small business management (mgmt 324) cahit...
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Small Business Management (MGMT 324)
Cahit Ezel
2013-2014 Fall Semester
Department of Business Administration
Eastern Mediterranean University
Contact Details
Office BE 285 (Opposite of the old Senate Room) Office Tel: (0392) 630 2130 E-mail: [email protected] Skype: cahit_ezel
Please do not send any messages on Facebook.
Please send all your mails to my EMU e-mail address with your name and student number.
Resources
Text Book:
Essentials of Entrepreneurship and Small Business Management
Norman M. Scarborough
Pearson Higher Education (7th Edition - 2012)
Textbook on CourseSmart:
http://www.coursesmart.com/essentials-of-entrepreneurship-and-small/norman-m-scarborough/dp/9780132666831
Companion Website (for Students):
http://wps.prenhall.com/bp_scarborough_essbm_7/
Resources Elevator Pitch Videos: http://www.youtube.com/watch?v=i6O98o2FRHw http://www.youtube.com/watch?v=oZi0FPp_rOg http://www.youtube.com/watch?v=eHbpbGi7keg http://www.youtube.com/watch?v=M5XmVJxuYdU http://www.youtube.com/watch?v=1lJHOEoUP1c http://www.youtube.com/watch?v=dqIEE-g_-Uc http://www.youtube.com/watch?v=r_Dgsf4iiZg Useful Websites – Business Plan: http://www.bplans.co.uk/ http://www.princes-trust.org.uk/ http://entrepreneurs.about.com/od/businessplan/Business_Plans.htm Other Useful Links: http://www.gemconsortium.org/ (Global Entrepreneurship Monitor)
MUST WATCH VIDEOS
How to Start a Small Business http://www.youtube.com/watch?v=aMIESSL6W60
http://www.youtube.com/watch?v=C9bnzetcD68
How to Write a Business Plan
http://www.youtube.com/watch?v=nRWeEASWmOI
http://www.youtube.com/watch?v=H7B2UVC1ew8
Course Outline
Section I The Challenge of Entrepreneurship
(√) Chapter 1: The Foundations of Entrepreneurship
(√) Chapter 2: Inside the Entrepreneurial Mind: From Ideas to Reality
Section II Building the Business Plan: Beginning Considerations
(√) Chapter 3: Designing a Competitive Business Model & Building a Solid Strategic Plan
(√) Chapter 4: Conducting a Feasibility Analysis and Crafting a Winning Business Plan
(X) Chapter 5: Forms of Business Ownership
(X) Chapter 6: Franchising and the Entrepreneur
(X) Chapter 7: Buying an Existing Business
Course Outline Section III Building the Business Plan: Marketing and Financial Considerations
(√) Chapter 8: Building a Powerful Guerrilla Marketing Plan
(X) Chapter 9: E-Commerce and the Entrepreneur
(X) Chapter 10: Pricing Strategies
(√) Chapter 11: Creating a Successful Financial Plan
(√) Chapter 12: Managing Cash Flow
Section IV Putting the Business Plan to Work: Sources of Funds
(√) Chapter 13: Sources of Financing: Equity and Debt
(√) Chapter 14: Choosing the Right Location and Layout
(X) Chapter 15: Global Aspects of Entrepreneurship
(X) Chapter 16: Building a New Venture Team and Planning for the Next Generation
Moodle
All lecture notes, reading materials, exam results, announcements, etc. will be posted on Moodle. Please check http://fbemoodle.emu.edu.tr on regular bases. Important announcements will be sent to your e-mail address as well. Please make sure that you have a valid e-mail address on the Student Portal system.
2013 - 2014 FALL SEMESTER TIME-TABLE
MONDAY TUESDAY WEDNESDAY THURSDAY FRIDAY
1 08:30 - 09:20 MGMT 324 /
RD305
TMAN 416 / TH107
MGMT 324 / RD101
2 09:30 - 10:20 TMAN 416 /
TH108 Office Hour Office Hour
MGMT 324 / RD101
3 10:30 - 11:20 TMAN 416 /
TH108
4 11:30 - 12:20
5 12:30 - 13:20 Lunch Break
6 13:30 - 14:20
7 14:30 - 15:20
8 15:30 - 16:20
STEP BY STEP GUIDE
• After 21st October, project groups will be formed.
• You will form your own group and decide on your topic – do not waste your time, start as early as possible.
• You will have regular meetings with me to get feedback/suggestions.
• You will present your business plan to the whole class before the final exams.