Amalie von Schubert, Deborah Wohlleben,

Natalie Quadt, Amelie Lefeber

21th December 2012

Dozentin Ellen Pabst von Ohain

Modul 1.5. Fachsprache

MD.H Mediadesign Hochschule München

Cotton: 40-80cents 90 cents

cotton

http://www.indexmundi.com/commodities/?commodity=cotton&months=180

2

Coarse Wool: $7 $12

coarse wool

http://www.indexmundi.com/commodities/?commodity=coarse-wool&months=180

3

Fine Wool: $8 $13

fine wool

http://www.indexmundi.com/commodities/?commodity=fine-wool&months=180

4

20 000 liters of water per Kilogram

synthetic chemical pesticides

http://cdn.humansinvent.com.s3.amazonaws.com/wp-content/uploads/2011/08/MCotton1.jpg

http://3.bp.blogspot.com/-4-OxCuOU-0c/UDL4TcddKtI/AAAAAAAAAAA/iY4Hg9JUZas/s200/fertilizer.gif 5

Natural water supply

93% of water of dying process reused

Natural fertilizers

Protects groundwater quality

http://love.palmsdevelopment.com/images/widescreen/photo_cottonField.jpg

6

Grows very fast – one foot a day

Little water

Regenerative

No fertilizers

Odor resistant

http://3.bp.blogspot.com/-6qn1fAuIyuc/T-9gWVBkFfI/AAAAAAAAAKk/wEd22bV5HjI/s1600/5742591_orig.jpg http://image.made-in-china.com/2f0j00AeOayzTShfrG/Bamboo-Fiber.jpg

7

Old plastic bottles + energy

Recycled

Produced into a new garment

Recycled

Cradle to Cradle

http://news.textiles.org.tw/tts2008/SUPER/images/140648071.jpg

8

http://www.baoobaoo.com/en/environment 9

undemanding plant

produced in Germany

extremely durable and long lasting

absorbs moisture

http://www.pflanzenkultur.de/pics/250_nessel_nah.jpg http://photos.tradeholding.com/attach/hash91/100955/natural_hand_spun_nettle_thr

eads.jpg 10

Hemp

11

http://www.taz.de/uploads/images/684x342/21211133_hanf_dpa_1301.jpg

http://upload.wikimedia.org/wikipedi

a/commons/thumb/2/2d/Hanfsteng

el.jpg/220px-Hanfstengel.jpg

grows without chemical weed destruction

and pesticides

absorbs 30% moisture

dries very quickly and rots very slowly

fabric: 30 % milk, 67% viscose, 3 %

spandex

one dress = 3 liters of milk

uses only low quality milk

http://www.mdr.de/einfach-genial/milchfaser108_v-standardBig_zc-

3ad1f7a1.jpg?version=43693

http://www.mdr.de/einfach-genial/milchfaser104_v-standardBig_zc-

3ad1f7a1.jpg?version=14894

http://www.mdr.de/einfach-genial/milchfaser104_v-standardBig_zc-

3ad1f7a1.jpg?version=14894 12

more minerals and vitamins than any other

natural products

1 kilogram of dried seaweed = 100.000 liter

of sea water

algae is cut in a sustainable manner

http://www.smartfiber.de/deutsch/images/ecoenvogue_seacell_10_2012.pdf

http://www.smartfiber.de/deutsch/images/ecoenvogue_seacell_10_2012.pdf

http://www.smartfiber.de/deutsch/images/ecoenvogue_seacell_10_2012.pdf

13

QR codes or integrated RFID chips

Bracelets/Chips: medical devices

heart rate monitors

hearing aids

blood glucose meters

http://beqrious.com/wp-

content/uploads/2012/01/qr-code-fashion.jpg

http://api.ning.com/files/44eY8UdC3G3wDzYzK

RQ*9plgmzJXryy1IeW2xVAdW2IWAudoj10fso9

3cO83joOSQJzqsSxR0KZ83gur0Q*1YfwYBTw

AGIMG/NikeFuelband.jpg?width=750

http://api.ning.com/files/V3Xj7mk7FR8qBxpHzZMIcvSZGghz13Tkc4yxiy

rSU2Ul*qfBs16XlijTXuRAMHMlJu0yMS6yoQzcFqYwa-

XkpTBoaK7UCXD4/lights_animation_tweened_2.gif 14

http://www.salinasforw.com/images/freight_forward

_train_1.jpg

Transport by train

http://www.internationaltransportforum.org/jtrc/environment/CO2/World.pdf

15

Low CO2 emission:

ships using modern sailing

http://www.pressebox.de/attachments/details/92100 http://www.internationaltransportforum.org/jtrc/environment/CO2/

World.pdf 16

Less stress for the yarn

Fabric is softer and more durable

Longer lifetime of garments

http://www.wunderweib.de/media/redaktionell/wunderweib/wohnendeko/dekogastlic

hkeit_2/themenanlsse/folklore/folkloremuster_09_2009/Gemusterte-kleidung-an-

Waescheleine-600-800.jpg

17

On the spot washing

Repair

Donate

Air out clothes

http://noh.easterseals.com/images/content/pagebuilder/1035667.jpg http://4.bp.blogspot.com/_hwX9imRHkJY/TNQhQ_i3ihI/AAAAAAAAAQo/hB1fFCb

0ACA/s1600/washing%2Bclothes.jpg

18

Choosing the best fabric for the longest durability

water& energy savings are effectuated by reusing & remanufacturing

manufacturer scores high savings

virgin materials are replaced by remanufactured clothes

takes more time but pays off referring to costs

saves costs & energy up to 70%

Holds financial benefits for purchasers,

manufacturer & wider economy

http://www.productdesignenvironment.info/concepts2.htm

19

Should be informed about:

Latest trends

Latest developments in technology

Permanently changing lifestyle of the people

Main things are not the profit

Important aspects:

Economical sustainability

Ecology

Environmental protection

Conserving natural resources (water, plant, oil)

20 http://newsage.de/wp-content/uploads_newsage_888/milch.jpg

Selling sustainable products:

Durable

High quality

Provide a certain comfort

Production is adapted to the environment

Connection between fashion and technology

21

www.faces.ch/quotes

Target group

Forward looking

Environmentally thoughtful

Age: 20-45 years

Great importance on ecological materials

fair production

Open to new developments

Accept corresponding price

Want to be informed of any step that the cloths is living trough

Designs are in the background

Emphasis placed on:

Sustainability

Resource conservation

quality

22

23

waisted trench coat

closed by a double-breasted suit

3 Ornamental and 3 normal buttons

2 princess-seams

2 Frankfurter pockets

2-piece lapel and a shoulder yoke

made out of nettles

very durable and long lasting

sophisticated satin

slightly feminine elegance

very wide cut

shirred at the waist

consists of milk fiber

gives a beautiful silky case

cares for the skin

24

tight-fitting breeches

narrow collar

2 diagonal pockets

made of seaweed fibers

specifically produced for Allergy

very comfortable on the skin

very good for the skin, because of

the minerals contained in the seaweed fiber

25

wide, long blazer

sharp lapel

3 patch pockets

the hem is rounded

2-seam sleeves

made of hemp

extremely durable

has a very high resistance

must be washed less

26

27

loose jumpsuit

is curled at the waist

Strapless

2 pockets

made of milk fiber

cares for the skin

silken case

28

the dress is tight to the body

has a hood

the cape is cut wide

falls gently over the dress

you can feel completely abolished

made from the seaweed fiber

provides the wearer a very blissful comfort

the cape is very good for down recycling

29