social currency and old photos
DESCRIPTION
2011 CAIS CSATRANSCRIPT
FLICKR/POPTECH
FLICKR/POPTECH
"When technology becomes technically boring, it becomes socially interesting"
Thinking of good memories for just 20 minutes a day can make people more cheerful than they were the week before, and happier than if they think of their current lives, report researchers from Loyola University.
Researchers at the University of Southampton in the U.K. have also found nostalgia to be a potent mood booster. Since memories often star important people in our lives, they may give us a comforting sense of belonging.
A Standard Life study suggests 28 to 40-year-olds don't plan for the future because they prefer to
reminisce about past times. Yet experts say nostalgia can give meaning to our seemingly dull
lives. - “What is nostalgia good for?”
Library of Congress | horse | dog | shepherd | montana | Gravelly Range | Madison County | field | 1942 | August | collie | russell | lee | russelllee | work | country | lone ranger | sheltie | marlboro man | man | cowboy | horseback | great plains | transparency | big sky | plains | prairie | loyalty | pride | weathered | white horse | devotion | mans best friend | saddle | loyal | cowboy hat | blue sky | coat | gloves | grass | stirrup | bridle | reins | tumble weed | clouds | hills | Americana | cachorro | cavalo | cão | pastor | grass land | flea-bitten horse | chien | caballo | cheval | indian | stoic | sheepdog | farm dog | home | range | canine | animal | clowns | maria | jose | fernando | abba | baba | aladdin | feathers | master and servant
Tagging
Tagging
Library of Congress | horse | dog | shepherd | montana | Gravelly Range | Madison County | field | 1942 | August | collie | russell | lee | russelllee | work | country | lone ranger | sheltie | marlboro man | man | cowboy | horseback | great plains | transparency | big sky | plains | prairie | loyalty | pride | weathered | white horse | devotion | mans best friend | saddle | loyal | cowboy hat | blue sky | coat | gloves | grass | stirrup | bridle | reins | tumble weed | clouds | hills | Americana | cachorro | cavalo | cão | pastor | grass land | flea-bitten horse | chien | caballo | cheval | indian | stoic | sheepdog | farm dog | home | range | canine | animal | clowns | maria | jose | fernando | abba | baba | aladdin | feathers | master and servant
Library of Congress | horse | dog | shepherd | montana | Gravelly Range | Madison County | field | 1942 | August | collie | russell | lee | russelllee | work | country | lone ranger | sheltie | marlboro man | man | cowboy | horseback | great plains | transparency | big sky | plains | prairie | loyalty | pride | weathered | white horse | devotion | mans best friend | saddle | loyal | cowboy hat | blue sky | coat | gloves | grass | stirrup | bridle | reins | tumble weed | clouds | hills | Americana | cachorro | cavalo | cão | pastor | grass land | flea-bitten horse | chien | caballo | cheval | indian | stoic | sheepdog | farm dog | home | range | canine | animal | clowns | maria | jose | fernando | abba | baba | aladdin | feathers | master and servant
Folksonomy
Now What?
Honored Alumni Reunion
- happens annually- tied to board meeting
http://www.mpix.com
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2004 1994 1984 1974 1973 -
DEMOGRAPHIC SWEET SPOT
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- Slideshows
- Framed Prints
- Email Stewardship Pages
- use them on Chuck’s Corner
- Flickr Drive-bys
- Starting Conversations on Facebook & Twitter
Where are we?
Where now?
POPTECH
internet enables new possibilities for the world’s cumulative free time
TRAVISWARREN_123
proctorarchives
proctorarchives
proctorarchives
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collection
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New Hampshire
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HockeyTheater
members
Proctor Archives
Proctor In Focus
Homepage
othermembers
New Hampshire
</presentation>
Social currency can be divided into six dimensions or levers:
It is about creating a sense of community and by that a strong affiliation between customers, consumers and users of a brand. Having social currency increases a brandʼs engagement with consumers and interaction with customers, and by that adding to the customer conversation around the brand, it grants access to information and knowledge, which is being shared within the customer base. Belonging to a group also helps users of a brand to grow personally by accessing new utility and also developing their own identity in the respective peer group. A strong attachment to a brand will also be a core driver for an active advocacy recommending or even defending the brand.
http://en.wikipedia.org/wiki/Social_currency