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Copyright © Siemens Enterprise Communications GmbH & Co. KG 2010. All rights reserved.Siemens Enterprise Communications GmbH & Co. KG is a Trademark Licensee of Siemens AG

December 2010

Siemens Enterprise Communications

OpenScape UC Suite 2011OpenScape Video

December 2010



December 2010

Videoconferencing is fast approaching mainstream adoption.

Dispersed project need effective communication between their members.

Next gen mobile & tablets* – video conferencing capabilities

Consumer - ization of enterprise IT

OpenScape VideoCustomer / technology video trends

“Organizations are using videoconferencing not just as a means to cut travel costs in times of economic downturn, but as a powerful enabler for personal/team collaboration within the enterprise and for more dynamic and rich engagements with partners/suppliers/ customers.Videoconferencing is seeing growing integration with other enterprise applications such as UC, web and audio conferencing as well as e-learning.”

Frost & Sullivan World Videoconferencing Infrastructure markets June 2010 Page 44

“ …travel-avoidance cost was able to drive a compound annual growth rate (CAGR) of over 25% for telepresence (video conferencing) systems revenue.”

Garter Predicts 2011: Adoption of Unified Communications CreatesNew Sourcing and Deployment Challenges November 2010 page 6

“Enterprises see…continued value…. in bringing videoconferencing equipment in-house and outsourcingthe management of these systems to video managed service providers.”

Frost & Sullivan World Videoconferencing Infrastructure markets June 2010 Page 13

“Videoconferencing is one of the several technologies that has the potential to actually transform businesses by facilitating enhanced employee productivity, better access to information, more standardization and greater control over communications systems.”

Frost & Sullivan World Videoconferencing Infrastructure markets June 2010 page 19


December 2010

OpenScape VideoCustomer needs/ challenges

Needs

An easy-to-use scalable video solution helps dispersed teams collaborate to drive business.

A way to leveraging existing endpoint vendor equipment.

Integrated Voice/Video on a common IP communication network that enables voice-only calls to join a videoconference.

A global professional/managed video services team to deliver the level of support required by each location with flexibility to change services as the organization transforms.

Challenges

Collaboration is becoming mission critical with increased need for reliability and scalability.

Demand for enterprise video is increasing while IT budgets are constrained.

“We’ve done this before!” Traditional video networks are expensive, complex and isolated leading to underutilization and failure to deliver productivity savings.

Multi-national / multi-site enterprises are challenged to create and run corporate wide video solutions.


December 2010

OpenScape Video Ecosystem

Mission Critical Collaboration*

New High availability solution from Polycom/Siemens strategic allianceRedundant MCUs via DMANever a dropped videoconference

OpenScape VideoWhat is new this release?

New Clients

OS Web CollaborationBlackBerry, iPhone and iPad compatibleVideo chat

OS Desktop Client New GUI on personal & enterprise edition

… is the only open and comprehensive unified video conferencing solution designed for everyone in the organization supported with a wide range of global services.

OpenScape Video

Open collaboration is now possible with interoperability between OpenScape and Polycom, LifeSize and Tandberg solutionsSupported by global services

* Available Q2 2011


December 2010

Video as a Key Component of Unified Communications

From the OpenScape UC Applications

From the OpenStage or SIP Voice desktop device

From any mobile phone (voice)

From the HD Video meeting Room

From the Voice only meeting Room From the HD Video

Exec Desktop

Personalized collaboration for virtual, decentralized teams

All endpoints connected on a single SIP network (Voice, Video, UC Desktop soft-clients)

Single numbering planOne directoryIntegrated video/voice conferences

Easy-to-use as making a phone call

Mix conference room and desktop clients on same conference

Communicate the way that it makes the most sense

Reduction in conferencing costs


December 2010

OpenScape VideoCustomer needs/ challenges

Enterprise Challenges

Collaboration is becoming mission critical with increased need for reliability and scalability.

Demand for enterprise video is increasing while IT budgets are constrained.

“We’ve done this before!” Traditional video networks are expensive, complex and isolated leading to underutilization and failure to deliver productivity savings.

Multi-national / multi-site enterprises are challenged to create and run corporate wide video solutions.

How OpenScape Video solves them …

New highly availability MCU from Polycom/Siemens strategic alliance. Never a dropped video conference*.

Open and comprehensive portfolio designed to integrate with existing infrastructure, offering a wide-range of endpoints for all budgets.

Integrated Voice/Video on a common IP communication network that enables voice-only calls to join a videoconference.

Web collaboration tools - BlackBerry, iPhone & iPad participation.

A global professional/managed video services team. Flexibility to change services as your organization transforms.

