shining stars de-vio pitch presentation zimbabwe
DESCRIPTION
Shining Stars Zimbabwe DemoTRANSCRIPT
App Name:De-vio
Team Name:Shining Stars
DE-VIO
Vimbai Mushangwe aged 12
Our teamTatenda Hove aged 13
Tariro Hove aged 13
What is the problem?68% of women in Zimbabwe have experienced Gender Based Violence. Most of the abused women are afraid to report cases of Gender Based Violence because they worry about the negative outcome of reporting such as the stigma associated with abuse. The process of reporting abuse of any kind is very long and tiresome, it normally drags out very long and other victims end up giving up.
Sometimes women do not know that they are being abused because some abusive behaviour is condoned by society and so it is seen as normal. There is not much information about Gender Based Violence available to the public and so most women are abused without even knowing it.
Our SolutionOur solution is to create an application called De-Vio which will help women who are being abused to report the abuse in an easier way than the traditional ways which are usually slow and not effective. We will also have an emergency button to help those who need immediate help.
De-Vio will also give women more information on Gender Based Violence so that they can identify when they are being abused.
De-Vio is the first application that helps people to report abuse immediately and easier than the traditional methods of reporting such as going to the police station.
De-Vio will work with Women’s Organisations and give them help that goes beyond reporting. Therefore we will be able to get them counselling and rehabilitation.
Our advantages
The Market● In 2013 an average of 650 rape cases were reported over a ten month period in Harare alone,
there are even more cases which go unreported. There is need for an easier way for people to report abuse either for themselves or on behalf of others. De-Vio is a way for abuse to be reported immediately and by using a shorter process.
Target MarketPrimary - Women and girls aged 12 and above who are experiencing Gender Based Violence
Secondary- Other people who witness Gender Based Violence and are aged 12 and above
Product Overview
1. Sell data or statistics to the Government and NGOs on reported abuse cases2. Hosting workshops about Gender Based Violence and giving people more information about it3. Partner with support groups for Women including the UN, UNICEF, WHO and other local groups4. Sell branded items such as t-shirts, caps, aprons and bags
How we will make money
Competitors analysis1. Customised for different countries or locations.2. Emergency alert button and numbers such as those for police and for those in danger.3. De-Vio is free for people to use therefore they save money that they would have used for transport to go and report4. People can report to more than one organisation and having more options will mean that the cases will always be attended to5. Unlike reporting to the police in person or on the phone, De-Vio will allow the reporting to be done 24 hours a day 6. The reporting is immediate and can be done by a third party, this means that the perpetrator can be caught in action
Training
●
Business modelMarket sizeZimbabwe is a country where at least 68% of the women are victims of Gender Based VIolence. Msasa Project which is one of the first women's’ organisation gets 300 rape reports almost every month. In 2013 an estimated 39.8% of the population of Zimbabwe have access to the internet, this was an increase from 33.4% in 2012. Most of the people use internet on their phones and this means that there is a large number of the population which (5.16m of 5.2m) can have access to De-Vio when need be.
Product description
De-Vio is an android app with virtual world theme that allows women to report and learn more about gender based violence.Revenue Streams
Competitive AdvantageThis is a new app in Zimbabwe, and it will help people to report abuse to various organisations including the police immediately and at very little cost as they donot have to travel to police stations and women’s organisations.
Investing
Production 40%
Salaries 25%
25% Advertising & PR
10% Reserve
5 million
Contacts
DE-VIO
Tatenda Hove - [email protected]
Vimbai Mushangwe - [email protected]
Tariro Hove - [email protected]
Vimbai Mushangwe Tariro HoveTatenda Hove
Meet the team
Slide 3 image #1http://www.flickr.com/photos/chantelbeam/3325112816/
Slide 3 image #2http://www.flickr.com/photos/cubmundo/6184306158/
Slide 3 image #3http://www.flickr.com/photos/kryziz/4316961646/
Slide 5http://www.flickr.com/photos/thomaschung/9407289467/
Slide 8http://unsplash.com/post/55904523633/
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