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Deborah Geenens

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Deborah Geenens

Overview Who are we?

Their brands

Financial analysis

Conclusion

Sources

Who Are We? Second-largest food company

Looking for the best product

Different kinds of food products

Our brands

Our brands

Finacial analysis Some general figures

Cash flow

Assets and liabilities

General Figures Sales: 160 countries

94.000 employees: 70 countries

2007: $500 million invested in product quality

annual revenues of $42 billion.

Cash Flow

Assets and Liabilities

Conclusion unemployment in north America

Rising unemployment in western, eastern Europe

Below trend consumption: Asia & Latin America

weakening consumption trend around the world

Solution

They discontinued the unprofitable products.

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unprofitable products

asia latin america

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deborah geenens