sh4 rh sponsor package 2
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SKY-HIGH
KILIMANJARO 2012
FOR
Sky-High for Roger’s House is a fundraising initiative brought forward by two
former Roger’s House clients, Sophie Rosa and Angelo Garcia. They met through
the bereavement group at Roger’s House in January 2010; Sophie had lost her
youngest son, Simon, to a drowning accident during a school outing, while Angelo
lost his son Misha to brain cancer. Sophie and Angelo, both outdoors enthusiasts,
quickly became friends and remained in close contact after they left the Roger’s
House bereavement group.
Long before meeting each other, both Sophie and Angelo had planned to climb
Kilimanjaro. Sophie was in training to climb when her son passed away, while
Angelo and his son had planned to climb Kilimanjaro together. However, the
return of Misha’s tumour kept them from fulfilling their dream. In his will, Misha
asked his father to scatter his ashes on top of Kilimanjaro so they may still reach
the highest peak of Africa together.
THE STORY BEHIND
During the Roger’s House Telethon in March 2011, Sophie and Angelo were sitting
next to one another answering phones and taking donations when Angelo
confided he was looking into climbing Kilimanjaro to scatter Misha’s ashes. It
instantly renewed Sophie’s desire to do the climb and they committed on that
very night to doing a charity climb for Roger’s House in 2012.
They are now training to prepare for the climb, along with other Roger’s House
parents and volunteers. At the official Sky-High for Roger’s House launch on June
25th, they will extend the invitation to other Roger’s House and Sens Foundation
supporters to climb and reach with them the highest peak of Africa.
THE JOURNEY
The climbers will undertake the Lemosho route and ascend Mount
Kilimanjaro from the west. The 12-day itinerary includes two nights at
the foot of the mountain in Moshi at 914 metres, which will give them
time to acclimatize to the already thin air, meet with their guides and
receive a detailed climb orientation and gear check. On day 3, the
climbers will enter Kilimanjaro National Park and start their 9 days of
climbing.
The Lemosho route does not require any technical skills or mountain
climbing experience and is one of the newer routes on Mount
Kilimanjaro. It is considered the most beautiful route and grants
panoramic vistas on various sides of the mountain; it offers a great
balance of low traffic, scenic views and a high summit success rate.
BE PART OF THE ADVENTURE
Sophie and Angelo would like to contribute the funds raised through the
climb to the endowment fund through the Dancing in the Rain for
Roger’s House major gift program. Roger’s House sustainability is very
important to both Sophie and Angelo; both want to ensure Roger’s
House has the necessary operating funds come rain or shine.
Support the Sky-High for Roger’s House climbers by becoming a camp
sponsor; raise their spirits to 2,795 metres, 3,916 metres, 4,556 metres,
or all the way to the summit to 5,895 metres.
“We live each day being grateful for the
gifts our children have given us. Life is not
about waiting for the storm to pass, it has
become a journey of learning to dance in
the rain. The staff at Roger’s House helps
our family dance and gives our children
the same unconditional love that we do.”
Sue and Missy Lumley-Pfeil,
mothers
$ 2,795.00
After a trek along a
little used track
through the Montane
forest, where
vegetation is so
untouched that it
grows right across the
trail , the climbers will
spend their first night
in the Kilimanjaro
National
Park in the
rain forest
at Mti
Mkubwa
(Big Tree).
