seo proposal

Tel: USA - NY(+1)646 783-1234 , FL(+1) 707 706-0403 | India - (+91) 9891-766-750 UK - (+44) 33 0001 1343 | Australia - (+61) 2 8005 8155 | France - (+33) 970 464-111 E-Mail: [email protected] | Website: www.w6d.com

Dear Sir/Ma’am, Thank you for considering W6D.com. I appreciate for giving us a chance to present the proposal for SEO. You are requested to kindly go through each section and let us know if you need any clarifications.

Regards


Contents Click on any page in the contents to go directly to that section

Our ServicesOur Achievement

SEO Package PPC Package

On Page OptimisationOff Page Optimisation

SMM (Social Media Marketing)

Work Plan (yearly)Monthly SEO MaintenanceSEO Benefits

SEO Before and AfterOur Commitment

Contact


OUR SERVICES

Customized Software

Development Website Design & Development

E‐Commerce Solutions

Online Marketing (SEO & Google Pay

Per Click)

Software QA & Testing

Domain Registration

Web Hosting & Consulting

We at W6D.com understand that in today’s competitive & evolving marketplace, we need to be agile, cost effective and increase efficiency. We offer the following Services:


Our Achievement Our service enables a client to meet a respectable level of placement within the first four months.

WEBSITE KEYWORDS GOOGLE RANKING

www.manlybungalow.com (Achieved 1st Page Google Ranking within 3 months)

Manly accommodation 6Manly bed and breakfast 10Beach Hotels Australia 1Manly Beach Accommodation 3

www.cprcourier.com(Achieved 1st Page Google Ranking within 3 months)

Courier services in south Florida 9Courier services south Florida 6South Florida courier service 9

www.ivfacupuncture.com.au (Achieved 1st Page Google Ranking within 3 months)

IVF Support 3IVF And Fertility 2IVF Acupuncture Infertility 1

www.snapgmat.com(Achieved 1st Page Google Ranking within 3 months)

GMAT Sample Papers 3GMAT full length tests 2

www.dmcpromotions.com.au (Achieved 1st Page Google Ranking within 3 months)

Promo Models 4Promotional Staff Hire 1Promotional Models Agency 1

www.quicklypleasecleaning.com.au(Achieved 1st Page Google Ranking within 3 months)

Pathway Cleaning 1Pre-Sale Property Cleaning 1High Pressure Steam Cleaning 1Sandstone Cleaning 2Pressure Cleaning 3

www.rhinopressurecleaning.com.au(Achieved 1st Page Google Ranking within 3 months)

High Pressure Steam Cleaning 4Concrete Floor Cleaning 8

www.sydneyutes.com.au(Achieved 1st Page Google Ranking within 3 months)

Tonneau Covers Sydney 1Ute Accessories Sydney 1Ute Liners Sydney 2Fibreglass Ute Lids 5Ute Aluminum Racks 6

www.swiftcomputers.com.au(Achieved 1st Page Google Ranking within 3 months)

Online PC Support 2Business IT Support 3PC Support 4

NOTE: Ranking report correct as on 21st Sep, 2012. . Please note that the ranking may vary time to time.


SEO PACKAGES - ONGOINGPackage Details Startup Small Business Corporates

Setup Fees Free Free Free

Monthly On Going Charges $199 $399 $599

Hours of Work / month 40 Hours 80 Hours 120 Hours

Number of Keywords 8 15 25

Reporting Monthly Monthly Weekly

Review and Analysis Website Analysis Report Competitive Analysis 3 Competitors 5 Competitors 10 Competitors Keyword Research 10 Keywords 20 Keywords 30 Keywords Initial Ranking Report

On Page optimization / Website Analysis Website Structure Optimization Content Optimization Title Tags Optimization Header Tags Optimization (H1, H2 , H3 etc) ALT Tag Optimization HTML code optimization Meta tag creation & optimization Google Sitemaps Installation & Verification Google Analytics & Stat counter Setup & Monitoring

Robots.txt Optimization RSS Feed Setup W3C Validation CSS/HTML

Off Page Optimization Manual Search Engine Submission 20 Search

Engines 60 Search Engines 80 Search

Engines Manual Relevant Directory Submission 500 Directories 1000 Directories 1500

