Smart Numbers Smart Numbers for Smart Businesses

The World Has Gone MOBILE!

71 percent of smartphone users that see TV, press or online ad, do a mobile search

40% Of All Google Searches Are LOCAL!

Between 500 million and 1 billion people will access financial services by mobile by 2015

At the end of 2011, there were 6 billion mobile subscriptions

Mobile subscriptions outnumber fixed lines 5:1

In developed nations, including the US at 25 percent, a large minority of mobile Web users are mobile-only. • In developed

nations, in the US particularly, many mobile-only are older people and many come from lower income households.

A Powerful New Marketing Tool

Our Goals:

To introduce Smart Numbers into your suite of

offerings to provide a new ongoing, recurring revenue

stream.

To provide our customers with the latest tools they can

use to increase their profitability at a reasonable cost.

To Create Brand Recognition For Even The Small ‘Mom

and Pop’ Business To Make Them More Competitive.

To Provide This Service to Every Business; Large or

Small, Individual or Franchise.

Why Branding?Most Businesses Are Branded Whether They Know It Or Not! For Better or Worse!

Branding is important no matter what the size of your business.

Your brand is the foundation of any business; large or small.

If you don't know "who you are" as a company, you can't build credibility.

If you don’ t know “who you are” as a company, neither will you customers!

Current Problems For The Mobile Marketer

Product Awareness

Competition

Commodity Mentality

Ease of Installation

Lack of Immediate Gratification

Skepticism

Cost

Beating The Odds

Let’s Look At Each Of The Barriers To Entry

Product Awareness:

Everyone understands what a vanity number is and why it is used.

They’ve all seen it before. No explanation is necessary.

Most businesses would just love to have one of their own but have hesitated probably due to perceived cost and value.

CompetitionThere Is None. PERIOD!

Currently There Is No Other System Providing Smart Number Service via Vanity Numbers .

Smart Numbers Are Totally Unique In Both Concept and Functionality.

The Smart Number System Is Patented and Proprietary.

Commodity MentalityWhen you sell the same thing as the next guy it’s perceived as just a commodity to be bid upon.

Price Then Becomes The Determining Factor!

Nothing to stop the customer from seeking the lowest bidder today, next week and next month.

Always trying to compare apples to apples but getting apples to oranges.

Ease Of Installation

No Installation Required

Works In The Background

No Need For Any Additional Marketing

No Additional Marketing Costs

No Training Required

Lack Of Immediate Gratification

Our Society Wants What They Want, When They Want It.

Businesses Are Just Another Example of This Concept.

Selling SMS, Mobile Websites etc Just Doesn’t Satisfy the Immediate Gratification Need!

Vanity Numbers Are Immediate and Visible.

SkepticismFear Of The Unknown - Vanity Numbers Have Been Around and Well Accepted For Years

Lack of Familiarity - Ditto

Lack of Perceived or Recognized Value - Major, Well Recognized Companies, Institutions and Others Use Vanity Numbers

Snake Oil Salesman Scenario - Been Burnt Before

Misinformation From Friends and Other Businesses

CostLow Cost Of Entry

Scalable for Small, Medium or Large Businesses

Area Code Selection for Local Businesses

Add Functions As Needed

Trackable ROI

High Perceived Value

What Are Smart Numbers?They Start With A Vanity Number. (1 888 Vanity1)

Customers have a wide selection of Vanity Numbers to Select From To Brand Their Business.

Functions Are Then Attached to The Vanity Number Based Upon The Need of The Customer.

Additional Functions Can Be Added or Functions Removed as Needed Easily and Quickly.

Smart Number FunctionalitySmart Numbers present incoming callers with a customizable interactive voice options menu that allows callers to voluntarily “opt-in” to receive SMS short code messages.

Messages that are delivered to the caller’s handheld device via SMS, MMS, web or voicemail, are received before the call has ended.

Messages can include a company’s mobile web page, coupon or mobile app, the opportunity to enter a promotion code or be added to a company mailing list for special offers or product updates.

Menu options are completely customizable around a company’s current marketing program.

Shared Use Technology

“Shared Usage Technology” Unlocks and leverages the value of toll-free vanity numbers

and gives small business clients access to a marketing tool they otherwise could never

afford

We can route calls by state, county, zip, area code, or area code + NXX. All call routing is

seamless to the caller and happens instantaneously.

Shared Use Technology

Thousands of industry defining vanity phone numbers (legal, health care,

contracting etc.) are available and are licensed to individual companies

throughout the United States, on an exclusive basis in each market.

Through proprietary shared use technology, these numbers can be

licensed and routed by:

•County•City•Area code•Area code/NXX•Zip code•City•State•Region•Country

GPS LocatorThrough proprietary OLI Look Up, our system can detect wireless callers and offer

the caller options to reach the licensee closest to them.

This “geo-fencing” technology has very useful implications for multiple location

businesses such as franchises.

Imagine being able to call 1 800 franchise and automatically being routed to the

location nearest you.

No having to search on the web!

No wasted time figuring out where to go!

No time wasted going to the wrong location!

Business Save Money Not Answering Unnecessary Questions!

