sme growth hack - jacqui ma, goodordering. 'how i used kickstarter to launch a global business

61

Upload: chinwag

Post on 15-Jul-2015

403 views

Category:

Business


0 download

TRANSCRIPT

Who is Goodordering?

#goodordering

Where it all started

Bag stalking

Bag stalking

Bag stalking

First design spec, september 2011

Original spec september 2011

1 June 2012

September 2012 – photo shoot

September 2012 – photo shoot

September 2012 – photo shoot

1 november – 1 december 2012

#badnewsstrikes

9 april 2013

Unpacking the lorry

Official transportation

Press breakfast @ East Street 15 august 2013

Press breakfast 15 august 2013

Press breakfast 15 august 2013

Look book and postcards

August 2013

The Evening Standard July 2013

Japanese Cycle blog

Feb 2013

The Telegraph Magazine

Feb 2013

+ Urban Outfitters + Evans Cycles

20 stockists in 6 different countries