social lesson pdf
TRANSCRIPT
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(C) 2010, Learn more about Pinoy Social Media Marketing at JomarHilario.com
How you can use Facebook to improve your business
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( ) y g
(C) 2010, Learn more about Pinoy Social Media Marketing at JomarHilario.com
Before our online class
today, let me tell you aquickly about me.
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(C) 2010, Learn more about Pinoy Social Media Marketing at JomarHilario.com
My success journey startedout in ....
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Tell others that they can learn Online Business from http ://www . jomarhilario .com 5
3
SG
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3
SG
SINGAPORE
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(C) 2010, Learn more about Pinoy Social Media Marketing at JomarHilario.com
Where I attended the60,000 peso seminar of
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Robert Kiyosaki
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And this is what I learnedfrom him:
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Learn How To Sell-Robert Kiyosaki
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When I came back to
Manila, I volunteered tohelp sell
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Christian Rock Concert Tickets!
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Tell others that they can learn Online Business from http ://www . jomarhilario .com 88http://www.flickr.com/photos/piranha23
Staged at a 20,000 seat coliseum
http://www.flickr.com/photos/piranha23http://www.flickr.com/photos/piranha23 -
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I knew it was impossible for
a Computer ScienceGraduate
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with no formal marketing
or selling background to doit.
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My best background was
network marketing , where Ifailed to make it to the top.
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And everybody who I
recruited and who recruitedme, LEFT.
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But Einstein said :
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Logic will get you from A to
B. Imagination will take youeverywhere.
Albert Einstein20
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So I created a blog for theconcert.
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And in 30 days promotedthe event, heavily - online,
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...from an internet cafe,
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...from 9pm to 2am daily
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...while hiring 10assistants
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from laguna, cubao,
muntinlupa to work for medoing the same thing.
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The result:
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JOC
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5000 people came.
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What I didnt know was
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I was the MAJOR marketer for that event.
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So I did it again, in 30 dayspromoted this concert:
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RM Reuben morgan is a Hillsong Leader and Founder of Unitedand the girl here is my girlfriend!
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10,000 people came.
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I was still operating from aninternet cafe.
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Rm araneta
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So of course like BritneySpears,
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I did it again!
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Promoting for the
#1 Christian Pop Singer onthe planet.
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Again I made a blog
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Note: I expected 2000
people to come.
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2000 people came.
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scc
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I went on to promote other
things.
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Then I came back toSingapore in 2007, to learn
from the ....
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Tell others that they can learn Online Business from http ://www . jomarhilario .com2013
World Internet Summit
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Where I got under the
online mentoring of ...
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Stephen Pierce
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Of course it was a
80,000 peso onlinementoring course.
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W/c I paid using my creditcard in 3 gives!
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I am now the OnlineMarketing Consultant to
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Tell others that they can learn Online Business from http ://www . jomarhilario .com2316
Bo Sanchez
I am now the OnlineMarketing Consultant to
Bo Sanchez
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And yes I do work fromhome.
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While encouraging andteaching others to create a
portable business that...
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you can bring
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HERE
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OR HERE
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Or simply your home!
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Today I still employ VirtualAssistants
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From Aklan, Boracay andManila
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And they help create myonline business.
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So...
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Would you like to knowhow to get GREAT LEADS
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and GREAT PROSPECTSfor your business from
Facebook?
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Or use Facebook to drivepeople to go to your blog/
site?
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Lets begin
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(C) 2010, Learn more about Pinoy Social Media Marketing at JomarHilario.com
Facebook http://www.ickr.com/photos/boltron/
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There will be
2 Billion InternetUsersthis year
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500 Million all inFacebook
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Facebook contains 1/4of all internet users
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This is what 1/4 lookslike:
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Not In Facebook Facebook
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Clearer?
