雞Year of the Rooster

Sien Lok Society of Calgary is a non-pro�t organization dedicated towards the promotion

and preservation of Canadian Chinese

Culture and History in the city of Calgary. We invite you to join us in celebrating one of the

most important days in the Chinese calendar.

www.sienlok.org

48th AnnualSien Lok Society presents our

Chinese New Year Gala Celebration

Gala Celebration&

Fundraiser

February 11th, 2017 (Saturday)5:30pm Registration & Cocktails7:15pm Dinner & Entertainment9:00pm Dance & Live Band Performance

Regency Palace Seafood RestaurantThird Floor, 328 Centre Street SE, Calgary, AB

$98 per person / $980 per table of tenDress: Formal (black tie) or Chinese Traditional Attire

Tickets purchased online at:http://chinatowncalgary.com/sienlok

Sien Lok Society of Calgary 48th Annual Chinese New Year Gala & Fundraiser

Sponsorship Proposal

February 11, 2017 – Regency Palace Seafood Restaurant

www.sienlok.org

2 | P a g e

2017 Chinese New Year Gala Sponsorship

[Event Background] The Annual Chinese New Year Gala & Fundraiser is dedicated to bringing families, business

persons, members, and the public to experience Chinese Traditions in a fun environment through

cultural entertainment and amazing food. It all began in 1968 when Sien Lok directors decided it

would be unfortunate to not share and educate the general public of Chinese traditions, beliefs, and

values.

[Event Outline] The event takes place in Chinatown Calgary, at Regency Palace Seafood Restaurant, with the

evening beginning at 5:30pm. Typical attendance for the Gala is approximately 500 individuals and

all will be in formal wear or traditional Chinese attire.

Guests can expect to indulge in a delicious traditional ten-course meal paired with exciting

performances, and Sien Lok Society’s Raffle to win amazing prizes. The evening ends on a high note

where the live band “Back in the Day” will perform for the dance.

[Event Organizers] This event would not be made possible without the outstanding individuals on the Chinese New

Year Gala Committee which include many board members. Thank you to:

Annie Louis – Special Advisor

Les Louis – Audio Visual Expert

Patricia Hyndman – VIP & Ticket Coordinator

Vhalle Hohn – Centerpiece & Raffle Coordinator

KaYee Wong – Reception & Finance Administrator

Chet Fong – Application & Graphics Specialist

John Dong – Relations Expert

Kevin Wong – Director

Tranel Chan – Event Manager

Danny Ng – Gala Chair

[2017] This year will celebrate the year of the Rooster. The Rooster is a symbol of honesty and physical and moral fortitude. They have a very keen “sixth sense”, and you get exactly what you see from

them. They are very forthright and straightforward, excellent problem solvers and extremely hard

workers.

[Why Sponsor Sien Lok] This event offers many networking opportunities with businesses, government dignitaries, media,

and key influencers in Chinese Canadian trade. Sponsors can take advantage of a highly cost effective means to host their own client appreciation event; this event offers unique elements that

stray from Stampede and company Christmas parties. As an organization the promotional activities

extend throughout Alberta, these programs benefit children, students, seniors, and the public. The

best part is that Sien Lok is almost entirely volunteer driven.

The Chinese New Year Gala is Sien Lok Society’s biggest fundraiser of the year, and one of the

greatest public outreach events where Canadian Chinese culture is shared with all Albertans. Sien

Lok works hard on the cultural preservation and promotional projects in the city, but would not be

successful without your support! Please consider helping us in our cultural sharing activities by

becoming a sponsor of this memorable event.

3 | P a g e

2017 Chinese New Year Gala Sponsorship

Sponsorship Opportunities Sien Lok Society has designed a number of sponsorship packages that offers businesses

many different ways of supporting our organization. Please see below for an overview of all

six packages and their benefits

|Emperor Sponsor| $5,000 - multiple available

Recognized as Wine sponsor Company logo visible on two bottles of wine per table Logo prominently displayed on Step and Repeat Banner Logo on all marketing and promotional initiatives Recognition in banquet program On stage recognition Logo on event ticket 2 complimentary tables of ten at banquet (value $1,960) 2 complimentary seats at the head table (value $196) 50 word blurb on slideshow at banquet Opportunity to display company banner at banquet Recognition on Sien Lok Society of Calgary website Recognition on various social media channels

|Dynasty Sponsor| $5,000 - multiple available

Media Sponsor to provide: i. Airtime promotion four weeks prior to event

ii. 30 second production two weeks prior to event iii. Promotion on social media channels iv. Master of Ceremonies for event (optional)

Opportunity for key on-air talent to emcee Logo prominently displayed on Step and Repeat Banner Logo on all marketing and promotional initiatives Recognition in banquet program On stage recognition Logo on event ticket 2 complimentary tables of ten at banquet (value $1,960) 2 complimentary seats at the head table (value $1,960) Elite recognition in slideshow at banquet Opportunity to display company banner at venue Recognition on Sien Lok Society of Calgary website Recognition on various social media channels

4 | P a g e

2017 Chinese New Year Gala Sponsorship

|Yin & Yang Sponsor| $2,500 - multiple available

Recognized as Centerpiece sponsor Company logo visible on every centerpiece at banquet Logo displayed on Step and Repeat Banner Recognition in banquet program On stage recognition Complimentary (one) table of ten at banquet (value $980) Elite recognition in slideshow at banquet Opportunity to display company banner at banquet Recognition on Sien Lok Society of Calgary website Recognition on various social media channels

|Jade Sponsor| $1,500 - multiple available

Logo displayed on Step and Repeat Banner Recognition in banquet program On stage recognition 5 complimentary tickets to banquet (value $490) Premium recognition in slideshow at banquet Recognition on Sien Lok Society of Calgary website Recognition on various social media channels

|Chi Sponsor | $1,000 – one only

Recognized as Grand Door Prize sponsor Logo displayed on Step and Repeat Banner Recognition in banquet program On stage recognition 2 complimentary tickets to banquet (value $196) Recognition in slideshow at banquet Recognition on Sien Lok Society of Calgary website

Recognition on various social media channels

|Fortune Sponsor|

$500 – one only Fortune Sponsor to provide: one red envelop for each guest each envelop bearing the

sponsors logo and/or brand (approximately 500 envelopes) Recognized as Red Envelop Sponsor Logo displayed on Step and Repeat Banner Recognition in banquet program On stage recognition 2 complimentary tickets to banquet (value $196) Recognition in slideshow at banquet Recognition on Sien Lok Society of Calgary website Recognition on various social media channels

5 | P a g e

2017 Chinese New Year Gala Sponsorship

Sponsorship Form

DEADLINE: February 1, 2017

Company Name:

Name of Contact:

Telephone: Fax:

Address:

City: Postal Code:

Email:

Confirm Sponsorship Level (check box):

Emperor (one only)

$5,000

Dynasty

(one only) “in kind”

Yin & Yang (multiple)

$2,500

Jade

(multiple) $1,500

Chi

(one only) $1,000

Fortune

(one only) $500

Method of Payment (check box):

VISA, MASTERCARD, AMERICAN EXPRESS CHEQUE – see below

Card Holder Name:

Card Number: Expiry Date:

Signature:

MAIL CHEQUE TO:

Sien Lok Society of Calgary P.O. Box #251 919 Centre Street NW Calgary, AB T2E 2P6 Attention: Sponsorship

For any questions or inquiries, please contact: Danny Ng, Gala Chair Telephone: 403-815-2183 Email: cny@sienlok.org Note: Invoice will be sent to contact as per above information. Charitable Registration Number: 11914 9763 RR0001, GST Number: 11914 9763 RT0001