session #1
TRANSCRIPT
To
Corporate LeadersSession 1
Who Are We?• Zeina Hani Talha• American Diploma graduate• Currently studying business at
Cairo University joint program with Georgia University.• Participant at MESE’18• Participant at MSTC’15• Fundraising member at CZCU’16• Marketing moderator at MSTC’16
Who Are We?• Ruba Ahmed Abdel-Zaher• IGCSE graduate• Currently studying business at
Cairo University joint program with Georgia University.• Participant at ALMUN’15• Marketing committee vice head at
CZCU’16• Marketing moderator at MSTC’16
عرفنى بنفسك و قولى
انك وحيد؟
Prepared and presented by :Zeina Hani Talha
Ruba Abdel Zaher
I. What is Marketing?II. Marketing MixIII.4C’sIV.Summary
Innovate
Advertising
Concept
Branding
Research
Think Like a Marketer!
Marketing Mix
1-Product
Types of Products
Cost
Profit
Cost
Profit
Cost
ProfitIntroduction Growth Maturity
Product Life Cycle
3-Place
4-Promotion
1-Consumers
2-Cost
3-Convenience
4-Communication
Share your own design!
Video
• Ruba Ahmed Abdel Zaher: 01118459157• E-mail: [email protected]• Facebook Account:
https://www.facebook.com/roba.a.abdelzaher
• Zeina Hani Talha: 01014469535• E-mail: [email protected]• Facebook Account: https://www.facebook.com/zeina.hani.7