siri nika smith auld_sic 2012 presentation
DESCRIPTION
TRANSCRIPT
![Page 1: Siri nika smith auld_sic 2012 presentation](https://reader033.vdocuments.us/reader033/viewer/2022061205/54803330b4af9fb17b8b46a9/html5/thumbnails/1.jpg)
![Page 2: Siri nika smith auld_sic 2012 presentation](https://reader033.vdocuments.us/reader033/viewer/2022061205/54803330b4af9fb17b8b46a9/html5/thumbnails/2.jpg)
A SIRIES OF UNFORTUNATE EVENTS: Users’ Emotional Responses to Siri Over the First Month of Use
Nika Smith Auld | Blink Interactive | @infosmithing
![Page 3: Siri nika smith auld_sic 2012 presentation](https://reader033.vdocuments.us/reader033/viewer/2022061205/54803330b4af9fb17b8b46a9/html5/thumbnails/3.jpg)
![Page 4: Siri nika smith auld_sic 2012 presentation](https://reader033.vdocuments.us/reader033/viewer/2022061205/54803330b4af9fb17b8b46a9/html5/thumbnails/4.jpg)
![Page 5: Siri nika smith auld_sic 2012 presentation](https://reader033.vdocuments.us/reader033/viewer/2022061205/54803330b4af9fb17b8b46a9/html5/thumbnails/5.jpg)
1950s
1960s
1970s
1980s
1990s
Early 2000s
Late 2000s
Today
![Page 6: Siri nika smith auld_sic 2012 presentation](https://reader033.vdocuments.us/reader033/viewer/2022061205/54803330b4af9fb17b8b46a9/html5/thumbnails/6.jpg)
![Page 7: Siri nika smith auld_sic 2012 presentation](https://reader033.vdocuments.us/reader033/viewer/2022061205/54803330b4af9fb17b8b46a9/html5/thumbnails/7.jpg)
![Page 8: Siri nika smith auld_sic 2012 presentation](https://reader033.vdocuments.us/reader033/viewer/2022061205/54803330b4af9fb17b8b46a9/html5/thumbnails/8.jpg)
1950s
1960s
1970s
1980s
1990s
Early 2000s
Late 2000s
Today
![Page 9: Siri nika smith auld_sic 2012 presentation](https://reader033.vdocuments.us/reader033/viewer/2022061205/54803330b4af9fb17b8b46a9/html5/thumbnails/9.jpg)
![Page 10: Siri nika smith auld_sic 2012 presentation](https://reader033.vdocuments.us/reader033/viewer/2022061205/54803330b4af9fb17b8b46a9/html5/thumbnails/10.jpg)
1950s
1960s
1970s
1980s
1990s
Early 2000s
Late 2000s
Today
![Page 11: Siri nika smith auld_sic 2012 presentation](https://reader033.vdocuments.us/reader033/viewer/2022061205/54803330b4af9fb17b8b46a9/html5/thumbnails/11.jpg)
![Page 12: Siri nika smith auld_sic 2012 presentation](https://reader033.vdocuments.us/reader033/viewer/2022061205/54803330b4af9fb17b8b46a9/html5/thumbnails/12.jpg)
Initial excitement
Optimistic curiosity
Frustrated exploration
Acceptance & habit
formation
Four stages of emotional response
![Page 13: Siri nika smith auld_sic 2012 presentation](https://reader033.vdocuments.us/reader033/viewer/2022061205/54803330b4af9fb17b8b46a9/html5/thumbnails/13.jpg)
1. Initial excitement
![Page 14: Siri nika smith auld_sic 2012 presentation](https://reader033.vdocuments.us/reader033/viewer/2022061205/54803330b4af9fb17b8b46a9/html5/thumbnails/14.jpg)
Siri is going to be like a computerized personal assistant or girlfriend!
![Page 15: Siri nika smith auld_sic 2012 presentation](https://reader033.vdocuments.us/reader033/viewer/2022061205/54803330b4af9fb17b8b46a9/html5/thumbnails/15.jpg)
2. Optimistic curiosity
![Page 16: Siri nika smith auld_sic 2012 presentation](https://reader033.vdocuments.us/reader033/viewer/2022061205/54803330b4af9fb17b8b46a9/html5/thumbnails/16.jpg)
![Page 17: Siri nika smith auld_sic 2012 presentation](https://reader033.vdocuments.us/reader033/viewer/2022061205/54803330b4af9fb17b8b46a9/html5/thumbnails/17.jpg)
3. Frustrated exploration
![Page 18: Siri nika smith auld_sic 2012 presentation](https://reader033.vdocuments.us/reader033/viewer/2022061205/54803330b4af9fb17b8b46a9/html5/thumbnails/18.jpg)
![Page 19: Siri nika smith auld_sic 2012 presentation](https://reader033.vdocuments.us/reader033/viewer/2022061205/54803330b4af9fb17b8b46a9/html5/thumbnails/19.jpg)
![Page 20: Siri nika smith auld_sic 2012 presentation](https://reader033.vdocuments.us/reader033/viewer/2022061205/54803330b4af9fb17b8b46a9/html5/thumbnails/20.jpg)
![Page 21: Siri nika smith auld_sic 2012 presentation](https://reader033.vdocuments.us/reader033/viewer/2022061205/54803330b4af9fb17b8b46a9/html5/thumbnails/21.jpg)
I… have… to… speak… slowly…
and… e-nun-c-iate.
When it works, it’s great. When it doesn’t, it’s REALLY frustrating.
![Page 22: Siri nika smith auld_sic 2012 presentation](https://reader033.vdocuments.us/reader033/viewer/2022061205/54803330b4af9fb17b8b46a9/html5/thumbnails/22.jpg)
4. Acceptance and habit formation
![Page 23: Siri nika smith auld_sic 2012 presentation](https://reader033.vdocuments.us/reader033/viewer/2022061205/54803330b4af9fb17b8b46a9/html5/thumbnails/23.jpg)
![Page 24: Siri nika smith auld_sic 2012 presentation](https://reader033.vdocuments.us/reader033/viewer/2022061205/54803330b4af9fb17b8b46a9/html5/thumbnails/24.jpg)
![Page 25: Siri nika smith auld_sic 2012 presentation](https://reader033.vdocuments.us/reader033/viewer/2022061205/54803330b4af9fb17b8b46a9/html5/thumbnails/25.jpg)
![Page 26: Siri nika smith auld_sic 2012 presentation](https://reader033.vdocuments.us/reader033/viewer/2022061205/54803330b4af9fb17b8b46a9/html5/thumbnails/26.jpg)
![Page 27: Siri nika smith auld_sic 2012 presentation](https://reader033.vdocuments.us/reader033/viewer/2022061205/54803330b4af9fb17b8b46a9/html5/thumbnails/27.jpg)