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Not In Facebook Facebook
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Not In Facebook Facebook
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Now, even thosewho dont have aweb presence
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(C) 2010, Learn more about Pinoy Social Media Marketing at JomarHilario.com
Like these guys inyour life...
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Tita, tito, and your oldinternet phobic classmates
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Theyre mostly inFacebook!
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(C) 2010, Learn more about Pinoy Social Media Marketing at JomarHilario.com
Which leads me toLesson #1
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(C) 2010, Learn more about Pinoy Social Media Marketing at JomarHilario.com
(Shh)Facebook is the
new Internet!
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(C) 2010, Learn more about Pinoy Social Media Marketing at JomarHilario.com
And to make things
clear:
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(C) 2010, Learn more about Pinoy Social Media Marketing at JomarHilario.com
When I say FB I
mean....
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(C) 2010, Learn more about Pinoy Social Media Marketing at JomarHilario.com
Facebook = FB
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People go online to
check on their wall,most of the time.
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Theyve decided to
visit a few blogs andtheir wall.
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(C) 2010, Learn more about Pinoy Social Media Marketing at JomarHilario.com
And maybe NOTyour companys blog.
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(C) 2010, Learn more about Pinoy Social Media Marketing at JomarHilario.com
And heresLesson #2
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Shh. The Facebook Wall isthe New Blog
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(C) 2010, Learn more about Pinoy Social Media Marketing at JomarHilario.com
Lets have a littlequiz.
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(C) 2010, Learn more about Pinoy Social Media Marketing at JomarHilario.com
Attention Quiz
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(C) 2010, Learn more about Pinoy Social Media Marketing at JomarHilario.com
Pay attention -whats
different with theseFacebook pages vs yours?
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ChanelLearn Internet Marketing from a Pinoy: http://www.jomarhilario.com
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AudiLearn Internet Marketing from a Pinoy: http://www.jomarhilario.com
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NokiaLearn Internet Marketing from a Pinoy: http://www.jomarhilario.com
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McDonaldsLearn Internet Marketing from a Pinoy: http://www.jomarhilario.com
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Keep lookingclosely!
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Banyan TreeLearn Internet Marketing from a Pinoy: http://www.jomarhilario.com
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MAC Cosme9csLearn Internet Marketing from a Pinoy: http://www.jomarhilario.com
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Virgin Atlan9cLearn Internet Marketing from a Pinoy: http://www.jomarhilario.com
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Harvard UniversityLearn Internet Marketing from a Pinoy: http://www.jomarhilario.com
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They have severalthings in common
L (T ll) P Ph
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Large (Tall) Page Photos
L (T ll) P Ph
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Large (Tall) Page Photos
108
LargeWelcome Tab Photo
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Large Welcome Tab Photo
Text
LargeWelcome Tab Photo
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Large Welcome Tab Photo
Text
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Lesson #3:The Welcome Tabis the New
Website!
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Lets see, theresVideo in
Welcome Tab
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Ben & JerrysLearn Internet Marketing from a Pinoy: http://www.jomarhilario.com
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Coca ColaLearn Internet Marketing from a Pinoy: http://www.jomarhilario.com
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Promotion Text inWelcome Tab
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StarbucksLearn Internet Marketing from a Pinoy: http://www.jomarhilario.com
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Orange JuliusLearn Internet Marketing from a Pinoy: http://www.jomarhilario.com
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Lesson #4: Use theProle Photo to
Promote
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Promotion Text inProle Photo
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ThreadlessLearn Internet Marketing from a Pinoy: http://www.jomarhilario.com
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Fan of the Month
in the ProlePhoto
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Kit KatLearn Internet Marketing from a Pinoy: http://www.jomarhilario.com
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Sony EricssonLearn Internet Marketing from a Pinoy: http://www.jomarhilario.com
Do Pinoy Companies Know How
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Do Pinoy Companies Know How
To Maximize Facebook?
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Pay attentionnow!
