SNAPPYTV REFERENCE GUIDE

SnappyTV Reference Guide2

TABLE OF CONTENTS

3. Getting started

3.1. Sign-in process

3.2. Connecting SnappyTV account to Twitter and other social networks

4. Navigating LiveHub Home

5. Choosing a video source / channel setup

6. Scheduling an event for an upcoming show

7. Add and configure branding [Amplify partners]

8. Using LiveCut Editor for videos

8.1. Creating a video clip from a video stream

8.2. Editing a video clip

9. Using LiveCut Editor for GIFs

9.1. Creating a GIF from a video stream

9.2. Editing a GIF

10. Sharing to Twitter and other sites

11. Analyzing content performance

SnappyTV Reference Guide

SIGN IN

CONNECT ACCOUNT TO SOCIAL NETWORKS

Navigate to snappytv.com and sign in with your SnappyTV credentials.

From the Home page, select “Connect Now” to share clips instantly to Twitter and other social networks or navigate to Account Settings from the top right menu.

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SnappyTV Reference Guide4

LIVEHUB HOME

The LiveHub Home page let’s you easily and quickly navigate all of SnappyTV’s offerings. From the LiveHub, you can jump directly into your scheduled events, explore the performance of your content via Analytics, or manage your account settings. You can also view your activity feed, which is a collection of the videos, GIFs, and other content you’ve already created.

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CHOOSE A VIDEO SOURCE

From the Home page, select “Setup Now” to choose your video source or select “Channels” from the left navigation bar. Next, choose “Modify” for more details about establishing your video source.

In the “Modify” view, you can add channel information (e.g. channel title), define the video source, set a DVR trim time, and upload a channel logo. Once your channel is setup and submitted, you can test the video stream to ensure it’s properly configured.

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SCHEDULE AN EVENT

To begin capturing video for an upcoming event or show, first schedule an event. You can access this page by choosing “Schedule” from the left navigation bar or by quickly choosing “Schedule Event” from the “Create” button located on the top left of your screen.

Easily set the date & time of your event. If it’s a weekly or daily event, simply check the “Repeating Event” box. If the event is for an Amplify program, choose the appropriate branding (see branding section for info on how to setup). Finally, enable “Social Volume” to help you make smarter and faster decisions on the content to edit and share with audiences.

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ADD BRANDING (FOR AMPLIFY PARTNERS)

As an Amplify partner, you can add branding to include sponsor-specific details. For example, start by adding a Twitter tagline or description that will appear below your media within the Tweet. Also, to maximize the video experience, select the option to use Twitter’s native video player. Finally, indicate where video views should be tracked (Twitter Ad Username).

For each branding, there’s the option to upload a pre-roll ad that can be attached to your video clips. Amplify partners have the option to include brand pre-rolls when creating and editing video clips in LiveCut (see details in section on creating a clip from video stream).

SnappyTV Reference Guide8

CREATE A CLIP FROM VIDEO STREAM

SnappyTV’s LiveCut enables the creation and editing of content in real-time as the event is unfolding. From the Home page within the section “On Now,” select “Edit in LiveCut” or go to the Schedule page and choose LiveCut Editor.

To begin editing a video clip, select Set In or Set Out. You can use the clippers (yellow handles in picture above) or manually enter the start and end times for your clip. Add a title and branding (for Amplify partners) and click publish.

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CREATE A GIF FROM VIDEO STREAM

Similar to creating a video clip, LiveCut enables GIF creation and editing in real-time. While in LiveCut editor, select the “GIF” button and proceed to set the in and out points for your GIF.

GIF editing capabilities include increasing or decreasing the speed and adding more frames (plays slower, more like real life) or less frames (plays faster, more choppy). Also, edit which direction the GIF plays – forward, backward, or looping.

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SHARING CONTENT

After you create and edit a video clip, GIF, or another type of content you can instantly share it via Twitter and/or other social platforms. For example, the image below shows Twitter selected followed by the Tweet copy. Once you click share, this clip would be distributed immediately to audiences on Twitter.

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CONTENT PERFORMANCE VIA ANALYTICS

SnappyTV’s dynamic analytics enable quick consumption or deep analysis of content performance. Examine the sources driving content views and shares including social platforms and devices. See the type of media being created and also how long on average it takes to get that media shared across social channels (Time to social).

Use the filters to focus your analyses by constraining the results on any given tab. For example, adding a channel filter on the media tab will enable you to see performance by media on a select channel. Add and remove filters as you navigate from tab to tab.

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