Directories Local Business Directory Submission 10 Directories 20 Directories 30 Directories

Google Local Listing Google Map Listing Yahoo / MSN / Bing Listing


SEO PACKAGES - ONGOING

Social Media Marketing Social Media bookmark links - e.g. www.stumbleupon.com, www.furl.net etc. & Community Advertising

20 30 50

Social Media Account Creation Social Media Account Designing Article Submission(Article provided by Client) (per article)

50 Sites 75 Sites 100 Sites

Maximum number of articles per month 2 Articles 5 Articles 8 Articles Press Release Distribution (News/Press Release provided by Client)

Maximum number of Press Release per month 1 News 2 News 5 News Blog Creation, updation and promotion 10 Sites 20 Sites 30 Sites Classified ads Creation & Posting 15 Sites 30 Sites RSS feed submission 10 Sites 20 Sites Increase Followers

Custom Forms(Facebook)

Video Creation & Optimization

Reports Search Engine Ranking Reports Monthly Work status reports (Detailed) Traffic Status Report Google Analytics Detailed Report Client Support

Email Support Chat Support


PPC PACKAGES - ONGOING

Package Details Startup Small Business Corporates

Monthly Cost $299 $499 $799 Hours of Work / month 40 Hours 80 Hours 120 Hours Reporting Monthly Monthly Weekly Website Analysis Competitive Analysis Account Setup Tracking Code Setup Keyword Research 249 799 2500 Ad copy Creation Geo Targeting Local Search Campaigns Budget Management Bid Management Landing Page Consultation 1 2 5 Google Analytics code setup Funnel Tracking Traffic Tracking Conversion Tracking ROI Management

Reports Search Engine Ranking Reports Monthly Work status reports (Detailed) Traffic Status Report Google Analytics Detailed Report Client Support

Email Support Chat Support


OUR METHODOLOGY SEARCH ENGINE OPTIMIZATIONSEO begins in the design and planning phase - focus on content, usability and link structure. The more complex your website is the more time you should spend planning your site. Your web design architecture should match your goals, objectives and offerings. Organize your information into cohesive structures Design your navigation to support your site structure Reinforce your page topics Convey relevance to the search engines

With this SEO proposal, your website’s pages will attract visitors who are searching on specific keywords and keyword phrases. This is what targeted traffic means – getting people to view your website that want to see the content.Just like in the offline world, when you create a business, you have to tell people about it. You don’t just open shop and hope people find out about you. A website is the same thing. You need exposure, and since there are millions of people online, you especially need targeted exposure. Help our clients increase their web traffic and sales which will help them grow their business. Over the years we have developed a proven Search Engine Optimization Methodology that gives us edge in terms of achieving good results. Our SEO Processes follows the Google SEO guidelines resulting in higher search engine ranking and growth in online visitors.


W6D.com -Seven Step SEO Methodology


On-Page SEO Techniques

On Page Optimisation

Initial Site Analysis

Competition Analysis

Keyword Density & Placement

Title & Meta Tags

404s & 301s

Header tags

Anchor text

XHTML Validation

Sitemaps


Off-Page SEO Techniques

Off-Page Optimisati

on

Directory

Submission

Article Submissio

n

Local Listing

Blog Optimizat

ion

RSS (Really Simple

Syndication)

Forum Optimizati

onSitemap Submissi

on

Viral Marketin

g

Link Building

Yellow Pages/

Classifieds

Social Bookmarki

ng

SMO


SMM (Social Media Marketing)


Work Plan for One Year

On site audit of the site•Identifying your Competition

•Evaluating your Competition

•Detailed Website Analysis•Website Structure Analysis

•Content Optimization•Creating a Strategic Timeline

•Optimization•Identifying your Competition

•Evaluating your Competition

The following elements need be created and/or Optimized for the selected set of keywords.•Meta-tags & Title tag•Hyperlink Optimization•Image Alt tags•Content Optimization•HTML Site Map•XML Site Map•Website Structure Analysis•Robot.txt file•One-way links•Directory links•Reciprocal links•Themed link directory

