slides available for download at remote broadcasting out of the basement & into the field fall...

Slides available for download at www.radiolink.org/cbi

Remote BroadcastingOut of the Basement & Into the Field

Fall 2013San Antonio

The rise of social media means that college radio/TV stations can’t stay hidden in the basement anymore; you’ve got to be live from the field, where you can interact with people directly!

The rise of social media means that college radio/TV stations can’t stay hidden in the basement anymore; you’ve got to be live from the field, where you can interact with people directly!

Maureen CarriggMaureen CarriggKWSC-TV, Wayne State CollegeKWSC-TV, Wayne State College

Steven HamesSteven HamesViking Fusion, Berry CollegeViking Fusion, Berry College

Aaron ReadAaron ReadRhode Island Public RadioRhode Island Public Radio


There’s a Radio/TV Station?

• Do students even own a radio or TV?– Campuses are shutting down cable networks from

lack of use!

• Are your studios “hidden away”?– WMBR @ MIT: Walker Memorial Basement Radio

• They don’t come to you, you go to them• Regular, Live broadcasts

from the fieldSlides available for download at www.radiolink.org/cbi


Live Broadcast Ideas

• Daily/Weekly show from the student center• Cafeteria broadcasts: lunch time, “late-night”• College has guest speakers / live events all the

time – broadcast them!– Talk to campus Communications Office

• Sportscasting


Live TV/Video Broadcast Ideas

• Morning/Talk show from the student center or Special Event venue

• Music/Theater Performances– Be sure to Check Copyright

• Sportscasting


Fundamental Tenets

• #1: RAISING AWARENESS OF THE STATION• #2: Listeners/Viewers have positive experience• Focus on branding

– Banners, signs, swag (stickers, magnets, t-shirts)


Fundamental Tenets

• Focus on interaction– Live talk-show with audience questions– Play music but take on-the-spot requests and

dedications/shout-outs– Encourage audience to bring signs to be shown on

TV/Video– Get audience to interact with cameras


Engineering – Core Ideas

• Cheap vs Expensive– Reliability, versatility, availability, and “useability”

• Cost of Failure vs. ROI of Success– Put a price on “down in flames”– Think “mission critical”: redundancy, regular

upgrades, pro-level gear• Fake it ‘til you make it – start cheap,

demonstrate value, buy upgrades


Engineering Ideas : Cheap

• Laptops/Netbook with USB Headsets– Virtual Audio Cable software

• Skype/Windows Media Encoder• Smartphone apps• Livestream, U-Stream, etc.

– Can Upgrade Later


Engineering Ideas : Pricey

• More mission-specific gear: Marti RPU, Fiberoptic transceivers, Ubiquiti 5.8GHz Wireless Ethernet bridges, Barix Instreamer / Exstreamer codecs,

• Swiss-Army Knife: Comrex Access, Tieline iMix, Telos Z/IP, APT Worldcast


Case Studies• WHWS-LPFM: Fridays at the Scandling Cafe

slides available for download at remote broadcasting out of the basement & into the field fall...

Documents