seoul official tourist guide book 2014

Seoul Attraction

Never ending story

SeoulOfficiAl TOurisT Guide

Never ending story

Seoul

Official title Seoul Special City | Area 605.33 km2 | Population 10,143,645 (Dec. 2013) | language Korean

climate Temperate | currency unit won (\, KRW) | local standard time GMT+9 (Korea Standard Time)

country code +82 | local code Seoul 02 (When calling from abroad, omit "0" and just press "2".)

City Center

Palace Quarter

Dongdaemun & Around

University Quarter

Yongsan & Yeouido

Gangnam

Jamsil

Embracing both tradition and the present, nature and the latest technology, Seoul is now reaching beyond Asia to become reborn as a global city. This book presents the never-ending stories of a dynamic city through its seven most distinguished districts.Seoul, where experiences beyond your wildest dreams await.

The Center of Seoul where the Past Meets the Present City Hall Area Myeong-dong·Euljiro Namdaemun Market·Namsan

A Walk to the Ancient Palace that Breathes History Gwanghwamun Cheonggyecheon·Jongno Insa-dong Samcheong-dong·Bukchon

Street of Passion for Shopping and Arts Dongdaemun Market Daehangno

Streets of Cafes, Galleries, and College Life Hongik Univ.·Sangsu Area Sinchon·Ewha Womans Univ. Area

Global District Within Seoul on the Riverside of Hangang Itaewon Yeouido

The Mecca of the Lastest Fashion Trend Apgujeong-dong·Cheongdam-dong Sinsa-dong Garosu-gil Area Gangnam Station Area Samseong Station Area Seocho

A Green Retreat in Seoul, Full of Surprises Jamsil Songpa

Gourmet in Seoul Shopping in Seoul Seoul Travel Information Seoul City Tour Bus Seoul City Walking Tours Seoul Tourist Map

ContentSKey to Symbols

Publishing Date January 2014 Published by Seoul Metropolitan Government, Tourism Business DivisionPlanning and production Seoul Tourism Organization Design Design Soomokwon·j contentree m&b

Travel information about Seoul: Call 120 and then press 9 when you hear a recorded message in Korean. (You can choose from the following languages: English, Chinese, Japanese, Vietnamese and Mongolian.)www.VisitSeoul.net

Seoul Tourism Website

City Center

Palace Quarter

Dongdaemun & Around

University Quarter

Yongsan & Yeouido

Gangnam

Jamsil

081012

16182022

2628

3234

3840

444648 5052

5658

606162666870

Charge

Hours

Foreign Assistance

Location

Contact

Website

UNESCO World Heritage

Accommodation

Museum / Gallery

Performance Hall

Shopping

Tourist Information Center

Craft Studio

Restaurant

Police Station

Post Office

Embassy

Hospital

Bank

School

University

Seoul Free Wi-Fi *

Airport Limousine

City Tour Bus

Casino

Theater

Club

*Seoul Free Wi-Fi Available Area

The center of seoul where the Past Meets the Present City Hall Area / Myeong-dong·EuljiroNamdaemun Market·Namsan

City Center Area

What to doNamsangol Hanok Village Visitors to Namsangol Hanok Vi l lage can experience diverse Korean traditions such hanbok (traditional outfit) and tea ceremony. (p.11)

The N Seoul Tower Roof Terrace Originally built as a wooden deck for an aerial view of the city, the Roof Terrace is now more popular as a place where visitors hang their ‘locks of love’ on the fence. You may want to leave your own lock with your loved one’s name on it and let it be part of the endless parade of memories. (p.13)

Namdaemun Market Mokjagolmok Visit the so-called Mokjagolmok (Eatery Alley) and indulge in popular street food such as braised cutlass fish, Kalguksu, and Hotteok, to name just a few. (p.13)

local Tips •Use the Seoul City Tour Bus for convenient transportation to Deoksugung Palace, Myeong-dong, Namdaemun Market, and Seoul Station.

•A recommended place to visit along with the Seoul Museum of History, Gyeonghuigung Palace was once a palace massive enough to house a hundred structures within its facility during the Joseon Period. Some of the structures and the leafy woods behind the palace are in high demand as a location for filming historic movies.

The city hall area is the undisputable heart of Seoul where you can see either a wide stretch of green grass, or modern skyscrapers standing in harmony with palaces that are hundreds of years old. Of all tourist magnets in the area, where the past blends with the present in harmony, Deoksugung Palace has particular significance as the background of Korea’s modern and contemporary history.Deoksugung is the only palace among the five ancient palaces in Seoul that shows a modern architectural style. It attracts tourists with the majestic sight of Seokjojeon, which is Korea’s first modern stone building, and Jeonggwanheon (Pavilion), where King Gojong, the 26th king of the Joseon Period, is reported to have enjoyed his coffee. After touring the Deoksugung area, take a walk along the Doldam-gil that takes you to the Seoul Museum of Art. This road is often called the most beautiful walking path in Seoul with the ginkgo trees lining both sides.The city hall area is within ten minutes of other popular tourist attractions, such as Myeong-dong and Namdaemun Market, which is a six hundred year old market where you can enjoy bargaining with merchants. Myeong-dong, on the other hand, is the modern shopping district where you can find top-quality cosmetics. When the sun goes down, it is time to enjoy the lights that illuminate the nightlife of Seoul. The best place to have the entire night scene of Seoul in a single, sweeping vista is N Seoul Tower in Namsan (mountain). Go up to the observatory at N Seoul Tower, and watch the city of Seoul sparkling in the darkness of the night. This will surely be one of the most special moments in your visit to Seoul.

HighlightsDeoksugung Palace Watch the changing ceremony of royal guards called Sumunjang that takes place three times every day, before setting out for a laid-back stroll on the Doldam-gil by Deoksugung. (p.9)

Seoul City Hall Sky Square, an ecology landmark of Seoul that boasts the world’s largest Green Wall at the new Seoul City Hall building, is a place where you can take a break at a gallery or cafe on the 8th and 9th floors. (p.9)

Myeong-dong Indulge yourself in shopping for the trends of Seoul on the street of Myeong-dong that is lined with department stores, duty free shops and designer and brand shops that sell clothes and cosmetics. (p.11)

N Seoul Tower Go up the N Seoul Tower in Namsan Park where a beautiful walking path harmonizes with nature, and observe the night scene of Seoul that can be seen from this vantage point. (p.13)

suggested itinerary Seoul Plaza (30mins) – Deoksugung Palace (1hour 30mins) – Deoksugung Doldam-gil (10mins) – Seoul Museum of Art or Seoul Museum of History (1hour) – Take a subway to Namdaemun Market (20mins) – Shop and eat lunch in Namdaemun Market (2hours) – Take a ride on the Namsan Cable Car (30mins) – Visit N Seoul Tower (1hour 20mins) – Take the Namsan Shuttle Bus to Myeong-dong (20mins) – Shop in Myeong-dong (2hours)※ Durations may vary depending on the itinerary and mode of transportation.

Samil-daero

Tongil-ro

Sejong-daero

Cheonggyecheon (Stream)

Namd

aemu

n-ro

Namsan Public Library

Namsangol Hanok Village

Korea House

Culture Station Seoul 284

Namsan (Mountain)N Seoul Tower

Seoul Museum of History

Sejong Center for the Performing Arts

Changgyeonggung Palace

Jongmyo Shrine

Gyeongbokgung Palace

Seoul Station

Chungmuro

Euljiro 3(sam)gaSeodaemun

Gwanghwamun

Jongno 3(sam)ga

Jonggak

AngukGyeongbokgung

Sajik-dong

Jungnim-dong

Pil-dong

Namdaemun Market·Namsan

Myeong-dong·Euljiro

City Hall Area

Seoul City Hall

City HallSeoul Museum of Art

Sogong-ro

Myeong-dong Cathedral

Myeongdong

0250

500m

Gyeonghuigung Palace

Deoksugung PalaceEuljiro 1(il)ga

Hoehyeon

Sungnyemun Gate

1 Deoksugung Palace덕수궁

An age-old historic palace originally built during the Joseon period, it is echoed in Korea’s modern and contemporary history. In fact, it served as a historic backdrop during the Daehanjeguk (the Great Korean Empire) days. The only palace among all ancient palaces in Seoul to have a western-style garden, fountain, and a modern royal palace, it stands as the bridge between the middle and modern ages. The changing of the royal guards ceremony called Sumumjang that takes place at the main gate is one of the must-see sights of Seoul.

Adults ₩1,000 Minors ₩500 09:00-21:00 (Closed on Mondays) ※Regular events : Royal guard changing ceremonies 11:00 14:00 15:30 Weekdays English and Japanese-guided tour twice a day, Chinese-guided tour once a day, Weekends English, Japanese, Chinese-guided service, Each service once a day Line 1 City Hall Station. Exit 2 02-771-9951 http://www.deoksugung.go.kr1-1 Doldam-gil Stone-wall road encircling Deoksugung. A beautiful place for a stroll with tall trees lining the street and an ancient stone wall.

2 Seoul Plaza서울광장

This is a lawn plaza in front of Seoul City Hall. Here, various events including mini concerts, outdoor exhibitions and flea markets are held every weekend. During winter, a skating rink is set up for visitors to enjoy ice skating at a reasonable price.2-1 Seoul City Hall building The New City Hall, Seoul’s brand new landmark. It is an eco-friendly building with the world’s largest indoor green wall.2-2 Seoul Metropolitan Library The former Seoul City Hall building constructed in 1926 has been remodeled into Seoul Metropolitan Library which is open to everyone.

Weekdays 09:00-21:00 (Some reference room 09:00-18:00), Weekend 09:00-18:00 (Closed on Mondays) 02-2133-0300~1 http://lib.seoul.go.kr

3 Chongdong Theater정동극장

If you want to experience the best of traditional Korean performing arts, you should visit this theater. Along with MISO, a regular traditional performance held every day at 16:00 and 20:00, the theater offers hands-on experience programs such as one on how to play the janggu (a traditional percussion instrument).

R seats ₩50,000 S seats ₩40,000 MISO performance 16:00, 20:00 (Closed on Mondays)Line 5 Seodaemun Station. Exit 5. Line 1, 2. City Hall Station. Exit 1, 12. 10minute walk 02-751-1500 http://www.jeongdong.or.kr

4 Seoul Museum of Art서울시립미술관

Walk along the Doldam-gil near Deoksugung Palace, and you will arrive at this museum where you can view works by Korean artists and world-famous masters such as Chagall, Matisse and Picasso in exhibitions throughout the year.

Free (Admission fee applied for special exhibitions only) Weekdays 10:00-20:00, Mar.-Oct. Weekends 10:00-19:00 Nov.-Feb. Weekends 10:00-18:00 (Closed on Mondays) Line 1, 2 City Hall Station. Exit 10, 11, 12. 5minute walk 02-2124-8800 http://sema.seoul.go.kr

5 Seoul Museum of History 서울역사박물관

This is a museum where visitors can get a glimpse of life and culture in the early days of Seoul. The jewel in the crown of this museum collection is a scale model of the city. Built on a scale of 1:1,500, it provides visitors with a panoramic view of Seoul.

Free (Admission fee applied for special exhibitions only) Weekdays 09:00-20:00, Weekends Mar.-Oct. 09:00-19:00, Nov.-Feb. 09:00-18:00 (Closed on Mondays) English, Japanese, Chinese audio guide available for rental Line 5 Gwanghwamun Station. Exit 7. Line 5. Seodaemun Station. Exit 4 02-724-0274~6 http://www.museum.seoul.kr

08 09

1 Deoksugung Palace덕수궁

Seoul Museum of History 서울역사박물관Appx. 350m

5

Namdaemun Market 남대문시장

P.12

SamikFashion

Town Sungnyemun Gate 숭례문

Hana

Seo

ul Sta

tion

4

5

3

2

1

6

712

811

10

9

Kookmin

Deoksoo Elementary School

Dongwha Duty Free Shop (B1-3F)

동화면세점

Koreana

Seoul Metropolitan Council

Seoul Cathedral Anglican Church of Korea

Cecil Theater

Ticket OfficeDaehanmun

British Embassy

Seokjojeon Pavilion

National Museum of Contemporary Art, DeoksugungChungdong

First Methodist Church

Hanmiri

Korea Press Center

Best Western New Seoul

New Kukje

Seoul City HallSeosomun Building

Seoul Metropolitan Council Annex

Hana

Woori

Korea Samkyetang

KEB

Shinhan

KookminShinhan

Kookmin

The Plaza

GangseoMyeonok

Shinhan

President

Korea Chamber of Commerce & Industry

Ramada Hotel&Suites Seoul Namdaemun

Dominican Republic Embassy

Russian Embassy

Samsung Main Bldg.

Hanwha Bldg.

HSBC

Sponge House

Seoul City Tour Bus Platform

Cheonggye Plaza

Seoul Finance Center

Chosun Ilbo Art Museum

Shinhan

IBK

Singaporean Embassy(28F)

Baejae Park

El Salvador Embassy

Shinhan

Salvation Army

Seosomun-ro

Sejong-daero 11-gil

Seos

omun

-ro 12

-gil

Tongil-ro2

-gil

Sejong-daero 7-gil

Chilpae-ro

Sungnyemun Junction

Namdaemunsijang-gil

Sejong-daero 18-gil

Jeongdong-gil

Deok

sugu

ng-gi

l Sejong-daero 21-gil

Sejong-daero

Cheonggyecheon-ro

Sejong-daero 21-gil

Namd

aemu

n-ro

1-gil

Namdaem

un-ro 5-gil

Namdaemun-ro

Sogong-ro

Sejon

g-da

ero

Gwanghw

amun

P.16

Mugyo-ro

City Hall 시청

1 2 3 4

5 6 7 8

9 10 11 12

13 14 15 16

17 18 19 20

21 22 23 24

25 26 27-2 27-2

Dalgaebi

2 Seoul Plaza서울광장

2-1 Seoul City Hall Bldg. 서울시청사

Euljiro P.10

3 Chongdong Theater정동극장

City

Hal

l 시청

4

Seoul Museum of Art서울시립미술관

1-1 Doldam-gil

Line

1

Line 2

C i t y C e n t e r

01 Watch the changing of the royal guards ceremony at Deoksugung Palace and take a walk Tour the Seoul City Hall building that is considered the ecology landmark of Seoul View diverse exhibitions at the National Museum of Contemporary Art in Deoksugung Palace, Seoul Museum of Art, and Seoul Museum of History

Plan your Trip

Nearby subway station 1 2 City Hall

city Hall Area시청 주변

075

150m

2-2 Seoul Metropolitan Library 서울도서관

Namdaemunno Underground Shopping Center

10 11

1 Myeong-dong Street 명동거리

Korea’s most widely known shopping town, the streets are lined with department stores and shops that sell famous brand name make-up, clothes, and shoes.1-1 Myeongdong Theater The theater, made by remodeling a baroque-style building constructed in 1934, is a theater dedicated to plays. With its archaic appearance and auditorium design that closes the distance between the stage and the audience, it is considered the mecca of Korean live theater. Line 2 Euljiro 1(il)ga Station. Exit 6, Line 4 Myeongdong Station. Exit 6. 7minute walk

1644-2003 http://www.mdtheater.or.kr1-2 UNESCO House This is UNESCO’s Korean office building. NANTA Theater Myeong-dong and restaurants are also located in this building.1-3 Guanqian Street A street where you can encounter Chinese culture through Chinese dishes and household items.

2 Myeong-dong Tourist Information Center 명동관광정보센터

Get free access to the Internet, make online reservations for lodging and performances, and experience chroma key technology in this center where you also have a choice of over 400 tourist information leaflets. The center also operates a tourist complaints center along with the tourist police.

09:00-22:00 Line 2 Euljiro 1(il)ga Station. Exit 5. 3minute walk 02-778-03332-1 Seoul Global Culture & Tourism Center This is the place where you can get information about tourist attractions in Seoul, use the Internet for free and experience Korean culture.

10:30-20:00 Line 4 Myeongdong Station. Exit 6. 3minute walk 02-3789-7961~3

3 Myeong-dong Cathedral 명동성당

The most iconic cathedral in Korea, it has been symbolizing the Catholics of Korea for 110 years. It is also the first Gothic style cathedral in Korea, a majestic wonder.

Line 4 Myeongdong Station. Exit 8. 8minute walk

4 Dept. Stores and Shopping Malls 백화점·쇼핑몰

The Myeong-dong and Euljiro area is home to many flagship department stores and shopping malls where you will have access to hundreds of stores specializing in fashion, accessories, and more.4-1 Lotte Town It is a large scale shopping district that houses Young Plaza, duty free shops, luxury brand shop Avenuel, and the main Lotte Department store, one of the five largest department stores in the world. Department Store/Avenuel 10:30-20:00, Young Plaza 11:30-21:30, Duty Free Shop 09:30-21:00 (Everyday) ※Dept. stores, Avenuel, and Young Plaza is closed one day each month

Line 2 connects to theEuljiro 1(il)ga Station 02-771-2500 http://www.lotteshopping.com4-2 Shinsegae Dept. Store 4-3 M Plaza 4-4 NOON Square 4-5 Migliore 4-6 Aland

5 Namsangol Hanok Village 남산골한옥마을

This is a village that showcase an ancient village from the Joseon Period with well-preserved hanoks (traditional Korean houses), pavilions and even a pond. After viewing the residential culture of the Joseon Period, you have an opportunity to participate in traditional culture experience programs that are available every day, one example of which is the traditional style wedding ceremony.5-1 Korea House After enjoying various performances, you have an opportunity to make kimchi, or savor the traditional royal cuisine. 02-2266-9101~3 http://www.koreahouse.or.kr

4-2

4-1

4-5

2-1

4-3

4-4

3

4

5

67

8

1

2

765

43

8

2

3

4-6

Savoy

Olive Young

Global Exchange Center(24hours)

1-2 UNESCO House

1-3Guanqian Street

1 2 3 4

5 6 7 8

9 10 11 12

13 14 15 16

17 18 19 20

21 22 23 24

25 26 27-2 27-2

1 2 3 4

5 6 7 8

9 10 11 12

13 14 15 16

17 18 19 20

21 22 23 24

25 26 27-2 27-2

1 2 3 4

5 6 7 8

9 10 11 12

13 14 15 16

17 18 19 20

21 22 23 24

25 26 27-2 27-2

1 2 3 4

5 6 7 8

9 10 11 12

13 14 15 16

17 18 19 20

21 22 23 24

25 26 27-2 27-2

Namsangol Hanok Village남산골한옥마을

5

5-1 Korea House 한국의 집Appx. 600m

Jinsadaek

050

100m

Euljiro 1(il)ga 을지로입구Line 2

M Plaza

Seoul Global Culture & Tourism Center (5F)

Haechi Hall (5F)

New oriental

AlandOverseas Chinese

Primary School

CGV (10F,11F)

Tabby

Pacific

State Tower Namsan

Coryo Daeyungak Bld.

Prince

Myeongdong

NamsanElementary School

Migliore (B1-2F)밀리오레

NOON Square

CGV(8F)

T.umIBK

Lotte Town 롯데타운Lotte Dept. StoreLotte Duty Free Shop (9-11F)Lotte Dept. Store Avenuel Ibis Ambassador

Myeong-dong

1-1 Myeongdong TheaterShinhan

Woori

Myeong-dong Police Box

Myeongdong Kyoja(Main Shop)

Myeongdong Kyoja

Hadongkwan

Amiso(5F)

NANTA TheaterMyeong-dong (3F)

Lotte Young Plaza

KEB Head Office

KoreaFederationof Banks

Hana

Seoul Royal

Gyeseong Girls'High School

Hanbit MediaGallery

Metro

Myeong-dong Street명동거리

Lotte

Hanwoori (12F)

Seoul Central Clinic (B3)

Post Tower 포스트타워

Hana

Woori

Myeong-dongCathedral

명동성당

WooriGogung

Seoul Central Post Office (B1)

Ferrum Tower 페럼타워

Mirae AssetCenter One Bldg.

Shinsegae Dept. Store 신세계백화점

Myeongdong 8na-gil

Namdaem

un-ro

Myeongdong 3-gil

Myeongdong-gil

Namdaemun-ro 7-gil

Toegye-ro

Myeongdong 9-gil

Myeongdong 11-gil

Myeongdong 8-gil

Myeongd

ong 13

-gil

The Bank ofKorea Junction

HoehyeonJunction

Sogong-ro Namdaemun Market P.12

Myeongdong 명동

Line 4

Toegye-ro 20-gilToeg

ye-ro

18-

gil

Jongno P.18

Lotte Cinema

1

Seoul YWCA

Myeong-dongUnderground

Shopping Center 명동지하쇼핑센터

C i t y C e n t e r

02 Shop for brand name products at major department stores and duty free shops Shop for unique accessories and a variety of Korean-made make-up on the streets of Myeong-dong Experience traditions of Korea at Namsangol Hanok village

Plan your Trip

Nearby subway station 2 Euljiro 1(il)ga 4 Myeongdong

Myeong-dong·euljiro명동·을지로

2 Myeong-dong Tourist Information Center 명동관광정보센터

21-1

1-2

5

4

3

2

1

7

6

← Seoul Station

P.10 Myeong-dong

1 2 3 4

5 6 7 8

9 10 11 12

13 14 15 16

17 18 19 20

21 22 23 24

25 26 27-2 27-2

Culture Station Seoul 284문화역서울 284 Appx. 400m

5

NamdaemuntobangFish soup restaurant

050

100m

Line

1

KEB

Kookmin

Shinhan

IBK

Namdaemunno Underground Shopping Center

남대문로지하쇼핑센터

Mesa

Samik Fashion Town

Clothing Shops

ManoAccessories

Namdaemun Market (Accessory)

LadiesApparelMarket

JungangShopping Center

Sambu Bldg. 삼부빌딩Daedo

Shopping Center

Shinhan

Kookmin (1F)

8

Marketentrance

3Marketentrance

Lotte Insurance Bldg.

Fashion City

Hana

SwedishEmbassy (8F)

NH

Postal Agency

Kookmin (1F)

SK Namsan Bldg. SK남산빌딩

Seoul City Wall

Food AlleysSungnyemun Gate 숭례문

MillenniumSeoul Hilton

Palace

Seven Luck Casino (Millennium Seoul Hilton) (1F)

Woori

Children'sApparel Market

7

Marketentrance

5Marketentrance

6Marketentrance

4Market entrance

2Marketentrance

1 Market entrance

Namdaemun Market남대문시장

1

Namdaemun-ro

Namdaemunsijang-gil

Sowol-ro

Namdaemunsijang 2ga-gil Namdaem

unsijang 4-gil

Namdaem

unsijang 2-gil

Namdaem

unsijang 8-gil

Toegye-r

o 6-gil

Toegye-ro 4-gil

Toegye-ro 8-gilToegye-ro 6-gil

Toegye-ro 2-gilToegye-ro 6-gil

Sopa-roDodongJunction

Baekbeom Square 백범광장

P.08

City

Hal

l

Hoeh

yeon

회현

Sungnyemun Junction

Namdaemunsijang 4-gil

28 29 30 31

32 33 34 35

36 37 38 39

40 41 42 43

44 45 46 47

48 49 50 51

52 53 54 55

Namsan Park 남산공원

Appx. 300m

N Seoul Tower N서울타워 Appx. 300m

3

4

12 13

1 Namdaemun Market 남대문시장

The largest market in Korea. Countless shops and street stalls line its alleys, selling clothes, household items and food. As the place is famous for its reasonable prices and the generous hospitality characterizing traditional markets, almost half of foreign tourists who visit Seoul are known to stop by the market.

05:00-17:00 (Some until 20:00) (Closed on Sundays). Line 4 Hoehyeon Station. Exit 3, 51-1 Sungnyemun Imported Goods Market This is where shops selling various imported goods including kitchenware, accessories and food products are gathered.1-2 Food alleys There are a lot of food alleys in Namdaemun Market, where Wangmandu (giant-size dumplings), Kalguksu (noodle soup) and Galchijorim (braised cutlassfish) are especially popular.

2 Sungnyemun Gate 숭례문

Sungnyemun, the number one national treasure of Korea, was originally built as the southern gate of Seoul Fortress, from which came its other name, Namdaemun, or the great southern gate. It was burned down a few years ago, but was faithfully restored in 2013, following traditional architectural details.

Free 02-779-8547 Line 4 Hoehyun Station. Exit 5. Line 1. Seoul Station. Exit 4. 8minute walk

3 Namsan Park 남산공원

This park gives you an access to many popular tourist attractions, just a few of which include N Seoul Tower, Palgakjeong Pavilion, Botanical Garden and National Theater of Korea, not to mention of the leafy park itself

Namsan Cable Car : Adults Round-trip ₩8,500 One-way ₩6,000 Youths Round-trip ₩5,500 One-way ₩3,500 Namsan Cable Car : 10:00-23:00 Line 4 Hoehyun Station. Exit 1 → Banpo-ro (Towards Namsan Tunnel 3) → Namsan Oreumi ※Namsan Oreumi : An inclined escalator that enables visitors to go halfway up the mountain conveniently 02-753-2403 http://www.cablecar.co.kr

4 N Seoul Tower N서울타워

Standing 236.7 meters of height, this is the 10th tallest tower of the world. Enjoy the fantastic laser show and beautiful night scene of Seoul at the observatory on the third floor or at the revolving restaurant

Observatory Adults ₩9,000 Seniors & Youths ₩7,000 Children ₩5,000 Observatory 10:00-23:00 (Sat. 10:00-24:00) Restaurants 11:00-23:00 (Some restaurants: 10:00-22:00) Namsan yellow buses No.2, 3, 5 that circle the mountain or the Namsan Cable Car 02-3455-9277

http://www.nseoultower.co.kr

5 Culture Station Seoul 284 문화역서울 284

This multi-purpose cultural space has been remodeled from the old Seoul Station built 90 years ago. This facility is a popular venue for contemporary art exhibitions, as well as movie screenings and live band performances.

Free 10:00-19:00 (Closed on Mondays) Line 1, 4 Seoul Station. Exit 2 02-3407-3500 http://www.seoul284.org

Line 4

C i t y C e n t e r

03 Tour the Namdaemun Market where you can buy everything from traditional arts and crafts to cameras and glasses Explore great restaurants in the food alley of Namdaemun Market View the panoramic sight of Seoul city at the N Seoul Tower observatory

Plan your Trip

Nearby subway station 4 Hoehyeon

Namdaemun Market ·Namsan남대문시장·남산

Sungnyemun Imported Goods

Market

What to doJogyesa Temple Stay Experience the l i f e o f a Buddh is t monk a t Jogyesa where you can participate in meditation, lotus lantern making and an alms bowl meal. (p.21)

Bukchon Eight Views Stroll through the Bukchon Hanok Village and explore Bukchon’s eight beautiful vistas. This is where you can also have an aerial view of Changdeokgung Palace, a palace designated as part of UNESCO World Heritage. (p.23)

Tongin Market Tongin Market is less than ten minutes from Gyeongbokgung Palace. The market is famous for oil fried Tteokbokki, lunchbox cafe and other simple dishes. You may buy some food for a snack, hop on a bus to go to the Suseong-dong, and enjoy your food while taking a walk in the valley.

local Tips •Remember to visit Gyeongbokgung and Changdeokgung when the two palaces are open to the public at night in spring and autumn. This night tour of the palaces requires an advanced reservation.

•Insa-dong is usually a heavy-traffic area but it is vehicle-free on weekends. If you want a stress-free tour of the area, a weekend is the best time to visit.

