snapchat slideshare company presentation
TRANSCRIPT
SnapchatLily Hashemi
lilyhash
What is a snap?
Videos, Stories, and Chats
Financials• Received $163 million total in funding
• Valued at $10 billion as of August, 2014
• Does not make revenue…yet
History• Fall 2010: Reggie Brown walks into a room with Evan Spiegel and
wishes for an app that sent disappearing photos
• July 13, 2011: Picaboo launched on App Store
• August 16, 2011: Co-founders Evan Spiegel and Bobby Murphy change the name to Snapchat
• Fall 2011: Spike among high school students
• Fall: 1,000 users —> Winter: 20,000 users —> Spring: 100,000 users
• April 2011: Lightspeed invested $485,000 and valued the company at $4.25 million
• Fall 2013: Facebook tried to buy Snapchat for $3 billion
What’s Hot
• Came out with new form of advertising in the form of snap stories
• Stories of live events going on around the world
Secret Sauce
• More intimate and exclusive than standard social media
• Don’t have to worry about self-censorship
• Changed how we communicate
Snaps Bringing People Together
Competitors
• Facebook Poke
• Silent Circle
• ClipChat
Snapchat is revolutionizing social constructs, while giving hope to young
startups