Call Tracking & Reporting

Each licensee has 24/7 access to on-line call reporting enabling them to

view all calls received, time and duration of the call and the city, state and

caller ID for each caller. Call recording and IVR fronted calling is also

available. This allows our users to:

Track advertising efficiency

Retrieve lost calls and hang ups with caller ID

Steer their marketing dollars where they’re most effective

Smart Number Mobile Platform

Any licensed Vanity Number can be converted into a robust mobile platform.This creates a huge opportunity to work with existing companies that already understand the benefits of Vanity Numbers but are not taking full advantage of their functionality.

Smart Number integrate seamlessly into your customers current I.V.R. and On Hold systems which then presents their callers with options to easily OPT- IN to their mobile database much like more traditional SMS systems but without the

need to physically text a message etc..

Our Voice2SMS technology includes a proprietary cellular/landline detection service which splits callers into two separate groups – Cellular Callers and

Landline Callers, which are routed to separate D.I.D.’s

The Benefits of Using the Smart Numbers

•No Typing •Toll-Free Number, URL and Text Short Code Converged Into One. •Gives A Company a Whole New Way to Engage Callers.•Allows Callers to Become Mobile Subscribers While Waiting On Hold.•Drastically Increase the Size and Growth of Your Customers Opt-in Mobile Database.•Offer Coupons, Contest Entries, Display Video, Product Information, and Much More!

Smart Number Mobile Platform

Incoming callIncoming call

Cellular/Landline detection separates

callers

Cellular/Landline detection separates

callers

Cellular callerCellular caller

IVR PlaysPress 1 to connectPress 2 for a mobile couponPress 3 for our mobile contest

IVR PlaysPress 1 to connectPress 2 for a mobile couponPress 3 for our mobile contest

Caller Presses 1Connected to a rep.

Caller Presses 1Connected to a rep.

Caller Presses 2 Sent a SMS to confirm and then connected to a rep.

Caller Presses 2 Sent a SMS to confirm and then connected to a rep.

Caller replies YES to confirmation text and become a DOUBLE OPT IN

Caller replies YES to confirmation text and become a DOUBLE OPT IN

Caller Presses 3Sent a SMS to confirm and then connected to a rep.

Caller Presses 3Sent a SMS to confirm and then connected to a rep.

Landline callerLandline caller

IVR PlaysPress 1 to connectPress 2 for a mobile couponPress 3 for our mobile contest

IVR PlaysPress 1 to connectPress 2 for a mobile couponPress 3 for our mobile contest

Caller Presses 1Connected to a rep.Caller Presses 1Connected to a rep.

Caller Presses 2Prompted to enter their mobile phone number.

Caller Presses 2Prompted to enter their mobile phone number.

Once the caller enters their mobile number.Sent a text to confirm and connected to a rep

Once the caller enters their mobile number.Sent a text to confirm and connected to a rep

Caller Presses 3Prompted to enter their mobile phone number.

Caller Presses 3Prompted to enter their mobile phone number.

How the Intelligent Number™ Works

Mobile Campaign ManagementThe Dashboard Message Center

Subscribers Campaign Editor

The Dashboard:

Gives an overview of your current campaigns Subscribers are broken out by carrier and geo-location

Message Center: Add new messages Schedule messages Campaign reporting

Subscribers: View subscribers by campaign, status, carrier, and opt-in

times Export subscribers

Campaign Editor: Edit campaigns such as contests and voting/polls

Mobile Management Campaign Details

Current Features: Works on all major U.S. carriers and mobile devices

Mobile Contests Mobile Voting

Text-4-Info

What Else You Can Send To Your Subscribers: Your Website (Preferably Mobile)

Coupons Applications

Videos Music

Contests Voting/Polls

File Downloads Map Locations

And much more

Features and Marketing Tools

Smart Number ExamplesCall any of the following Intelligent Numbers to see the service in action…

1-855-NFL-MOBILE

1-800-PAPA-JOHNS

1-855-ROMNEY-12

1-855-GET-Z100

1-877-APPLIANCE

Lead GenerationExisting 800 #s

Upscale Restaurants and Spas

Franchises

Sports Clubs

Professionals

Dentists, Chiropractors, Plastic Surgeons, Dermatologists, Estheticians and more

http://www.inter800.comhttp://www.yellowbook.com

Vanity Number Pricing ExamplesLicense fees vary by phone number quality, category/industry and geographic location.

Ranging from $50/month to $5000/month+. For example…

1-800-HOSPICE™ is licensed throughout 43 states with an average price paid by a licensee of $1,029 per month

1-800-HYUNDAI is licensed to 20 Hyundai dealers in 15 states with an average price paid by a licensee of $225 per month

1-800-HOMECARE™ is currently licensed to 50 providers throughout 35 states with an average price paid by a licensee of $405 per month

1-800-HURT-NOW™ is licensed throughout 17 states with an average price paid by a licensee of $651 per month

1-877-NEW-FORD is licensed to 15 Ford dealers in 12 states with an average price paid by a licensee of $175 per month

1-855-SLIM-DOWN is licensed to 1 health clinic in Salt Lake City for $50/month

CommissionSetup - 50% Commission

$197 Basic Setup

Each Add’l Location - $97

Geo-Fencing - $197

15% Commission per month on all other charges

Average Sale - $200 - $300 per month

Better Than A Gym Membership - No One Gives Up Their Vanity or 800#.