Travel 600 years back through time to ancient palaces and structures, such as: Gyeongbokgung Palace where the 500 year history of Joseon Dynasty began; Jongmyo where you can watch traditional Confucius rituals; and Changdeokgung Palace, which is loved by everybody for its beautiful landscape. All these ancient scenes that breathe Korean history are waiting for visitors at the center of the city.Gwanghwamun, whose literal meaning is “a gate from which humane politics reach out in all directions”, is fronted by Sejong-daero, the widest road in Korea that is 100 meters wide and 600 meters long.On Gwanghwamun Square, you can find the statue of King Sejong the Great, who invented the Korean writing system Hangeul, and farther down from there, the statue of the great admiral Yi Sun-shin, who protected Joseon from the offshore invaders. To the side you can find Sejongno Park where a total of 11,172 permutations of the Korean alphabet are compiled into a public artwork, testifying to the greatness of Hangeul. At Insa-dong and Samcheong-dong, you will see alleys and streets lined with arts and crafts workshops, galleries, and tea houses, the majority of which have been remodeled from traditional hanok structures. However, over 900 hanok houses still remain in their original shapes at Bukchon Hanok village, reminiscent of the past days of the city.Now, move forward on your journey from the past to the present, and head to Cheonggyecheon (Stream), a recently reconstructed ecology stream. Originally a popular spot either for doing laundry or just playing around, it has now become a popular hang-out among Seoul citizens. Take a break from your busy itinerary, and listen to the stories associated with the 22 bridges built over the stream, which flows 10.84km from Gwanghwamun Gate to Dongdaemun under these historic structures and into present day Seoul.

HighlightsGyeongbokgung Gyeongbokgung, whose literal meaning is “wish for your blessing and prosperity”, is the largest and the most majestic of all five ancient palaces that remain in Seoul today. (p.17)

Cheonggyecheon The restored ecology stream that stretches from Gwanghwamun to Dongdaemun is all the more beautiful under the lighting late at night. The Seoul Lantern Festival that opens in November is one of the sights you should not miss while visiting Seoul. (p.19)

Insa-dong Street Stroll around the streets of Insa-dong either to shop for beautiful crafts and souvenirs at the craft workshops and galleries, or to walk into a traditional tea house and experience traditional Korean teas. (p.21)

suggested itinerary Gwanghwamun Square (50mins)-Walk to Gyeongbokgung Palace (10mins)-Tour Gyeongbokgung Palace and National Palace Museum of Korea (2hour 30mins)- Walk to Insa-dong (10mins)-Tour Insa-dong and have lunch (2hours)-Experience a traditional craft workshop at Samcheong-dong (40mins)-Take a walk around the Bukchon Hanok Village (1hour)-Take a subway to Cheonggyecheon (Stream) (10mins)-Enjoy the night scene of Cheonggyecheon (Stream) (1hour 30mins)※ Durations may vary depending on the itinerary and mode of transportation.

Gwanghwamun / Cheonggyecheon·Jongno / Insa-dongSamcheong-dong·Bukchon

Palace Quarter Area

Sungnyemun Gate

Myeong-dong Cathedral


Changdeokgung Palace

Samcheonggak

Tongil-ro

Daehak-ro

Seoul City Hall

Hoehyeon

Euljiro 1(il)ga

Chungmuro

Jongno 5(o)ga

Myeongdong

Hyehwa

Dongguk Univ.

Hyehwa-dong

Jangchung-dong

Myeong-dong

Cheongun Hyoja-dong

Changgyeonggungno

Jahamun-ro

Euljiro 4(sa)ga

Anguk

Insa-dong

Cheonggyecheon·Jongno

Samcheong-dong·Bukchon

Gwanghwamun

JonggakGyeongbokgung Palace


Euljiro 3(sam)ga

Jongmyo Shrine


Bukchon Hanok Village

Jongno 3(sam)ga

0300

600m

Tongin Market


Sejong Center for the Performing Arts

A Walk to the Ancient Palace that Breathes History

Sejong Center for the Performing Arts세종문화회관

The Story of King Sejong / Admiral Yi Sun-shin

GwanghwamunSquare광화문광장

Cheongwadae Sarangchae청와대 사랑채

Appx. 600m

6

National Museum of KoreanContemporary History대한민국 역사박물관

1 Gyeongbokgung Palace 경복궁

The first palace ever built during the Joseon Period, this is where the five hundred year history of the Joseon Dynasty began. You can get the glimpse into the royal palace and styles, as well as the architectural heritage. There are two museums: National Palace Museum of Korea where articles relating to the royal families are on display, and the National Folklore Museum where you can learn the history of Koreans livelihood.

Adults ₩3,000 Youths ₩1,500 Mar.-Oct. 09:00-18:00 or 18:30, Nov.-Dec. 09:00-17:00 (Closed on Tues.) ※Permanent event: Royal guards changing ceremony (10:00 13:00 15:00) Gwanghwamun watch guards ceremony (11:00 14:00 16:00) English, Japanese and Chi-nese guided tours 3 times a day Line 3 Gyeongbokgung Station. Exit 5. 5minute walk

02-3700-3900 http://www.royalpalace.go.kr 1-1 National Palace Museum of Korea 02-3701-7500 http://www.gogung.go.kr1-2 The National Folk Museum of Korea 02-3704-3114 http://www.nfm.go.kr

2 Gwanghwamun Square 광화문광장

An expansive plaza built facing Gwanghwamun, the main gate of Gyeongbokgung, it stretches 550m in length and 34m in width. Statues of the two most respected historical figures in Korea - King Sejong the Great and Admiral Yi Sun-shin - stand in the square.

Line 5 Gwanghwamun Station. Exit 2, Line 3 Gyeongbokgung Station. Exit 5.

3 Sejong Center for the Performing Arts 세종문화회관

This is a performance theater representing Korea and also a cultural complex for exhibitions and cultural experiences. The facilities of the center include art museum, small-scale gallery, chamber music concert hall, medium theater and a large theater whose capacity is over 3,000.

Line 5 Gwanghwamun Station. Exit 1, 8 02-399-1114 http://www.sejongpac.or.kr3-1 The Story of King Sejong / The Story of Admiral Yi Sun-shin Exhibitions on the lives and achievements of King Sejong the Great and Admiral Yi Sun-sin Free 10:30-22:30 (Closed on Mondays) 02-399-1176 http://www.sejongstory.or.kr

4 Hangeul Gaon-gil (Street) 한글가온길

“Gaon” is a pure Korean word that means the “center”. The Gaon-gil is the center of Korea’s Hangeul heritage where you can find the Korean Language Society, the site of Ju Si-gyeong’s residence, Hangeul 10 Madang, and many Hangeul-related stories. Line 5. Gwanghwamun Station. Exit 1.

5 National Museum of Contemporary Korean History 대한민국 역사박물관

A museum of modern and contemporary Korean history spanning a period from the late 19th century to the time of the establishment of ROK government and Seoul Olympics.

Free 09:00-18:00 (Closed on Mondays) Line 5 Gwanghwamun Station. Exit 2. 5minute walk 02-3703-9200 http://www.much.go.kr

6 Cheongwadae Sarangchae 청와대 사랑채

A historical memorial museum where visitors can learn about the former presidents and Seoul, this facility includes: the Korea Hall featuring the history of Korea; Seoul Hall about Seoul, and the Presidents Hall where visitors can interactively experience the presidential office and Cheongsadae, the presidential residence.

Free 09:00-18:00 (Closed on Mondays) English and Chinese tours at 10:30 12:00, Japanese tours at 14:00 16:00 Line 3 Gyeongbokgung Station. Exit 4. 12minute walk 02-723-0300 http://www.cwdsarangchae.kr

16 17

3

4

6

5

18

2

3

4

56

7

Heungnyemun GateEntrance

Entrance

Japanese Embassy

Cheonggyecheon-ro

Gwanghwamun Junction

Olleh Square

US Embassy

Irish Embassy

Gwanghwamun Citizens Square

Ticket Office

Gwanghwamun Gate 광화문

Sejongno Fire House

Jongno-gu Office

Hyundai Securities

Government Complex-Seoul

Ministry of Foreign Affairs and Trade

3-1

Sejongno Park

Dongwha Duty Free Shop


Kyobo Book Centre

Austria Embassy(21F)

Taipei Mission in Korea

Le Meilleur Jongro Town

Australia Embassy(19F)Finland Embassy

Dongah Media Center

Ilmin Museum of Art

National Tax Service

Dongsipjagak

Tongui Police Box

Government Complex-Seoul Junction

Geunjeongjeon 근정전

1-2 The National

Folk Museum of Korea국립민속박물관

National Palace Museum of Korea국립고궁박물관

Mojeongyo

Sinanchon

Jong-ro 5-gil

Saemunan-ro

Sajing-ro 8-gil

Saemunan-ro 5-gil

Saemunan-ro 5 ga-gil

Saemunan-ro 5-gil

Saemunan-ro 9-gil

Saemunan-ro 2-gil

Underpass

Hyoja-ro

P.08 City Hall

P.20 Insa-dong

Sam

cheong-dongP.22

Jong-ro 1-gil

P.18 Jongno

Jong-ro 3-gil

Sejong-ro Junction

Sejong-daero

Gyeongbokgung 광화문

1 2 3 4

5 6 7 8

9 10 11 12

13 14 15 16

17 18 19 20

21 22 23 24

25 26 27-2 27-2

1 2 3 4

5 6 7 8

9 10 11 12

13 14 15 16

17 18 19 20

21 22 23 24

25 26 27-2 27-2

1 2 3 4

5 6 7 8

9 10 11 12

13 14 15 16

17 18 19 20

21 22 23 24

25 26 27-2 27-2

1 2 3 4

5 6 7 8

9 10 11 12

13 14 15 16

17 18 19 20

21 22 23 24

25 26 27-2 27-2

Gamrodang

1-1

2

Pyoung-an Do Chapssal Soondae

Seolgaon

075

150m

5

Cheonggye Plaza

Gyeongbokgung 광화문

Samcheong-ro

1Gyeongbokgung Palace

경복궁

line 3

line 5

line 1

Woori

Woori

KEB

P A L A C EQ U A R T E R

01 Hop on the Seoul City Tour Bus and view Seoul’s famous tourist stops along the way Learn more about the modern and contemporary history of Korea at the National Museum of Korean Contemporary History Enjoy a walk through nature and skyscrapers from Gwanghwamun Square to Cheonggye Plaza

Plan your Trip

Nearby subway station 3 Gyeongbokgung 5 Gwanghwamun

Gwanghwamun광화문

Hangeul Gaon-gil (Street) 한글가온길

4

Sejong-daero 23-gil

1 Jongmyo Shrine 종묘 This is a Confucian shrine where memorial tablets for kings and queens of the Joseon Dynasty are kept and memorial services are offered. It is the world’s largest remaining single wooden structure built in the 14th century and was listed as a UNESCO World Cultural Heritage site in 1995. Jongmyojerye, the memorial service offered every May since 1464, is one of the oldest ancestral rites maintained today, and was designated as one of the ‘Masterpieces of the Oral Tradition and Intangible Heritage of Humanity’ by UNESCO in 2001. A guided tour with some restrictions is available throughout the week, except for Saturdays when visitors can tour the area on their own.

Adults ₩1,000 Minors ₩500 Saturdays (Self-guided tour) Mar.-Sep. 09:00-18:00, Oct.-Feb. 09:00-17:30 (Closed on Tues.) Weekdays, Sundays, and Nat’l holidays (Foreign language guided tours with some restrictions) Japanese : 8 times a day (Mar.-Sep. 9 times a day). English : 4 times a day. Chinese : Twice a day (Inquire about the available time) Line 1, 3, 5 Jongno 3(sam)ga Station. Exit 8. 5minute walk 02-765-0195 http://jm.cha.go.kr

2 Cheonggyecheon (Stream) 청계천

This is a 10.84km-long stream flowing from Gwanghwamun Gate to Dongdaemun. It was originally a natural stream, but was covered with asphalt and used as roads. Then, in 2005, it was once again changed into an ecological stream after a restoration that took three years. Take a stroll down the walking path along Cheonggyecheon and enjoy the night scene of Cheonggyecheon and the 22 bridges that shine under fantastic lightings.Gwangtonggyo A bridge built during the Joseon Dynasty and excavated during the restoration process and recreated. Jeongjobanchado A mural that reproduces Jeongjobanchado, a painting of the royal parade of King Jeongjo created by famous artists of Joseon, with 5,120 tiles. Wall of Hope A wall made of 20,000 tiles on which the hopes of citizens are written.Wall of Proposal A screen through which you can propose to your loved one. Anyone can use it through advance reservation. http://propose.sisul.or.krCheonggyecheon Museum This is where you can learn about the Cheonggyecheon restoration process, and what Cheonggyecheon was like before the restoration, and how it was transformed after restoration.

Free Weekdays 09:00-19:00 Weekends & Nat’l Holidays Mar.-Oct. 09:00-19:00, Nov.-Feb. 09:00-18:00 (Closed on Mondays) Line 1 Jegidong Station. Exit 4, Line 2 Yongdu (Dongdaemun-gu Office) Station. Exit 5 02-2286-3410 http://www.cgcm.go.kr

3 Tapgol Park 탑골공원

This is a key historic site where 33 representatives of the March 1st Movement of 1919 recited the Korean Declaration of Independence from Japan and shouted for independence. In the park, the Ten Storied Stone Pagoda of Wongaksa Temple Site, the country’s National Treasure No.2, and the Monument of Wongaksa, Treasure No.3, remain as they did in ancient times.

09:00-18:00 Line 1, 3, 5 Jongno 3(sam)ga Station. Exit 1, 5. 5minute walk

4 Non-verbal Performance Venues 넌버벌 퍼포먼스 공연장

Enjoy diverse genres of performances such as Samulnori, Jazz, hip-hop, break dance, a cappella concert, and drawing exhibitions at specifically dedicated venues. Visitors are sure to have a great time while whole-heartedly experiencing the passion of the performers and the inspiration and fun that they bring.4-1 Sachoom Theater 02-3676-7616~7 4-2 Bibap Theater 02-766-0815

18 19

5

6

3

7

84

1

15 14 13

10

92-1

11

12

2

5

7

63

21

12 1110

4

3

1

Insa-dong P.20

P.10 M

yeong-dong

Gwanghwamun P.16

1 2 3 4

5 6 7 8

9 10 11 12

13 14 15 16

17 18 19 20

21 22 23 24

25 26 27-2 27-2

4-2 Bibap Theater (B2) 비밥전용관

4-1 Sachoom Theater (4F) 사춤전용관

050

100m

Euljiro 3(sam)ga 을지로3가

Line 2

Line 3

Jong-ro

Samil-daero 30-gil

Jongmyo Shrine 종묘

Pagoda Academy Jongno Tower

YBM Education Center

KyodongElementary

School

Crown

Signature Towers 시그니처타워

KEB

Hana

ChoonwondangMuseum of Korean Medicine

Wongaksa Temple

Tteok Museum

Daegaksa Temple 대각사

Seoul Cinema

Lotte Cinema Piccadilly

Jongno Fire House

Kookmin

Shinhan

Shinhan

Shinhan

Tapgol Park탑골공원

Woori

Samilmun Gate

Entrance

2 Cheonggyecheon (Stream) 청계천

SeoulYouthCenter

Woori

Hana

Samilgyo

(Bridge)

Supyogyo (Bridge)

Gwansugyo

(Bridge)

Seoul Art Cinema (4F)

Nakwon Arcade 낙원상가

Kumkang Shoe's Store

JewelryWholesale

Market

Supyo-ro

Samil-daero 20-gil

Supyo-ro 18-gil

Cheonggyecheon-ro

Eulji-ro 15-gil

Eulji-ro 11-gil

Chungmu-ro 9-gil

Samil-daero

Jong-ro 16-gil

Donhwamun-ro

Donhwamun-ro

Jong-ro 22-gil

Jong-ro 20-gil

Yulgok-ro 10-gil

Donhwamun-ro 11-gil Donhwamun-ro 10-gil

Seosulla-gil

Changdeokgung Palace P.22

Dongdaemun Market P.26

Samil-daero 12-gil Eulji-ro 9-gil

Jongno 3(sam)ga 종로3가 Line 5

Cheonggye3-ga Junction

Line 1

Jong-ro 17-gil

P A l A c eQ U A R T E R

02 Take a stroll along the walking path of Cheonggyecheon (Stream) that spans from Gwanghwamun to Dongdaemun Market Enjoy the night scene of Cheonggyecheon and the 22 bridges that shine under fantastic lightings Enjoy diverse genres of non-verbal performances

Plan your Trip

Nearby subway station 1 3 5 Jongno 3(sam)ga 2 3 Euljiro 3(sam)ga

cheonggyecheon·Jongno청계천·종로

Jongno 3(sam)ga 종

로3가

Jongno 3(sam)ga 종로3가

Euljiro 3(sam)ga 을

지로

3가

Woori

1 Insa-dong Street 인사동거리

This is a street of Korean traditional culture with antique art and book shops, traditional teahouses and craft shops. It is one of Seoul’s leading gallery streets and has been the location of many art galleries since olden times.

Line 3 Anguk Station. Exit 6. 7minute walk1-1 Insa-dong Information Center Weekdays 09:30-18:30 Weekends & Nat’l Holidays 10:00-18:001-2 Gana Insa Art Center Free 10:00-19:00 02-736-10201-3 Ssamzie-gil This is a multi-cultural space where visitors can shop a wide variety of traditional arts and crafts. Various exhibitions and performances are available as well. 10:30-20:30 (Some-22:00) http://www.ssamzigil.co.kr

[Traditional Handicraft Shops]Various cute household items and traditional handicrafts are mustbuys in Insa-dong. A wide variety of souvenirs, such as antiques, hanbok, and cellular phone straps are available for purchase.

[Traditional Korean Dishes and Traditional Teahouses]There are a lot of teahouses in original Korean-style houses and hanjeongsik (Korean traditional set menus) restaurants with traditional interiors in Insa-dong. Snack carts selling temple food and time-honored snacks including Kkultarae (honey skein) and Tteok (rice cake) on the streets add to the unique atmosphere of the area.

2 Unhyeongung Palace 운현궁

This was the private residence of Heungseon Daewongun, father of Emperor Gojong (1852-1919). Special exhibitions on traditional culture and events such as the royal costume experience program are held each month.

Adults ₩700 Minors ₩300 Apr.-Oct. 09:00-19:00 Nov.-Mar. 09:00-18:00 (Closed on Mon-days) MP3 audio guides are available in English, Japanese, and Chinese for a small fee. Line 3 Anguk Station. Exit 4 02-766-9090 http://unhyeongung.or.kr

3 Jogyesa Temple 조계사

This is a temple representing Korean Buddhism. It offers a temple life program for foreigners. On Buddha’s Birthday, the Lotus Lantern Festival is held in the Jongno and Insa-dong areas with Jogyesa Temple as the starting point of the parade.

Free Line 3 Anguk Station. Exit 6. 7minute walk 02-768-8600 http://www.jogyesa.kr3-1 Temple Stay Information Center Find out about diverse Temple Stay programs, as well as traditional culture and Buddhist temple food experiences. 09:00-20:00 02-2031-2000

4 Bosingak Belfry 보신각

During the Joseon Period, the hours of the day were announced here by tolling the bell. This practice from the past is reenacted daily, even to this day. A bell-tolling ceremony is held on January 1st to mark the new year.

Bell-tolling ceremony 11:40-12:20 (Closed on Mondays) Line 1 Jonggak Station. Exit 4

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1-2

1

6

5 4

32

1

2

6

5

3 7

9

8 11

10 124

4

2

3

Jewelry Wholesale Market

1-1Insa-dongInformation Center인사동 홍보관

Tapgol Park 탑골공원 P.18

Insa-dong Junction

P.18 Jongmyo Shrine

Jong

-ro 9

-gil

Ujeongguk-ro

P.10 Euljiro

Samcheong-dong P.22

P.22 Changdeokgung Palace

GwanghwamunP.16

Bukchon P.22

Anguk 안국

1 2 3 4

5 6 7 8

9 10 11 12

13 14 15 16

17 18 19 20

21 22 23 24

25 26 27-2 27-2

1 2 3 4

5 6 7 8

9 10 11 12

13 14 15 16

17 18 19 20

21 22 23 24

25 26 27-2 27-2

1-3 Ssamzie-gil 쌈지길

Hyangga

Hanul Poong Kyoung

050

100m

KyodongElementary School

Crown

Duksung Women´s Univ.

Seoul GyeongunSpecial School

UnhyunElementary School

Relic Museum

Public Information and Cultural Center, Japanese Embassy

Entrance

Unhyeongung Palace운현궁

Jongno PoliceStation Gallery

MIZ

Jongno DistrictTax Office

종로세무서

The Korea-ArabFriendship Society

Seoul Senior Welfare Center

Kyungin Museum of Fine Art

The Central Temple of

Cheondogyo

Suun Hall

Doore

Hanuso

Hanaro Heogwan

Gogung

Woori

Fraser Suites

Gallery Violet

Bosingak Belfry 보신각

Seoul Art CenterGongpyeong Gallery

Chohyung Gallery

Kookmin

Woori

YMCA

Jongno Tower

Bandi&Luni’s

Shinhan

Aventree

Duksung Girls’ High School

Constitutional Court of Korea

Anguk-dongPost Office

KEB

Pungmoon Girls'High School

Sannaeri

Hana

KnifeGallery

Gana Insa Art Center

Gallery Lux

Toto's Old Goods

Dongduk ArtGallery(B1)

Mokin Museum

KEB

Hana

JogyesaTemple조계사

Topohaus Art Center

Woori

Wonseo Park

Standard Chartered

Nagwon-dongTteokjeongeori

Seoul Art Cinema

Nakwon Arcade 낙원상가

Sachoom Theater

WongaksaTemple

Samilmun Gate

Entrance

NH

1 Insa-dong Street 인사동거리

Samil-daero 28-gil

Samil-daero 3

0-gil

Samil-daero 32-gil

Insadon

g 7-gil

Insadong

5-gil

Insadong 4-gil

Anguk-dong Junction

Yunposeon-gil

JogyesaJunction

Jong-roJongno 2-ga

Junction

Samil-daero

Bukchon-ro

Gyedong-gil

Insadong-gil

Insadong 10-gil

Ujeongguk-ro

Samil-daero

Supyo-ro

Insadon

g 11-gil

Insadong 3-gil

Jongno 1-gaJunction

Yulgok-ro

Jonggak 종각

Line 3

Line 5

Line 1

Jong-ro 17-gil

Temple StayInformation Center

템플스테이통합정보센터

3-1


03 Shop for a wide selection of souvenirs, such as antiques, hanbok, and traditional arts and crafts that only Insa-dong can offer Taste traditional Korean teas and dishes at traditional tea houses and restaurants Experience temple life at Jogyesa Temple

Plan your Trip

Nearby subway station 1 Jonggak 3 Anguk

insa-dong인사동

22 23

1 Changdeokgung Palace 창덕궁 Originally built in 1405 as a detached villa within Gyeongbokgung palace, it is considered the most well-preserved royal residential palace of all from the Joseon Period. With its perfect harmony between nature and human touch, it made it to the UNESCO World Heritage List in 1997.

Adults ₩3,000 Children ₩1,500 Feb.-May, Sep.-Oct. 09:00-18:00, Jun.-Aug. 09:00-18:30, Nov.-Jan. 09:00-17:30 (Closed on Mondays) * Changdeokgung Huwon tour has separate tour hours. (Make reservation online or at the palace) English guided tour available twice a day, Japanese and Chinese guided tours available once a day Line 3 Anguk Station. Exit 2. 10minute walk

02-762-8261, 9513 http://www.cdg.go.kr

2 Changgyeonggung Palace 창경궁

Changgyeonggung is a palace that symbolizes the filial piety of King Seongjong, the ninth king of the Joseon Period, who built the palace and dedicated it to the three wives of preceding kings. Visitors can learn about the history and appreciate the outstanding sense of architectural aesthetics of the time throughout the palace, particularly in the main gate, Honghwamun.

Adults ₩1,000 Children ₩500 English, Japanese and Chinese guided tours available twice a day Line 4 Hyehwa Station. Exit 3, 4. 15minute walk

3 Samcheong-dong Street 삼청동거리

Traditional Korean houses and modern buildings exist side-by-side, creating an unusual scenery. Contemporary restaurants and wine bars have been established in traditional houses along with galleries, designer shops, specialty shops and themed museums. Line 3 Anguk Station. Exit 3. 15minute walk3-1 The National Museum of Contemporary Art Seoul Hall This is where a wide variety of contemporary artworks by artists both from inside and outside of Korea are on display for visitors. The exhibition space is hosted inside a 17 meter high building.Admission fee is only applied to special exhibitions. Tues. Thurs. Fri. Sun. 10:00-18:00 Wed. Sat. 10:00-21:00 Line 3 Anguk Station. Exit 1. 15minute walk 02-3701-9500

4 Bukchon Hanok Village 북촌한옥마을

This district between Gyeongbokgung Palace and Changdeokgung Palace is packed with over 900 Korean traditional houses. Members of the royal family and noblemen lived here during the Joseon Period. As it retains the city’s old appearance, it is a popular filming location for movies and TV dramas.

Line 3 Anguk Station. Exit 2. 10minute walkBukchon’s Eight Views 1 Panoramic view of Changdeokgung (Palace) 2 Wonseo-dong Gongbang-gil 3 11 Gahoe-dong area 4 Hillside area at 31 Gahoe-dong 5 Downward alley in Gahoe-dong 6 Upward alley in Gahoe-dong 7 31 Gahoe-dong 8 Stone steps in Samcheong-dong Bukchon Korean Traditional House4-1 Bukchon Korean Traditional House 4-2 Hanok Guesthouse ‘Urijip’Bukchon Traditional Craft Studios Craft studios engaged in hanji (Korean traditional paper), kite, embroidery, knot and lacquer crafts

5 Samcheonggak 삼청각

Six traditional Korean houses located in the forest of Bugaksan (Mountain) where visitors can watch traditional performances and enjoy tea in a quiet and peaceful atmosphere. Visitors are encouraged to stroll along the walking trail of Seoul City Wall, that stretches from Waryong Park all the way to Samcheonggak restaurant.

