Shayva Steinberg, Industrial Designer (647) 208-7429

142 Rhodes Avenue shaype@gmail.com Toronto, ON Canada www.shaype.ca

Formally trained Industrial Designer, with over 15 years of design experience

Psychology education; Strong understanding of consumer motivations and behaviours

Generate multiple new ideas and solutions quickly, yet attentive to design criteria and limitations

Create models, renderings, floor-plans and manufacturing drawings using SolidWorks

Design residential furniture, luminaires, retail fixtures/POP displays, cabinetry , storage and vanities, interior and exterior space plans, hand-made crafts and clothing

Clearly communicate ideas through visual, written, and verbal presentations

Research new technology, materials and other trends to inspire designs

Highly organised; manage multiple tasks simultaneously, resolve problems effectively

Excellent presentation styles for marketing, instruction, client and team communication

DESIGN and CREATIVITY Skilled in all stages of design: assessment of end-user needs, trend analysis, design criteria and limitations,

product concept, precise measurements, design for manufacturing, prototype, fabrication, project management Developed from design brief through to production: retail fixtures, point of purchase displays, kitchen

cabinetry, bathroom vanities, residential/office/hospitality furniture, fun fashions, custom luminaires Illustrated ideas via development drawings, sketch models, 3D models/renderings, and prototypes

Previewed and dimensioned environments to create properly fitting fixtures with appropriate aesthetic Created detailed manufacturing drawings for builders and manufacturers Designed interior spaces using available furnishings and personal inventory of accessories, as well as

purchasing, repurposing, and renting where required Holistic grasp and expert eye for specifications: colour, texture, form, aesthetics, materials, hardware

COMMUNICATION and PRESENTATION

Communicated regularly with fabricators, trades, material suppliers, architects, designers, and end-users from concept development through to installation

Confirmed appropriate manufacturing through prototype reviews/evaluations, revised design as required Illustrated and wrote content for poster boards, instruction manuals, and flyers to explain and market concepts Liaised successfully between customers, front-line staff, management, and governmental agencies

Built team morale and maintained group cohesiveness through organizational changes

Presented illustrations, compilations and websites using various software, including: * SolidWorks *Adobe Photoshop *Adobe Illustrator *Dialux Evo *Weebly *MS Office

ORGANIZATIONAL SKILLS

Coordinated fabricators, sub-contractors and trades, material suppliers, architects, designers, and

end-users in creation and installation of custom cabinetry, bathroom vanities, and other fixtures

Created and maintained databases, records and filing systems, Developed forms, service protocols and other information management strategies Collected and compiled statistics, prepared formal reports Monitored and managed budget, service providers and purchases for funded pilot project. Independently created, marketed, managed and maintained independent design business, Shaype

MATERIALS and PROCESSES

Software: SolidWorks, Photoshop, Illustrator, Sketchup, DialuxEvo, Microsoft Office

Wood: modelling and building with various saws, drills and drill presses, router, lathe, sanders

Plastic: vacuum forming, sheet material construction, casting, milling, lathing, finishing

Clay/Plaster/Concrete: hand building, mould design, casting, wheel throwing, glazing/finishing

Textiles: soft product design, clothing design and alteration, hand-sewing, machine sewing

Surfacing: decorative finishes, mixed media collage/decoupage, graphic design/packaging for 3D

3D Printing: Create efficient or hollow models, format and upload, add custom image supports as needed

Shay Steinberg 647-208-7429

EMPLOYMENT HISTORY

Designer/Owner, Shaype, Toronto, ON (2009- present)

Furniture and cabinetry design, retail fixture design, space planning, lighting plans/ specifications, interior redesign, home staging. Workshop facilitation around design considerations/ design thinking.

(NB: Some projects listed below were contracts under auspices of my company)

Industrial Designer/Account Manager, Viso, Toronto, ON (Feb. to Aug. 2012, part-time) Managed house accounts for Tim Hortons and Guess? for all of the Americas. Created custom luminaire concepts and manufacturing drawings. Sold over $350K during five month contract.

Custom Cabinetry Designer/Project Manager, Arc Form Inc., Etobicoke, ON (2011, contract)

Designed and managed 13 mill-working projects (five residential and eight commercial), from client design brief through coordination of production and installation.

Carpentry Project Coordinator, YWCA Toronto, Toronto, ON (2010-2011, contract)

Developed and executed YWCA Toronto’s pilot employment program in the skilled trades. Liaised with

tradespersons and placed 75% of training graduates into carpentry, construction, and related positions.

Industrial Designer/Mould-Maker, Garson Precast, Concord, ON (2010, contract)

Designed moulds for concrete vanities and other surfaces, as well as 100’s of 3D decorative tile concepts. Programmed CNC cutter, fabricated moulds and casts to create finished pieces.

Industrial Designer, Artisan Complete, Markham, ON (2007- 2009)

Designed retail fixtures, point of purchase displays, and illustrated instruction manuals for permanent and temporary displays for top brand companies such as Kotex, Nike, Pepsi, Twinings, & Warner Brothers.

Lighting Designer/Sales Representative, Eurolite, Toronto, ON (2005 - 2007)

Consulted with home and business owners, designers, and architects to determine suitable lighting for interior/exterior spaces; managed process from concept and lighting plan layouts, to sales and installation.

Furniture Designer, Space Furniture, Toronto, ON (2001 - 2006)

Designed custom furniture and fixtures. Liaised between customers, interior designers, and fabricator to ensure

customer satisfaction, and generated repeat business on a regular basis.

Program Coordinator, St. Stephen‘s Employment Centre, Toronto, ON (1997 - 2001)

Developed employment programming for youth. Facilitated workshops. Hired, trained and supervised staff,

developed workshops, forms, marketing materials, and protocols.

EDUCATION

Lighting Design Certificate, IESNA, Toronto, Ontario (expected 2017)

Business Management Certificate, Centennial College, Toronto, Ontario (2011)

Industrial Design Diploma, Ontario College of Art & Design, Toronto, Ontario (2005)

Master of Education, Boston University, Boston, Massachusetts (1991)

Bachelor of Arts, English Literature/Psychology, McGill University, Montreal (1988)

AWARDS and ASSOCIATIONS

Violin 1 in Toronto Community Orchestra, Gala string quartet, and East End Community Choir Associate Member of ACIDO (Association of Chartered Industrial Designers of Ontario) Don Watt Scholarship, full tuition scholarship (2004) Social Merit Award, for social and environmental sensitivity (2004) Duncan MacPherson Award of Excellence (2003) Owen W. Wilson Memorial Award, for excellence in woodworking (2003)

References and portfolio available upon request