social entrepreneurship marketing workshop (summary)
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Post on 16-Apr-2017
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![Page 1: Social Entrepreneurship Marketing Workshop (Summary)](https://reader034.vdocuments.us/reader034/viewer/2022042723/58f26a2a1a28abc63d8b4599/html5/thumbnails/1.jpg)
DigitalSocial Experiential
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MISSION STATEMENT Intecooisacrea,veconsultancyassembledtoservicenon-profits,startupcompaniesandentrepreneurs.Attheintersec,onoftrendsresearchandbusinessstrategy,wehelpourclientsdevelopinnova,vebrandcampaigns.Ourmodelofcross-cultural
collabora,onequallyleveragesandcelebratesalifestyledesignedforuniquepeople,products,andexperiences.
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OVERVIEW:AnewparadigmforbothpersonalmobilitychoicesandurbantransportplanningistakingshapetowardsEco-Mobility.Walking,cycling,wheelingandridesharingisbecomingmorecommonascommuni,esarelookingformoreeconomicallysoundwaystotravel.
10. transportation
DRIVERS:Eco-MobilitySharingEconomyTechnologyAdvancementsCleanerFuelSolu,ons
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OVERVIEW:Entrepreneursarebringingtechnology,innova,onandimagina,ontothetablewhendevelopingsolu,onstopublicsafety.Cityprogramsarefundingandsuppor,ngthesevisionariesbyallowingthemtotestpilottheirdevelopmentsintheirdistricts.
9. Public safety
DRIVERS:TechnologyAdvancementsMinimalViableProductsStartupCommunityCivicInnova,on
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OVERVIEW:Non-profitsareincreasinglyfindingthattheycannotrelyonphilanthropytosustainthemselves,muchlessgrow.Empoweringpeopletou,lizeandpreservenaturalresourcesintheireverydayliveswillbethekeytomoreinformedchoices.
8. sustainability
DRIVERS:GoingGreenDwindlingNaturalResourcesOrganicsHealth&Wellness
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OVERVIEW:Whengovernmentsfailtoprovide,it’samazinghowcrea8veci8zensbecome.Entrepreneurshipisakeyplayerinendingglobalpovertybyreversingthecycleofdependencywithacycleofself-sufficiencyandemployment.
7. homelessness
DRIVERS:TechIndustryExplosionRiseinEntrepreneurshipSocialMedia
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OVERVIEW:Socialentrepreneurshiphascomeonstrongintheeduca8onspacewithaneverygrowingnumberofins8tu8onsteachingentrepreneurialskillswithalensonsocialissues.Boomerswilljointheranksofsocialinnova8onstudentsasMillennialsareleadingthechargetofindmeaning.
6. education
DRIVERS:VideoBloggingAlterna,veSecondaryLearningSocialInnova,onRisingTui,onCost
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OVERVIEW:InaculturebaGlingrecordratesofobesityandhealthproblemsrelatedtodietandnutri8on,providinghealthierfoodop8onscannotonlyformthebasisofaviablebusinessbutcanalsoserveagrowingmarketofpeoplethatwanttomakehealthierfoodchoicestosupporttheirlifestyle.
5. Food & health
DRIVERS:Health&WellnessOrganicsMindfulLivingTransparency
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OVERVIEW:Brandsandorganiza8onsalikearefindingwaystovoicetheirfrustra8onswithhumanequality.Youngergenera8onsarehavingahard8mebelievingwe,asasociety,ares8llhavingthesameconversa8onsandfigh8ngthesamebaGlesourparentsandgrandparentswerefacing.
4. equality
DRIVERS:SocialMediaPoliceBrutalityNewFeminismSame-SexMarriage
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OVERVIEW:Entrepreneursarenotonlyfocusingonsolarpowerasatoolforprovidingligh,nginplaceswithouttheinfrastructureforelectricity,butalsosolu,onsonhowtoconserveenergyfromourproductsandu,lizedinoureverydaylives.Arewewitnessingaproac,vefightagainstenergypoverty?
3. energy
DRIVERS:EconomicOpportunityCleanEnergyTechSustainablebusinessmodelsSolarPower
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OVERVIEW:Entrepreneurswithdisabili,esarecrea,ngcommuni,esthatallowthemtoconnect,discussandstrengthentheirnetwork.Disabilityisbeingtreatedmoreeffec,velyviatechadvances.
2. disability
DRIVERS:TechnologyAdvancesInternetofThingsSocialCommunityEmpoweredPa,ents
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OVERVIEW:Millennialsarecomingoutofcollegecarryingalargedebt,butnotreallyheadoverheelsaboutspendingthenext30yearsclimbingthecorporateladder.Newsolu8onsarebeingtestedusingavailableassetsandorganiza8onsthinkthatalivingincomewillhelpmorepeopleflourish.
1. income
DRIVERS:CollegeDebtBasicIncomeDigitalCurrencyValuablePublicSpaces
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1. income
2. disability
3. energy
4. equality
5. Food & health
6. Education
7. homelessness
8. sustainability
9. Public safety
10. transportation