TATA

MOTO

RS

OP E RAT I O

NS D

E P T.

Presented By:-Atmdeep DasBibin K PonnachanAman UpwanArun GuptaKushank VarshnayPrashant MishraAmanur RahamanAnkur VermaAnshu SharmaJoshna ChowdhuryMegha SharmaPooja Sirohi

According to the operations dept. we would like to set up our plant in India.

India will become the third largest automotive market in the world by 2016 ahead of Japan,

Germany and Brazil, riding on its domestic automotive sales.

• Commercial vehicles.

• Mid ranged passenger vehicles.

What we are going to produce:-

• 3rd largest investor base in the world.

• Robust legal and banking system.

• 2nd largest pool of certified professionals and highest

number of qualified engineers in the world.

• Investment infrastructure.

• Automotive Industry - Double Digit Growth in all

segments.

• India fast emerging as hub for Global Vehicle Programs.

• Good EXIM and foreign trade polices.

Why India??

• 2020: USD 113 billion Auto Component Industry.

• Growing Engineering and IT capability for Designing &

Manufacturing.

• Opportunity to Partner in Product & Process Innovation.

• Opportunity to Outsource for OEMs/T1s and Aftermarket.

Why India??

Robust Indian Automotive Industry:-

• Manufacturing and Imports Free from Licensing and

Approvals.

• WTO compliant policies (no import restrictions and

reduced tariff levels)

• Robust Legal system and stable Foreign Exchange

regime.

• Joined UN-ECE WP 29 for Global Standard in Technology.

• Increased budgets for R&D activities.

• 100% FDI permitted without prior Govt. approval.

• The production of all categories of vehicles has grown at a rate of 16% per annum over the last five years.

• Export of vehicles: Indian automotive industry is now finding increasing recognition worldwide. The automobile industry crossed USD 1 bn. mark in 2003-04 and reached 2.28 bn. in 2005-06.

• Indian auto industry is quite robust with around 500 firms in the organized sector producing practically all parts and more than 10,000 firms in small unorganized sector.

• Growth trends:- The turnover of auto component sector has grown form a level of USD 3.1 bn. in 1997-98 to USD 9.8 bn. in 2003-04. Low labor cost and availability of skilled labor and high quality consciousness among Indian vendors have spurred the growth.

Indian Automotive Industry:-

India is fast emerging as a global R&D hub

Opportunities for creating sizeable market segments through innovations

Small-car manufacturing hub

Presence of world renowned supporting industries:-• Aisin Seiki Co.• BorgWarner• Continental• Delphi• Denso

Corporation• Eaton• FAG• Faurecia• GKN• Honda Foundry

Co. Ltd.• Honeywell• Knorr Bremse

• Koyo• Magna• Magneti Marelli• Mando

Corporation• Meritor• Mitsuba

Corporation• NHK Spring• Robert Bosch

• USHIN• Valeo• Visteon• Yazaki• ZF• Showa

Corporation• Sumitomo • Wiring • Toyoda • Gosei

Tata Motors:- TATA Nano among the top 10 best sellers.

Presence of NANO plant is surely a advantage:-

2007-08 2008-09 2009-10 2010-11 2011-12 2012-130

500,000

1,000,000

1,500,000

2,000,000

2,500,000

3,000,000

3,500,000

Passenger Vehicles Commercial Vehicles

Growth trend of domestic passenger and commercial vehicles:-

Source:- http://www.siamindia.com/scripts/production-trend.aspx

• Domestic growth sales increased up 12.24% in the year

2012-13 amounting to 17,376,624 vehicles.

• In the month of only March 2012, domestic sales grew

at a rate of 10.1% as compared to March 2011.

• Passenger Vehicles segment grew at 4.66% during April-

March 2012.

• Passenger Cars grew by 2.19%.

• Utility Vehicles grew by 16.47% and vans by 10.01%.

• In March 2012, domestic sales of Passenger Cars grew

by 19.66% over the same month last year.

Growth statistics of passenger vehicles:-

• The overall Commercial Vehicles segment registered

growth of 18.20% during April-March 2012.

• While Medium & Heavy Commercial Vehicles (M&HCVs)

registered a growth of 7.94%.

• Light Commercial Vehicles grew at 27.36%.

• In only March 2012, commercial vehicle sales registered

a growth of 14.82% over March 2011..

Growth statistics of commercial vehicles:-

Auto policy 2002

AMP 2006-16

NATRiPS

Dept. of heavy industries & public industries.

Budget FY 16

National Automotive Testing and R&D Infrastructure Project (NATRiP),

Gujrat

Tamil Nadu

• Affordable taxes.

• Connectivity.

• Stable govt.

• Friendly policies.

• Factors of

production.

• Electricity.

• Well developed port.

• Healthy competition.

Gujrat our destination:-

We need the helps from:-

• HR dept.

• Finance dept.

• Marketing dept.

• IT dept.

• Logistics dept.

What we are going to do:-

• Set up a plant of passenger and commercial vehicle.

• New product innovation.

• Research and development activities.

• Quality management.

• Increase the capacity of production.

• Just in time and kaizen model to be followed.

• Integration of all the departments.

Challenges:-• Raising Capital & Scaling Capacities

• Infrastructure Challenges− Roads− Ports− Power

• Inflation

• Availability of Skilled Manpower, labour union, strikes.

• Managerial Depth across Tiers

• R&D Competence

Thank You…