MKUBWA CAMP 2,795 METRES
• Company logo or name in all advertising opportunities and on promotional materials linked to the event:
‐ Sky-High for Roger’s House blog ‐ Initiative’s landing page on Sens Foundation’s website ‐ 2 @SkyHigh4rh account tweets about company’s support, and re-
tweeted by @sensfoundation account ‐ Posters, brochures and pledge forms ‐ Mkuba Camp banner displayed at various events, including the two
Play for Roger’s House hockey tournaments, and in team picture at Mkuba Camp
• Inclusion in newspaper thank-you ad to announce fundraising total
• Company name mentioned in all media relation’s activities, special events (all Play for Roger’s House Hockey days and the Wine Boutique event) and electronic event promotion
• Industry sponsorship exclusivity for the initiative
• Post-event fulfillment report provided within 60 days of the end of initiative
$ 3,916.00
After the climb toward
Lava Tower, the
climbers descend
down through the
Giant Senecio forest to
Barranco Camp, which
is beautifully set up on
a ridge at the foot of
the Barranco Wall. On
their fourth night on
Kilimanjaro,
the climbers
sleep above
the clouds…
BARRANCO CAMP 3,916 METRES
• Company logo or name in all advertising opportunities and on promotional materials linked to the event:
‐ Sky-High for Roger’s House blog ‐ Initiative’s landing page on Sens Foundation’s website ‐ 3 @SkyHigh4rh account tweets about company’s support, and re-
tweeted by @sensfoundation account ‐ Posters, brochures and pledge forms ‐ Barranco Camp banner displayed at various events, including the
two Play for Roger’s House hockey tournaments, and in team picture at Barranco Camp
• Inclusion in newspaper thank-you ad to announce fundraising total
• In-game recognition of support with company representative to have a role in charitable in-game’s cheque presentations
• Company name mentioned in all media relation’s activities, special events (all Play for Roger’s House Hockey days and the Wine Boutique event) and electronic event promotion
• Industry sponsorship exclusivity for the initiative
• Post-event fulfillment report provided within 60 days of the end of initiative
$ 4,556.00
Barafu means "ice" in
Swahili, and at an
altitude of 4,556 metres,
it is extremely windy and
cold. There is a buzz of
excitement in the air, as
climbers anticipate the
summit push the next
day. The clouds move in
and out, revealing the
eroded peak
of Mawenzi,
painted with
colors of the
African sun.
BARAFU CAMP 4,556 METRES
• Company logo or name in all advertising opportunities and on promotional materials linked to the event:
‐ Sky-High for Roger’s House blog ‐ Initiative’s landing page on Sens Foundation’s website ‐ 4 @SkyHigh4rh account tweets about company’s support, and re-
tweeted by @sensfoundation account ‐ Posters, brochures and pledge forms ‐ Barafu Camp banner displayed at various events, including the two
Play for Roger’s House hockey tournaments, and in team picture at Barafu Camp
• Company logo on the Roger’s House video box on the Sky-High for Roger’s House blog, to be regularly updated and advertised trough @SkyHigh4rh and @sensfoundation twitter accounts
• Inclusion in newspaper thank-you ad to announce fundraising total
• In-game recognition of support with company representative to have a role in charitable in-game’s cheque presentations
• Company name mentioned in all media relation’s activities, special events (all Play for Roger’s House Hockey days and the Wine Boutique event) and electronic event promotion
• Industry sponsorship exclusivity for the initiative
• Post-event fulfillment report provided within 60 days of the end of initiative
$ 5,895.00
With the most stunning
views of Mawenzi, the
Kibo Saddle and the
plains below, the
climbers slowly wind
their way up over the
rocky outcrops and
push to the summit.
The view from the
summit is dramatic, but
weather and effects of
altitude determine how
long they can
celebrate their
achievement.
SUMMIT 5,895 METRES
• Company logo or name in all advertising opportunities and on promotional materials linked to the event:
‐ Sky-High for Roger’s House blog ‐ Initiative’s landing page on Sens Foundation’s website ‐ 6 @SkyHigh4rh account tweets about company’s support, and re-
tweeted by @sensfoundation account ‐ Posters, brochures and pledge forms ‐ Summit banner displayed at various events, including the two Play
for Roger’s House hockey tournaments, and in team picture at summit
• Company representative to kick-off special events, introduce the climbers and announce their Summit sponsorship during the Sky-High for Roger’s House events.
• Inclusion in newspaper thank-you ad and use of the team’s summit picture with summit banner to announce fundraising total
• In-game recognition of support with company representative to have a role in charitable in-game’s cheque presentations
• Company name mentioned in all media relation’s activities, special events (all Play for Roger’s House Hockey days and the Wine Boutique event) and electronic event promotion
• Industry sponsorship exclusivity for the initiative
• Post-event fulfillment report provided within 60 days of the end of initiative
THE SUMMIT
After the summit celebrations and taking a few pictures to
capture this amazing moment, Angelo will proceed with
scattering the ashes of his son Misha. In honour of her son
and of Roger’s angels, Sophie will leave two stones; one
taken from her son Simon’s collection and one from Roger’s
House. Stones are an endearing symbol at Roger’s House;
during the bereavement sessions each parent hold on to
one as they honour the memory of their children and share
their struggles and pain.