so 375 77 contemporary topics in hip hop final paper presentation revised
DESCRIPTION
The Veiled Truth of Hip HopTRANSCRIPT
CORPORATE
04/13/2023 SO 3375 Contemporary Topics: Hip Hop
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Hidden Participators
Hidden participators in the image of Hip Hop remain unseen, unheard, and irresponsible for the negativity and byproduct Hip Hop has produced.
“The operative illusion is that truly black images and styles can not be products, regardless of the degree to corporate power defines, shapes, and promotes them.” Rose, Tricia “The Hip Hop Wars” pg. 85
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Hip Hop’s Conviction
I would argue that the derivation,
influence, and achievement of the
negative derogatory Hip Hop that we
witness today is due to corporate
hegemony.
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Corporate World
The corporate world is responsible for the image, music, promotion, production, distribution, and commercialization of Hip Hop.
Global corporations are the largest entertainers, manufacturers, and connectors to our television sets, digital media, and motion pictures.
04/13/2023 SO 3375 Contemporary Topics: Hip Hop
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Hip Hop’s True Audience
The bulk of demeaning music imagery that is provided, distributed, and shaped by whites and blacks in universal entertainment companies is for predominantly white viewers.
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Industrial Culprits
Whether it is entertaining industries such as
Viacom that deliver and produce popular
media networks such as BET, MTV, CMT, VH1
Centric, and many more extending from over
160 networks worldwide,” or magazines such
as Vibe or TheSource that produce imagery of
sexism, riches, violence, and more money, the
byproduct is always the same.”
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Black Community Plague
If global corporations are responsible for
the creation of Hip Hop’s image and
music, they should also be negligible for
the byproduct and it’s adverse effects it
has on the black community and the
black youth.
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Hip Hop Hypnosis
Television illuminates the desires and thoughts of the consumers also commonly referenced as white clientele.
The self destructive images, ideas, thoughts, are the essential components to the derogatory imagery of negative Hip Hop and the generation of sales.
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Formula for Success
Corporate Hip Hop Formula Derivation:
Corporate Power + Hip Hop = Success
Without corporate power, hip hop is futile and hindered for any chance of achievement.
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Hip Hop Ressurection
Hip Hop culture multimillion dollar industries must release objectivity into the airwaves, playlists, and publications.
Corporate social responsibility, morality, and codes of conducts must be applied to entertainment industries in order to represent black youth, the community, and most importantly Hip Hop.
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Reference
Bloom, Lauren “Business Ethics” MSNBC Segment http://www.businessethicsspeaker.com/ July 29, 2011.
Hunt, Bryan “Hip Hop Beyond Beats and Rhymes” PBS Aired Feb
20th 2007, http://www.itvs.org/films/hip-hop July 29,2011
Rose, Tricia “The Hip Hop Wars” Publisher Basic Books 2008.
Shah, Anup. “Media And Advertising” http://www.globalissues.org/article/160/media-and-advertising
July 29, 2011
Viacom “About Us” http://www.viacom.com/aboutviacom/Pages/default.aspx July 27, 2011
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Thank You