*available Q2 2011


December 2010

OpenScape Video StrategyIntegrating Video into Next Gen UCC platforms

Multi-point Control Unit

OpenScape Voice

DesktopVoice Phones

Deliver an Open Eco System of Video Endpoints and InfrastructureIntegrated with OpenScape Voice and OpenScape UC Soft clients

Video Strategy

Soft Clients

OS Webcollaboration

OS UCclients

Conference Room

TelepresenceOpenStage IP

phones


December 2010

Introducing OpenScape Web Collaboration

Full-featured web conferencing solution can be installed quickly, cost-effectively, and with minimum IT resources

Simple, intuitive interface with one-click access to all features

Integrated text, data, web, and multi-party H.264 desktop video conferencing

Mobile client that runs on any smartphonedevice including iPhone, iPad, and iPod Touch

High capacity: up to 1000 session participants

High scalability: virtually unlimited via cascading server architecture

Flexible deployment models: on-premise and hosted

Highly secure 256-bit AES encryption

Rich multi-media collaboration at an affordable price


December 2010

OpenScape Desktop Clients (personal/enterprise)

OpenScape Desktop Client Personal EditionH263/H264Video Calls3-party Video ConferenceDial into Conference Room video / Video MCU

OpenScape Desktop Client Enterprise EditionH263/H264 Video CallsDial into Conference Room video / Video MCU


December 2010

OpenScape Video Load-balancing and redundancy provides mission critical collaboration

Distributed Media Application (DMA)

DesktopVoice Phones Soft ClientsOS Web

collaborationOS UCclients

Conference Room

Telepresence

MCU 2 MCU 3MCU 1

OpenScape VoiceOpenScape Voice

MCU fail

DMA ensures load balancing for best & continuous call quality.Scalable & flexible: locate MCU anywhere on the network.

OpenStage IP phones


December 2010

Team connectedness & productivity speeds up business processesInclusiveness and pervasiveness drive benefits sooner (Metcalfe’s law)Ease of use leading to wide-spread video adoption

OpenScape VideoOur differentiation your benefit

Ease of use drives enterprise adoptionParticipants focus on the meeting not on the picture qualityScale easily/ cost effectively as needs of the organization change

Enterprise grade video withbuilt-in reliability and scalability

Unified video conferencing is as easy / inclusive as dialing a phone

Leveraging existing endpoint vendor equipmentProtects existing communications infrastructure investmentComprehensive portfolio of video solutions

Affordable

Speed of deployment leading to competitive/productivity advantagesExperts in video supportFlexibility to change services

Wide range of global service options


December 2010

Mobility clients. Smart phones. Soft phones available on all desktops

Mobility clients. Smart phones. Soft phones available on all desktops

OpenScapeVoice

OpenScapeVoiceSystem Integration,

leading video vendorsSystem Integration,

leading video vendors

The OpenPath to unified video conferencing

Leverage existing voice

network

Leverage existing voice

network

Leverage the existing enterprise network/video endpoints.

Extend HD video capability from LifeSize, Polycom & Tandberg video solutions. Siemens Global services installs & manages.

Add OpenScape UC suite 2011 to join video to your unified communications network linking all business processes.

Expand “video to all” with affordable soft clients, voice only and web collaboration for everyone in the enterprise, improving productivity.


December 2010

Enterprise grade and open

Strategic Alliance with Polycom

Global reseller of LifeSize, Tandberg

Ability to integrate with existing infrastructure regardless of vendor

Comprehensive portfolio

Wide range of endpoint options and easy interconnection with voice network

Interoperable soft-clients & room systems deliver HD video for everyone

Affordable

Lower costs and ease of initial deployment by leveraging existing endpoint equipment

Protects existing investment with payback in months through reduced travel costs

Wide range of global service options

Leverage the expertise of global services for speed of deployment leading to competitive/ productivity advantages

Provides video expertise not available in your current IT department.

Flexibility to change services as the organization transforms

OpenScape VideoFlexible enterprise-grade videoconferencing

OpenScape video is the only open and comprehensive unified video conferencing solution designed for everyone in the organization supported with a wide range of global services.


December 2010

Siemens Enterprise Communications

OpenScape UC Suite 2011OpenScape Video

December 2010



December 2010

OpenScape Video V2R2 Product Portfolio -Polycom

Conference Room SystemsDesktop Video Systems

RMX 1000, 1500, 2000, 4000

Multipoint Control Units

RMX 1000, 1500, 2000, 4000

Gateways and Firewall Traversal

CMA 5000 (H323 GK)Polycom DMA for multiple RMXes

Communication / UC Server

Converged Management Application 5000 (CMA 5000)

Video System Management

HDX 6000 HDX 7000 HDX 8000 HDX 9000HDX 4000VVX 1500


December 2010

Conference Room CodecDesktop Video Systems

OpenScape Video V2R2 Product Portfolio -Tandberg

Codec C20

EX90 EX20

Video System ManagementGateways and Firewall TraversalMultipoint Control Units

Tandberg Management System (TMS)Codian 35x0 IP Gateway (x *10 calls)Codian 3241 ISDN Gateway(up to 4 PRI)VCS ExpressWay Firewall Traversal(bis zu 50 traversal calls)

Codian 4501 (6 ports), Codian 4505 (12 ports)Codian 4510 (20 ports)Codian 4515 (30 ports)Codian 4520 (40 ports) Communication / UC Server

Video Communication Server (VCS) Codian 4500 MCU built-in H.323 gatekeeper (project-specific only)

Codec C40

Codec C60


December 2010

Conference Room SystemsDesktop Video Systems

OpenScape Video V2R2 Product Portfolio -LifeSize

LifeSize Team (200, 220)LifeSize PassportLifeSize Express (200, 220) LifeSize Room (200, 220)

Video System Management

LifeSize Control

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