show wrap up · show wrap up. orders the 2018 ... previous years trade visitors from the uk from...
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Show wrap up
ORDERSThe 2018 Farnborough International Airshow saw:
Reflecting confidence in the future growth of the global aerospace industry.
IN DEALS. US$192bn US$67.5bn
ON THE 2016 AIRSHOW
UP BY 1,400 US$154bn
COMMERCIAL AIRCRAFT ORDERED
VALUED AT:
MORE THAN
1,432 US$21.96bn
ENGINES ORDERED
WORTH:
MORE THAN
EXHIBITORS This was the most globally attended Airshow ever.
1500EXHIBITORS
Number of country pavilions increased
from 23 to 29
Largest ever presence from CHINA
70%ON 2016UP BY
TWO NEWEXHIBITION HALLScontributing an additional
of space2000SQM
48 COUNTRIES WERE REPRESENTED BY EXHIBITORS
SPONSORSHIP
888SQM
Sponsors & Advertisers
98
INCREASE OF
(16.6%) from 2016
No. of new sponsorship opportunities for 2018 16
14
OF BILLBOARD ADVERTISING ON THE SHOW SITE
MEDIA39%
61% UK1800
IN THE NEWS:
1.72MILLION TWITTER
IMPRESSIONS
3136
13,300 TWITTER
MENTIONS
NEWS FEATURES
101.41MILLIONWITH A TOTAL REACH OF
INTERNATIONAL
3.37 MILLION page views on the FIA website in the month of July
2 MILLION page views in the show week alone
ACCREDITED MEDIA
ATTENDANCE80,000 VISITORSMORE THAN
PASSED THROUGH THE GATES
112 COUNTRIES REPRESENTED THROUGH TRADE VISITORS
A RISE IN TRADE VISITORS OF NEARLY 10% COMPARED WITH PREVIOUS YEARS
TRADE VISITORS FROM THE UK
FROM REST OF THE WORLD
55%
45%
24%of trade visitors were in Procurement, R&D or Engineering
19,000equating to over
11%of trade visitors were C-Level Execs
9,000equating to nearly
AIRCRAFTTOTAL NUMBER OF TRADE AIRCRAFT AT THE SHOW
LITRES OF FUEL USED
AIRCRAFT DISPLAY ‘FIRSTS’
TOTAL NUMBER OF TRADE STATIC DISPLAY AIRCRAFT
TOTAL NUMBER OF TRADE AIRCRAFT PARTICIPATING IN THE FLYING DISPLAY
including 2 Red Bull Air Race and F-35 & Typhoon Flypasts
Mitsubishi MRJ / Airbus 330neo / Airbus 220 / Red Bull Air Race / Embraer E190-E2 / Embraer KC-390 / Lockheed Martin LM-100J
109
659,111
84 34
Connecting the supply chain is an important feature of FIA. The Meet the Buyer programme, sponsored by American Express, attracted good quality buyers including BAE Systems, Airbus, Vanderlande and Bombardier.
MEET THEBUYER
THE TWO-DAY EVENT SAW:
BUYERS FROM69MAJOR AEROSPACE COMPANIES36
132 SUPPLIERS MET WITH
707A TOTAL OF MEETINGS TOOK PLACE OVER TWO MORNINGS
CARGO VILLAGE
Sponsored by Volga-Dnepr, CargoLogicAir and AirBridgeCargo, this year there was a
dedicated conference programme curated by IATA which attracted 300 registrations.
CARGO EXHIBITORS15
CARGO SPEAKERS
26CARGO
VISITORS
600
The conference programme attracted speakers from organisations including Heathrow Airport, Boeing and Etihad Airways.
including a new addition from Qatar Airways Cargo
3 CARGO aircrafton static display
22,000 SQMincludng the Conference & Exhibition Hall, Hospitality Chalet and Static Aircraft Displays
Aerospace 4.0 was a dedicated exhibition sponsored by Deloitte which focused on the digital technologies transforming aerospace manufacturing.
EXPERTS WERE ON HAND FROM COMPANIES INCLUDING:
SAP / LPW TECHNOLOGY / SALESFORCE / FRAZER-NASH MANUFACTURING / HEXAGON GEOSPATIAL
AREAS OF FOCUS INCLUDED:
Big Data
3D Printing
Augmented Reality
Additive Manufacturing
DELEGATIONS PROGRAMMEThe Delegations Programme saw major growth
ON 201620%UP BY
MILITARY DELEGATIONS SAW A RISE OF
30%TO133
831 MEETINGS WITH
156CIVIL AND MILITARY DELEGATIONS IN TOTAL
201 COMPANIES
AIRLINE ATTENDANCE163%INCREASE IN AIRLINE ATTENDANCE
TEN
INCLUDING CHRISTINE OURMIERES-WIDENER OF FLYBE AND CALIN ROVINESCU OF AIR CANADA
AIRLINE CEOs ATTENDED A ROUNDTABLE EVENT
FINN LIVE FINN Live was broadcast on the large screen network throughout the Airshow site.
INTERVIEWS CONDUCTED100MORE
THAN
THE DAILY FINN WRAP FILM WAS SHOWN IN HOTELS THROUGHOUT THE AREA
RECIPIENTS (with a 24% average open rate and
a 5% average click through rate)
THE FINN WRAP VIDEO’S WERE SENT TO400,000
FINN SESSIONSLaunched this year, the FINN sessions attracted a strong mix of industry and government speakers including Richard Harrington MP and Nicky Morgan MP.
The Innovation Theatre in Hall 3 and the Insight Theatre in Hall 4 saw a total of:
SESSIONS44SPEAKERS67AUDIENCE MEMBERS2,038