In some cases, additional content pages may also need to be •Measuring & Reporting the Results

•Monthly Progress Reports include information regarding:

•Work performed on the website

•Link campaign information, including the names and number of:

• links requested• links successfully created• links removed•one-way links created


Monthly SEO Maintenance

The Search Engine environment is constantly changing. Search engines and directories are continually refining their search algorithms with several new releases each year. And more websites are challenging for top ranked positions. To maintain top ranking, Search Engine Optimizers must remain vigilant and continue to refine and improve their optimizing tactics. Services included month:Service Comment Position Eyes Reporting Daily ranking report Track trends & movements / related to others Original position report 1st Position Eyes ranking data compared to current Link building report Inbound & outbound links maintained by Position

Research Link Verification Verifies that link partner is still linking Link Maintenance If link partner drops a link - replace with another

Qualify link partners: • Home page PR > 0 • Site is indexed in Google • Site is indexed in Yahoo • Using optimal link text for strong link reputation


Monthly SEO Maintenance Service Comment Google Webmaster Account Management

• Initial Setup (ftp access or client participation required) • Backlink count tracking • Http crawl errors • Webmaster messages / penalties reports

Near dup content test Check home and primary site pages to detect if another website is displaying near duplicate content – this condition can adversely affect rankings.

Page Optimization refinement As rankings require, search engines change ranking algorithm. Backup of optimized pages prior to and after changes/mods

Written SEO activity report • Ranking history report by major search engine • Page optimization activity • Link optimization activity • Hijack test • Commentary

SEO Analysis Used to determine competitive environment by benchmarking competing website – facilitates ongoing SEO action plan. Average 1 per quarter

Consultation Answer web mastering questions that relate to SEO activity. Average 1 hrs per quarter

SEO Research Actively participate in SEO forums to maintain leading edge insight to search engine algorithm changes. Continuous development of proprietary tools to maintain/improve SEO rankings. Research search engine phenomena to equip clients with best webmaster practices.


SEO Benefits

Drive high quality customers to your website Increase sales leads from customers looking for your

products and services Build your brand online by communicating marketing

messages to your target audience. Increase your profile against your competitors Target a global audience via international search

engines Be accountable with ROI tracking


SEO Before and After

Before

Become only a SHOW piece Only an invited visitor can enjoy the services of the website NO RE-SALE value Services and product CANNOT be sold to an unknown visitor NEGLIGIBLE visitor participation & presence

After

Become a REVENUE generation model An unknown visitor can also benefit with the website. HIGH RESALE Value Services and product can also be sold to an unknown visitor to

maximize PROFITS. UNLIMITED visitors participation & presence


OUR COMMITMENT

I WILL SEND YOU MONTHLY PROGRESS REPORT IN FIRST WEEK OF EVERY MONTH.

I WILL SEND YOU GOOGLE TRAFFIC REPORT IN FIRST WEEK OF EVERY MONTH. I WILL SEND YOU STAT COUNTER TRAFFIC REPORT IN FIRST WEEK OF EVERY

MONTH. WEBSITE RANKING INCREASE AFTER SECOND MONTH REPORT. AFTER 3 MONTH YOUR 5-8 KEYWORD IN TOP HUNDRED RANKING IN GOOGLE. AFTER 4 MONTH YOUR 8-10 KEYWORD IN TOP HUNDRED RANKING IN GOOGLE. AFTER 6 MONTH YOUR 4-5 KEYWORD IN TOP TEN RANKING IN GOOGLE. AFTER 9 MONTH YOUR 6-8 KEYWORD IN TOP TEN RANKING IN GOOGLE. AFTER ONE YEAR YOUR 9-12 KEYWORD IN TOP TEN RANKING IN GOOGLE.

Our Requirement: • cPanel or Admin Panel Access• FTP Details


CONTACT

USA NY (+1)646 783-1234 FL (+1) 707 706-0403

India (+91) 9891-766-750

UK (+44) 33 0001 1343

Australia (+61) 2 8005 8155

France (+33) 970 464-111

[email protected]

www.w6d.com