Line 3 Anguk Station. Exit 1, 6. Take a free shuttle bus. 02-765-3700 http://www.samcheonggak.or.kr

8 1

76

54 3

2

1

4-2

1

6

5 4

32

4-1

Gahoe Museum

Unhyeongung Palace 운현궁

P.20

Gwanghwamun P.16

1 2 3 4

5 6 7 8

9 10 11 12

13 14 15 16

17 18 19 20

21 22 23 24

25 26 27-2 27-2

1 2 3 4

5 6 7 8

9 10 11 12

13 14 15 16

17 18 19 20

21 22 23 24

25 26 27-2 27-2

1 2 3 4

5 6 7 8

9 10 11 12

13 14 15 16

17 18 19 20

21 22 23 24

25 26 27-2 27-2

Appx.800m

2 Changgyeonggung Palace 창경궁

Bukchon Art Hall

3-1

0100

200m

Sanneri

Yongsusan

Jeongdok Public Library Bukchon KoreanTraditional

House 북촌한옥체험관

Bukchon Art Center(Bongsanjae)

Myeongin Museum

BukchonJeotdae (flute)

Workshop

BukchonChogoWorkshop'Godraetdol'

Donglim Knot Museum

Wonseo Park 원서공원

World JewelryMuseum

Polish Embassy

Anguk-dong Post Office

Woori

Shinhan

KumhoMuseum of ArtGallery Hyundai

Gallery Doll

Community Credit Cooperative

NH

SamcheongdongPolice Box

Gallery Jinsun

Pungmoon Girls'High School

Duksung Girls'Middle School

Constitutional Court of Korea

Art Sonje Center

National Museum of Modern and Contemporary Art, Korea국립현대미술관 서울관

Hakgojae Gallery

Kukje Gallery

Hanok Guesthouse‘Urijip’한옥체험관 우리집

Seoul

Tea

Chung WonSan Bang

Bukchon Traditional Culture Center 북촌문화센터

PortugueseEmbassy

Ticket Office

Gallery Dam

Han Sang SooEmbroidery Museum

ChoongangHigh School

Museum of Humanities

Think Museum

Insa Art Spaceof the ArtsCouncil Korea

Daedong TaxationHigh School

ChoongangMiddle School

Samcheong-dongPost Office

Vietnamese EmbassyUniversity of North

Korean Studies

The Cyber Universityof Korea

Owl Museum

Korea BankingInstitute

Bukchon MuseumOld Fragrance

LacquerWorkshop

Kitai RheeKoreanTraditional Kite Workshop

Sim Hwa sook Hanji Workshop

LacquerWorkshop 'Chilwon'

The Board of Auditand Inspection of Korea

Museum ofKorean Art

Asian Art Museum

Duksung Girls'High School

The National Folk Museum of Korea 국립민속박물관

Jaedong Elementary School

4 Bukchon Hanok Village 북촌한옥마을

Relic Museum

BeewonJongno Police Station

Woori Bitkkal Workshop

Gallery Biim

ChangdeokgungPalace창덕궁

Waryo

nggo

ngwo

n-gil

Samcheong-ro

Yulgok-ro

Bukchon-ro

Anguk 안국

Line 3

Samch

eong

-don

g Cu

lture

Stre

et

Samcheong Park

PalgakjeongPavilion

28 29 30 31

32 33 34 35

36 37 38 39

40 41 42 43

44 45 46 47

48 49 50 51

52 53 54 55

Samcheonggak 삼청각

Appx.1.5km5

3 Samcheong-dong Street삼청동거리


04 Visit the UNESCO World Heritage-listed Changdeokgung Palace and Huwon Visit craft workshops, galleries, and cafes remodeled from traditional hanok structures Visit the eight most beautiful viewpoints of Bukchon selected by the Seoul Metropolitan Government

Plan your Trip

Nearby subway station 3 Anguk

samcheong-dong·Bukchon삼청동·북촌

Dongdaemun Market / Daehangno

Dongdaemun & Around

Area

What to doS t r e e t P e r f o r m a n c e s a t Marronnier Park Nicknamed the “Montmartre of Seoul,” Marronnier Park is where you can enjoy street performances by young art ists, including street painters who offer portrait painting services. (p.29)

Night Scene of Heunginjimun Gate As night falls, you can watch how Heunginjimun becomes the central figure of a beautiful night scene along with the brilliant neon lights from the nearby shopping town. Taking a keepsake photo after a full day of shopping is a must. (p.27)

Gwangjang Market Mokjagolmok One of the most popular street foods in this food court alley is “Addictive Gimbap” that is served and enjoyed w i t h a sp i c y mus ta rd d i pp ing sauce. Other popular dishes include Bindaetteok and Yukhoe, a shredded seasoned raw beef dish.

local Tips •Seoul Ci ty Wal l Walk ing Tra i l begins at Dongdaemun, goes past Hyehwamun Gate, and takes you to Seongbuk-dong, where you can visit Gilsangsa, a temple in the midst of a busy city neighborhood, or Suyeonsanbang, a traditional Korean tea house.

•Dongdaemun History & Culture Park has historic relics associated with Seoul City Wall, all of which were excavated from the ancient site at Dongdaemun Stadium.

The downtown area near Heunginjimun (one of the four great gates in Seoul, also called Dongdaemun) were just busy streets during the Joseon Period, but today, they have turned into a hub of fashion that attracts crowds of shoppers from everywhere to numerous retail and wholesale businesses. This area was also the second in Asia to welcome streetcars (1899), and the first to host a movie theater. Now, the Dongdaemun area reaches beyond Seoul and sets fashion trends for the world.In 2014, Dongdaemun area was reborn with Dongdaemun Design Plaza (DDP), a new addition designed by the world-renowned architect Zaha Hadid. The glistening exterior of DDP is made of 45,133 aluminum panels, none of which are the same. This hard-to-believe facility and the nearby Dongdaemun History & Culture Park attract crowds of visitors every day, testifying to the vibrant past and the future of Dongdaemun area.The Gwanghui-dong area where the market is located is also known as “the Silk Road of Seoul” because the area is a magnet for merchants from nearby countries such as Russia, Uzbekistan, and Mongolia. Visitors are sure to find traces of Dongdaemun area’s past and present in many corners of the area, a few of which include the mural that you will see while walking along Cheonggyecheon (Stream), a mural that describes how a cloth item is completed in three days and how the fashion town Dongdaemun area is a place that never sleeps.If time allows, stroll along the walking trail of Seoul City Wall, a fortress wall that connects all four major ancient gates of the city. The walking trail begins at Heunginjimun Gate and proceeds to Naksan Park and Hyehwamun Gate. This is the best place to see traces of the ancient city fortress, and to have an aerial view of today’s Seoul city. When you arrive at Naksan Park, you will see Daehangno and the streets of arts that are lined with over 90 small theaters and galleries. Your journey to Dongdaemun area is complete when you visit and take pictures of Ihwa Maeul that has recently been reborn as a mural town, and meet some of the young street artists at Marronnier Park.

Naksan Park

Bangsan Market

Gwangjang MarketPyounghwa

Market

Marronnier Park

Seoul National Univ. Hospital

Jongmyo Shrine

Changdeokgung Palace


Hansung Univ. (Samseongyo)

Bomun

Changsin

Dongmyo Shrine

Chungmuro

Euljiro 3(sam)ga

Jongno 3(sam)ga

Hyehwa

Yulgok-ro

Daehak-ro

Dongdaemun Market

Daehangno

HeunginjimunGate

DongdaemunJongno 5(o)ga

Chang

gyeon

ggung

-ro

Hyehwamun Gate

Jang

chun

gdan

-ro


0300

600m

Seoul City Wall

Sindang-dong

Gwanghui-dong

Pil-dong

Hwanghak-dong

Changsin 2-dong

Seongbuk-dong

street of Passion for shopping and Arts

HighlightsDongdaemun Fashion Town This is a shopping haven with a global reputation, patronized by domestic and overseas clothing wholesalers. The pre-dawn hours are generally busy with wholesalers. Tourists will find it more advantageous to visit during the day or evening hours. (p.27)

Seoul City Wall Take a walk along the Seoul City Wall Walking Trail from Dongdaemun to Naksan Park and Hyehwamun Gate. This is the best walking trail to reflect on the history of Seoul and to have a full aerial view of the city. (p.29)

Ihwa Maeul This is a neighborhood that has transformed itself into a picturesque landscape through the Naksan Public Art Project. Colorful murals painted on walls, stairways, and handrails bring vitality to the entire village of Naksan. (p.29)

suggested itinerary Dongdaemun History & Culture Park (40mins)- Shop at DOOTA, Migliore, Pyounghwa Market, and Lotte Fitin – Tour Heunginjimun Gate (30mins) – Take a walk on Seoul City Wall to Naksan Park (1hour 30mins)- View the public arts at Ihwa Maeul (30mins)- Visit Lock Museum (40mins)- Visit Marronnier Park and Daehangno and enjoy street performances (1hour 30mins)※ Durations may vary depending on the itinerary and mode of transportation.

Dongdaemun History & Culture Park

Central Asia Village

1 Heunginjimun Gate 흥인지문

National Treasure No. 1, this eastern gate among the eight gates of Seoul is also called Dongdaemun (Great East Gate). The Fortress walls were destroyed long ago, but the gate remains the same as in the Joseon Period retaining its magnificent beauty.

Line 1, 4 Dongdaemun Station. Exit 6, 7

2 Dongdaemun Design Plaza 동대문디자인플라자

A new landmark of Dongdaemun designed by the world-renowned architect Zaha Hadid, Dongdaemun Design Plaza features an unbelievable exterior decorated with over 40,000 aluminum sheets none of which are the same. The Plaza is home to a design museum, fashion design information center, sky lounge, and many more spaces for exhibitions and rest.

Line 2, 4, 5 Dongdaemun History & Culture Park Station. Exit 1. 3 minute walk.

3 Pyounghwa Market 평화시장

A clothing wholesale market with a 50-year history, this is where over 2,000 stores are offering wholesale-price clothes for men and women, and even underwear and socks.

22:00-18:00 the following day (Excluding Saturday nights) Line 1, 4 Dongdaemun Station. Exit 8

4 Dongdaemun Shopping Complex 동대문종합시장

This is the world’s largest market of fabrics and clothing materials, a market where you can buy the latest fabrics faster than any other places in Korea. You can also buy accessories, beddings and hanboks in this market, in addition to fabric materials. If you need a hanbok, this is the place where you can buy a quality one, or even have it custom-made at an affordable price.

08:00-19:00 Line 1, 4 Dongdaemun Station. Exit 8, 9. 5 minute walk

5 Apparel Malls 패션몰

These apparel shopping malls offer a wide variety of fashion apparels and accessories for shopping on each floor. Explore these malls to find just the one that correspond to your taste in fashion.

Line 1, 4 Dongdaemun Station. Exit 8. 5minute walk5-1 DOOTA 10:30- 05:00 a.m (Closed on Sunday 23:00-Monday 19:00)5-2 Migliore 10:30-05:30 a.m (Closed on Mondays)5-3 hello apM 10:30- 05:00 a.m (Closed on Tuesdays)5-4 Lotte Fitin 11:00-24:00 (Open all year round)

6 Gwangjang Market 광장시장

A wholesale market with a long history beginning from 1905, this is a place where you can buy fabrics, hanboks, and beddings, among many others. Some of the hotspots within this market include Guje Market (second-hands market) and the so-called Mokjagolmok (Eatery Alley) where you can savor generously portioned cheap street food such as Tteokbokki, Gimbap, Bindaetteok, and Jokbal.

09:00-18:00 Guje Market : Mon.-Sat.10:00-19:00, Sun.11:00-19:00 Mokjagolmok 09:00-23:00 (Some businesses closed on Sundays) Line 1 Jongno 5(o)ga Station. Exit 8. 5minute walk.

26 27Nam

san (

Mt.)

P.12

Euljiro P.18

Myeong-dong P.10

Jongno P.18

Jongmyo Shrine P.18

Daehangno P.28

4 Dongdaemun Shopping Complex동대문종합시장

2Dongdaemun Design Plaza

(Opening Scheduled for March 2014)동대문디자인플라자

1 Heunginjimun Gate 흥인지문

DongdaemunFortress Park

동대문성곽공원

3 Pyounghwa Market 평화시장

Line 5

Dongdaemun 동대문

Line 1

Line 2 Dongdaem

un 동대

문

Line 4

5-1

5-2

5-3

1

2

3

11

12

13

14

9

8

4

5

10

10

9

87

6

5

2

1

JW Marriott Dongdaemun

Shin Pyeong Hwa Fashion Town

Nam Pyeong Hwa Market Maxtyle

Jeil Pyeong Hwa Market

Event Hall

Design Gallery

Dongdaemun History Museum

Dongdaemun Stadium

Memorial

Euljiro Co-Op Residence

Gwanghuimun Gate 광희문

National Medical Center

Lotte Fitin

Donghwa Market

Jung-gu Community Center

MMC

Ramodo

Standard Chartered

KEB

Jeon

Tae-

il (B

ridge

)

Goodmorning City

MEGABOX (9F)

Seoul City Wall

Shinhan

hello apM

Migliore

DOOTA

Ogansugyo

(Bridge)

Hana

Hanyang Middle School

Jong-ro 41-gil

Yulgo

k-ro

30-g

il

Jong

-ro 4

3-gil

Cheonggye 6-ga Junction

Jang

chun

gdan

-ro

Jangchungdan-ro 13-gil

Jangchungdan-ro

Eulji-ro 41-gil

Toeg

ye-ro

63-

gil

Toegye-ro

Eulji-

ro 4

4-gil

Eulji-

ro 39

-gil

Cheonggu-ro

Eulji-ro 45-gil

Cheonggyecheon-ro

Jong

-ro 46

-gil

Naks

anse

ongg

wak 1

-gil

Eulji-

ro 4

2-gil

Eulji-r

o 43-

gil

Jong-ro

Yulgok-ro


1 2 3 4

5 6 7 8

9 10 11 12

13 14 15 16

17 18 19 20

21 22 23 24

25 26 27-2 27-2

1 2 3 4

5 6 7 8

9 10 11 12

13 14 15 16

17 18 19 20

21 22 23 24

25 26 27-2 27-2

1 2 3 4

5 6 7 8

9 10 11 12

13 14 15 16

17 18 19 20

21 22 23 24

25 26 27-2 27-2

Toyoko-Inn


5-4

050

100m

Appx. 600mShilla Duty Free Shop

Seoul city wall

Silk Road milestone실크로드 이정표

Gwangjang Market 광장시장

Appx.600m

6

Jong

-ro 4

0-gil


동대문역사문화공원

Dongdaemun History & Culture Park 동대문역사문화공원

d o n g d a e m u n& A r o u n d

01 Night-out to shop at the Dongdaemun fashion town Explore the landmarks of Dongdaemun, the Dongdaemun History & Culture Park and Design Plaza Savor street food such as Tteokbokki, Gimbap, and Bindaetteok at Gwangjang Market

Plan your Trip

Nearby subway station 1 4 Dongdaemun 2 4 5 Dongdaemun History & Culture Park

dongdaemun Market동대문시장

Dong

daem

un H

istory

& C

ulture

Park


28 29

1 Daehangno Street 대학로 거리

The center of performance culture where over 150 small theaters are found, this is where you can enjoy theater plays and impromptu performances by young artists on the streets and in small theaters. There are also restaurants, bars and movie theaters.

Line 4 Hyehwa Station. Exit 1[Recommended Theaters] Dongsung Art Center (02-766-3390), Daehangno Musical Center (02-2135-1507), Marronnier Theater (02-764-0686)

2 Marronnier Park 마로니에 공원

The small park planted with Marronnier trees was once part of the Seoul Nat’l Univ. campus, but now it is a park at the center of Daehangno. It also serves as an outdoor stage for street artists and young musicians.2-1 Arko Arts Theater A landmark of Marronnier Park where a wide variety of performances are offered, this brownstone theater was built by the renowned architect Kim Su-geun.

Line 4 Hyehwa Station. Exit 2 02-3668-00072-2 House for Artists This Romanesque style brick stone building was built during the 1920s and used as the main building of Seoul Nat’l Univ. Today, the facility includes Korea’s National Archives of the Arts and Slow Garden which is a cafe restaurant.

Korea’s National Archives of the Arts : 10:00-19:00 (Closed on Sundays), Slow Garden: 10:00–22:00. Line 4 Hyehwa Station. Exit 2. 5minute walk 02-760-4715

3 Naksan Park 낙산공원

Named for its shape which resembles a camel’s back, this park offers a spectacular view of Daehangno from its peak. The park is famous as the filming location of some popular Korean TV dramas such as Shining Inheritance and Rooftop Prince. A great spot to enjoy a beautiful sunrise or night scene, the park is also home to Naksan Gallery, which shows the history of the park and Biudang, a historic site.3-1 Ihwa Maeul A village of murals founded on the uphill from Daehangno to Naksan Park. After the alleys turned into a gallery of murals through the Naksan Public Art Project, the village became a popular subject among photographers. Line 4 Hyehwa Station. Exit 2. 15minute walk

[Seoul City Wall ]An 18.6 km long fortress wall built around Seoul at the very beginning of the Joseon Dynasty, you can get the panoramic view of Seoul when you walk on the walking trail along the wall. You will be pleasantly surprised when you come across many other structures from the same period hidden along the trail, a few of which include the hidden guard towers and gates. The walking trail that spans from Dongdaemun to Naksan Park is also a part of the fortress wall.

http://seoulcitywall.seoul.go.kr

4 Lock Museum 쇳대박물관

A museum of locks and keys, this facility displays over 4,000 lock and key related articles from Korea and around the world. Visitors can also learn about the Korean history of locks and view historic relics. The facility includes a cafe, art shop and gallery where metal craftworks are on display. Built by the architect Seung Hyo-sang, the building itself is a sight to behold.

Adults ₩4,000 Youths ₩3,000 10:00-18:00 (Closed on Mondays) Line 4 Hyehwa Station. Exit 2. 5minute walk 02-766-6494

3

3-1

32

5867

4 10

9 7

1

Hyehwa-dong Rotary

Seoul City Wall

Ihwa Maeul이화마을

Dongdaemun-seonggwak Park

Lock Museum쇳대박물관

Naksan Park낙산공원

Dongseong Middle School

Seoul National Univ. Elementary School

Seoul National Univ. Girls´ Middle School

Dongseong High School

Hyoje Elementary School

Catholic Univ. of Korea (Songsin Campus)

Hansung Univ.

Hongik Univ. (Daehangno Campus)

Seoul Women’s Univ.(Daehangno Campus)

Seoul National Univ.(Yeongeon Campus)

Korea National Open Univ.

Hyoje Police Box

Daehangno Police Box

Hyehwa Police Station

Hyehwa-dong Post Office

Jongno 5(o)ga Post Office

Biwon Tourist

Dongsung Art Center

Hyundai Group Bldg.

DaehangnoEhwa Souffle

Daehangno Musical Center

Jongno 6-ga Post Office

CGV Daemyeong-gil

Chang

gyeong

gung-r

o

Daehak-ro 11-gil

Daehak-ro 8-gil

Daehak-ro 12-gil

Daehak-ro 10-gil Dongsung-gilIhwajang-gil Na

ksan

4-g

il

Naksan-gil

Daehak-ro

Jong-ro 35-gil

Jong-ro 39-gil

Jong-ro 41-gil

Yulgok-ro 22-gilYulgok-ro

Chungsin-gil

Yulgok-ro

19-gil

Yulgok-ro

Jong-ro 31-gil

Kimsangok-ro

Changgyeonggungno 16-gil

Hyehw

a 혜화

Jongno 5(o)ga 종로5가

Dongdaemun

Seoul National Univ. Hospital

Seoul National Univ. Dental Hospital

1

4

3 2

IBK

4

Marronnier Theater

P.26 Dongdaemun Market

050

100m

1 Daehangno street대학로거리

Arko Arts Theater 아르코 예술극장

House for Artists 예술가의 집

Marronnier Park마로니에공원

2-22-12

Shinhan

Hana

Woori

Line 4

Line 1Kookmin

d o n g d a e m u n& A r o u n d

02 Enjoy various genres of street performances at Daehangno and Marronnier Park Take a walk along the Seoul Fortress Walls that takes you from Heunginjimun Gate to Naksan Park and Hyehwamun Gate Take keepsake pictures at Ihwa Maeul, recently refurbished with public arts

Plan your Trip

Nearby subway station 4 Hyehwa

daehangno대학로

Hongdae & Sangsu Station Area Sinchon & Ewha Womans Univ. Station Area

UniversityQuarter

Area

World Cup Park

Seonyudo Park

National Assembly

Sogang Univ.

Ewha Womans Univ.

Digital Media City

Mangwon

HapjeongSangsu Gwangheungchang

(Seogang)

National Assembly

Dangsan

Seonyudo

Yeouinaru

Daeheung (Sogang Univ.)

Gongdeok

Aeogae

Ewha Womans Univ. Sinchon

Gajwa

Mapo

World Cup Stadium (Seongsan)

Mapo-gu Office

Yeongdeungpo-gu Office

Changsin 2-dong

Naebu Ringway

Seongsan-ro

Yeon

hui-ro

Yangh

wadae

gyo

Seog

angd

aegy

o

Mapodae

gyo

Wonhyod

aegyo

Seon

gsan

-ro

Hongik Univ.Ahyeon

Hongik Univ.·Sangsu

Sinchon·Ewha Womans Univ.

Hongik Univ.

0600

1200m

Yonsei Univ.

Sinchon(Gyeongui)

streets of cafes, Galleries, and college life

What to doHongdae Free Market Don’t miss the flea markets offered by young artists at Hongik Children’s Park each Saturday and surround yourself with their free spirit and sensibility. (p.33)

Sinchon Streets for Foodies The Sinchon and Ewha Womans Univ. area is famous for its streets of food vendors and stalls. Particularly popular among international tourists is “Dak Galbi” (Spicy Chicken), which is chicken seasoned with a spicy sauce and stir-fried in an iron pan. (p.35)

Trickeye Museum Located at the entrance to Hongdae Univ., this museum is where you can see what happens when you trick the eye. Also included in the same facility is the Ice Museum where you can personally carve an ice sculpture. (p.33)

local Tips •Take a bus or subway from Hongik Univ. to visit Sunyudo Park and World Cup Park in Sangam-dong.

•It takes only about ten minutes walking from Hongdae Univ. Station to to Yeonnam-dong, which is a haven for Chinese-Korean dishes prepared by Chinese-Korean chefs. You can enjoy native Chinese dishes as well, such as beef noodle soup and lamb kebab.

HighlightsUnderwood Hall, Stimson Hall, and Appenzeller Hall of Yonsei Univ. These three Gothic-style buildings, standing side by side with a beautiful garden along the front, are designated as historic sites. The area is the most popular photo setting among tourists. (p.34)

Hongdae’ Clubs Clubs are the icon of Hongdae culture. The clubs in the area are always crowded with young people who dance to all genres of music from modern rock to techno. (p.33)

Sangsu-dong Cafe Street This is the newly emerging hotspot in Hongdae that makes the street of cafes in Sangsu-dong pale by comparison. Feel the liberal spirit that only Hongdae culture can offer when you walk into boutique shops run by young designers and nationality-transcending eateries. (p.33)

suggested itinerary Tour the Ewha campus and shop in the fashion streets (1hour 30mins)- Walk to Yonsei Univ.(10mins)-Tour the Yonsei campus (1hour)-Tour the streets of Sinchon and have lunch (1hour 30mins)-Take subway to Hongik Univ. Station (15mins)- Visit Trickeye Museum (40mins)-Tour the streets of Hongdae and enjoy the cafes (1hour 30mins)- Have a great time at Hongdae clubs or Karaoke studios (1hour 30mins) ※ Durations may vary depending on the itinerary and mode of transportation.

The area near Sinchon that houses Yonsei Univ. and Ewha Womans Univ. is the most widely known college town in the city. The Gothic-style campus of Yonsei Univ. has been a popular location for many Korean Wave movies and dramas with its ivy vines climbing the campus buildings and trees that change through the seasons.Sinchon and the area surrounding Ewha Womans Univ. is just the spot to visit if you are traveling on a budget, and on a quest to find affordably priced restaurants and shops. The streets that face Ewha Womans Univ. in particular have been such a shopping haven that during the 1990s, the area was setting the trends in Seoul and gave birth to the term “Ewha Style” long before “Gangnam Style” came about.While the Ewha Univ. and Sinchon area represent the campus life of Seoul, the area near Hongik Univ.—often called the Hongdae area – is famous as the hub of indie art culture. This is the place where entire streets transform into a stage for a mega-scale festival at night with dances, music, and young clubbers, surrounded by free-spirited murals, young designers’ flagship shops, and cafes. Clubs in the Hongdae area are so famous among international tourists that the New York Times once picked the area as one of the Ten Must-Do’s in Seoul. Recently, the culture of the area has been expanding to reach as far as Sangsu-dong cafe street transforming itself all over again as the streets of youth that embrace diversity.

1 Hongdae Street 홍대거리

Hongik Univ. is famous for its College of Fine Arts, and this is one of the reasons why a street for young people with their unique tastes was created in this area. It is filled with clothes shops, accessory shops, clubs and theaters, so you can enjoy shopping, entertainment and culture. At night, performances of amateur bands are often held in the playgrounds or vacant lots.

Line 2 Hongik Univ. Station. Exit 9. 5minute walk1-1 Hongdae Free Market An art market held at Hongik Children’s Park each Saturday. Mar.-Nov.

Saturdays 13:00-18:001-2 Picasso Street Lined with distinctive shops designed for university students and young people, and is a popular filming location for TV dramas.1-3 Wall Painting Street A street where you can see wall paintings by students at the College of Fine Arts in Hongik Univ.

2 Sangsu-dong Cafe Street 상수동카페거리

The street is filled with trendy cafes decorated based on different individual concepts. There are a wide variety of cafes, including coffee bars where coffee beans are roasted on the spot and dessert cafes that serve tasty sweet desserts.

Line 6 Sangsu Station. Exit 1, 2

3 Hongdae’ Clubs 홍대 앞 클럽

The Hongdae area is widely known as the mecca of club culture in Seoul. There are various clubs such as dance clubs where you can get into the rhythms of exciting music and dance as well as live performance clubs that offer music of different genres from jazz to indie band music. Most of these clubs can be visited in casual clothes such as jeans and sneakers.

Line 2 Hongik Univ. Station. Exit 9, Line 6 Sangsu Station. Exit 1. 10 minute walk3-1 Club Street A street packed with various clubs from dance to live performance clubs.

4 Trickeye Museum 트릭아이미술관

As the name indicates, this is where you can experience and enjoy how one dimensional pictures turn into three dimensional pictures through tricking the eye. Ice Museum is another attraction where you can experience an igloo, and ice slide.

Adults ₩15,000 Minors ₩12,000 Line 2 Hongik Univ. Station. Exit 9. 5minute walk. 02-3144-6300 http://www.trickeye.com

5 Seonyudo Park 선유도공원

A 20 minutes bus ride from Hondae streets to arrive at Seonyudo Park and take a stroll around it. The park is an ecological park created by reusing the facilities of a closed water purification plant, and is widely known to have been used as a filming location for the TV drama Iris. By crossing Seonyugyo (Bridge) in the park, visitors can reach Mangwon Hangang Park.

Free 08:00-24:00 Bus no. 603, 5714, 7612 (Get on buses going to Hapjeong at Hongik Univ. Station Exit 2, 8)

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Line 6

Line 2

Standard Chartered

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Seonyudo Park 선유도공원

Appx. 2.7km 5

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3-1

Sangsu 상수

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1-2

KEB

IBK

Hana

Citi

Seokyo

Club Street클럽거리 Club Evans

Seogyo Market

Y’Z PARKLotte Cinema(8-11F)

Far East Broadcasting Company

Hongik Univ.

Music Show Wedding Theater

Hongdae Free Market

홍대프리마켓

aA Design Museum

Club M2

DGBD

Free Bird

Club NB

Jazz Club Palm

Seoul Art Space Seogyo

Picasso Street 피카소거리

Kookmin

Seokyo Elementary School

Mapo Lifelong Learning Center

KT&G Sangsang Madang

Woori

Hana

Hongik Children’s Park

Rolling Hall

Kookmin

Shinhan

Woori

Hongik Univ. Station Junction

World Cup buk-ro

Donggyo-ro

Danginri Junction

Juch

ajang

-gil

Hongik-roW

ausan-ro

Dongmak-ro

Seogyo-dong Junction

Eoulmada

ng-ro

World Cu

p buk-

ro 2-g

il

Hongi

k-ro 6

-gil

Hong

ik-ro

2-gil

Wausan-ro 27-gil

Yanghwa-ro 18-gil

World Cu

p buk-

ro 1-g

il

Yanghw

a-ro

Hongi

k-ro 5

-gil

Wausan-ro 21-gil

Jandari-ro 6-gil

1-3

Wall Pa

inting

Stree

t

벽화

거리

Dong

mak-r

o 7-g

il

Hongik

Univ

. 홍대입구

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Trickeye Museum트릭아이미술관

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Olive Young

P.34

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chon

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150m

Sangsu-dong Cafe Street상수동카페거리2

un ive r s i t yQ u a r t e r

01 Tour the many unique cafes, such as cafes for pets, cartoons, and weddings Experience the club culture of Korea, such as dancing, live performance and DJ shows Visit Hongik Children’s Park on Saturdays for shopping at free markets and band performances

Plan your Trip

Nearby subway station 2 A Hongik Univ. 6 Sangsu

Hongik univ.·sangsu station Area홍대·상수역 주변

Hongdae Street 홍대거리1

3 Ewha University’s ‘Street You Want to Visit’ 이대 ‘찾고 싶은 거리’

Clothes, accessories, beauty parlors and more can be found in this shopping area popular with young women. Lots of fascinating little streetside shops are clustered along a side-street that branches off from the main street leading from Ewha Univ. subway station to the university’s main gates.

