The Challenge Brickhouse Cardio Club has created a fitness franchise revolution. Named as one of the top 50 franchises by the FranchiseBusinessReview,

they combine dance with aerobics in support of healthy lifestyles. While they have seen incredible growth, the Brickhouse Cardio Club in

Columbus wanted to increase reviews, referrals, feedback and word-of-mouth traffic for each location. They knew they were in need of a

centralized CRM and automated marketing solution to take care of their marketing efforts.

SIGNPOST CASE STUDY: Brickhouse Cardio Club

ResultsSignpost’s automated marketing engine has increased revenue for the Brickhouse Cardio Club (Columbus) and has allowed them to refocus their time on their business. Here’s how:

Contacts: Signpost’s smart CRM automatically aggregated over 1,600 customer profiles for targeted marketing efforts.

Reviews: Triggered emails delivered a 300% increase in 5 star reviews on the major review sites.

Referrals: Automated offers encouraged referral traffic resulting in four new customers in under two months.

Email Marketing: Targeted messages delivered a 35% open rate which allows them to regularly reach hundreds of potential customers.

"The Referral Program is the best thing that has happened to my business. I have already gained four new customers in the last

two months because of this. I also love being able to keep customers in the loop with different promotions and events that are

going on. The text messaging is great as well, because not everyone checks their email, but people never miss a text!

-Elizabeth Mitchum, Brickhouse Cardio Club (Columbus)

WHAT WE DO Signpost gives you the most effective marketing solutions for local businesses

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Call today to find out how Signpost can help grow your business. Visit signpost.com/national-brands or call (877) 334-2837

Reviews

Referrals

Feedback

Loyalty

Presence

Email Marketing

SMS Marketing

Customer Profiles

Business Analytics

Signpost Solution Signpost was able to deliver on the Brickhouse Cardio Club

(Columbus) location’s objectives due to the robust automation

engine which powers the technology. Unlike other marketing

platforms, Signpost automatically collects incoming phone

and email data to create detailed contact records. The contact

records are then emailed review, referral, feedback, and loyalty

offers, automatically. The all-in-one solution ensures that your

brand is always in front of the right consumers, and keeps them

coming back.

SIGNPOST CASE STUDY: Brickhouse Cardio Club