service design for developing new technology...service design for developing new technology...
TRANSCRIPT
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@ashevaldes
/Ashlee Valdes
service design for developing new technology
innovation project management
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AV
1. about ashlee 2. definitions 3. methodology 4. case example Eyebeacons 5. video 6. 7 things 7. end
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AV
Hello, My name is Ashlee Valdes and I facilitate the development of new technology that makes the world a better place.
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AV
- education: psychology / business (2007) - started a career as a research analyst (2009) - fell in love with design thinking (2013) - joined an innovation lab (2016) - introduced to Internet of Things (2017) - gained UX Design and product owner certifications (2019)
life events.
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a place for new tech to be explored where failure is allowed and play encouraged
the version of the scientific method used to develop new technology based upon co-creation with humans
the practice, research methods and guidelines employed to co-create usable and loved interfaces and technology which ultimately provide a service for humans
definitions.Innovation Lab
Design Thinking
Service Design
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AV
service design
new technology
user experience
something useful and amazing!
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AVWhat does the design process look like in a lab?
design thinking
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AV
the double diamond
What does the design process look like in a lab?
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AV
the triple hump
What does the design process look like in a lab?
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AVmethodology.
research empathise
define plan
development prototyping
test
refine
demo
reflect
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AVmethodology.
research empathise
define plan
development prototyping
test
refine
demo
reflect
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AVtools.
desk research
interviewing / observation
personas
journey mapping
testingfeedback
reflection
co-creation
failure
navigation mapping
demo
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AV
How do we research the future? Design thinking, design fiction, experimentation and building community. And lots of iterations.
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Haptic interactions: Connecting vibration and micro-controllers (2015)
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AV
innovating navigation in public spaces for Visually Impaired Persons (VIP)s through haptics and connected devices
eyebeacons & labs
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“The primary goal of the EyeBeacons project is to support visually impaired people navigating through public spaces with the ultimate goal to increase their mobility, independence and social participation.”
- EyeBeacons (2017-2019)
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AVservice design / UX methods.
empathise
define
ideation
prototype
cultural probe, interviews, observation
problem definition, product, persona, key path scenario, journey map, stakeholder interviews
crazy 8s, navigation mapping of UI
critical function (code); funky prototype; functional prototype
co-discovery with user; AB tests; heuristic evaluationtesting
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Definition Poster
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Emotional Journey Map
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Ideation Sketches
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UI Navigation Maps, v1 to v5
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test results
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Android flowchart
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application screens
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solution technology
Decawave DWM1001-DEV chips - support ultra wide broadband. - Radius of 60m - act either as a tag or as an anchor - 4 anchors combined create a navigable map with x, y and z coordinates - one tag is used by the user which receives x,y and z coordinates from the anchors
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Android system
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AV
1- It’s messy. Each project is different and there are unknown unknowns.
2- Always have a human if you want successful human centred design.
3- Test a lot and record everything.
4- Good usability means a good service. Co-creation is a necessity.
5- Define the MVP and agree to it with the team.
6- Be aware of the business case.
7- Don’t forget to play :)
7 things about service design and innovation labs.
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@ashevaldes/Ashlee Valdes
Referencesdigitallifecentre.nl info.nl
Design Thinking Amsterdam Behavior Design Amsterdam ThingsCon