smart museum invest_presentation_eng1

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Page 1: Smart museum invest_presentation_eng1
Page 2: Smart museum invest_presentation_eng1

«PROBLEMS»

PROBLEM OF VISITORS: • old-style info-services

•expensive roaming

PROBLEM OF MUSEUMS: • no info-channel with visitor

• hard or expensive to build a WiFi network •a lot of museum content does not fit to display on the mobile device

Page 3: Smart museum invest_presentation_eng1

«EXISTING SOLUTIONS»

• expensive development

• needs tech support

• needs mobile Internet or

• needs to cover the museum with Wi-Fi network

• hard to manage the content

LIMITATIONS:

Page 4: Smart museum invest_presentation_eng1

«OUR SOLUTION»

Page 5: Smart museum invest_presentation_eng1

attracting young people

Long-term relationship

Cutting expenses on IT, Earn money

statistics

«BENEFITS»

MUSEUMS VISITORS

• One app for all • Don't waste mobile traffic • System Recommendations

Page 6: Smart museum invest_presentation_eng1

«APPLICATION»

Page 7: Smart museum invest_presentation_eng1

free app

free app

text photo

audio & premium services

«MONETIZATION»

Premium: • kids\adult • screensavers • e-postcards • e-tickets • e-shop

Page 8: Smart museum invest_presentation_eng1

USA: 850 mln

Germany: 110 mln

Russia: 86 mln

England: 75 mln

«MARKET»

Page 9: Smart museum invest_presentation_eng1

«TRACTION»

20.02.2012 IDEA

16.03.2012 Pre-Seed 20.000$

RSV Venture Partners

23.06.2012 Pre-Seed 150.000$

20.09.2013 > 40 museums

(Russia, Finland)

Dec..2012 monetization

> 1.000.000 rub.

alpha version

beta version 1st version

Page 10: Smart museum invest_presentation_eng1

$ 350 000 For:

• Testing of the business model in the U.S. • Development of new functional in application • Creation of a dealer network

«INVESTMENT»

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Andrey Sokolov CEO Education: Saint-Petersburg State University, Physical and Economic Faculties Experience: founded and directed the 2-year advertising agency

Andrey Khapsasov Director of Customer Relations Education: Saint-Petersburg State Polytechnical University, Phys-Mech Experience: IT- startups

«TEAM»

Page 12: Smart museum invest_presentation_eng1