Line 2 Ewha Womans Univ. Station. Exit 2, 3

4 Ewha Womans Univ. 이화여자대학교

Founded in 1886 as Korea’s first women’s college, Ewha Womans Univ. is today Korea’s largest university for women. The high-tech ECC (Ewha Campus Complex) designed by the world renowned architect Dominique Perrault is famous for its unique and sophisticated facades.

Line 2 Ewha Womans Univ. Station. Exit 2, 3. 5minute walk.4-1 Art House Momo Korea’s first permanent theater to open within a college facility, the theater mostly plays art movies. Anne’s Attic is a book cafe that is open for free to those who have the day’s movie ticket. 02-363-5333

1 Sinchon’s ‘Pedestrian-Friendly Street’ 신촌 ‘걷고 싶은 거리’

A cultural showcase designed around the street leading from Sinchon Station to Yonsei Univ. lined with numerous restaurants and attractions. A meeting plaza and a culture cafe are just two of the spots where you can enjoy shopping and relaxation.1-1 Shinchon Station(Gyeongui Line) A station that sits between Yonsei and Ehwa Womans universities, it is a station separate from the Shinchon subway station. Take a Gyeongui Line train that comes about once every hour for a tour to Munsan, Paju and other suburban regions. 1-2 Sinchon Tourist Information Center (formerly the Sinchon Train Station) Seoul’s oldest train station that opened in 1920 has been converted in 2012 into an excellent tourist information center. 09:00-18:00 Line 2 Shinchon Station. Exit 3, 5. 15minute walk

02-363-7833

2 Yonsei Univ. 연세대학교

Yonsei Univ. was founded in 1885 when Korea’s first Western-style hospital, Gwanghyewon, was reborn as a medical school. Three university buildings that serve as excellent examples of modern university architecture-Stimson Hall, Appenzeller Hall and Underwood Hall-re designated as Historic Sites. The ivy draped campus is a frequent shooting location for movies and television dramas.

Line 2 Shinchon Station. Exit 2, 3. 10minute walk.

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4-1

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Art House Momo아트하우스모모

Ewha Womans Univ. 이대

1-1 Sinchon (Gyeongui Line) 신촌역 (경의선)

1 2 34

MEGABOX

Ewha Womans Univ. High School

The Stage(B2)

Kookmin

Kookmin

TODACOSA

Seongsan-ro

Yonsei-ro 13-gil

Yonsei-ro 9-gil

Sinchon-ro

Yonsei-ro

5-gil

Myeongmul-g

il

Seongsan

-ro

Yonsei-ro

4-gil

Yonsei-ro 2-gil

Gosan-gil

Gosan 11-gil

Daeheung-ro 29-gil

Daeheung-ro

Sinchonyeok-ro

Ewhayeodae 2-gil

Sinchon-ro

Ewhayeodae 8-gil

Ewhayeodae-gil

Ewhayeodae 3-gil

Gosan 17-gil

Baekbum-ro 1-gil

Gosan 5-gil

Sinchon-ro 24-gil

Sinchon-ro 26-gil

Yonsei-ro 7-gil

Yonsei-ro

Sinchon-dong Community Center

Sinchon-dong Community Service CenterSinchon Tourist Information Center신촌관광안내센터

Daehyun Lucky Apt.

Hyundai Campuville

Changkwang Church

Deoksan Sauna

Fitness Korea Daeheon Culture Park

Mercer Shopping MallMigliore밀리오레

Changcheon Children’s Park

Sinchon Area Patrol Unit

Severance Hospital세브란스병원

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8 Sinchon 신촌

Hongik Univ. P.32

Samhobikzip

0100

200m

1 Sinchon’s ‘Pedestrian-Friendly Street’신촌 ‘걷고 싶은 거리’

Yonsei Univ.연세대학교

Ewha Womans Univ.이화여자대학교

3 Ewha University’s ‘Street You Want to Visit’이대 ‘찾고 싶은 거리’

Kookmin

Seoul Changseo Elementary School

Hyundai Dept. Store U-PLEX

KookminHongik Book Store Sinchon

Police Box

Woori

Changcheon Elementary,Middle School

Jangsu Bath Hall

Kyobo Life Insurance Bldg.

Sinchon Posvill Camp21 Office-tel

Sinchon Post OfficeLotte Market 999Shinhan

Daeshin Elementary School

Woori

YES apM

Seobu District Office of Education

Hyundai Dept. Store현대백화점

2 4

un ive r s i t yQ u a r t e r

02Plan your Trip

Nearby subway station 2 Sinchon, Ewha Womans Univ.

sinchon & ewha Womans univ. station Area 신촌·이대역 주변

Stroll through college campuses and experience the romantic college culture Enjoy shopping for affordably priced trendy clothes, fashion accessories and make-up Hop on a Gyeongui line train at Shinchon train station for a tour to suburban towns such as Paju and Munsan

Itaewon / Yeouido

Yongsan& Yeouido

Area

0400

800m

National Museum of Korea

Yongsan Electronics Shopping Mall

The War Memorial of Korea

Banpo Moonlight Rainbow Fountain

Namsan (Mountain)

Bamseom (Islet)

Singil

Hapjeong

Gongdeok

Chungjeongno (Kyonggi Univ.)Hongik Univ.

Euljiro 4(sa)ga

Euljiro 3(sam)ga

ChungmuroDongguk Univ.

AngukGyeongbokgung

Palace

Dongnimmun (Independence Gate)

Hongje

Sinchon

Sinchon

Jongno 3(sam)ga

Aeogae

Seodaemun

Gwanghwamun

YongsanSinyongsan

Ichon

Samgakji

Sookmyung Women's Univ. (Garwol)

Hoehyeon

City Hall

Seoul Station

Hyochang-dong Itaewon 2-dong

Hannam-dong

Hang

angd

aegy

o

Gangbyeonbuk-ro

Olympic-daero

Dong

jakda

egyo

Banpodaegyo

Noksapyeong Itaewon

Itaewon

YeouidoHangangjin

Leeum Samsung Museum of Art

Gajwa

Wonhyod

aegyo

Mapodae

gyo

Seog

angd

aegy

o

The National Assembly of the Republic of Korea

National Assembly

Yeouido ParkYeouido

Yeouido-dongSaetgang

Noryangjin

Yeouido Hangang Park

Daebang

Sangsu

Gwangheungchang (Seogang)

Daeheung (Sogang Univ.)

Mapo

Muakjae

Euljiro 1(il)ga

AhyeonEwha Womans Univ.

Hyochang Park

Nodeul

Heukseong

Myeongdong

JonggakJongno 5(o)ga

Seobinggo

0800

1600m

Global district Within seoul on the riverside of Hangang

What to doShopping at Itaewon Market This is a place full of unsung heroes of fashion that only some seasoned shoppers would know. This is where you can find plus-sized clothes that some foreign tourists are looking for. (p.39)

Hangang Cruise Take a cruise along the Hangang river to view major riverside attractions and also to enjoy the night scene of Seoul. The themed ferry cruise itinerary offers live performances, a dinner buffet, and many other entertainments. (p.41)

Hangang Yeouido Spring Flower Festival Yunjung-no in Yeouido turns into the street of cherry blossoms for about two weeks beginning in mid-April each year. You will not want to miss the spectacular scene created by the cherry blossom petals that rain down on you with the spring breeze. (p.41)

local Tips •Comme des Garçons, the newly opened landmark shop in Itaewon, is surrounded by numerous dessert cafes, a few of which include Rose Bakery, Fashion 5, and Take Out Drawing.

•Just one stop away from Yeouido Stat ion is Noryangj in F isher ies Wholesale Market that is open 24 hours. Indulge yourself with inexpensive yet ultra-fresh seafood in this wholesale market. You can buy fresh seafood and walk into any of the many restaurants that offer cooking services and have them prepare your purchase.Highlights

Leeum Samsung Museum of Art The museum attracts visitors with its world-class collections and special exhibitions, but the museum building, designed by the world famous architects Mario Botta, Jean Nouvel, and Rem KoolHaas, is nothing short of an impressive work of art in itself. (p.38)

Gyeongnidan-gil If you need to take a break from the bustle of Itaewon, Gyeongnidan-gil is just for you. This is a street lined with small restaurants that boasts chefs from other countries and internationally-trained Korean chefs. (p.39)

63 Building It may no longer be the tallest building in Seoul, but its popularity remains higher than ever as a versatile cultural complex that houses an aquarium, a wax museum, and the observatory called Sky Art. (p.40)

suggested itinerary Visit Leeum Samsung Museum of Art(1hour 30mins)-Walk to Gyeongnidan-gil(15mins)-Tour Gyeongnidan-gil and have lunch(1hour 30mins)- Shop at Itaewon Market(40mins)-Walk to the Water Taxi stop at Seobinggo(30mins)- Ride the water taxi to Yeouinaru pier(30mins)- Shop at IFC Mall(1hour)-Tour 63 Building(2hours)-Enjoy the Hangang Ferry Cruise with Dinner Buffet(1hour 30mins)※ Durations may vary depending on the itinerary and mode of transportation.

Itaewon itself is like a small world within Seoul, a microcosm of the entire world. In this urban center, you can see everything from the exotic atmosphere of an Islamic temple to exotic cuisines the names of which you may never have heard. This is also where you can find uniquely designed boutique hotels and galleries with global reputations. You may not want to miss the opportunity to see the unique souvenirs that came from countries around the world at Itaewon Market and Antique Street. While Itaewon is the global district in Gangbuk region, Yeouido, an island that faces it across from Hangang, is the district of global finance in Gangnam region. Yeouido was nothing more than a sandy island about a hundred years ago, but the area began to attract attention when Korea’s first airport opened for business in 1916. Today, it is home to many landmarks of Seoul, such as the National Assembly building, 63 Building and IFC Mall, but the true gem of Yeouido is Hangang (river). Take a ferry cruise and sail on the river to view the bridges of Hangang that underwent many changes over the course of Korean history, and other major tourist attractions of Seoul such as the beautiful ecology island, Bamseom (Islet).During the Joseon Period, ferryboats were the major means of transportation. So it was from the piers by the river Hangang that Seoul culture and civilization spread throughout the nation in days gone by. Today, Hangang is still the iconic foundation upon which the culture of Seoul blooms. In spring and autumn, Hangang Park transforms itself into a stage for various festivals. Other popular attractions along the riverside of Hangang include public swimming pools and water taxies that ferry passengers across the river. Hangang riverside is always the place to be with many leisure and sports activities throughout the four seasons.

Yeouinaru

1 Itaewon Street 이태원거리

Signs in foreign languages, and English spoken by many of the merchants and restaurants and cafes based on the cuisine of diverse foreign countries: these make one feel as if Itaewon Street is located in another country. Enjoy brunch menus and party culture that only Itaewon can offer, and shop for unique products imported from around the world.

Line 6. Itaewon Station.1-1 Ice Rink Grand Hyatt Seoul Hotel operates an ice rink that presents a romantic mood exclusively during winter. It is a famous filming location for TV dramas and movies, and is also a popular spot for marriage proposals.

Mon-Thu 12:00-21:00 Fri-Sun 10:00-22:00 Line 6 Hangangjin Station. Exit 2. Bus transfer. 02- 797-1234 http://www.grandhyattseoul.co.kr

2 Leeum Samsung Museum of Art 삼성미술관 리움

This art museum was established with the art collection of the founder of the Samsung Group. Permanent exhibits include old Korean artwork and works by renowned global artists including Andy Warhol and Nam June Paik.

Adults ₩7,000-10,000 Youths ₩4,000-6,000 10:30-18:00 (Closed on Mondays) English, Japanese, and Chinese digital audio guide is available for paid rental Line 6 Hangangjin Station. Exit 1. 10minute walk 02-2014-6900 http://leeum.samsungfoundation.org

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200m

Noksapyeong 녹사평Itaewon 이태원

Line 6

Seoul Digitech High School

Itaewon Post Office

Argentine Embassy

Ice Rink

Itaewon Shopping Center

Itaewon Market

Itaewon Fire House

Seoul Central Mosque 이슬람서울성원

Woori

Hannam Foreigner’s Apt

Standard Chartered

Saudi Arabian Culture Center

Belgian Embassy

Leeum SamsungMuseum of Art

삼성미술관 리움

Grand Hyatt Seoul

Kookmin

HanaHamilton

IP Boutique

Itaewon-

ro 55-gil

Gyeongnidan-gil 경리단길

3

Itaewon Street이태원거리

1

Hoenamu-ro 6-gil

Noks

apye

ong-

daero

40n

a-gil

Noksa

pyeo

ng-da

ero 40

da-gi

l

Hannam-daero

Itaewon-ro 27ra-gil

Hoenamu-ro 44-gil

Itaewon-

ro 27-gil

Itaewon-ro 27da-gilItaewon Underpass

Hannamdong Cafe Street→

Noksapyeong Station Junction

Itaewon-ro

Itaewo

n-ro

Han

gang

jin 한

강진

Hannam 2-dong Underpass

National Museum of Korea 국립중앙 박물관

The War Memorial of Korea전쟁 기념관

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Around 1.8km

Around 1.5km

Itaewon Antique Street이태원 앤티크거리

4

3 Gyeongnidan-gil 경리단길

This is a unique street in a residential area lined with restaurants and cafes based in foreign countries such as Japan, Thailand, Turkey and Mexico. Exotic dishes whose flavors are recreated by foreign chefs and Korean cooks who have worked abroad are highly popular.

Line 6 Noksapyeong Station. Exit 2, 3. 5minute walk

4 Itaewon Antique Street 이태원 앤티크거리

There are more than 100 antique shops on this street. They are filled with items from Korea, Chinese furniture and goods from Europe. Visitors can browse through antique goods that show the trace of time and purchase vintage interior items.

Line 6 Itaewon Station. Exit 3, 4. 5minute walk

[Popular nearby attractions you can visit along with Itaewon]National Museum of Korea The most representative museum in Korea praised as one of the six major museums of the world.

Free Tue., Thu.&Fri. 09:00-18:00 Wed.&Sat. 09:00-21:00 Sun.&holidays 09:00-19:00 English guided tour twice a day. Japanese guided tour once on weekdays, twice on weekends.

Chinese guided tour once on weekdays, twice on weekends. French guided tour once a month. Line 4 Ichon Station. Exit 2 02-2077-9000 http://www.museum.go.kr

The War Memorial of Korea A museum based on the theme of the wars that occurred on the Korean Peninsula. Free 09:00-17:30 (Closed on Mondays) Make advance reservations for Free English, Japanese, and Chinese guides Line 4, 6 Samgakji Station. Exit 1, 12 02-709-3139 http://www.warmemo.or.kr

Yo n g s a n& Y e o u i d o

01 Shop for big sized clothes and unique accessories imported from around the world Savor cuisines of countries around the world prepared by their native chefs View diverse exhibitions at The National Museum of Korea and Leeum Samsung Museum of Art

Plan your Trip

Nearby subway station 6 Itaewon, Hangangjin, Noksapyeong

itaewon이태원

Noks

apye

ong-

daer

o

Itaewon Police Box

40 41

1 63 Building 63빌딩

One of Korea’s tallest buildings, 63 Building is a multi-venue leisure complex that features Sea World aquarium, Sky Art observatory, Wax Museum, and many other entertainment facilities. Particularly spectacular is the panoramic night scene of the city observed from Sky Art, which is called the “tallest gallery of the world.”

Sky Art Adults ₩12,000 Youths (3years to adolescence) ₩11,000 Sea World Adults ₩19,000 Youths ₩16,000 Wax Museum Adults ₩14,000 Youths ₩13,000 10:00-22:00 Line 5 Yeouinaru Station. Exit 5. 15minute walk 02-789-5663 http://www.63.co.kr

2 Hangang Cruise 한강유람선

Take the ferry cruise to enjoy the sweet breeze and the beautiful view of the Hangang river, while sailing by tourist attractions and historic sites such as Bamseom (islet), Jeoldusan Park, 63 Building Namsan Tower, Jamsil Stadium and others. The course that passes under Banpodaegyo (Bridge) at night is particularly popular for the Moonlight Rainbow Fountain show. Themed ferry cruise that include live performances and buffet is also available.

Adults ₩12,000 Youths ₩10,800 Children ₩8,400 (varies depending on the course) Yeouido Pier : Line 5 Yeouinaru Station. Exit 3, Jamsil Pier : Line 2 Sincheon Station. Exit 7

Yanghwa Pier : Line 2, 9 Dangsan Station. Exit 4, Ttukseom Pier : Line 7 Ttukseom Park Station. Exit 3 02-3271-6900 http://www.elandcruise.com

3 Yeouido Park 여의도공원

A sprawling plaza surrounded by woods at the center of the city, Yeouido Park is where you can take a walk along the ecology wood and trees, or rent a bike or in-line skate and enjoy the ride through the park. Some of the sights you can find within the park include the statue of King Sejong the Great and the models of his inventions.

Line 5, 9 Yeouido Station. Exit 2, 3. Line 9 National Assembly Station. Exit 3, 4. 5minute walk

4 Yeouido Hangang Park 여의도한강공원

The park is famous as the stage for diverse urban festivals due to its proximity to Yunjung-no, a road famous for beautiful cherry blossoms. In April each year, it turns into the venue for Spring Flower Festival of Yeouido, and in October, the Seoul World Fireworks Festival.4-1 Yeoido Hangang Swimming Pool A place where you can enjoy swimming in the urban center overlooking the stretch of Hangang, it is loved by Seoul citizens particularly in Summer.

Adults ₩5,000 Youths ₩4,000 Children ₩3,000 Jul.-Aug. 09:00-20:00 02-785-0478[Other swimming pools along the Hangang river] Gwangnaru Swimming Pool (02-470-9561), Ttukseom Swimmiing Pool (02-452-5955), Mangwon Swimming Pool (02-322-6302), Jamwon Swimming Pool (02-536-8263), Jamsil Swimming Pool (02-421-2564), Nanji Riverside Swimming Area (02-3151-0256)4-2 Water Taxi An attraction of Hangang (river) that connects the western and the eastern parts of Seoul fastest, Water Taxi is popular for its fast speed and also for the breeze from the river. With no fixed operation schedule, advance reservation is required to use it. Line 5 Yeouinaru Station. Exit 3. 5minute walk 1588-3960 http://www.pleasantseoul.com

Yo n g s a n& Y e o u i d o

02 Observe the Flower Festival and Fireworks Festival that open in Spring and Autumn Go to the 63 Building observatory and behold the beautiful night scene of the Seoul city Get involved in diverse leisure activities available in Hangang Park, such as ferry cruise, outdoor swimming and water taxi ride

Plan your Trip

4 4

31

2

4-2

4-2

4-2

4-1

Yeouido Hangang Park여의도 한강공원 Yeouido Hangang Park

여의도 한강공원

Yeouido Park여의도공원

63 Building63빌딩

Yeouido High School

Dangsan Middle School

Youngdong Elementary School

Dangsan Prugio Apt.

Yeouido Gongjak Apt.

Yeouido Seoul Apt.

Gangbyeon Raemian Apt.

Gwangjang Apt.

Yunjung Middle School

Yeouido Girls’ High School

Yeouido Elementary School

Sibeom Apt.

Noryangjin Elementary School

Korea Development Bank

KBS Annex

Noryangjin Fisheries Wholesale

MarketKBS

MBC

Floating Stage

The National Assembly of the Republic of Korea

The Lexington

Yeouido

Water taxi 수상택시

Water taxi 수상택시Yeouido Hangang Swimming Pool여의도 한강수영장

Noryangjin 노

량진

Noryangjin 노

량진

Yeouido 여의도

Yeouiseo-ro Gukhoe-daero 76-gil

Saetgang

Gukh

oe-d

aero

Nodeul-ro

Beodeunamu-ro

Yeongjung-ro

Seogangdaegyo Mapo

daeg

yo

Wonh

yoda

egyo

Yeou

igong

won-

ro

Yeou

i-dae

ro

Yeou

inamu

-ro

Yeou

idaeb

ang-

ro

Nodeul-r

o

Jangseungbaegi-ro

Gukjegeumyung-ro

Uisadang-daero

Uisadang-daero

Yeouidong-ro

Catholic Univ. of Korea Yeouido St. Mary’s Hospital

New Seoul St. Mary’s Hospital

Indonesian Embassy

Water taxi 수상택시

Yunjung Elementary School

Dongjak Police Station

Conrad Seoul

IFC Mall

1

12

3

5

6

4

4

23

2

3

6

Yeou

inaru

여의

나루

The National Assembly

국회의사당

Yeou

ido

여의

도

1

5

4

4

21 3

Daebanggol

Yangmani

Tamla

Duraemidam

0150

300m

Line 9

Line 9Line 1

Line

5

Kookmin

Kookmin

Woori

Shinhan

Shinhan

Yeouido Post Office

Standard CharteredCiti

Nearby subway station 9 The National Assembly, Saetgang 9 5 Yeouido 5 Yeouinaru

Yeouido 여의도

Hangang Cruise한강유람선

Saetgang 샛강

Apgujeong-dong ·Cheongdam-dong / Sinsa-dong Garosu-gil Area Gangnam Station Area / Samseong Station Area / Seocho

GangnamArea

Seoul Forest

Seoul Arts Center

LG Art Center

SeonjeongneungRoyal Tombs

National Center for Korean Traditional

Performing Arts

Seoul Forest

OksuHangangjin

Jamwon

Seocho

Yangjae (Seocho-gu

Office)

MaebongNambu Bus Terminal (Seoul Arts Center)

Dogok

Guryong

Hanti

Gaepo-dong

Seonjeongneung

Seolleung

Daechi

HangnyeoulYeoksam

Nonhyeon

Hakdong

Gangnam-gu Office

Cheongdam

Seocho 1-dong

Banpo 4-dongGangnam

-daero

Nonhyeon-ro

Dongbu Expressway

Hannamdaegyo

Donghodaegyo Seon

gsud

aegy

o

Yeon

gdon

gdae

gyo

Cheo

ngda

mda

egyo

Olympic-daero

Seocho

Gangnam Station Area

Samseong Station Area

Apgujeong-dong·Cheongdam-dong

Sinsa-dong Garosu-gil

Sinsa

Gangnam

Apgujeong

Dosan ParkCheongdam-dong

Samseong

Seoul Nat’l Univ.

Express Bus TerminalSinnonhyeon

Apgujeong-dong

The Mecca of the lastest fashion Trend

What to doExplore Eateries in Seorae Village Called a “French Village” within Seoul, this is a place where you will find many outdoor cafes and restaurants with wonderful atmosphere. This is a good place to enjoy a laid-back brunch during the late morning hours. (p.53)

Galleries around Dosan Park Dosan Park is also known as the streets of culture for the many galleries that surround the area. Two must-visit galleries of the area include Maison Hermes and Horim Art Center. (p.45)

Performances at the National Center for Korean Traditional Performing Arts This is where you can watch top-class Korean traditional music and dance performances, some of which include royal ancestral rites music and Cheoyongmu (Dance of Cheoyong) that are registered as Intangible Cultural Heritages by UNESCO. (p.53)

local Tips •Moonlight Square within Banpo Hangang Park is the venue of various performances of classic, a cappella, popera and jazz music each Saturday evening for six months from May to October.

•You can experience the life of a Buddhist monk in the middle of the city by staying overnight at Bongeunsa Temple near Samseong Station.

HighlightsSinsa-dong Garosu-gil One of the most popular hotspots in Gangnam district, this is where you will find romantic outdoor cafes and boutique shops run by designers with unique individuality. This is the place where you will find the latest trends of Seoul faster than anywhere else. (p.47)

COEX This is where the G20 Summit Conference was held in 2010. The facility includes a shopping mall of over 180 stores, and an attractive aquarium. Home to the City Airport Terminal, this is also the best place for last minute shopping before departure. (p.51)

Banpo Moonlight Rainbow Fountain This is the world’s longest bridge fountain, which set a Guinness World Record with nearly 190 lighted jets creating a festival of light and water designed to carry images of hope and the energy of positivity. (p.53)

suggested itinerary Tour COEX or Bongeunsa Temple (1hour 45mins)- Take a subway to Gangnam Station (15mins)-Tour the streets near Gangnam Station and have lunch (1hour 30mins)-Tour Samsung d’light (30mins)- Take a bus to Sinsa Station (20mins)- Shop at the Garosu-gil (1hour 30mins)-Walk to the junctions at Dosan Park (10mins)-Visit Horim Art Center (50mins)-Shop at the multishops in Cheongdam-dong (1hour 30mins)-Take a bus to the southern part of Banpodaegyo (Bridge) (30mins)-Watch the Banpo Moonlight Rainbow Fountain (40mins)-Walk to Seorae Village (25mins)- Have dinner at a cafe in Seorae Village (1hour)※ Durations may vary depending on the itinerary and mode of transportation.

Gangnam is a district famous for its streets that represent the latest fashion trends of Seoul. Gangnam district is the best spot for tourists, because you can find top-class hotels, the airport terminal, cafes, galleries, and designer shops that you won’t find anywhere else. The area around Samseong Station and Gangnam Station creates a business and commercial zone, while the area around Apgujeong-dong and Cheongdam-dong creates a shopping haven. Other attractions of this district include Garosu-gil and Seorae Village famous for its exotic atmosphere.You can see the latest fashion trends of Seoul at the outdoor cafes and designer shops that line the Garosu-gil, and you can shop for world-famous brand labels along the streets of Apgujeong-dong and Cheongdam-dong, which are frequented by Korean celebrities. Gangnam is not just the hub of fashion in Seoul; it is also the hub of finance and the culture of Seoul. Dosan Park in the area is surrounded by galleries that offer the highest-class art experiences, and some of the age-old cultural and historic sites such as Bongeunsa temple and Seonjeongneung Royal Tombs are also within a short distance. The most exquisite sight of Gangnam unfolds when the sun goes down at Banpo Hangang Park. This is where you can watch the famous Rainbow Fountain at Banpodaegyo (Bridge), created by using underwater pumps to shoot waterjets from the river to the edges of the bridge. If you can manage to capture the scene of the fountain sparkling with light along with N Seoul Tower in the background, you have completed the most special memory of your visit to Seoul.

0600

1200m

Apgujeong Rodeo

Banpo Moonlight Rainbow Fountain

1 Apgujeong Rodeo Street 압구정 로데오거리

The street is packed with luxury brand stores and related goods. From mega shopping malls that sell luxury goods to outlets of luxury brands, used luxury goods shops and luxury goods repair shops, there is everything about luxury goods in this area, making it the essential shopping destination of trendsetters.

Bundang Line(Railroad) Apgujeong Rodeo Station. Exit 6. 5minute walk.1-1 Galleria Dept. Store This high-end department store features two luxury halls: Luxury Hall East for high-class designer and fashion labels; and Luxury Hall West more for unique designs for young shoppers Weekdays 10:30-20:00, Fri. and Weekends 10:30-20:30 Bundang Line connects with Apgujeong Rodeo Station 02-3449-4114 http://dept.galleria.co.kr

2 Cheongdam-dong Street 청담동 패션거리

This street is filled with studios, showrooms and shops of leading designers as well as beauty shops and wedding shops frequented by famous stars, and thus draws keen attention from trendsetters. It is also lined with global luxury brand shops. Some of the hotspots on this street include multishops where famous brand and designer label shops are combined with cafe, gallery, or restaurant

Bundang Line (Railroad) Apgujeong Rodeo Station. Exit 2, 3. 10minute walk[Recommended Multi Shops] 10 Corso Como (02-3018-1010), Boon The Shop (02-542-8006), MUE (02-3446-8074), Beaker (02-543-1270), Super Normal (02-511-0991) ※Call to confirm business hours, because each business has different business hours and holiday schedules.

3 Dosan Park 도산공원

This park was built in commemoration of Ahn Chang-ho, an independence activist during the Japanese colonial period. There are flagship stores of leading global brands, designer shops and cafes around the park, and filming of movies and TV dramas often takes place here.

