS A BUSINESS, you’ve most likely discovered that

their mail, or from similar direct methods such as advertising on billboards, newspapers, TV, or radio.

However, if you consider that 2.3 million Google searches are happening every minute, chances are that a potential customer is

directly looking for your service or product as you read this sentence. Whether that potential customer contacts your business or your

competitors highly depends on where your website is positioned in their search.

Organic search engine optimisation (SEO) is the process of optimising websites to rank high on search engine result pages without paying for ad placement.

It often relies on the relevance and optimisation of your website’s content to the query (keyword) received by search engines.

keyword search.

Take a look at this search term:

STRATEGIESFOR SUCCESSFUL ONLINE MARKETING

Kitchen renovations

THIS IS A KEYWORD.

SCROLL DOWN!

PAID SEARCH RESULTS

FREE ORGANIC TRAFFIC

• Pay for top positions on search engines and appear onpartner websites with Google Ads.

• Pay per click advertising model.• Value of an ad position is calculated based on the number

of advertisers bidding on it.

• Reach a wider target audience• Drive traffic to websites and landing pages• Increase sales

• Boosts relevant keywords• Adds quality backlinking• Ensures content is well-researched, informed,

and engaging• Is cost-effective compared to paid SEO• Has long-lasting benefits

Seo 4 Business’ offers businesses expert Google Adsconsulting, setup, and management.

The best online marketing strategy is to utilise a mixture of both pay-per-click and search engine optimisation methods. As we work hardto boost your website’s ranking on Google’s organic results, we use Google Ads to bring customers to your business immediately.

SEARCH ENGINESTHESE ARE THE METHODS WE USE

TO GRAB THE ATTENTION OF

SEO

OVERALL TOTAL VISITS MONTHLY ORGANIC TRAFFIC

TRAFFIC SOURCES

80,000

60,000

40,000

20,000

0JUN JUL AUG SEP OCT NOV DEC JAN FEB MAR APR MAY

BOUNCE RATE

Previous period

60,453

4.71%

10%

Previous year

38%

GOOGLE

DIRECT

OTHERPrevious period

0%

Previous year

12%

AVG. PAGE LOAD

4.34Previous period

0%

Previous year

12%

TRAFFIC

CASE STUDYINDUSTRY: WHOLESALEENTITY SIZE: B2B MEDIUM BUSINESS

8 MONTHS (PREMIUM ORGANIC)

WITH A TURNOVER projected to be over 1 million a year, Case Study 1 was successfully securing clients with a proactive team of sales personnel to secure contracts throughout Australia.

averaging 2500 users per month and their position on search results was averaging at 87 over 15 keywords. SEO 4 Business began their online marketing campaign by identifying what potential customers werekeywords which were used to restructure their website.

Following 8 months of optimising their website, the online marketing resulted in

5000 users per month adding a major boost in sales.

BEFORE OUR MARKETING STRATEGYTRAFFIC EACH MONTH: 2500KEYWORDS: 15AVERAGE RESULT POSITION: 87

AFTER IMPLEMENTATIONTRAFFIC EACH MONTH: 7500KEYWORDS: 60AVERAGE RESULT POSITION: 12

BEFORE AFTER

200% INCREASE

0

80 0

1600

CASE STUDYINDUSTRY: RETAIL

ENTITY SIZE: B2B LARGE BUSINESS

PROVIDING A WIDE RANGE of bathroom, kitchen, home interior, and outdoor supplies from three key locations around Brisbane, Case Study 2 is a perfect example of a Google Ads budget that had room for vast improvement.

Before handing their campaign management to SEO 4 Business, they were spending $1800 each day with a return of 200-500 clicks over 150 keywords. After re-evaluating their target market and adjusting their campaigns, SEO 4Business was able to increase traffic byup to 320% without the need of increasingthe campaign budget.

OUR MARKETING STRATEGYGOOGLE ADS BUDGET: $1800/DAYAVERAGE CLICKS: 200-500/DAYPPC KEYWORDS: 150

OUR MARKETING STRATEGYGOOGLE ADS BUDGET: $1800/DAY

AVERAGE CLICKS: 1400-1600/DAYPPC KEYWORDS: 2500

SAME SPEND OF $1800

0

80 0

1600

BEFORE

AFTER

320% INCREASE

PREVIOUS GOOGLE ADS DATA (6 MONTHS)

GOOGLE ADS MANAGEMENT

SETUP ANDMANAGEMENT

15%

$350 $250

CONVERT THE TRAFFICare designed to increase the conversion rate of your online

1300 404 777Info@Seo4Business.com.au

Visit: Seo4Business.com.au

SEOSEM

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