Smart city & Mobility

CODATU Conference – Hyderabad

November 5th, 2017

Frédéric BAVEREZ

CEO France - Keolis

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Agenda

1.No smart cities without citizens

2.Digitalization: a new frontier for mobility

3.Citizens react differently to digitalization

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Smart city: a new concept or just peculiar to cities?

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… but should also be congenial towards their citizens

Smart cities should not be limited to greater efficiency through IT tools

and datacomputing…

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What they like or look for:

• Jobs and economic wealth

• Studies

• Efficiency of public services

and utilities

• Leisure

• Social life

• Wide range of opportunities

What they dislike:

• Pollution

• Road congestion

• Noises and disturbances

• High cost of housing

In a smart city, citizens would like to have the benefits of the city

without the disadvantages

Citizens aim more and more to be part of city changes…

… while internet and social networks give them very efficient

facilities to communicate and mobilize6

Half of the world urban population lives in towns with less

than 500 000 inhabitants

When thinking about smart cities, don’t think only at major

metropolises or at modern new cities

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In France, 45% of the population lives in areas with less than 150 000

inhabitants

They need, as well as their visitors, to have access to a « smart

territory » approach8

Think at territory level, not just at city level

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Agenda

1.No smart cities without citizens

2.Digitalization: a new frontier for mobility

3.Citizens react differently to digitalization

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1. Better knowledge of mobility needs

2. Efficiency of public transportation

3. New services

Mobility: Digitalization widely opens new possibilities

Use anonymous mobile traces to analyze mobility flow

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Use ticketing system data to better know the passengers of public

transportation and their mobility needs

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A frequent mistake to avoid: don’t confuse flows and individuals. Make

sure you measure unique travellers

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About 1 000 people seen on a bus line after 9 pm, but 5200 different

travellers on a week and 12 800 on a month

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Another mistake : don’t overestimate business trip purpose

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1. Better knowledge of mobility needs

2. Efficiency of public transportation

3. New services

Mobility: Digitalization widely opens new possibilities

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Real time information and multimodal journey planner: everywhere at

any time!

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The smartphone : the swiss knife of the traveller

PLAN

BOOK

TICKET

SMARTPHONE

SHOULD GIVE

AN EASY AND FULL

ACCESS

TO

PUBLIC

TRANSPORTATION

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Digitalization is not only for oneself

FOR COLLECTIVE USE,

DEPLOY

INTERACTIVE

« TALKATIVE »

FURNITURE

ON PUBLIC

TRANSPORT

NETWORKS

Travellers

Community

Mutual

assistance

Suggestion

box

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Mobility: Digitalization widely opens new possibilities

1. Better knowledge of mobility needs

2. Efficiency of public transportation

3. New services

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Through internet, supply can meet demand to create new mobility

services, often based on sharing economy

Chauffeur driven car (i.e. unregulated taxis)

Car pooling

Car sharing

Private car rental

Motor scooter or bike urban self service

On demand public transportation services:

- Ride sharing

- Flexible line (fixed starting point and time but flexible route)

- Virtual line (fixed route but started only if required)

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Enriched with

digital services

helping mobility

To an

ecosystem of

individual and

shared mobility

Thanks to digitalization, mobility becomes personalized

From a market of

collective transportation

An offer of

transportation…

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Agenda

1.No smart cities without citizens

2.Digitalization: a new frontier for mobility

3.Citizens react differently to digitalization

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The Keolis-Netexplo Observatory of digital mobility

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A world watch of digital innovations

~ 2 000 innovations analyzed ~ 200 selected

A large survey of mobility & digital in France

An attention focused not only on people at ease with digital

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« Digi-mobiles »

31%

AUTONOMOUS

HIGH-TECH

DEPENDANT

HUMANIZATION

« Offlines »

30%

A strong discrepancy in the use of smartphone

Les Digi’mobiles

31%Autonomous

21%

Hyper

actives

10%

Isolated

20%

Fragiles

10%

30%

Offlines« Web-

sitted »

25%

Followers

14%

HIGH-TECH

AUTONOMOUS DEPENDANT

HUMANIZATION

6 digital mobility groups in the French population

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A worldwide survey demonstrates same focus on user experience

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Agenda

1.No smart cities without citizens

2.Digitalization: a new frontier for mobility

3.Citizens react differently to digitalization

Some convictions as a (preliminary!) conclusion

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Some convictions on smart mobility

Smart cities will be cities offering a package of public and private mobility

services as a choice.

In some cases, regulation will be needed (e.g. data, use of public money, use

of scarce spaces,…)

Digitalization will offer a strong personalization through apps but

digitalization must also be collective and free

Key attention should be paid to less integrated people: no one should be left

behind!

Digitization should not mean lack of humanization

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Thank you

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