Line 3 Apgujeong Station. Exit 3. Bundang Line (Railroad) Apgujeong Rodeo Station. Exit 5. 10minute walk

4 Horim Art Center 호림아트센터

This is where you can appreciate the beauty and the originality of Korean arts. The permanent displays in this art center include earthenwares, ceramics, paintings, and metal works, among many other traditional cultural heritage and cultural assets that represent the ancient artworks of Korea. The exterior of the building is particularly impressive with motifs inspired by ceramics and comb-pattern pottery.

Adults ₩8,000 Youths ₩5,000 10:30-18:00 (Closed on Sundays) Line 3 Apgujeong Station. Exit 3, Bundang Line (Railroad) Apgujeong Rodeo Station. Exit 5. 15minute walk 02-541-3523~5

5 Gangnam Tourist Information Center 강남관광정보센터 Find the information you need about medical or Korean Wave related tours in this center located at the center of the city. The center features an experience zone where you can try on the K-stars’ dresses and have your picture taken, take advantage of a medical tour counseling service, and find information about visitor-participation programs. You can also make reservations for major tourist attractions.

10:00-20:00 Line 3 Apgujeong Station. Exit 6 02-3445-0111 44 45

3

1-1 1-1

1

6

5

4 3

2

Cecil Art Hall

Standard Charted

Cheongdam Human Starville

Pungwoldang

Nori Market

Cheongdam High School

Youngdong High School

Cheongdam Middle School

Cheongdam Elementary School

Gallery Won

You Art Space

Seomi & Tuus Gallery

Dongduk Women's Univ. Design Research CenterSpace*C

Boon The Shop

10 Corso Como

MUE

Maison Hermes Dosan Park

Jaseng Hospital of Oriental MedicineShingu

Middle School

Hyundai Dept. StoreS.M. Entertainment

CGV Cheongdam CineCity

Ahnsei Hospital

Dosan-daero Junction

Cheongdam Junction

Seolleung-ro 152-gil Apgujeong-ro 80-gil

Samseongno

Apgu

jeong

-ro 6

0-gil

Apgu

jeong

-ro 5

0-gil

Eonju-ro

Nonhyeon-ro 168-gil

Yeongdongdaegyo →

Apgujeong-ro 79-gil

Apgujeong-ro

Seolleung-ro 157-gil

Nonhyeon-ro

Seolleung-ro 157-gil

Apgujeong-ro

CGV

Sawore Boribap

Omiga

Yedang Yangmani

Samwon Garden

1 2 3 4

5 6 7 8

9 10 11 12

13 14 15 16

17 18 19 20

21 22 23 24

25 26 27-2 27-2

28 29 30 31

32 33 34 35

36 37 38 39

40 41 42 43

44 45 46 47

48 49 50 51

52 53 54 55

1

2

3

6

7

54

Seoll

eung

-ro

Hak-dong Junction

Hanwoori

SK gas StationApgu

jeong

Rod

eo 압

구정

로데

오

Garosu-gil

P.46 Korea House

Pungnyugwan

Line 3

JYP Entertainment

Prima

Kookmin Galleria Luxury Hall WEST 갤러리아백화점 West

Woori

KDB

Hana Kookmin

Dosan Ahn Chang-ho Memorial Hal 도산안창호 기념관

IBK

Shinhan

Pop Green

Woori

2 Cheongdam-dong Fashion

Street 청담동 패션거리

CheongdamNeighborhood Park

Dosan Park 도산공원

Citi

Apgujeong Rodeo Street 압구정 로데오거리

1

Kookmin Dosan-daero

Apgujeong압

구정

Bundang Line

The Galleria Luxury Hall EAST갤러리아백화점 east

Horim Art Center 호림아트센터

4

Gangnam Tourist Information Center 강남관광정보센터

5Cheongdam-dong Luxury Street

G a n g n a m

01 Shop for luxurious brand name products that are new or reserved for Asia Try on the latest hairstyles at the trendiest hair salons frequented by Korean stars Explore galleries in front of Dosan Park, such as Horim Art Center and Maison Hermes Gallery

Plan your Trip

Nearby subway station 3 Apgujeong B Apgujeong Rodeo

Apgujeong-dong·cheongdam-dong압구정동·청담동

0100

200m

1 Sinsadong Garosu-gil 신사동 가로수길

Unique apparel and accessories from Korea’s most promising young designers can be found along this street lined with Ginkgo trees that runs from Sinsa-dong to Apgujeong-dong. Large multibrand shops for foreign brands give shoppers the chance to take in fashion trends from all over the world, and one might even be lucky enough to catch a really special deal in the flea markets that spring up occasionally in the area.

Line 3 Sinsa Station. Exit 8. 5minute walk1-1 Forever21 1-2 around the corner 1-3 Smile Market 1-4 Aland 1-5 8seconds

2 Serosu-gil 세로수길

Unique stores began popping up along the eight side-streets that branch off from the main Garosu-gil as visitors to the area have increased over the years. The exotic cafes and delightful restaurants along these streets might even make you feel you are in a romantic European city.

Line 3 Sinsa Station. Exit 8. 5minute walk[Recommended Restaurants] HanChu (Chicken, 02-541-0969), DUEX CREMES (Tarte Cafe, 02-545-7931), Allo Paper garden (Italian, 02-541-6933), 5cijung (Organic Cafe, 02-512- 6508), Gaewhaok (Korean Cuisine, 02-3444-1459) ※Call to confirm business hours, because each business has different business hours and holiday schedules.

3 Gallery Street 화랑거리

Art galleries began moving from Insa-dong to Sinsa-dong in the early 1980s to form today’s Gallery Street. Art galleries of every shape and size fill the alleyways and allow the visitor to experience Seoul’s trendiest culture and art. Many galleries also serve as cafes, tea shops and restaurants where you can enjoy art and fine dining at the same time.

Line 3 Sinsa Station. Exit 8. 6minute walk

4 Simone Handbag Museum ‘Bagstage’ 시몬느 핸드백 박물관 ‘백스테이지’

Korea’s first museum dedicated entirely to the history, manufacturing, design and art of the handbag is an exhibition and cultural experience area that has everything you want to know about the world’s favorite fashion accessory.₩5,000 Tue.-Thu.11:00-20:00, Fri.-Sat.11:00-21:00, Sun.11:00-19:00 (Closed on

Mondays) Line 3 Sinsa Station. Exit 8. 5minute walk 02-3444-0912 http://www.simonehandbagmuseum.co.kr

5 Jamwon Hangang Park 잠원한강공원 Located in proximity to such popular hotspots as Apgujeong-dong and Sinsa-dong in Gangnam district, Jamwon Hangang Park is where anybody from advanced athletes to beginners can come and enjoy various sports activities, such as biking, inline skating, and even wake boarding. Also found in this park is the Jamwon Nature Learning Center, a namesake science center where you can observe and learn about silkworm, from which came the name, Jamwon. Line 3 Sinsa Station. Exit 5. 15minute walk

46 47

Hanchu

Gaewhaok

5cijung

4

1-1

1-2

1-3

1-5

1-4

Eawes Bldg.

Sinsa 신사

8

1

Seoul Mode Fashion Institute

M-SPACE

Nonhyeon-ro 151-gil

Apgujeong-ro 8-gil

Apgujeong-ro 18-gil

Dosan-daero 23-gil

Dosan-daero 19-gil

Apgujeong-ro 10-gil

Apgujeong-ro 14-gil

Apgujeong-ro 12-gil P.44 Dosan Park

2 Serosu-gil 세로수길

3 Gallery Street 화랑거리

Gangnam-daero 152-gil

Dosan-daero

Nonhyeon-ro 149-gil

Dosan-daero 12-gil

Dosan-daero 16-gil

Dosan-daero 8-gil

Dosan-daero 13-gil

Dosandaero 11-gil

Dosan-daero 15-gil Dosan-daero 17-gil



Gangnam-dae

ro 158-gil

Gangnam-dae

ro 160-gil

Gangnam-dae

ro 162-gil

Apgujeong

-ro 4-gil

Apgujeong-ro 2-gil

Apgujeong

-ro

Nonhyeon-

ro 161-gil

Nonhyeon-

ro 159-gil

Dongeun Plaza

Gallery CoLA

Sinsa Middle School

Bogo Bldg.

Gallery YEH

Gallery UM

Forever21

Sinsa-dong Community Service Center

신사동주민센터

Singu Elementary School

Around the Corner

Gallery SP

Aland

Smile Market

Gallery AM

U Sauna

Urban Art Gallery

8seconds

Contackorea Corporation

Spicy ColorRio Bldg. 리오빌딩

MG Tower

NH

National Pension Corporation Gangnam Center국민연금 강남회관

Shinhan

Gwangmyeong Bldg.

Young Dong

Villa De Bailey

KookminSinsa Police Box

J-Tower

IBK

Lotte Cinema Broadway

Simone Handbag Museum ‘Bagstage’ 시몬느핸드백박물관 ‘백스테이지’

Jamwon Hangang Park

잠원한강공원

Appx. 750m 5

DUEX CREMES

Allo Papergarden

1 Garosu-gil 가로수길

G a n g n a m

02 Enjoy a laid-back brunch at terraced cafes and restaurants. Shop for unique merchandise at designer studios and select shops of diverse concepts Experience the latest culture and arts of Seoul while touring galleries in the gallery street

Plan your Trip

Nearby subway station 3 Sinsa

sinsadong Garosu-gil Area신사동 가로수길 주변

050

100m

Line 3

4

5

1 Kukkiwon 국기원

A Mecca of Taekwondo that any Taekwondo practitioners have to visit at least once in lifetime, this facility features a majestic studio where Taekwondo masters from around the world come for training, and a Taekwondo museum where over 2,500 articles are on display testifying to the long history of the martial art.

Mon.-Fri. 09:00-11:30, 13:00-17:30 Line 2 Gangnam Station, Exit 12. 10minute walk02-567-1058~9 http://www.kukkiwon.or.kr

2 Yeoksam Park 역삼공원

Located above the Gangnam Station intersection on a hill, Yeoksam Park provides an amazing view of the area’s skyscrapers. A popular urban retreat among the Seoul citizens, it is found close to Kukkiwon and the National Library for Children and Young Adult.

Line 2 Gangnam Station, Exit 12, Line 9 Sinnonhyeon Station, Exit 4, 5. 8minute walk

3 Gangnam Station Underground Shopping Center 강남역 지하쇼핑센터

Located in the center of the Gangnam Station area, the underground shopping center is made up of hundreds of clothing stores and accessory shops that allow one to take in Seoul’s fashion trends all in one place. The Hub Plaza in the center of the complex gives shoppers the opportunity to rest and enjoy a cultural performance.

10:00-23:00 Connects to Line 2 Gangnam Station 02-553-1898

4 Samsung d’light 삼성 딜라이트

Visit Samsung d’light, the exhibition space within the Samsung Electronics headquarters building, and test and use all the latest products made by Samsung Electronics. Visitors can also experience a wide variety of digital media arts, and enjoy a stage performance that is offered once every month.

Free 10:00-19:00 (Closed on Sundays and Nat’l holidays) Line 2 Gangnam Station. Exit 8. 3minute walk 02-2255-2277

5 LG Art Center LG아트센터

The LG Art Center is where the world-class musicians such as Pina Bausch, Matthew Bourne and Philip Glass offer a wide variety of high-class performances. Visitors can enjoy all genres of art performances, including music, dance, theater, and musicals. Line 2 Yeoksam Station. Exit 7 02-2005-0114 http://www.lgart.com

6 Clubs around Gangnam Station 강남역 주변 클럽

Seoul’s nightlife begins and ends with the clubs near Gangnam Station. Every genre of music, from hip-hop to house, can be heard coming from the area’s numerous nightclubs that are jampacked with revelers partying the night away every weekend.

Line 2 Gangnam Station. Exit 10. 5minute walk

48 49

1 Kukkiwon 국기원

Shinnonhyeon 신논현

23

5

4

6

8

9

72

1

12

11

10

7

1

Daedong Bldg.

Hungkuk Life Insurance Bldg.

Baek Ae Heon Hanbok

CGV

Lotte Cinema

YBM Academy

Pagoda Bldg.

Gangnam Art Hall

Club MASS

Club NBKumkang Shoes

Miss H

ImagineBoutique Monaco

Jump Milano

YBM Gangnam CenterThe Body Shop LIG Tower

Citi Tower

Chongro Yuhak

Glass Tower

GT Tower

Kyobo Tower

Bongeunsa-ro 1-gil

Nonhyeon-ro 97-gil

Teheran-ro 4-gil

Teheran-ro 7-gil

Teheran-ro 1-gil

Seocho-dareo 71-gilSeocho-dareo 73-gil

Seocho-dareo 75-gil

Seocho-dareo 77-gil

Seoun-ro

Bongeunsa-ro 6-gil

Bongeunsa-ro 4-gil

Sapyeong-daero 58-gil

Sapyeong-daero 56-gil

Bongeunsa-ro

Bongeunsa-ro 26-gil

Bong

euns

a-ro 1

6-gil

Gang

nam-

daero

102-

gil

Bong

euns

a-ro 1

8-gil





Gangnam-daero 65-gil Gangnam-daero 98-gil




Seocho-daero

Teheran-r

o

Teheran-ro 13-gil

Tehe

ran-ro

5-g

ilGangnam-daero 106-gil

Bongeunsa-ro 10-gil

Seocho Elementary School

MEGABOXNorang Jugory

Yeontabal

2 Yeoksam Park 역삼공원

NH

3 Gangnam Station Underground Shopping Center 강남역 지하쇼핑센터

Kookmin

NH The Ritz-Carlton Seoul

Novotel Seoul Ambassador Gangnam

Shinhan

Woori

Hana

Citi

Shinhan

The National Library For Children & Young Adults

국립어린이청소년도서관

Yeoksam District Tax Office

National Health Insurance Corporation

Kookmin

KEB

IBK

6 Clubs around Gangnam Station강남역 주변 클럽

4 Samsung d’light삼성딜라이트

Gangnam 강남

Gangnam

강남

LG Art Center LG아트센터

Appx. 800m 5

G a n g n a m

03 Visit the Kukkiwon to learn about the long history of Taekwondo and take a walk at the Yeoksam Park Shop from a wide selection of affordably-priced clothing and accessories at Gangnam Shopping Center. Enjoy arts and performances such as music, theater plays, and dance at LG Art Center

Plan your Trip

Nearby subway station 2 D Gangnam 9 Shinnonhyeon

Gangnam station Area강남역 주변

050

100m

Line 2

Line 9

1 Seonjeongneung Royal Tombs 선정릉 Here, King Seongjong, the 9th king of the Joseon Dynasty, rests in peace with Queen Jeonghyeon, as well as King Jungjong, the 11th king of the dynasty. The royal tombs are preserved quite well and the place was listed as a UNESCO World Cultural Heritage site in 2009.

Adults ₩1,000 Minors ₩500 Mar.-Oct. 06:00-21:00, Nov.-Feb. 06:30-21:00 (Closed on Mondays) Line 2, Bundang Line Seolleung Station. Exit 8. 5minute walk 02-568-1291

http://seonjeong.cha.go.kr

2 COEX 코엑스

This is the largest exhibition venue with numerous exhibition halls, a convention center and meeting rooms. There are various additional facilities including a five-star hotel, casino, the largest underground shopping mall in Asia, museums and an aquarium, making it a key destination for exhibitions, culture and sightseeing.

Connects to Line 2 Samseong Station2-1 COEX Mall The largest underground shopping mall in Asia, with more than 180 shops, 100 cafes and restaurants. ※Individual business hours vary. Inquire the shop for details in advance.

02-6000-0114 http://www.coex.co.kr 2-2 COEX Aquarium A marine theme park that presents an underwater environment created to closely resemble nature and where visitors can see diverse aquatic animals and plants.

Adults ₩12,000 Youths ₩16,500 Children ₩14,000 10:00-20:00 (Open throughout the year) 02-6002-6200 http://www.coexaqua.com

3 Bongeunsa Temple 봉은사

The temple was built in 794 CE. During the Joseon Dynasty, it was the largest temple in Seoul, and the magnificent splendor of the old days still remains here. The temple, where people can experience Buddhist culture in the center of the city, is highly popular among tourists.

Line 2 Samseong Station. Exit 6. 15minute walk 02-511-6070~4 http://www.bongeun.org3-1 Bongeunsa Temple Stay It is a cultural experience program through which participants can experience the daily life of monks for one to two days.

4 Korea Cultural House 한국문화의 집

This is the workplace of traditional artisans where you can experience traditional culture. Visitors can watch artisans make handicrafts or make them firsthand under the instruction of artisans. In addition, traditional performances are held every Wednesday.

traditional performance on Wednsday ₩5,000-30,000 (only Mar.-Jun, Sep.-Dec.) Line 2 Samseong Station. Exit 4. 7minute walk 02-3011-1788 http://www.kous.or.kr

5 Korea City Air Terminal 도심공항터미널

In this airport terminal conveniently located in the center of Seoul, you can get the checking in and boarding process services, and take a limousine shuttle bus to catch your plane either at Incheon Int’l Airport or Gimpo Airport.

Korea Air, Asiana Airlines 05:20-18:30, Jeju Air and Foreign airlines 05:10-18:30 ※Services available only from limited airline companies. Make sure to confirm in advance. Line 2 Samseong Station. Exit 5, 6. 5minute walk 02-551-0077 http://www.calt.co.kr

50 51

Temple Stay봉은사 템플스테이

BongeunsaTemple

봉은사

Seven Luck Casino

Kookmin

Korea City Air Terminal도심공항터미널

Glass Tower

Korea World Trade Center

Convention Center 컨벤션센터

Post Office

Hyundai Dept. Store

Grand InterContinentalSeoul Parnas

Shinhan

DaemyeongMiddle School

Hana

4 Korea Cultural House한국문화의 집

Hana

KDBCOEX Artium

Hyundai I’Park Tower

Cheongdam-dong P.44

Entrance

COExGyocharo

Seoul Art College

SamseongPolice Box Shinhan

Kookmin

Bongeunsa-ro 104-gil

Yeongdong-daero 106-gil


Bongeunsa-ro

108-gil

Bongeunsa-ro

POSCO Junction

Teheran-ro

Samseong Station Junction

Samseong-ro 96-gil

Teheran-ro 81-gil

Teheran-ro 83-gil

Samseong-ro 92-gil


Teheran-ro 88-gil

Samseong-ro 86-gil


Teheran-ro 92-gil

Teheran-ro 98-gil

COEx 코엑스Oakwood Premier

COEX Center

Korea ElectricPower Corporation 한국전력공사

ASEM Tower 아셈타워

InterContinental Seoul COEX

Kookmin

Lotte Duty Free shop

MEGABOX

COEX Mall 코엑스 몰

COEX Aquarium 코엑스 아쿠아리움

Teheran-ro 87-gil

Bongeunsa-ro 86-gil

Yeongdong-daero

Samseong 삼성

28 29 30 31

32 33 34 35

36 37 38 39

40 41 42 43

44 45 46 47

48 49 50 51

52 53 54 55

Seonjeongneung Royal Tombs 선정릉 Appx. 650m

1

Yeontabal

22-12-2

5

6

7

34

28 29 30 31

32 33 34 35

36 37 38 39

40 41 42 43

44 45 46 47

48 49 50 51

52 53 54 55

28 29 30 31

32 33 34 35

36 37 38 39

40 41 42 43

44 45 46 47

48 49 50 51

52 53 54 55

5

Line 2

G a n g n a m

04 Shop at COEx Mall where visitors have access to the trendiest Korean styles Observe diverse underwater creatures at COEx Aquarium Experience life at a temple at Bongeunsa Temple for a few hours or overnight

Plan your Trip

Nearby subway station 2 Samseong

samseong station Area삼성역 주변

075

150m

3

3-1

52 53

1 Banpo Hangang Park 반포한강공원

The park has many attractions of Hangang, a few of which include the Banpo Moonlight Rainbow Fountain, Jamsugyo, and Moonlight Square. Around the man-made Seoraeseom island, you can enjoy various water sports such as water skiing and motorboats on the water of Hangang.

Line 9 Express Bus Terminal Station Exit 8-1, Sinbanpo Station. Exit 2. 15minute walk1-1 Banpo Moonlight Rainbow Fountain You can watch this spectacular fountain show from April to October. The rainbow-colored fountain created by 200 lightings unfolds like a picture on both sides of the bridge, which spans 570 meter long on each side. With its total length reaching 1,140 km when combined the both sides, the fountain is recognized by the Guinness Book of World Records as the world’s longest bridge fountain. Weekdays 3 times a day between 12:00-21:00, Weekends 6 times a day between 12:00-21:30 (7 times between Jul. and Aug.) The operation schedule is subject to change 02-3780-0578

2 Central City 센트럴시티

This place has grown into a mega-sized shopping town visited by half a million shoppers per day due to its proximity to the Express Bus Terminal that connects you to 70 local cities. The place is home to a giant shopping mall that is connected with Shinsegye Department Store, as well as a theater, bookstore, food court, and Marriott Hotel.

10:30-20:00 (Business hours vary. Check in advance) Line3,7 Express Bus Terminal Station. Exit 3, 4, 7, 8 02-6282-0114 www.centralcityseoul.co.kr

3 Seorae Village 서래마을

A village where half of the French residents of Korea are believed to be living in, Seorae Maeul has such an exotic environment that you will feel as if you are walking a street of open cafes somewhere in Paris. This is where you can find wine bars and cafes, not to mention of restaurants that boast of famous chefs and great atmospheres.

Line 3, 9 Express Bus Terminal Station. Exit 5. 10minute walk

4 Seoul Arts Center 예술의전당

Enjoy diverse genres of performance arts beginning from the concerts of world-famous musicians to opera, musical, theater, dance, and exhibitions. The SAC World Music Fountain that sits between the Opera House and Music Hall is the largest in Korea in terms of its size. It creates a fantastic show as the water flows dance to the music from around the world from Spring to Autumn.

Line 3 Nambu Bus Terminal Station. Exit 5. Transfer to local bus. 02-580-1300 http://www.sac.or.kr 4-1 Hangaram Art Museum This museum mostly exhibit contemporary artworks by artists from in and out of the country. The museum has six exhibition halls, storage space, art shop and cafe.

Mar.-Oct. 11:00-20:00, Nov.-Dec. 11:00-19:00 (Closed on Mondays)4-2 National Center for Korean Traditional Performing Arts The center has been preserving and promoting Korea’s traditional culture through a continuous series of performances. This is where you can enjoy top-class Korea’s performance arts, such as Geomungo Sanjo (free-style solo), fan dance, Samulnori, in addition to other performance arts and folk music programs such as the Saturday Premium Performance and royal ancestral rites music, which is designated by UNESCO as the Masterpieces of the Oral and Intangible Heritage of Humanity ₩10,000 Saturday Premium Performance 15:00 on Saturdays English, Japanese, and Chinese brochures are available Line 2 Bangbae Station. Exit 1, Line 7 Naebang Station. Exit 3. Nambu Bus Terminal Station. Exit 5. Transfer to bus 02-580-3300 www.gugak.go.kr

Banpo Hangang Park 반포한강공원

Banwon Elementary School

Kyoungwon Middle School

Hanshin Apt. 11-cha danji

Samho Garden 5-cha Apt.

Sinbanpo8-cha Apt.

Wonchon Middle School

Jamwon Elementary

School

Sehwa High School

Banpo Middle School

Gyeseong Elementary School

Banpo Keangnam Apt.

Sinbanpo3-cha Apt.

Sinbanpo15-cha Apt.

Sinbanpo2-cha Apt.

Seocho High School

Seoul High School

Bangil Elementary School

Bangbae Middle School

Seocho Middle School

Standard CharteredBrownstone

Bangbae Apt.

Bangbae Lotte Castle Rose Apt.

Banpo SK view Apt

Montmartre Park

Seorigol Park

Seoripul Park

Banpo-daero

Donggwang-roSinbanpo-ro 23-gil

Banpodaegyo

Jamwon-ro

Seochojungang-ro

Sinbanpo-ro

Sapyeong-daero

Olympic-daero

Banpocheon

Hangang

Seocho-daero

Bangbae-ro

Jamwon

Seocho 서초

Naebang 내방

Seoul Express Bus Terminal

Supreme Prosecutors’ Office

Seoul Supreme Prosecutors’ Office

Seoul High Court

Supreme Court of Korea

Banpo Sports Complex

Catholic Univ. of Korea (Songeui Medical Campus)

The National Library of Korea

Seor

ae-ro

Seoul Palace

1-1 Banpo Moonlight Rainbow Fountain반포대교 달빛무지개분수

Central City센트럴시티

1

Seocho 3-dong Post Office

346

5

2

1

3

2

8

7

2

Express Bus Terminal 고속터미널8-2

8-1

Sinbanpo 신반포

4

1

Appx. 1.2km

Seoul Arts Center 예술의 전당

3 Seorae Village서래마을

4-1 Hangaram Art Museum 한가람미술관

4-2 National Center for Korean Traditional Performing Arts 국립국악원

Yongsusan

Uldolmok Way

Suraon

Shinsegae Dept. Store

Kookmin

Kookmin

Kookmin

Citi

Shinhan

Megabox

Hana

KEB

Line 9

Line 3

Line

2

Line

7

KEB

Appx. 1.2km

Woori

G a n g n a m

05 Visit Hangang Park at night and watch the Moonlight Rainbow Fountain at the Banpodaegyo (bridge) Enjoy diverse art exhibitions and traditional music performances at the Seoul Arts Center and the National Center for Korean Traditional Performing Arts Taste savory French dishes prepared by famous chefs at Seorae Village

Plan your Trip

Nearby subway station 3 7 9 Express Bus Terminal 9 Sinbanpo 3 Nambo Bus Terminal

seocho서초

Expres

s Bus

고속

터미

널

Terminal

4

0150

300m

Express Bus Terminal

고속

터미

널

Jamsil / Songpa

JamsilArea

Jamsil Sports Complex

SincheonBangi

Ogeum

National Police HospitalGarak Market

MunjeongSuseo

Songpa

Seokchon

Irwon

Daecheong

Hangnyeoul

Daemosan (Mountain)

Jangji

Sports Complex

Irwon 1-dong

Jamsilbon-dong

Jamsildaegyo

Olympicdaegyo

Olympic-roOlympic-daero

Ogeum-ro

Baekjegobun-ro

Dongbu Expressway

Yangjae-daero

Garden5

Lotte WorldJamsil

Songpa

Jamsil

Olympic Park

Mongchontoseong Fortress

Seongnae 2-dong

Wiryeseong-daero

Mongchontoseong Olympic Park

A Green retreat in seoul, full of surprises

What to doTake pictures of the night sights of Olympic Park When you find all nine best sights for photographs indicated on the tourist information leaflet and take pictures of them all, you are entitled to receive a keepsake postcard. (p.59)

Watch a performance at Seoul Norimadang Enjoy the upl i f t ing traditional Korean beats, melodies and dances at this venue. The performances are offered each Sunday between April and October, and admission is free most of the time. (p.56)

Seoul Helicopter Tour This helicopter t ou r on wh i ch you can have a panoramic view of Seoul and Hangang offers a total of four different trips. Yeouido, Trade Center, Gwangnaru, and Paldangdam. They all begin at the Jamsil Heliport. (p.57)

local Tips •Take a walk on the Hanseong B a e k j e W a n g s e o n g - g i l t h a t connects Mongchontoseong and Pungnaptoseong, two historic sites from the early Baekje Period. This is where you will find outstanding cultural heritage from the Baekje Period and also traces of the ancient history of Seoul which was already a capital city of an ancient kingdom before the birth of Christ.

•If you want to visit Lotte World but your itinerary has a tight schedule, try to use the After 4 ticket that allows you to enter after 4:00 in the afternoon. You can use the facility until it closes at a much cheaper price.