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Hen LinLearn Internet Marketing from a Pinoy: http://www.jomarhilario.com
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Teriyaki BoyLearn Internet Marketing from a Pinoy: http://www.jomarhilario.com
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KamisetaLearn Internet Marketing from a Pinoy: http://www.jomarhilario.com
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Preview MagazineLearn Internet Marketing from a Pinoy: http://www.jomarhilario.com
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ChikkaLearn Internet Marketing from a Pinoy: http://www.jomarhilario.com
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Cebu PacicLearn Internet Marketing from a Pinoy: http://www.jomarhilario.com
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AteneoLearn Internet Marketing from a Pinoy: http://www.jomarhilario.com
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Robinsons MallsLearn Internet Marketing from a Pinoy: http://www.jomarhilario.com
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Dont DoWhat Theyre Doing
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Do these...
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Globe TelecomLearn Internet Marketing from a Pinoy: http://www.jomarhilario.com
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Belo Medical GroupLearn Internet Marketing from a Pinoy: http://www.jomarhilario.com
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Havaianas PhilippinesLearn Internet Marketing from a Pinoy: http://www.jomarhilario.com
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SM CinemaLearn Internet Marketing from a Pinoy: http://www.jomarhilario.com
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SM Supermalls (Christmas)Learn Internet Marketing from a Pinoy: http://www.jomarhilario.com
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Philippine AirlinesLearn Internet Marketing from a Pinoy: http://www.jomarhilario.com
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And dont do this:
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Parkmall CebuLearn Internet Marketing from a Pinoy: h ttp://www.jomarhilario.com
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Thats a facebook prole not a page.
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If youre a
company, youneed to know that
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Facebook proles
have 5000 friendlimits.
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You shouldnt limit
the # of prospects.
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Lesson #5: Create a
Facebook Page not aProle
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Jomar, how do you dothat?
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Hep hep hep...
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Heres how you
should write yourPage Name
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Brand name -niche
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Jomar Hilario -PhilippinesInternet
Marketing
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Donald Trump -Real Estate Mogul
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Steve Jobs - Think Different
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Lesson #6 Page
Name must appealto your prospects
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Once you havemore than 100Likes/Fans on this
page...
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You wont be able
to change thename.
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Now once youve
typed in your nalname...
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Now heres how you
create your FB pagephoto
Create a 180 wide x
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540 tall pixel FB page
photo
Use photoshop or
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GIMP to makesure its 300 DPI
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Photoshop?
Jomar, I dontknow this!
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Relax, thats why I
always encouragethat you get VAs.
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VA - VirtualAssistants
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Meantime, just post inyour FB wall that
youre looking for aphotoshop user
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Or let me know via
[email protected] you need one.
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By the way,
300 (DPI) meansDots Per Inch
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If its 300 dpi, thephoto does not
become grainy orblurred
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This is a grainy photo.
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You dont want agrainy photo in your
page photo
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Lesson #7 Page
photo must be tall
and 300 dpi
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So lets review
what wevelearned so far.
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Lesson 1:
Facebook is thenew internet
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Lesson 2: The
Facebook Wall isthe new blog
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Lesson 4: Use the
Facebook ProlePhoto to promote
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Lesson 5: Create a
Facebook Page not aProle
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Lesson 6: Page Name
must appeal to yourprospects
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Lesson 7: Prole
photo must be tall
and 300 dpi
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Truly because of FB, the world of online marketing
has changed.
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Lesson 8: If youre notpowerfully promoting in
Facebook, youremissing 1/4 of your
internet based clients.
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So thats the end
of this onlineclass.
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(C) 2010 L b t Pi S i l M di M k ti g t J Hil i
Did you like what
you learnedtoday?
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Let me know in
the commentsbelow.
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Wait for my nextclass coming soon.
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In the meantime,
create thatFacebook Page.
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And yes, you mayForward this topeople who youthink can benet
from it.
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Now live a
marvelous life. Jomar Hilario