Споделен документ с ресурси от GoogleShared document of Google resources

Създаден от Мария Моева за участниците в СЕО конференция София 2013Created by Mariya Moeva for the attendees of SEO Conference Sofia 2013

1. Алгоритми и мерки, предприети ръчноAlgorithms and manual actions

● Какво е висококачествен сайт? / What is a high quality site?http://googlewebmastercentral.blogspot.com/2011/05/more­guidance­on­building­high­quality.html

● Повече за уебспам алгоритъма “пингвин” / More about the “penguin” webspamalgorithm:http://googlewebmastercentral.blogspot.de/2012/04/another­step­to­reward­high­quality.html

● Препоръки за качество на търсенето / Search quality guidelineshttp://support.google.com/webmasters/bin/answer.py?hl=en&answer=35769#3

● Съобщения за мерки, предприети ръчно / Manual action notifications(раздел “Известяване на собствениците на уебсайтове”)http://www.google.com/insidesearch/howsearchworks/fighting­spam.html

● Отказване от линкове / Disavow links (правилен синтаксис с примери):http://support.google.com/webmasters/bin/answer.py?hl=en&answer=2648487

2. Достъпност на сайтоветеSite accessibility

● Файлове Sitemapshttp://support.google.com/webmasters/bin/answer.py?hl=en&answer=156184

● Flash и други файлове / flash and other rich media:http://support.google.com/webmasters/bin/answer.py?hl=en&answer=72746

● Ajax FAQhttp://support.google.com/webmasters/bin/answer.py?hl=en&answer=174993

● Index status:http://support.google.com/webmasters/bin/answer.py?hl=en&answer=2642366

3. Структурирани данниStructured data

● Разширени снипети и структурирани данни:http://support.google.com/webmasters/bin/answer.py?hl=en&answer=99170

● Препоръки за разширени сниппети / Rich snippets guidelineshttp://support.google.com/webmasters/bin/answer.py?hl=en&answer=2722261

● Инструмент за маркиране на структурирани данни / Data Highlighter:http://support.google.com/webmasters/bin/topic.py?hl=en&topic=2692946

● Инструмент за тестване на структурирани данни / Rich snippet testing tool:http://www.google.com/webmasters/tools/richsnippets?hl=bg

● Структурирани данни в Инструментите за уебмастъри / Structured data dashboard:http://googlewebmastercentral.blogspot.de/2012/07/introducing­structured­data­dashboard.html

● Съобщение за спам в разширените снипети / Rich snippet spam report:http://support.google.com/webmasters/bin/request.py?hl=en&contact_type=rich_snippets_spam

4. Мобилна стратегияMobile strategy

● Адаптивен дизайн / Responsive design:http://googlewebmastercentral.blogspot.nl/2012/04/responsive­design­harnessing­power­of.html

● Препоръки за оптимизация на сайтове за смартфони / Recommendations for buildingsmartphone­optimised sites:http://googlewebmastercentral.blogspot.nl/2012/06/recommendations­for­building­smartphone.htmlhttps://developers.google.com/webmasters/smartphone­sites/

● Инструмент за бърз тест на сайта за смартфони / “mobile meter”:http://www.howtogomo.com/en­gb/d/test­your­site/