HighlightsLotte World Lotte World is divided into an indoor theme park called ''Adventure” and an outdoor theme park called “Magic Island.” This is where various seasonal festivals are hosted throughout the year. One of the must-see’s in this facility includes a magnificent parade that takes place twice a day. (p.56)

Olympic Park Built to commemorate the Seoul Olympics, the facilities of the park include a water garden that features a music fountain, the historic site Mongchontoseong, Soma Museum of Art, and over 200 outdoor sculptures on display. (p.59)

Mongchontoseong An old fortress built on mud, this is a historic site from the Baekje Dynasty which you can find within Seoul Olympic Park. It is a historically significant place, but today, it is more popular for its walking trail. (p.58 )

suggested itinerary Tour Olympic Park (40mins)-Walk on the Hanseong Baekje Wangseong-gil (30mins)- Visit Seoul Baekje Museum or Soma Museum of Art(1hour 20mins)- Take a keepsake picture at the World Peace Gate (20mins)-Take subway from Mongchontoseong Station to Jamsil Station (10mins)-Watch various performances at Seoul Norimadang (1hour)- Visit Lotte World for the afternoon (4hour 30mins)※ Durations may vary depending on the itinerary and mode of transportation.

Jamsil is located in the southeastern part of Seoul embracing an extensive stretch of green land along the Hangang river. The area around Jamsil Station is full of interesting sights and entertainment, such as a large-scale shopping mall and themed park. To the east of Seokchon Lake, you will find the Seoul Norimadang where you can watch traditional art performances such as percussion music, fan dance, and pansori music, while to the west of the lake you will find Lotte World, the world’s largest indoor theme park. Visit the indoor ice rink, the folk museum, and other attractions, but you will find it hard to cover all the hotspots in a single day!Within ten minutes by subway from Jamsil, you will find Olympic Park that was built to commemorate the 1988 Seoul Summer Olympics. This is also the site of Mongchontoseong, an ancient earthen rampart dating back to the Baekje Kingdom, a kingdom which flourished some 2,000 years ago with the area of present-day Seoul as its capital. After touring Mongchon Museum of History and Hanseong Baekje Museum and learning about the life and culture of the ancient Baekje people, it is time to take a walk around the mud rampart, which is surrounded by a remarkable, wide stretch of wildflowers that change the landscape throughout the seasons, along with an extensive meadow land. All the scenery in the area is true to the name of the region, Mongchon, whose literal meaning is “the Village of Dreams”.As the fifth largest sculpture park in the world, Seoul Olympic Park is sure to give you a new experience with the sculptures by the greatest artists of our time on display in harmony with nature.

0600

1200m

Jamsillaru

1 Hangang Park (Jamsil District) 한강시민공원 잠실지구

The Jamsil District of the Hangang Park has several large sports and leisure facilities lining the park area. Visitors will find swimming pools, inline skate parks, bicycle paths, and basketball courts.

Line 2 Sports Complex Station. or Sincheon Station Exit 6, 7. 10minute walk02-3780-0511 http://hangang.seoul.go.kr/park_jamsil

2 Seokchon Lake Park 석촌호수공원

A piece of serene nature in the middle of the city, Seokchon Lake is composed of the east and west lakes. The east lake is used as a park where local residents can relax, stroll and jog along the water, while the west lake features the lively Lotte World amusement park’s Magic Island.

Line 2. Jamsil Station. Exit 3, 4. 15minute walk. 02-415-3595 http://culture.songpa.go.kr 2-1 Lotte World World’s largest indoor amusement park opened its doors in 1989, and today it offers exciting rides and attractions as well as an indoor ice skating rink and a shopping mall.

09:30-23:00 Connects to Line 2 Jamsil Station 02-411-2000 http://www.lotteworld.com2-2 Lotte World Folk Museum See Korea’s history and culture in a fun, family-oriented museum.

Adults ₩5,000 Youths ₩3,000 Childrens ₩2,000 Weekdays 09:30-20:00, Weekends 09:30-21:00 02-411-20002-3 Seoul Norimadang An outdoor traditional performance venue within the Seokchon Lake Park

15:00-16:00 (Apr.-Oct. each year) Schedules subject to change (Sat. Intangible cultural treasure performances, Sun. Fusion Korean music and other creative traditional art performances)

02-2147-3727

3 Jamsil Sports Complex 잠실종합운동장

Korea’s largest sports complex was home to the 10th Asian Games in 1986 and the 24th Seoul Olympics in 1988. The Olympic main Stadium, indoor stadiums and swimming stadium. The complex hosts international sports matches as well as diverse cultural activities.

02-2240-8746 Line 2 Sports Complex Station. Exit 6, 73-1 Jamsil Baseball Stadium Korea’s oldest and most famous baseball stadium opened in 1982, with an average of 20,000 fans cheering for their teams during the baseball season (Apr.-Sep.)

1644-0211 No games are held on Mondays, or in inclement weather.

4 Jamsil Shopping Town 잠실쇼핑타운

The Jamsil Station Underground Shopping Center, Lotte Department Store, Lotte World Duty Free make this a one-stop shopping destination.

Connects with Line 2 Jamsil Station4-1 Jamsil Station Underground Shopping Center 4-2 Lotte Dept. Store Jamsil 4-3 Lotte World Duty Free

5 Seoul Helicopter Tour 헬기투어

The helicopter tour that you can have the panoramic view of Seoul and Hangang offers a total of four courses - Yeouido, Trade Center, Gwangnaru, and Paldangdam courses. The tour takes about 7-30 minutes. Up to three people per helicopter, but it varies depending on the course.

Line 2 Jamsil Sports Complex Station. Exit 6, 7. 15minute walk 1899-2679 http://www.blueairlines.co.kr

56 57

3

4-2

2-1

3-1

2-2

2-3

4-3

1

2

5

11

34

5

67

8

1

1110

9

2

4 3 2

85 6 7

2

876

5

34

4-1

Jamsilm

aru 잠실

나루

P.58 Olympic Park

Seokchon Lake Park 석촌호수공원

Jamsil Hangang Park 잠실한강공원

Seoul Helicopter Tour 서울헬기투어

Jamsil Sports Complex잠실종합운동장

Jeongsin Girls’ Middle and High

School

Woosung Apartments

Asian Seonsuchon Apartments

Seoul Jamcheon Elementary School

Woori

KookminJamsil 119 Safety Center

Gandong District Office of Education

Seoul Norimadang서울놀이마당

Songpa-gu Office

Sigma Tower

Standard Chartered

Luther Hall

Jangmi Apartments

Jamsil Jugong Apts. 5

Jamsil Post Office

Lotte Mart

Lotte Cinema

Sincheon Elementary School

Jamsil Station Underground

Shopping Center

Jamsil 5 Community Policing Center

Jamsilmaru Rest Area잠실마루쉼터

Jamdong Elementary School

Jamsil Middle School

Homeplus

Lotte Hotel World

Lotte World Duty Free

Lotte World Tower (completion in 2015)

Lotte Dept. Store

Lotte World Folk Museum롯데월드 민속박물관

Lake

Seoul Songjeon Elementary School

Galleria Palace

Lake Palace Apt.Trisium Apartments

Jamsin Elementary School

Beodeul Elementary School

Yeongdongil High School

Ricenz Apartment

Jamsin High School Jamsin Middle School

Hana

Hana Shinhan

Seoil Sauna

Apple Tower

Saemaeul Market

Jamsil 2-dong Post Office

Jamil Police Box

Jamsil Ells Apartments

Jamsil Baseball Stadium잠실야구장

Jamil High School

Jamil Elementary School

Sincheon Middle School

Jamsil Hangang Park Hangang (River)

Cruise Ships dock유람선선착장

Dogok-ro 61-gil

Olympic-ro 4-gil

Baekjegobun-ro

Tancheondong-ro

Seokchonhosu-ro

Dogok-ro

Seokch

onhosu

-ro

Songpa-daero 60-gil

Olympic-daero

Songpa-daero

Olympic-roOlympic-ro

Jamsil-ro

Samjeo

n-ro

Hangaram-ro

Sincheon-ro

Jamsil-ro

Songpa

-daero

48-gil

Sports Complex 종합운동장Sincheon 신천

Jamsil 잠실

Jamsil 잠실

Magic Island 매직아일랜드

Lotte World 롯데월드

Sincheon Children’s Transportation Park

Olympic-daero

Asia Park

Line 8

Line 2

J a m s i l

01Plan your Trip

Nearby subway station 2 Sports Complex, Sincheon 2 8 Jamsil

Jamsil잠실

Enjoy various parades and amusements at the theme park Lotte World Have a skating time at the indoor ice rink that opens all four seasons Watch outdoor performances of traditional music at Seokchon Lake Seoul Norimadang

0200

400m

1 Mongchontoseong Fortress 몽촌토성

Found within the Olympic Park, Mongchontoseong is a 2.7 km fortress wall that was built in early Baekje period. You can learn about the architectures of the time along with Pungnaptoseong in this historic site from the Hanseong Baekje period. The place attracts many visitors because it is a significant historic site, and also because it features sprawling fields of canola flowers, barley, and grass.

Line 8 Mongchontoseong Station. Exit 1. 15minute walk1-1 Mongchon Museum of History With historic relics discovered during the excavation of Mongchontoseong and Pungnaptoseong on display, this is where you can come into contact with the ancient culture of Baekje period. Free 09:00-18:00 (Closed on Mondays) 02-424-5138~91-2 Hanseong Baekje Wangseong-gil You can learn about the brilliant civilization and architectural skills of the Baekje Kingdom when you stroll from Pungnaptoseong, the capital fortress during the early Hanseong Baekje Period, to Mongchontoseong, a mud fortress that was built for military purposes. You will also discover the ancient site of dugout huts and the symbol of Chiljido or the Seven Branched Sword that testifies to the outstanding iron smelting skills of the time.1-3 Seoul Baekje Museum You can view tens of thousands of historic relics from the Hanseong Baekje period in this museum that is dedicated to the ancient history and culture of the ancient capital city of Baekje. Free (only applied for special exhibitions) Weekdays 09:00-21:00, Weekends & Nat’l holidays Mar.-Oct. 09:00-19:00, Nov.-Dec. 09:00-18:00 (Closed on Mondays) Make advance reservation for English, Japanese, or Chinese guide Line 5 Olympic Park Station. Exit 3. 20minute walk 02-2152-5800 http://baekjemuseum.seoul.go.kr

2 Olympic Park 올림픽 공원

A park in the urban center built to commemorate the ’88 Seoul Summer Olympics, this sculpture park has over 200 sculptures from in and out of the country on display throughout the sprawling lawn. With its beautiful scenery changing each season, it became a popular movie and TV commercial filming location. The place also serves as the venue for various concerts and sports events. The area has many attractions such as museums and art galleries, not to mention of path on which you can take a walk along the Mongchontoseong wall.

Free 05:00-22:00 Line 5 Olympic Park Station. Exit 3 02-410-1114 http://www.olympicpark.co.kr

2-1 The 9 Must See Sights in Olympic Park 1 World Peace Gate 2 The Thumb (sculpture) 3 Monchon Moat Musical Fountain 4 Dialogue (sculpture) 5 Mongchon Toseong Walking Trail 6 One Tree Hill 7 88 Lake 8 Wild Flower Garden 9 Rose Garden2-2 K-Pop Music Exhibition Hall A place that is built on the first floor of Olympic Hall, a venue dedicated to Korean popular music, this is the place where you can learn about the chronological history of K-pop in chronological order. Free 10:00-19:00 (Closed on Mondays) 02-3431-9480 http://www.k-pop.or.kr

3 Soma Museum of Art 소마미술관

A museum of art that features modernistic exterior and a garden of diverse outdoor sculptures, it is a wonderful place to unload yourself and enjoy nature. You can view the late Korean-born artist Nam June Paik’s artworks at the Video Art Hall.

Adults ₩3,000 Youths ₩2,000 Children ₩1,000 10:00-18:00 (Closed on Mondays) Line 8 Mongchontoseong Station. Exit 1, Line 5 Olympic Park Station. Exit 3 02-425-1077 http://www.somamuseum.org

58 59

3

2

2-2

1-1

1-2

Citi

Rose Garden

The Thumb (sculpture)

Monchon Moat Musical Fountain

Dialogue (sculpture)

Wild Flower Garden

K-Pop Music Exhibition Hall

대중음악전시관

88 Lake

One Tree Hill

Hanseong Baekje Wangseong-gil한성백제 왕성길

잠실

나루

1

23

9

1

1011

4

45

3 2

12

3

8

9

3

4

5

2

1

6

7

1-3

1

28 29 30 31

32 33 34 35

36 37 38 39

40 41 42 43

44 45 46 47

48 49 50 51

52 53 54 55

Jangsil P.56

0150

300m

Bangi Elementary School

Mongchon

tose

ong

몽촌

토성

Soma Museum소마미술관

Olympic Park올림픽공원

Mongchontoseong Fortress몽촌토성

Seoul Olympic Parktel

World Peace GateMongchontoseong Walking Trail

Mongchon Museum of History몽촌역사관

Wiryeseong-daero

Garan

g-ro

Olymp

ic-ro

Sungnae Ecological Park

Seoul Baekje Museum

Mongchon Lake

Bangi Middle School

Jamhyun Elementary School

Jamsil Middle School

Jangmi 1-cha Apt

Jangmi 2-cha Apt.

Jamsil Prugio Worldmark

Misung Town Apt.

Jamsil Park Rio Apt.

Jinju Apt.

Sincheon Children’s Transportation Park

Jamsil High School

Jamdong Elementary School

Jamsil Elementary School

Pungnap Middle School

Poongsung Elementary School

Olympic-ro 35-gil

Ogeum-ro 3-gil

Ogeum-ro 11-gil

Ogeum-ro

Olympic-ro 37-gil

Songpa-daero

Seongnaecheon

Olympic-roBa

ekjeg

obun

-ro

Jamsil 잠실

Hangang ParkGwangnaru District

College of Medicine, Ulsan Univ.

Asan Medical Center

Jamsil Post Office

Woori

Kookmin

Citi

Kookmin

Dunchon Jugong Danji 2 Apt.

Olympic Danji 3 Apt.

Seoul Physical Education High School

Seoul Physical Education Middle School

Posung Middle School

Seryun Elementary School

Oryun Middle School

IBK

Gamicheon

Seongnaecheon

Gangdong-daero

Yang

jae-d

aero

Seon

gan-

ro

Olym

pic P

ark

올림

픽공

원

Korea National Sport Univ.

Seongnae-dong Post Office

Dunchon-dong Post Office

Kookmin

Kookmin

Hana

Line 2

Line

8

Line

5

J a m s i l

02 Tour the 9 Must See Sights in Olympic Park such as the lake and sculptures Take a walk along the Hanseong Baekje Wangseong-gil that connects Mongchontoseong with Pungnaptoseong Visit the exhibitions open at Seoul Baekje Museum and Soma Museum of Art

Plan your Trip

Nearby subway station 5 Olympic Park 8 Mongchontoseong

songpa송파

Jamsillaru 잠

실나

루

60 61

The 10 Must-Buy Things to Shop for in Seoul

shopping in Seoul

Mega shopping mallsTimes Square 10:30-22:00

Connected to Line 1 Yeongdeungpo Station

http://www.timessquare.co.krI’PARK Mall 10:30-20:00

Connected to Line 1 Yongsan Station http://www.iparkmall.co.krBITPLEx 10:00-22:00

Line 2, 5 & Jungang Line Wangsimni Station, Exit 5

http://www.bitplex.co.krD-Cube City 11:00-21:30 (Weekend 22:00) Connectedto Line 1, 2 Sindorim Station http://www.dcubecity.comGarden 5 10:30-22:00

Line 8 Jangji Station, Exit 3 http://www.garden5.com

Yongsan Electronics Shopping Mall 10:00-20:00 Connected to

Line 1 Yongsan Station

Traditional marketsSeoul Folk Flea Market 10:00-19:00 (Closed on 2nd and 4thTuesdays of the month) Line 1 Sinseoldong Station. Exit 6 http://pungmul.seoul.go.krSeoul Yangnyeong Market

09:00-18:00(Closed on Sundays)Line 1 Jegidong Station. Exit 2 http://www.seoulya.com

Noryangjin Fisheries Wholesale Market 01:30~22:00(Open year-round) Connected to Line 1, 9 Noryangjin Station http://www.susansijang.co.krYangjae Flower Market

00:00~13:00(Closed on Sundays) Line 3 Yangjae (Seocho-gu Office)

Station. Exit 7 http://yfmc.at.or.krGwangjang Market 09:00-19:00

Line 1 Jongno 5(o)ga Station. Exit 8, Line 2, 5 Euljiro 4(sa)ga Station, Exit 4

Duty-free shopsShilla Duty Free Shop 09:30-21:00 Line 3 Dongguk Univ. Station. Exit 5 http://www.shilladfs.comLotte Duty Free Shop 09:30-21:00 Line 2 Euljiro 1(il)ga Station. Exit 7, 8 http://lottedfs.comDonghwa Duty Free Shop

09:30-20:30 Line 5 Gwanghwamun Station. Exit 6

http://www.dongwhadfs.comWalkerhill Duty Free Shop

10:00-22:30 Line 5 Gwangnaru Station. Exit 4, Use hotelshuttle bus http://www.skdutyfree.com※Please refer to relevant homepage for exact operating hours of different shops in these malls.

The 10 Must-Visit Shopping Places in Seoul

The 10 Must-Try Foods in Seoul

Gourmet in Seoul

The 10 Must-Try Foods Places in Seoul

Bibimbap Traditional cuisine served as a bowl of steamy white rice topped with various vegetables, stir-fried beef and egg, all of which is mixed at the table with red pepper paste to your taste.

Samgyetang One of the most popular health foods for summer, this is a bowl of soup made from an entire young chicken stuffed with ginseng, glutinous rice, dates, garlic, chestnuts and herbs.

Jeon (pancake) Kimchi, meat, seafood, or various vegetables mixed in an egg batter and then pan-fried in oil. Bindaetteok is a popular form of jeon made with mung bean batter mixed with pork and kimchi.

Bulgogi Famous Korean cuisine that is sure to delight the palates of foreigners, it refers to beef slices marinated in sweet soy sauce and then roasted on a special grill.

Samgyeopsal The name refers to the area of pork belly marked by three layers of flesh and fat. Thick slices are grilled and eaten wrapped in lettuce or perilla leaves.

Yangnyeom Chicken American style fried chicken coated with Korea’s unique sweet and spicy sauce. Koreans enjoy pairing beer (maekju in Korean) with it, the combination of which is affectionately called Chimaek.

Tteokbokki Originally a soy sauce marinated gungjung yori, or court cuisine in English, it is now one of the most popular street foods, made of string rice cakes mixed with fish cake and scallion in spicy red pepper paste sauce.

Makgeolli Milky traditional Korean spirits made by fermenting rice, it is rich in lacto acid and dietary fiber.

Patbingsu One of the most popular summer snacks made with shaved ice mixed with a wide variety of delicacies such as red beans, rice cakes, fruits, and misutgaru (drink mix) in milk.

Kimchi Traditional Korean cuisine made of vegetables such as cabbage, radish, zucchini, and onion, seasoned and fermented in red pepper powder and salted seafood.

Korean Food Many traditional Korean foods, such as Tteok, or rice cake in English, spirits, naturally dehydrated food, and healthy snacks are attracting attention from global well-being advocates.

Cosmetics Visitors can personally test a wide variety of beauty products before purchasing at Myeong-dong, where all famous and popular Korean beauty brands have their flagship shops.

Traditional Handicrafts Visitors can buy traditional arts and crafts, such as dolls in hanbok, key chains decorated with mother-of-pearl and traditional fans in Insa-dong and Samcheong-dong.

Clothing and Shoes When it comes to clothes, you can trust the “Made in Korea” tag as a powerful certification of quality. Particularly popular among tourists are matching couples’ T-shirts and character socks.

Books Travel books about Seoul or Korea written in foreign languages are special souvenirs only available in Seoul. They are available for purchase at major book stores in the city.

Accessories Namdaemun Market is where you can find affordably priced trendy accessories. The two best places for more unique and luxurious accessories are Hongdae and Sinsa-dong.

Hanbok and Accessories The traditional Korean outfit, Hanbok, is known for its dazzling yet elegant style. Most hanboks are custom made, but ready-mades are also available for purchase at Dongdaemun Market.

Hallyu Wares Some of the most popular Hanryu items among international Hanryu fans include domestically produced CDs, DVDs, and complimentary posters.

Postcards A wide variety of postcards and stationary goods with patterns inspired by famous tourist attractions of Seoul, traditional motifs and cultural heritage can be purchased at souvenir shops at ancient palaces and museums.

Tableware Traditional style celadon ware and spoon and chopstick sets are very popular among international visitors and even collectors.

Bibimbap Jeon Rib Hanbok Clothes and ShoesTraditional Arts

and Crafts Tableware

Open 24 hrs. Line 2, 6 Sindang Station. Exit 7. 5minute walkMapo Jumulleok / Dwaeji Galbi (Spareribs) Street Jumulleok dishes made of seasoned and grilled pork spareribs and beef sirloin

Line 5 Mapo Station. Exit 1. 2minute walkSillim-dong Soondae Town Spicy dish made of soondae, which is similar to German sausage, stir fried with various vegetables. Open 24 hours. Line 2 Sillim Station. Exit 3. 3minute walkHeukseok-dong Dwaeji Galbi Street Pork spareribs seasoned and grilled over charcoal. Line 9 Heukseok (Chung-Ang Univ.) Station. Exit 4. 10minute walkKyunghee Univ. Pa Jeon Street Seafood-added Pa Jeon and Makgeolli Line 1 Hoegi Station.

Exit 1. 5minute walkEungam-dong Gamja Guk (potato soup) Street Potato stew cooked with dried radish leaves, potato, and pork backbones. Open 24 hrs.

Line 6. Saejeol (Sinsa) Station. Exit 2. 10minute walkJangchung-dong Jokbal Alley Hard-boiled pigs’ feet that are chewy outside and soft inside.

Line 3 Dongguk Univ. Station. Exit 3. 5minute walk

Meokjagolmok in Namdaemun Market Kalguksu (Noodle Soup )and Galchi Jorim (Braised Cutlass Fish)

Line 4 Hoehyeon Station. Exit 5. 5minute walkOjang-dong Hamheung Naengmyeon Street Chilled buckwheat noodle soup made with sweet potato-based chewy noodles with seasonings Line 2, 4, 5 Dongdaemun History & Culture Park Station. Exit 6. 20minute walkGwangjang Market Jeon Street Addictive Kimbop, Yukhoe (Beef Tartare), Bindaetteok and others

Line 1 Jongno 5(o)ga Station. Exit 7. 5minute walkSindang-dong Tteokbokki StreetTteokbokki cooked on-the-spot with rice cakes, ramen, fish cake, fried mandu and boiled egg, all in a single serving pan

Seoul is one of the leading epicurean cities in Asia. Discover a side of Seoul that you never knew through its diverse and majestic food culture.

Seoul is a shopping haven, a city that sets global trends while preserving the beauty of tradition.

Meokjagolmok in Namdaemun Market

seoul Travel information

Public TransportationBuses Seoul city buses can be distinguished by their colors. Blue buses cover long-distance routes within Seoul, green buses run short-distance routes within the city, yellow buses run circular routes in central Seoul, and red buses run express routes between the city and the metropolitan area.

Subway Seoul Subway has nine routes from Line 1 to Line 9. These nine lines, in combination with Jungang Line, Bundang Line and Gyeongui Line, form the metropolitan railroad network. Each line has its own designated color, which is used on subway maps and signs in subway stations to enable not only Seoul citizens but also foreign visitors to use the subway without difficulty.

[Single journey ticket for subway] If you don’t have a T-money or Seoul Citypass, you should purchase a single journey ticket every time you use the subway. If you insert a deposit of ₩500 and your fare into the vending machine installed at each subway station, a ticket is dispensed. After you arrive at the destination, you can return the ticket using the Deposit Refund Device and have the ₩500 deposit refunded.

Taxi A taxi is a convenient means of transportation that takes you straight to your destination. Taxi stands are located in numerous corners in Seoul, and you can catch a taxi anywhere on the streets by holding out your hand. There are regular taxis, deluxe taxis and van taxis.

[International taxi] The city government's official taxi for international tourists. Just visit the website or call to make a reservation for the taxi. Make sure to ask for a driver who speaks either English, Chinese or Japanese. Please note! The reservation must be booked 24 hours before the pickup time. 1644-2255 http://intltaxi.co.kr

Getting to SeoulTransportation between Incheon International Airport or Gimpo International Airport and downtown Seoul is very convenient. You can check distances, fares and other information on limousine buses, taxis and airport railroad trains and choose which form of transportation you will use.

CurrencyCurrency The Korean currency unit is the won (₩/KRW). You can exchange currencies in airports, exchange booths at mega shopping centers and banks. It is also possible to use US dollars in duty-free shops in Seoul. Currency Exchange Currency exchange service is available at official foreign exchange booths, banks, airports, department stores and hotels at the current daily exchange rate. You can check the official daily exchange rate in newspapers and on the Internet. It is recommended that visitors check the exchange fee in advance, since the fee varies depending on exchange service providers. In general, the fee is highest in the order of official exchange booth, bank, airport, department stores and hotel.

[Currency Exchange After Bank Business Hours]Round-the-clock exchange service Global Exchange Center 36-3 Myeong-dong 1-ga, Jung-gu 02-777–8272 Airport Currency exchange service is available until late at night (up until 23:00) at the foreign currency exchange centers of Hana, Kukmin, Korea Exchange, and Sinhan banks.Department Stores Currency exchange is available until business closing hours during the week and weekends at major department stores in the city.Dongdaemun Shopping Mall Major shopping malls such as DOOTA, Migliore and Hello aPM offer foreign exchange service up until 2:00am on weekdays.ATM Round-the-clock Global ATMs are available at banks located in major tourist attractions, such as Itaewon and Myeong-dong. If you carry international cash cards or credit cards, you can make withdrawals in Korean currency at ATMs that have the “Global ATM” logo on them. Transaction fees are applied.

Accommodations Visitors have many choices of accommodations depending on their budget and travel purpose, beginning with luxurious hotels to affordable youth hotels. Check out the Seoul government operated Visit Seoul website to find information about hotels, guest houses, youth hotels, camp sites, as well as trusted home-stay facilities and Goodstay certified businesses available in Seoul. For more information, visit www.visitseoul.net.

[Goodstay] Goodstay is an initiative designed to provide visitors with information about mid to low-priced accommodations, all of which are certified by the Ministry of Culture, Sports and Tourism and the Korea Tourism Organization. Its mission is to provide information about businesses that offer outstanding accommodation services and facilities at affordable prices. 02-729-9600

Exploring Beyond Seoul

Bus terminals

Express Bus Terminal Lines 3, 7 & 9 Express Bus Terminal Station 1688-4700

Sangbong Bus Terminal Line 7 and Jungang Line Sangbong (Intercity Bus Terminal) Station 02-323-5885

Nambu Bus Terminal Line 3 Nambu Bus Terminal (Seoul Arts Center) Station 02-521-8550

Dongseoul Bus Terminal Line 2 Gangbyeon (Dongseoul Bus Terminal) Station 1688-5979

Railroad

Seoul Station Lines 1 & 4, Airport Railroad and Gyeongui Line Seoul Station

1544-7788Yongsan Station Line 1 and Jungang Line Yongsan Station

Yeongdeungpo Station Line 1 Yeongdeungpo Station

KTX High-speed railroad operates at a maximum speed of 300km/h: it connects Seoul and major cities including Daegu and Busan in 2 hours and 30 minutes. Passengers can use the wireless Internet service and video and information service on the train and make reservations for packed lunches. [How to make reservations] Visit http://www.korail.com or call 1544-7788.

