seventeen magazine
DESCRIPTION
mediaTRANSCRIPT
What is seventeen?• Seventeen is an American magazine for
teenagers.• It was the first teen magazine established in
the United States.• The magazine's reader base is 10-to-19-
year-old females.• It began as a publication inspiring teen girls
to become model workers and citizens.• Later, Seventeen took a more fashion
oriented approach in presenting its material while promoting self-confidence in young women.
• It was first published in September 1944.
• The magazine became an important source of information to manufacturers seeking guidance on how to satisfy consumer demand among teenagers.
• In the early 1980s, Whitney Houston became one of the first black women to appear in the cover of the magazine.
• In 2011, Seventeen worked together with ABC Family to make a film about a girl who gets bullied online called Cyberbully. The point was to raise awareness of cyber bullying.
• Today, the magazine entertains as well as promotes self-confidence in young women.
• The magazine isn’t just fashion and makeovers its refreshing to see that it also talks about much oppressing matters like cyber bullying and is not rascist.
Critique • In 2012, 14-year-old blogger Julia
Bluhm created a petition advocating for the magazine publication to vow to print at least one unaltered and Photoshop-FREE monthly photo spread
• On 3 July 2012, Bluhm officially won her petition upon receiving almost in Seventeen's editorial staff pledging to always feature one photo spread per month without the use of Photoshop alterations.
• In response to reader protests against the magazine's airbrushing its models' photos, Seventeen ended its practice of using Photoshop enhance published photographs.
• Furthermore, Seventeen published The Body Peace Treaty in her editor's letter of the 2012 August issue, as an extension of the magazine's ongoing Body Peace Project.
Masthead• The font used for the magazine logo is Arsis Italic, a modern serif
typeface.• The masthead is usally displayed in feminine colors,attracting its
targeted audience• The number seventeen,loudly signifies the age of the targeted
audience. • The audience can quickly make a connection from the first glance
that it caters for teenagers.• It is written in lower case letters suggesting informality. • The masthead is positioned both infront and at the back of the
main image,suggesting that it has a cult following which can
recognize it eitherway.
The issue month and date on top,near the masthead can help the reader quickly identify when the
issue was published.
Implies school related topics are being discussed in the
magazine.Teenage Girls would wan to but
it.
San serif text implying
informality.
Barcode and price present at the bottom probably strategic so that its the last thing
the buyer sees.
Coverlines- Can be sentences or short words. Alist of words is more effective,bite
sized information tells the reader a little bit about the magazine
and gets different types of people appealed
by enlisting different stories
inside the magazine
The use of graphics is quiet rich in the latest
issues as compared to the 1900’s. A catchy skyline attaracting the middle classed audience.On the left there is a credit for
the actress assuming that she is featured in it.In addition popouts build willingness to buy the magazine and the color red highlights the most
important words.The bold color adds an over all girly and cute look even though they are very concentrated they are evenly spaced and the cover image is still the main focus
The words selected are informal and casual but there
isn’t a frequent use of slang. Eg instead of men the word guys is used. Alot of adjectives are
aslo used attracting the audience.
The cover model is a reknowned actress,presented as younge and close to the age of the audience.The clothes worn match the font
color.
Barcode is not present unlike the
older issues.The price and issue date is mentioned at the bottom
Bibliography
• www.seventeen.com/• www.fontmeme.com/seventeen-font/• www.iml.jou.ufl.edu/projects/fall07/Moorhouse/history.html
• www.huffingtonpost.com• http://nymag.com/thecut/2012/07/seventeen-magazine-makes-body-peace-treaty.html#