K-shuttle K-shuttle is a shuttle bus tour package offered exclusively to international visitors. The bus departs from Seoul and travels around major tourist cities of Korea. You can get on and off the bus at any bus stop, and can transfer to other transportation. Interpreter tour guide service is available: English tour guide by licensed interpreter tour guide, and Chinese and Japanese by assistant tour guides.[How to make reservations] Make online reservations at http://www.k-shuttle.com or call 1899-2508.

Transportation cards available in SeoulHow to use Where to buy Fare

T-money

Transportation card that can be used on buses and subway in Seoul and the metropolitan area; you should touch the card to the card reader both when you board and alight to receive the transfer discount.

Subway stations in Seoul, convenience stores with T-money signs

₩2,500 for a regular card and charge amount of ₩1,000 and up

SeoulCitypass Plus

The card combines T-money and a discount service for designated performances, exhibitions, tourist attractions and restaurants. You get a 5% discount when you use Seoul City Tour Bus using this card.

GS25 convenience stores, tourist infor-mation centers, train stations

₩3,000 for the purchase of the card, Mobile phone strap type: ₩5,000Refillable up to ₩500,000

M-PASS

Public transportation card exclusively for international visitors, M-Pass can be rented and used to take up to 20 city bus and subway rides in Seoul and metro area. Like T-money, you can refill cash and use the card to pay for your purchases at convenient stores and taxis that accept T-money card.

Incheon International Airport Tourist Information Center, Seoul Global Culture & Tourism Center (Myeong-dong), Gangnam Tourist Information Center

1 Day Pass : ₩10,0002 Day Pass : ₩18,0003 Day Pass : ₩25,5005 Day Pass : ₩42,5007 Day Pass : ₩59,500Not including the ₩5,000 rental fee. (Upon returning, ₩4,500 is refunded after a ₩500 deduction.)

A’REX (Airport Railroad) 05:20-24:00 (10-15 mins intervals) Incheon Int’l Airport Railroad 032-745-7788 http://www.arex.or.kr

Airport LimousineAirport Boarding location Ticket offices

Incheon Int’l Airport To Seoul: Bus stops 3B-6B, 10A-13A out of the entrance area on the 1st floor

Next to Exits 4, 6-8, 11 and 13 on the 1st floor of the passenger terminal / Bus stop 9C

Gimpo Int’l Airport

[Domestic Terminal] To Seoul; Exits 3-5To Incheon Int’l Airport; Exits 13-15 1st floor of the passenger terminal

[Int’l Terminal] To Seoul; Exit 6To Incheon Int’l Airport; Exit 7

Payment with cash after boarding without ticketing

62 63

※For more detailed information, visit the official Seoul-city tour information website, www.visitseoul.net, or check the mobile app iTourSeoul. ※Information in this guide book is current as of January 2014.

seoul Travel information

Useful Phone NumbersInformation on SeoulDASAN Call Center 02-120Phone interpretation service Interpretation service BBB (Before Babel Brigade) 1588-5644Emergency medical service Emergency Medical Information Center 119Lost articlesLost and Found Center at Seoul Metropolitan Police Agency 02-2299-1282Tourist informationKTO TT Call Center 1330Tourist complaint reportDASAN Call Center 02-120+9 Tourist Complaint Center at Korea Tourism Organization 1330

Festivals in Seoul Festival Time Venue

Spring

Hangang Yeouido Spring Flower Festival A flower festival that is held each year in Yeouido area in time for the cherry blossoms.

Sometime in April each year

Yeouido Junjung-no area

Lotus Lantern Festival Don’t miss this traditional cultural festival and the lotus lantern parade that proceeds from Dongdaemun to Jogyesa Temple.

Sometime in May each year

Bongeunsa Temple, Jongno/Insa-dong area

SummerSeoul Fringe Festival An indie art festival of music, arts, performance, theater, graffiti and all other art genres

Sometime in August each year

Hongdae area

Autumn

Seoul Drum Festival A festival of percussion that brings people together through the beats

September-October each year

Varies each year (Check in advance)

Hi Seoul Festival A representative festival of Seoul, this event is designed to showcase different sides of Seoul, the city of art and culture, through diverse content

Sometime in October each year

Throughout the city

Seoul International Fireworks Festival Fireworks experts from around the world participate in this festival that is held in the autumn

Towards the end of September-October each year

Yeouido Hangang Park

Seoul Eulalia Festival A variety culture and music festival that is held when the silvery eulalia is at its prime beauty at World Cup Park

Sometime in October each year

World Cup Park

WinterSeoul Lantern Festival Representative night scene festival of Seoul that creates majestic scenes at Cheonggyecheon bridges and on the stream itself

Sometime in November each year


Easy and Convenient Seoul Tour Information Visit Seoul Homepage www.visitseoul.net Seoul city government-run official Seoul tour information portal, the Visit Seoul website offers information about major tourist attractions and accommodations in Seoul, as well as recommended themed tours. You can make reservations for walking tours, performances, and even movies. Use your smartphone for convenient access to the website (http://m.visitseoul.net) at anytime, anywhere. iTourSeoul App An application for accessing Seoul tour information made for easy and convenient use during your stay in Seoul, it provides real-time information about nearby tourist attractions and public transportation all based on the current location of the user. The app supports Korean, English, Japanese, and both simplified and traditional Chinese.

[How to Use] Search iTourSeoul at app stores and android markets and download the app. Or scan the QR code on the right for immediate download.[Smartphone Rental Service] Smartphone with the pre-installed iTourSeoul is available for rental for international visitors. Reservation at least three days before arrival is required. Rental fee ₩3,000 per day Domestic call ₩11 per second Unlimited Wi-Fi data ₩5,000 a day KT Olleh Roaming Centers at Incheon International Airport, Gimpo Airport, Korea City Air Terminal 02-1588-0608(when calling from Korea), +82-2-2190-0901(when calling from overseas)

Weather in SeoulKorea has a temperate climate and four distinctive seasons. When you visit Seoul, you are advised to prepare clothes and personal items suitable for the season.

Spring (Mar.-May) Sunny and warm weather is common. However, visitors are advised to bring warm outer clothing because of sudden cold snaps and large daily temperature ranges.Summer(Jun.-Aug.) With sweltering weather and an average temperature of 27ºC, it is recommended that you bring light clothes that absorb sweat well. During the rainy season between mid-June and early July, it may be a good idea to bring umbrellas, raincoats or rain boots. Fall (Sep.-Nov.) The weather is sunny and warm, but it starts to get chilly in the mornings and evenings. Visitors are advised to bring knitwear or light windbreakers.Winter (Dec.-Feb.) It is cold and dry at around -6~7ºC. It often snows, so visitors are advised to bring hats or umbrellas. It is also necessary to carry gloves, scarves or masks to keep out the cold.

Official HolidaysClassification 2014 2015

New Year’s Day (Jan.1 by the solar calendar) 1.1 (Wed.) 1.1 (Thurs.)Lunar New Year’s Day (Jan. 1 by the lunar calendar)* 1.31 (Fri.) 2.19 (Thurs.)Independence Movement Day 3.1 (Sat.) 3.1 (Sun.)Children’s Day 5.5 (Mon.) 5.5 (Tues.)Buddha’s Birthday (Apr. 8 by the lunar calendar)* 5.6 (Tues.) 5.25 (Mon.)Memorial Day 6.6 (Fri.) 6.6 (Sat.)National Liberation Day 8.15 (Fri.) 8.15 (Sat.)Chuseok (Aug. 15 by the lunar calendar)* 9.8 (Mon.) 9.27 (Sun.)National Foundation Day of Korea 10.3 (Fri.) 10.3 (Sat.)Hangeul day 10.9 (Thurs.) 10.9 (Fri.)Christmas 12.25 (Thurs.) 12.25 (Fri.)

Look for the red vests in Seoul If you need help while touring Gwanghwamun, Myeong-dong, Namdaemun Market, Sinchon, Itaewon, Samcheong-dong, Sinsa-dong Garosu-gil, Hongdae, Dongdaemun, Insa-dong or Buchon, you should look for red shirts with the symbol. These people are so called ‘mobile tourist information centers’. They are fluent in foreign languages including English, Japanese and Chinese, and provide tourist information of Seoul from introduction about Seoul, from the introduction of tourist attractions to direction guides.

Gwanghwamun·Namdaemun Market·Samcheong-dong 09:30-18:30, Myeong-dong 09:30-19:30, Sinchon·Insa-dong·Itaewon·Sinsa-dong Garosu-gil 10:00-19:00, Dongdaemun·Hongdae 12:00-20:00, Bukchon 09:30-18:30 (Summer season) 09:00-18:00 (Winter season)

mark refers to holidays based on the lunar calendar whose dates change each year in the solar calendar.

Tourist information center Phone Tourist information center Phone

Incheon Int’l Airport032-743-3270, 3272032-743-2600, 2602

Samilgyo (Bridge)(p.18) 02-720-0872Seoul Station(full information service) 02-3149-3333

Myeong-dong Tourist Information Center(p.10)

02-778-0333 Seoul Meeting Square 02-579-0290

Gangnam Tourist Information Center(p.45)

02-3445-0111 Citizens’ Hall(p.08) 02-739-7755

Korea Tourism Organization 02-729-9496~9 Sinchon Station(Gyeongui Line)(p.34) 02-363-7833

Gyeongbokgung Palace(p.16) 02-738-9171Yeongdeungpo Station(full information service)

02-2639-3320

Gwanghwamun(p.16) 02-735-8688Yongsan Station(full information service)

02-3780-5555

Namdaemun Market(p.12) 02-752-1913 Itaewon(p.38) 02-794-5579Naminsa(p.18, 20) 02-737-7885 Itaewon Station(p.38) 02-3785-0942Dongdaemun(p.26) 02-2236-9135 Jamsil(p.56) 02-2143-7007

Mapo Tourist Information Center 02-334-7878 Jaedong Elementary School(p.22) 02-2148-4160

Myeong-dong(p.10) 02-774-3238 Jeongdok Public Library(p.22) 02-2148-4161Myeong-dong(Seoul Global Culture and Tourist Center)(p.10)

02-3789-7961~3 Cheonggye Plaza(p.8, 16) 02-2290-7126

Bukinsa(p.20) 02-734-0222 Hongik Univ.(p.32) 02-323-2240

Tourist Information Centers

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seoul city Tour Bus

With only one ticket, you can navigate through the city's hotspots on the Seoul city tour bus, circulating famous touristic attractions by category and unlimited use for one valid day.[Provided Service] Audio guide system in 4 languages (Korean, English, Japanese and Chinese), Information of main attractions on LCD monitors, Interpreters on spot and Leaflets of the routes

Main Route Information

City Circulation Course Gwanghwamun Gate Deoksugung Palace Namdaemun Market Seoul Station USO Yongsan Station National Museum of Korea War Memorial of Korea United States Army Garrison Yongsan Itaewon Myeong-dong Namsangol Hanok Village National Theater of Korea N Seoul Tower Dongdaemun Market Daehangno Changgyeonggung Palace Changdeokgung Palace Insa-dong Cheongwadae The National Folk Museum of Korea Gyeongbokgung Palace Gwanghwamun Gate

Seoul Panorama Course Gwanghwamun Cheonggye Plaza Myeong-dong Animation Center in Namsan (mountain) Namsan Cable Car Millenium Hilton Hotel Namsan Library Hyatt Hotel 63 Building eouinaru Station Hongik Univ. Airport Railway Station Shinchon Station Sejong Center for the Performing Arts Gwanghwamun Gate

Night-time Courses ※Non-stop running: impossible to take on or get off the bus at any stops while operation

Single-decker Gwanghwamun Gate Deoksugung Palace Mapodaegyo (Bridge) Yeouido Seogangdaegyo (Bridge) Seongsudaegyo (Bridge) Hannamdaegyo (Bridge) National Theater of Korea N Seoul Tower Namsan Public Library Sungnyemun Gate Cheonggye Plaza Gwanghwamun GateDouble-decker Gwanghwamun Gate Mapodaegyo (Bridge) Seogangdaegyo (Bridge) Banpo Hangang Park Dongjakdaegyo (Bridge) Seongsudaegyo (Bridge) Hannamdaegyo (Bridge) Namsan Public Library Namdaemun Market Cheonggye Plaza

Traditional Markets Tour Course Dongdaemun Design Plaza, West Bangsan, Jungbu Markets Tongin market Sejong Center for the Performing Arts Seoul Station Namdaemun Market Myeong-dong Jonggak Insa-dong Jongmyo shrine Gwangjang Market Pyounghwa Market Seoul Folk Flea Market Seoul Yangnyeong Market Majang-dong Livestock Products Market Sindang-dong Jungang Market

Gangnam City Tour CourseGangnam Tourist Information Center Apgujeong Rodeo S.M Entertainment Bongeunsa Temple COEX Yangjaecheon The Boundaries of Prince Gwangpyeong’s Tomb, Philkyungjae Seolleung LG Art Center Kukkiwon Gangnam Station Dosan Park Garosu-gil Gangnam Tourist Information Center

※Traditional Markets course and Gangnam City Tour course run all year round※City courses : Closed on Mondays. However, if the Monday is holiday, and during summer holiday season (4th week of July – August 15th), it runs on Monday as well※Minors : Age of 5 – under 18※For further information, contact the enquiries by courses and visit the homepage: www.visitseoul.net

How to Guide

Seoul City Courses Traditional Markets

Tour Course(Double-decker)

Gangnam City Tour CourseCity Circulation

(Single-decker)

Seoul Panorama Course (Double-decker)

Night-time I(Single-decker)

Night-time II(Double-decker)

Departure In front of Donghwa Duty Free Shop, Gwanghwamun (Subway : Ganghwamun Stn, Exit 6)

Dongdaemun Design Plaza, West End

Gangnam Tourist Information Center

Ticket Booth Ticket booth, next to Koreana Hotel, Gwanghwamun

Operation Hours 9:00-19:00 10:00-17:00 19:30 19:30 9:00-18:30 10:00-20:00

Ticket PriceAdults ￦12,000 ￦15,000 ￦6,000 ￦12,000 ￦15,000 ￦12,000

Minors ￦10,000 ￦10,000 ￦4,000 ￦7,000 ￦10,000 13 to 18yrs ￦10,00048mths to 12yrs ￦6,000

Phone Inquiries 02-777-6090 02-1544-4239 02-3448-5519

Website http://www.seoulcitybus.comhttp://www.seoultrolley.co.kr

http://www.gangnamtour.go.kr

seoul city Walking Tours

Seoul Metropolitan Government offers 17 walking tour courses and tour guide programs by culture and Seoul Cultural Tourism Volunteer Guide. With prior booking, you can get a free travel

guide from Seoul Cultural Tourism Volunteer Guide while walking around various parts of the city. 02-6925-0777 http://dobo.visitseoul.net

※Individuals should make a reservation online at least three days in advance (for groups, at least five days in advance) before the desired date of visit.

Route title Route details Duration Closing days

Bukchon Hanok VillageBukchon Traditional Culture Center 11 Gahoe-dong Hanok Village

Han Sang Soo Embroidery Museum Gahoe Museum Hanok Village at 31 Gahoe-dong Bukchon Museum

3hour 30mins

Mondays

Changdeokgung Palace Within Changdeokgung Palace2hour

30minsMondays

Changgyeonggung Palace Within Changgyeonggung Palace 2hours Mondays

Cheonggyecheon Stream 1

Cheonggye Plaza Gwangtonggyo (Bridge) Samilgyo (Bridge)

Supyogyo (Bridge) Saebyeokdari (Bridge) Ogansugyo (Bridge)

Dongdaemun DDP Independence Park2hours

Open year-round

Cheonggyecheon Stream 2

Cheonggyecheon Museum Shanty town Theme Zone Gosanjagyo (Bridge) Muhakgyo (Bridge) Hwanghakgyo (Bridge) Seoul Folk Flea Market

2hour 30mins

Mondays

Deoksugung Palace / Jeong-dong

Deoksugung Palace Seoul Museum of Art Appenzeller/Noble Memorial Museum Chungdong First Methodist Church Jungmyeongjeon

Site of the Former Ewha Hakdang Site of the Former Russian Legation2hours Mondays

Dongdaemun Traditional Market

Seoul Yangnyeongsi Herb Medicine Museum Seoul Yangnyeong Market

Gyeongdong Market (bus ride) Janghanpyeong Janganpyeong Antique Shops3hours

Open year-round

Ecology in Changdeokgung Palace

Okcheongyo (Bridge) area Crown Prince Sado ‘s locust tree in front of Seoninmun Gate Lacebark tree at Chundangji

2hoursWeekendOperation

Ecology in Changgyeonggung Palace

Locust tree at Donhwamun Gate Juniper tree at Bomgmodang

Zelkova tree at Geumcheongyo (Bridge) Evodia tree at Nakseonjae2hours

WeekendOperation

Gyeongbokgung Palace / Hyoja-dong

Gyeongbokgung Palace Cheongwadae Sarangchae 2hours Tuesdays

Gyeonghuigung Palace / Seodaemun

Gyeonghuigung Palace Gyeonggyojang Seoul City Wall Hong Nanpa’s House Dongnimmun (Independence Gate) Seodaemun Independence Park

2hour 30mins

Mondays

Hangang / Jeoldusan Catholic Martyrs’ Shrine

Mangwonjeong Hangang Jamdubong Relic/Yanghwanaru Ferry

Jamdubong Relic Jeoldusan Catholic Martyrs’ Museum

Yanghwajin Foreigners’ Cemetery

2hour 30mins

Mondays

Insa-dong / Unhyeongung Palace

Unhyeongung Palace Cheondogyo Central Headquarters of Cheondogyo (Suun Hall) Mingadaheon (Min’s Club) Kyung-In Museum of Fine Art

Ssamzie-gil 3hours Mondays

Mongchontoseong Fortress

Pungnaptoseong Mongchon Museum of History Mongchontoseong

Seoul Baekje Museum Mongchontoseong Station2hour

30minsMondays

Naksan Seonggwak Citadel

Dongdaemun DDP (Heunginjimun Gate) Seoul City Wall Biudang (Jajudongsaem) Naksan Park (Observatory) Ehwajang (House)

3hoursOpen year-

round

Namsan Seonggwak Citadel

Jangchungdan Park (Supyogyo) Seoul City Wall National Theater of Korea

Bongsudae (Beacon Mound) N Seoul Tower Patriot Ahn Jung-geun Memorial Hall3hour

30minsMondays

Seochon Hanok Village Tongui-dong Hanok Village Tongin Market Okryu-dong

Baehwa Girls' High School Sajik Park 2hour

30minsMondays

Seolleung / Bongeunsa Temple

Seolleung Royal Tomb Jeongneung Royal Tomb (bus or on foot)

Bongeunsa Temple2hour

30minsMondays

Seongbuk-dongChoi Sunu House Seonjamdanji Gilsangsa Temple Simujang

House of Yi Taejun (Suyeonsanbang, a traditional tea house)3hours

Sundays & Mondays

SeonggyungwanTangpyeongbi (Impartiality Stele) Hamabi Bansu Sammun

Daeseongjeon Shrine Bicheondang (house) Ginkgo tree Myeongnyundang (Lecture Hall)

2hrWeekendOperation

Seoul Cultural Tourism Volunteer Guide Program ※Prior reservation required for groups and guided tour in foreign languagesNamsangol Hanok Village 10:30, 12:00, 14:00, 15:30 (Closed on Tuesdays) 02-2264-4412Cheongwadae Sarangchae 10:30, 12:00, 14:00, 15:30 (Closed on Mondays) 02-723-0300Seoul City Hall Building 10:00, 14:00 (Closed on Mondays) 02-120The War Memorial of Korea 10:00, 14:00 (Closed on Mondays) 02-709-3139

Cultural Heritages

1 Changdeokgung Palace [B2] ..................................23

2 Changgyeonggung Palace [B2] ..............................23

3 Deoksugung Palace [B2] ..........................................09

4 Gyeongbokgung Palace [B2] ..................................17

5 Gyeonghuigung Palace [B2] ....................................07

6 Jongmyo Shrine [B2] .................................................19

7 Mongchontoseong Fortress [C3] ...........................58

8 Seonjeongneung Royal Tombs [C3] ......................51

9 Seoul City Wall [B1] ...................................................29

10 Unhyeongung Palace [B2] .......................................21

Landmarks11 Banpo Moonlight Rainbow Fountain [B3] ............53

12 Bosingak Belfry [B2] ..................................................21

13 Cheonggyecheon (Stream) [B2] .............................19

14 Cheonggye Plaza [B2] ..............................................17

15 Dongdaemun Design Plaza [B2] ............................27

16 Gwanghwamun Square [B2] ...................................17

17 Heunginjimun Gate [B2] ...........................................27

18 Lotte World [C3] .........................................................57

19 N Seoul Tower [B2] ....................................................13

20 Seoul City Hall [B2] ....................................................09

21 Seoul Plaza [B2] .........................................................09

22 63Building [A3] ...........................................................40

23 Sungnyemun Gate [B2] ............................................13

Experience Traditional Culture24 Bongeunsa Temple [C3]...........................................51

25 Bukchon Hanok Village [B2]....................................23

26 Jogyesa Temple [B2] ................................................21

27 Korea Cultural House [C3] .......................................51

28 Korea House [B2] .......................................................11

29 Kukkiwon [B3] ............................................................49

30 Namsangol Hanok Village [B2] ..............................11

31 Samcheonggak [B1] .................................................23

Shopping32 Apgujeong Rodeo Street [B2] .................................44

33 BITPLEX [B2] ..............................................................61

34 Central City [B3] .........................................................53

35 Cheongdam-dong Fashion Street [C2] ................44

36 COEX Mall [C3] ...........................................................51

37 D-Cube City [A3] ........................................................61

38 Dongdaemun Market [B2] .......................................27

39 Dongwha Duty Free Shop [B2] ...............................61

40 Ewha Univ.’s

‘Street You Want to Visit’ [B2] ..................................35

41 Galleria Dept. Store [B2, C2] ..................................44

42 Gangnam Station Underground

Shopping Center [B3] ...............................................49

43 Garden5 [C3] ...............................................................61

44 Gwangjang Market [B2] ...........................................27

45 I’PARK Mall [B2] .........................................................61

46 Itaewon Antique Street [B2] ....................................39

47 Jamsil Shopping Town [C3] ....................................57

48 Lotte Dept. Store [B2] ...............................................11

49 Lotte Duty Free Shop [B2] .......................................11

50 Myeong-dong Street [B2] ........................................11

51 Namdaemun Market [B2] ........................................13

52 Pyounghwa Market [B2] ...........................................27

53 Seoul Folk Flea Market [B2] ....................................61

54 Seoul Yangnyeong Market [B2] ..............................61

55 Shilla Duty Free Shop [B2] .......................................61

56 Shinsegae Department Store [B2] .........................11

57 Sinsa-dong Garosu-gil [B3] .....................................47

58 Ssamzie-gil [B2] .........................................................21

59 Times Square [A3] .....................................................61

60 Walkerhill Duty Free Shop [C2] ..............................61

61 Yongsan Electronics Shopping Mall [B2]..............61

Museums and Galleries62 Cheonggyecheon Museum [B2] ............................19

63 Cheongwadae Sarangchae [B2] ............................17

64 Culture Station Seoul 284 [B2] ..............................13

65 Gallery Street [B3] .....................................................47

66 Gana Insa Art Center [B2] .......................................21

67 Horim Art Center [B3] ...............................................45

68 K-Pop Music Exhibition Hall [C3]............................59

69 Leeum Samsung Museum of Art [B2] .................38

70 Lock Museum [B2]....................................................29

71 Lotte World Folk Museum [C3] ..............................56

72 Mongchon Museum of History [C3] ......................58

73 National Museum of Contemporary Art

Seoul Hall [B2] ............................................................23

74 National Museum of Korea [B3] .............................39

75 National Palace Museum of Korea [B2] ...............17

76 Seoul Arts Center Hangaram Art Museum [B3] 53

77 Seoul Baekje Museum [C3] .....................................59

78 Seoul Museum of Art [B2].......................................09

79 Seoul Museum of History [B2] ................................09

Seoul Tourist Map

1 Gyeongbokgung Palace [B2] .......... 23

Map no. Tourist attractions Page no.Coordinates

How to read the index

no. Cultural Heritageno. Landmarksno.

no. Shopping

no. Museums and Galleriesno. Entertainmentno. Hangang Tour

Bus Terminal

Train Station Tunnel

Ferry Boat Quay Swimming Pools

Water Taxi Stop Univ. Hotel

Others

Line 7 Line 8 Line 9 A’REX

(Airport Railroad) Bundang Line

Sinbundang Line Jungang Line Gyeongui Line Gyeongchun Line Railway

Not Open

[ Subway · Railroad ]

Line 1 Line 2 Line 3 Line 4 Line 5 Line 6

Experience Traditional Culture

1

3

2

1

3

2

A B C

A B C

Bukhansan National Park

Cheongnyangni(University of Seoul)

Hoegi

Seokgye

Mia(Seoul Cyber Univ)

Gireum

Taereung

Sangbong (Intercity Bus Terminal)

Seongsu

Sinseoldong

Yaksu

Sindang

Oksu

Dongmyo

Dream Forest

Choansan (Mt.)

Royal Tomb Museum of the Joseon Dynasty

GimpoInternationalAirport

IncheonInternationalAirport

Haneul Park

Pyeonghwa Park

SeonyudoPark

Bamseom(Islet)

Ansan (Mt.)

Baengnyeonsan (Mt.)

Noeul Park

Boramae Park

Yongsan Park

Nakseongdae Park

DMC Gallery

Seoul World CupStadium

Palgakjeong Park

Yeonsinnae

Bulgwang

Digital Media City

Kkachisan

Yeongdeungpo-gu Office

Seonyudo

Dangsan

Singil

Yeouido

Noryangjin

Gongdeok

Samgakji

Ichon (National Museum of Korea)

Dongjak (Seoul National Cemetery)

Chongshin Univ.(Isu)


Apgujeong

Gangnam

Yangjae(Seocho-gu Office)

Cheongdam

Sadang

Seoul Nat'l Univ. of Education

Seolleung

Gangnam-gu Office

SamseongSports Complex

Konkuk Univ.

Wangsimni

Seokchon-dongAncient Baekje-eraStone Mound Tombs

Dogok

Suseo

Garak Market

Jamsil

Cheonho (Pungnaptoseong)

Gunja (Neungdong)

Gwangnaru (Presbyterian College & Theological Seminary)

Guro

Sindorim

Daerim (Guro-gu Office)

Sillim Gasan Digital Complex

Hapjeong

Cheonggu

Itaewon

Hongik Univ.

Myeongdong

SinchonEwha Womans Univ.

Bonghwasan (Mt.)

Achasan (Mt.)

Geondae RodeoStreet

Munjeong-dongRodeo Street

Sinsa-dongGarosu-gil

Mok-dongStadium National

Assembly

Children'sGrand Park

Amsa-dongPrehistoricSettlement Site

NoryangjinFisheriesWholesale Market

Yeouido Saetgang Ecological Park

GeumcheonFashion Town

Mok-dongRodeo Street

Garak Market

Yeouido Park

Seoul NationalCemetery

Seoripul Park

Umyeonsan (Mt.)

YangjaeCitizens'Forest

Seoul GrandPark

Sanbong Bus Terminal

Nambu BusTerminal

Jamsil SportsComplex

Hangang (River)

yangja

echeon

(Stre

am)

Tancheon (Stream)

anya

ngch

eon

(Stre

am)

Seoul Forest

Yeongdeungpo Station

Seoul Station

yongsanStation

Dongseoul BusTerminal

Jungang Line

Gyeo

ngch

un Li

ne

Gyeongui Line


Line 1

Line 9

Line 4

Sinbundang Line

Line 7

Line 2

Line 2

Bundang Line

Line 8

Line

8

Line 3

Line 5

Line 6

Holiday InnSeoul Seongbuk

Ramada Seoul

Imperialpalace

Ellui

RenaissanceSeoul

The-k Seoul

Seoul palace

HanyangUniv.

Konkuk Univ.

Chungang Univ.

Gayan

gdae

gyo

(Bridg

e)

Seon

gsan

daeg

yo(B

ridge

)

Yangh

wa

daeg

yo(Br

idge)

Dang

sanch

ealgy

o

(Railro

ad Br

idge)

Seog

angd

aegy

o(B

ridge

)Mapo

daegyo

(Bridge)

Wonhyod

aegyo

(Bridge)

Hangan

gcheol

gyo

(Railroa

d Bridg

e)

Hang

angd

aegy

o

(Bridg

e)

Dong

jakda

egyo

(Brid

ge)

Banpodaegyo

(Bridge)

Hannamdaegyo

(Bridge)

Donghodaegyo

(Bridge)

Seongsudaegyo(Bridge)

Yeon

gdon

gdae

gyo

(Brid

ge)

Cheo

ngda

mdae

gyo

(Brid

ge) Jamsildaegyo

(Bridge)

Jamsilcheolgyo

(Railroad Bridge)Olympic-daegyo

(Bridge)

Guri-Amsadaegyo (Bridge)

Cheonhodaegyo(Bridge)

Gwangjingyo(Bridge)

Eunpyeong-gu

Seodaemun-gu

Mapo-gu

Gangseo-gu

Yangcheon-gu

Guro-gu

Geumcheon-gu

Gwanak-gu

Seocho-gu

Gangnam-gu

Songpa-gu

Gangdong-gu

Gwangjin-gu

Seongdong-gu

Dongdaemun-gu

Jungnang-gu Gyeonggi-do

Nowon-gu

Gangbuk-gu

Seongbuk-gu

Dongjak-gu

Yeongdeungpo-gu

Grand Hilton Seoul

Sheraton Grande walkerhill

w Seoul-walkerhill

Lotte

RenaissanceSeoul

The Ritz-Carlton Seoul

provista

Jw Marriot

best western premier Guro

Marriott Executive apartments yeouido park Centre - Seoul

Courtyard Marriott Seoul Times Square

The Lexington

Lotte City

Capital

Ip boutique

Grand Hyatt Seoul

best western premierSeoul Garden

Novotel ambassador Doksan

best western premierGangnam

HanyangUniv.

Kyung Hee Univ.

Yonsei Univ. EwhaWomans Univ.

Korea Univ.

Jongno-gu

Namsan Park

(Fortress wal l)

Seoul

City wall (F

ortress wal l) Seoul City wall

28 29 30 31

32 33 34 35

36 37 38 39

40 41 42 43

44 45 46 47

48 49 50 51

52 53 54 55

109

108

110

114

105107

116

112

106111

115

113

117118

16

142021

23

1213

17

15

19

18

22

39

40

61

45

34

42

36

47

43

354132

57

41

59

37

46

58

49

48

5051 56

55

52

53

54

33

60

4438

70

62

63 82

7375

84

79

78

8664

69

85

7465 67

71

8177

72

68

80

76

83 66

8792

88

89

96

98100

99

91

102

103

101 97

90

95

94

104

93

9

4

5

3

12

6

8

7

10

31

25

26

30 28

24

27

29

80 Simone Handbag Museum ‘Bagstage’[B3]....47

81 Soma Museum [C3].............................................59

82 The National Folk Museum of Korea [B2].......17

83 The National Museum of Korean

Contemporary History [B2]................................17

84 The Story of King Sejong·The Story of

Admiral Yi Sun-shin [B2].....................................17

85 The War Memorial of Korea [B2]......................39

86 Trick Eye Museum [A2].......................................33

Entertainment 87 Arko Arts Theater.[B2]........................................29

88 Bibap Theater [B2]...............................................19

89 Chongdong Theater [B2]....................................09

90 Clubs around Gangnam Station [B3]...............49

91 COEX Aquarium [C3]...........................................51

92 Daehangno Street [B2]........................................29

93 Hangang Cruise [B3]...........................................41

94 Hongdae’ Clubs [A2]...........................................33

95 LG Art Center [B3]................................................49

96 Myeongdong Theater [B2]..................................11

97 National Center for Korean

Traditional Performing Arts [B3]........................53

98 Sachoom Theater [B2]........................................19

99 Samsung d’light [B3]...........................................49

100 Sejong Center for the Performing Arts [B2]...17

101 Seoul Arts Center [B3]........................................53

102 Seoul Helicopter Tour [C3].................................57

103 Seoul Norimadang [C3]......................................56

104 Yeouido Hangang Swimming Pool [A2]..........41

Parks105 Dosan Park [B3]...................................................44

106 Jamsil Hangang Park [C3]..................................56

107 Jamwon Hangang Park [B3]..............................47

108 Marronnier Park [B2]...........................................29

109 Naksan Park [B2].................................................29

110 Namsan Park [B2]................................................13

111 Olympic Park [C3].................................................59

112 Seokchon Lake Park [C3]...................................56

113 Seonyudo Park [A2].............................................33

114 Seoul Forest [B2]..................................................42

115 Tapgol Park [B2]...................................................19

116 Yeoksam Park [B3]...............................................49

117 Yeouido Hangang Park [A2]...............................41

118 Yeouido Park [A2].................................................41

11

Seokchon Lake

Olympic Park

Dosan Park

Hongik Univ.

Chungjeongno(Kyonggi Univ.)

Subway Map Subway Line 1

Subway Line 2

Subway Line 3

Subway Line 4

Subway Line 5

Subway Line 6

Subway Line 7

Subway Line 8

Subway Line 9

Incheon Line 1

a’REX (airport Railroad)

bundang Line, Suin Line

Sinbundang Line

Jungang Line

Gyeongui Line

Gyeongchun Line

uijeongbu Line

Ever Line

Transfer Station

Not Open

Hangang (River)한강

D B

2 3 3 D

D09 D10 D11

709

9

3 3 G 3 6 3 6

1 4 1 6 1 2

1 7

4 7

310 312 313

510

511

314 316 317 318 319 320 323 324 325326

327

328

129

131

125

211-3

211-2

211-1

K115

P143

P144

P145

P146

P147

P148

P150

P151

P152

K113K112

K119

K122

P122 P124 P129

K123

P123 P125 P126 P127 P128 P130 P131 P132 P133 P134 P135

P136

K124 K125 K126 K127 K128 K129

K130

K131

K132K133K134K135K136K137

420638

637

639 640 641 642 643 646 647 648

419

418 417 416 415 414 413 410 409

115

117

118

119

121

122

114

112

711

712

714

715

716

718

719

721

722

723

724

726

728

729

731732733

735

922

924 925

921

110 109 108 107 106 105 104 103 102 101 100

613

615

610

611

616

617

311

1 J

6 7

J G

1 4

5 7

2 7

7 B

1 J

1 6

2 62 5 2 4 5

5 6

3 6

207

211

210

K211

K212

K214

209

541538 539 542 543

545

546

2 5 J

1 3 5

3 J

334

336

337

338

629 630 631 632

332

2 3

1 4 G A

1 22 5

134

425 424

429

427

1 J 4 J

533

532

530

527

524528

6 G A

6 5 A

5 9 A

2 A G

513

901

903 904905

906

907 908 909 910

514

515

516

517

519 520 521 5222 5 2 5

234-3

234-2

234-1

149

150

151

153

154

155

156

157

158159160161

148 147 146 144

751

752

753

754

755

756

757

758

749 748 747 745 743

232

231 230 229 228 227 225 224

221

341 343 345 346 347

815

813

215

217218219

214

213

812

810

553

552

551

550

549

548

P549

816

818

819

821

822

823824825

742 741

916

914

918 919

739 738 737

143 142

139 137

11 7

1 7 2 7 3 7 9

4 6

4

I K

1 9

1 I

1

7

4

455

454

453

452

451 450 449 448 447

446

445

444

442 441 440 439 438 437 436

435

434

1 4

4 7

4 9

2 4

2 D

2

K216

3 B

B

B

3 B 8 B

3 8

2 B

5 8

P153

P154

P155 P156 P157 P158 P159 P160 P161 P162 P163 P164 P165 P166 P167 P168 P169 P170 P171 P172 P173 P174 P175

K218

K234 K233 K232 K231B Y

K252

K253

K254

K255

K256K258K259

K236 K235

K238K240K240

K240

K240

K240

K229 K228 K227 K226

K224

K223

K219 K220

8 B

2 9 2 6

1 2

7 I 9

5

58

P550

P551

P553

P554

P555

3 5

A I

242 202241

240

235

P314

K315

K313

K317

K318

K320

K321

K323

K324

K325K326K327K329K330K331K333K334K335

627

621

623 624 625

620

619

I111

I112

I113

I114

I115

911 912

A10

A11

A09

A07

I116

I117

I119 I121 I122

I123

I124

I125

I126

I127

I128

I129

I131

I132I133I134I135I136I137I138

348

351

P137

P138

P139

P140

1

7

4

6

1

1

5

3 4

1

740

1 5 5 9

7 J G

K

Gyeongui

A’REX(Airport

Railroad)

Incheon1

Suin BundangSinbundang

Ever Line

GyeongchunJungang

Uijeongbu

U1

K241

U110

U112

U113

U114 U115 U117 U118 U119 U120 U121 U122 U123 U124 U125

Y111

Y112

Y113

Y114 Y115 Y116 Y117 Y118 Y119 Y120 Y121 Y123 Y125 Y126

A071

Hangang (River) 한강

6 5AG

Munsan

(Unche

on)

문산(운천)

Daehw

a 대화

Gaehw

a개화

Gaehw

asan

개화산

Gimpo

Int'l Ai

rport

김포공항

Airport

Market

공항시장

Songje

ong

송정

Magok

마곡

Balsan

발산

Ujangs

an

우장산

Hwago

k

화곡

Yangch

eon-gu

Office

양천구청

Dorimche

on

도림천

Sinban

ghwa

신방화

Yangch

eon Hy

anggyo

양천향교

Magokna

ru (Not

Open)

마곡나루(미개통)

Sinnae

신내

Byeolla

e

별내

Cheonm

asan

천마산

Sinnae

(Not O

pen)

신내(미개통)

Gayang

가양

Kkachi

san

까치산

Sinjeo

ngnege

ori

신정네거리

Sinjeo

ng

신정 Mokd

ong

목동

Omokg

yo

(Mokdong

Stadiu

m)

오목교(목동운동장앞)

Yangpy

eong

양평

Yeongd

eungpo

-gu

Offic

e

영등포구청

Jeungm

i 증미

Deungc

hon 등촌

Yeomcha

ng 염창

Sinmokd

ong

신목동

World Cu

p Stad

ium

(Seong

san)

월드컵경기장(성산)

Seonyu

do 선유도

Dangsa

n

당산

Singil

신길

Yeongd

eungpo

M

arket

영등포시장

Mangwo

n

망원

Mapo-gu

Office

마포구청

Hongik

Univ.

홍대입구

Seogan

g

서강

Sangsu

상수

Gwangh

eungch

ang

(Seoga

ng)

광흥창(서강)

Hapjeo

ng 합정

Yeouid

o

여의도

Mapo

마포Nat

ional

Assem

bly

국회의사당

Geomam

검암 Gye

yang

계양

Gyulhy

eon 귤현

Bakcho

n

박촌

Imhak

임학

Gyesan

계산

Jakje

on

작전

Galsan

갈산

Jungdo

ng

중동

Songna

e

송내

Bugae 부개

Bupyeo

ng 부평

Baegun

백운

Dongam

동암

Ganseo

k

간석

Juan주안

Dohwa

도화

Jemulp

o

제물포

Int'l B

usines

s Distr

ict

국제업무지구

Central

Park

센트럴파크

Univ. o

f Inche

on

인천대입구

BIT Zo

ne

지식정보단지

Techno

park

테크노파크

Campus

Town

캠퍼스타운

Do

ngmak

동막

Dowon

도원Don

ginche

on

동인천

Incheo

n

인천

Sanbon

산본

Dongsu

동수

Bupyeo

ngsam

geori

부평삼거리

Ganseo

kogeor

i

간석오거리

Cheonw

ang

천왕 Gwa

ngmyeo

ngsage

ori

광명사거리

Cheols

an

철산

Gasan

Digital

Comple

x

가산디지털단지

Sindae

bangsa

mgeori

신대방삼거리

Incheo

n City

Hall 인천시청

Incheo

n Bus

Termina

l

인천터미널

Munhak

Sports

Comple

x

문학경기장

Arts C

enter 예술회관

Seonha

k 선학

Soraep

ogu

소래포구

Incheo

n Nonh

yeon

인천논현

Hogupo

호구포

Namdon

g Indus

park

남동인더스파크

Wolgot

월곶

Seoksu

석수

Gwana

k 관악

Anyang

안양

Myeongh

ak

명학

Sinyeo

nsu

신연수

Woninja

e 원인재

Do

ngchun

동춘

Bucheo

n

부천 Sos

a

소사

Kkachi

wool

까치울

Chunui

춘의

Sinjun

gdong

신중동

Bucheo

n City

Hall

부천시청

Sangdo

ng

상동

Sam

san

Gymnas

ium

삼산체육관

Gulpoc

heon

굴포천

Bucheo

n Stad

ium

부천종합운동장

Yeokgo

k

역곡 Ons

u

(Sungk

onghoe

Univ.)

온수(성공회대입구)

Oryudo

ng

오류동

Sindor

im

신도림

Guro

구로

Mullae문래

Yeongd

eungpo

영등포

Daeban

g

대방

Noryan

gjin

노량진

Nodeul

노들 Heu

kseok

(Chung

-Ang U

niv.)

흑석(중앙대입구)Yon

gsan

용산

Gaebon

g 개봉

Guil 구일

Namgur

o

남구로

Doksan

독산

Gwang

myeong

광명 Geu

mcheon-

gu Offi

ce

금천구청

Guro D

igital

Comple

x

구로디지털단지

Sinpun

g 신풍

Daerim

(Guro

-gu Of

fice)

대림(구로구청)

Boram

ae 보라매

Sindae

bang

신대방 Sill

im신림 Bon

gcheon

봉천

Indeog

won

인덕원Pye

ongcho

n

평촌Beo

mgye

범계

Gunpo

군포Geu

mjeong

금정

Dangje

ong 당정

Uiwang

의왕

Hwase

o 화서

Suwon

수원 Ser

yu

세류

Seodon

gtan

서동탄

Byeong

jeom 병점

Sema 세마

Osan U

niv. 오산대

Osan 오산

Jinwi 진위

Songta

n 송탄

Seojeo

ngni서정리

Jije 지제

Jiksan 직산

Dujeon

g 두정

Cheona

n

천안 Bon

gmyeo

ng

봉명 Ssa

ngyong

쌍용 Asa

n 아산

Baeban

g

배방 Sin

chang

신창Ony

ang

Onc

heon

온양온천

Pyeong

taek

평택 Seo

nghwa

n

성환

Dongba

ek동백

Chodan

g 초당

Samga 삼가

Myongji

Univ. 명지대

Gimnya

ngjang

김량장

Gojin 고진

Bopyeo

ng 보평

Dunjeo

n 둔전

Jeonda

e·Eve

rland

전대·에버랜드

Sungky

unkwa

n Univ.

성균관대

Gwach

eon

과천

Namtae

ryeong

남태령

Yang

jae Cit

izen's

Forest

(Maeh

eon)

...양재시민의숲.(매헌)

Cheong

gyesan

....청계산입구

Pangyo판교

Seonba

wi

선바위

Suwon

City Ha

ll

수원시청

Maegyo

매교

Seoul R

acecou

rse Pa

rk

경마공원

Seoul G

rand P

ark

대공원

Govern

ment Co

mplex-

Gwach

eon

정부과천청사

Seoul N

at'l Un

iv.

(Gwana

k-gu O

ffice)

서울대입구(관악구청)

Nakseo

ngdae

낙성대 Sad

ang

사당 Ban

gbae

방배 Seo

cho

서초

Gangna

m

강남

Yeoks

am

역삼

Seolleu

ng

선릉

Samseo

ng

삼성 Spo

rts Com

plex

종합운동장

Sinche

on

신천

Soongs

il Univ.

(Salpij

ae)

숭실대입구(살피재)

Sangdo

상도

Namseo

ng

남성 Nae

bang

내방 Sap

yeong

사평 Sin

nonhye

on

신논현

Gangna

m-gu Of

fice

강남구청

Seonje

ongneu

ng

선정릉

Apguje

ong Ro

deo

압구정로데오

Seoul F

orest

서울숲

Cheong

dam

청담

Ttukse

om Pa

rk

뚝섬유원지

Konkuk

Univ.

건대입구

Sinban

po

신반포Gub

anpo

구반포

Chongs

hin Un

iv. (Isu

)

총신대입구(이수)

Do

ngjak

(Seoul N

ational

Cemeter

y)

동작(현충원)

Jangse

ungbae

gi

장승배기

Gyeong

in Nat'l

Univ.

of Educ

ation

경인교대입구

Bupyeo

ng-gu

Office

부평구청

Bupyeo

ng Mark

et

부평시장

Unseo 운서

Incheo

n Int'I A

irport

Cargo

Termina

l

공항화물청사

Incheo

n Int'I A

irport

인천국제공항

Cheong

na Int'

l City

(Not O

pen)

청라국제도시(미개통)

Banghw

a

방화

Juyeop

주엽

Jeongb

alsan 정발산

Madu 마두

Baekse

ok

백석

Wollong 월롱

Geumcho

n 금촌

Geumneu

ng 금릉

Unjeon

g 운정

Tanhye

on 탄현

Ilsan 일산

Pungsa

n

풍산

Baengm

a

백마

Goksan

곡산

Daegok

대곡

Neungg

ok능곡

Haengs

in

행신 Sae

jeol (S

insa)

새절(신사)Eun

gam

응암

Yeokch

on

역촌

Jeungs

an (M

yongji

Univ.)

증산(명지대앞)

Digital

Media C

ity

디지털미디어시티

Gajwa

가좌

Ahyeon

아현

Sinchon

신촌

Sincho

n (Gyeo

ngui)

신촌(경의)

Ewha W

omans

Univ.

이대

Hwaje

on

화전

Susaek

수색

Gusan

구산

Hwaje

ong 화정

Wondang

원당

Samson

g 삼송

Jichuk 지축

Gupaba

l 구파발

Yeonsi

nnae 연신내

Dokbaw

i

독바위

Bulgw

ang 불광

Gwang

hwam

un

광화문

Nokbeo

n 녹번

Hongje

홍제

Muakjae

무악재

Dongni

mmun 독립문

Gyeong

bokgun

g

경복궁

Anguk 안국

Chungm

uro

충무로

Hoehye

on

회현

Myeongd

ong

명동

Sookm

yung

Women'

s Univ.

(Garw

ol)

숙대입구(갈월)

Samgak

ji

삼각지

Donggu

k

Univ.

동대입구

Noksap

yeong

녹사평

Itaewo

n 이태원

Hangan

gjin

한강진

Beotigo

gae

버티고개

Aeogae

애오개

Sinyon

gsan

신용산

Ichon

(Nation

al Muse

um of Korea

)

이촌(국립중앙박물관)

Seobin

ggo

서빙고 Han

nam

한남

Hyocha

ng Par

k

효창공원앞

Namyeo

ng

남영

Gongde

ok

공덕

Yeouin

aru

여의나루Sae

tgang

샛강

Chungj

eongno

(Kyong

gi Univ.

)

충정로(경기대입구)

Jongga

k

종각

City Ha

ll 시청

Euljiro

1(il)g

a

을지로입구

Seo

daemun

서대문

Seoul S

tation

서울역

Yaksu 약수

Singeu

mho

신금호

Cheong

gu

청구

Haengd

ang

행당

Wangsim

ni

왕십리

Majang

마장

Sindap

신답

Hoegi 회기

Jungna

ng 중랑

Sangbo

ng

(Inter

city Bu

s Term

inal)

상봉(시외버스터미널)

Cheong

nyangn

i

(Unive

rsity o

f Seoul

)

청량리(서울시립대입구)

Sinseo

ldong

신설동

Sinimun 신이문

Kwang

woon

Univ.

광운대

Wolgye 월계

Nokc

heon 녹천

Changd

ong 창동

Suraks

an

수락산

Beomgol

범골

Balgok

발곡

Madeul

마들

Nowon

노원

Junggy

e 중계

Hagye 하계

Gongne

ung 공릉

Galmae갈매Meok

gol 먹골

Junghw

a 중화

Yangw

on

양원 Gur

i구리

Donong

도농 Yan

gjeong

양정 Deo

kso

덕소 Dos

im도심

Paldan

g

팔당 Ung

ilsan

운길산

Yangsu

양수

Sinwo

n 신원

Guksu 국수

Asin 아신

Obin 오빈

Yangpy

eong 양평

Wondeok

원덕

Yongm

un 용문

Toegye

won

퇴계원 Sar

eung 사릉

Taereu

ng 태릉입구

Hwara

ngdae

(Seoul

Women'

s Univ.

)

화랑대(서울여대입구)

Bonghw

asan

(Seoul

Medical

Center)

봉화산(서울의료원)

Daeseo

ngni

대성리

Cheong

pyeong

청평 San

gcheon

상천

Gapyeo

ng

가평

Gulbon

gsan 굴봉산

Baegya

ngni 백양리

Gangch

on 강촌

Gimyuj

eong 김유정

Chunch

eon 춘천

Namchu

ncheon

남춘천

Maseok 마석

Geumgok

금곡

Pyeong

nae

Ho

pyeong

평내호평

City Ha

ll·Yon

gin Un

iv.

시청·용인대

Stadiu

m·Son

gdam Co

llege

운동장·송담대

Danggo

gae

당고개

Jangam

장암

Hoeryo

ng회룡

Mangwo

lsa

망월사

Ssangm

un쌍문

Suyu

(Gangb

uk-gu

Office)

수유(강북구청)

Mia (Seo

ul Cybe

r Univ.)

미아(서울사이버대학)

Gireum길음

Miasage

ori

미아사거리

Seokgy

e 석계

Dolgoj

i

돌곶이San

gwolg

ok (KI

ST)

상월곡

(한국과학기술연구원)

Wolgok

월곡

Korea

Univ.(J

ongam

)

고려대(종암)

Anam

안암Bom

un

보문Han

sung U

niv.

(Samseo

ngyo)

한성대입구(삼선교)

Hyehw

a

혜화

Dongm

yo

동묘앞

Changs

in

창신

Dongda

emun

동대문

Euljiro

4(sa)

ga

을지로4가

Dongda

emun

Histor

y & Cu

lture P

ark

동대문역사문화공원

Sungsh

in Wom

en's U

niv. (D

onam)

성신여대입구(돈암)

Dobong

도봉

Bangha

k

방학

Dobong

san

도봉산

Uijeong

bu의정부

LRT Uij

eongbu

의정부

Uijeong

bu City

Hall

의정부시청

Uijeong

bu Jun

g-ang

의정부중앙

Gyeong

gi Prov

incial

Gove

rnment

North

srn Of

fice

경기도북부청사

Hyoja효자

Gonje곤제

Eoryon

g

어룡 Son

gsan

송산 Tap

seok

탑석Heu

ngseon

흥선 Don

g-o

동오 Sae

-mal

새말

Ganeun

g 가능

Nogyan

g 녹양

Yangju

양주

Deokgy

e 덕계

Deokje

ong 덕정

Jihaen

g 지행

Dongdu

cheon

Jungan

g

동두천중앙

Bosan 보산

Dongdu

cheon 동두천

Soyosa

n 소요산

Yongdu

(Dongd

aemun-

gu

Office)

용두(동대문구청)

Sindan

g 신당

Sangw

angsim

ni

상왕십리

Myeonm

ok 면목

Sagaje

ong

사가정

Yongm

asan

용마산

Junggo

k

중곡

Childre

n's Gr

and Pa

rk

(Sejon

g Univ.

)

어린이대공원(세종대)

Gunja (

Neungd

ong)

군자(능동)

Dapsim

ni

답십리 Jan

ghanpy

eong

장한평

Geumho 금호

Sinsa 신사

Seoul N

at'l Un

iv.of Ed

ucation교대

Nambu

Bus Ter

minal

(Seoul

Arts C

enter)

남부터미널(예술의전당)

Yangja

e

(Seoch

o-gu O

ffice)

양재(서초구청)

Maebong

매봉

Dogok도곡

Hanti

한티

Daechi

대치

Guryon

g

구룡

Bojeon

g

보정Sin

gal

신갈Gih

eung

기흥

Sangga

l 상갈

Kangna

m Univ.

강남대 Jise

ok 지석

Eojeon

g 어정

Cheong

myeong

청명Yeo

ngtong

영통Mang

po

망포Maet

an Gw

onseon

매탄권선

Jukjeo

n

죽전Gus

eong

구성 Ori

오리

Migeum

미금

Jeongj

a

정자 Sun

ae

수내 Seo

hyeon

서현 Imae

이매 Yat

ap

야탑

Taepye

ong

태평

Gachon

Univ.

가천대

Moran

모란 Suj

in

수진

Sinheu

ng신흥

Dandae

ogeori

단대오거리

Bokjeo

ng

복정

Sanseo

ng

산성

Namhan

sanseo

ng

(Seong

nam Co

urt & P

ublic P

rosecu

tor's O

ffice)

남한산성입구(성남법원·검찰청)Gae

podong

개포동 Dae

mosan

대모산입구

Hangny

eoul

학여울

Daeche

ong

대청

Jamsil잠실

Mongcho

ntoseo

ng

몽촌토성

Gangdo

ng-gu

Office

강동구청

Seokch

on

석촌

Songpa

송파

Irwon

일원

Suseo수서

Garak

Market 가락시장

Munjeon

g 문정

Nation

al Polic

e Hosp

ital

경찰병원

Jangji 장지

Macheon

마천Geo

yeo 거여

Gaeron

g 개롱Oge

um 오금Ban

gi 방이

Olympic

Park

올림픽공원

Duncho

ndong 둔촌동

Gangdo

ng 강동Gild

ong길동

Gubeu

ndari

(Gangd

ong Co

mmunity C

enter)

굽은다리(강동구민회관앞)

Myeongi

l 명일

Godeok

고덕

Sangild

ong 상일동

Amsa

암사

Jamsill

aru

잠실나루

Gangby

eon

강변

Guui

(Gwang

jin-gu

Office)

구의(광진구청)

Achasa

n

(Rear E

ntrance

to Seo

ul

Childre

n's Gra

nd Par

k)

아차산(어린이대공원후문)

Gwang

naru

(Presby

terian

Colleg

e &

Theolo

gical Se

minary)

광나루(장신대)

Seongs

u

성수

Yongd

ap 용답

Ttukse

om

뚝섬

Hanyan

g

Univ.

한양대

Eungbo

ng 응봉

Oksu 옥수

Apguje

ong 압구정

Cheonh

o

(Pungn

aptose

ong)

천호(풍납토성)

Jamwo

n 잠원

Expres

s Bus

Termina

l

고속터미널

Jongno

5(o)g

a

종로5가Jon

gno 3(

sam)ga

종로3가

Euljiro

3(sam

)ga

을지로3가

Paju 파주

Jegido

ng

제기동

Hankuk

Univ.

of Fore

ign Stu

dies

외대앞

Oido

오이도

Jeongw

ang

정왕

Singilo

ncheon

신길온천

Ansan

안산

Choji 초지

Gojan 고잔

Banpo 반포

Nonhye

on 논현

Hakdon

g

학동

Mangu 망우

Daeheu

ng (So

gang U

niv.)

대흥(서강대앞)

Songdo

송도 Yeo

nsu

연수

Sangno

ksu

상록수

Banwo

l 반월

Daeyam

i 대야미Sur

isan 수리산

Jungan

g 중앙

Hanyan

g Univ.

at An

san 한대앞

Sanggy

e상계

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